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How to Milk a MOOC
Catheryn Cheal, Associate Professor,
San Jose State University
Writing
Plato, c. 370 BC, Phaedrus, speech of Socrates
“The fact is that (this invention) will
produce forgetfulness in the souls of those
who have learned it. They will not need to
exercise their memories…”
Printed Books
”
Pope Alexander VI, 1500
“It will be necessary to
maintain full control
over them so that they
may be prevented from
bringing (these
inventions) which are
antagonistic to the
Catholic faith or which
are likely to cause
trouble to believers.”
– 1500
Blackboards
William Alcott, 1843, The Slate Blackboard and Exercises
In many of our common schools, however, (this
invention) has been but barely introduced. The
teacher knows almost as little how to use it as his
pupils.”
Teaching Machines
B.F. Skinner
• "Can People Be Taught Like Pigeons?" (Boehm,1960)
• "Can Machines Replace Teachers?" (Luce, 1960)
• "Will Robots Teach Your Children?"(Bell, 1961)
“I’ll never do video!”
Worries that technology will:
1. Destroy our mental/social capability.
2. Overturn the current social/political
hierarchy.
3. Be misused by faculty and students.
4. Turn us into robots.
MOOCs at SJSU
edX EE98 Online Course
SJSU/edX Partnership
Electric Engineering 98 flipped
course/MITx6.002x Circuits and Electronics.
Fall Pilot 2012:
 Traditional course= 59% passed, 40% C or lower.
 edX SJSU flipped= 91% passed, 9% C or lower.
SJSU Plus/Udacity Partnership
• Spring 2013--Statistics, Remedial Math, Algebra Summer 2013--Intro
Psychology, Java Programming
• Students--280 SJSU credit students & 30,000 Udacity no-credit
students
• Cost--$150 for SJSU students and free for Udacity students
Udacity
Studio
SJSU Plus (Udacity)
MOOC Development Process by
Faculty
• Stipend--$15,000 for 400
hours development work
• Orientation Workshop
1. Team construction
2. Online teaching principles
3. Amount and type of work
MOOC Development
•
•
•
•
•
Meet about construction
Write content
Record video in studio
Write problems and exams
Review content
Methods
• Camera over a drawing on paper
• Wacom Cintiq tablet with Camtasia or
Autodesk SketchPad Pro and transparent hand
captured by camera.
• Questions and audio feedback
• Headshot videos of professor—1-2 min.
• Interview videos of guest lectures
• Onsite videos
Positive Results of SJSU Plus Pilot
1. Very good pedagogical, self-paced content
for four courses.
2. Excellent retention rates for 3 courses in
summer.
3. High enrollments and low cost.
Spring and Summer Pass Rates
Pass are Cs or
better after W are
removed.
Spring Pilot 2013
Summer Pilot 2013
2013 SJSU OnCampus
(based on past 6
semesters)
Elementary
Statistics
50.5%
100 student cap
83.0%
400 student cap
76.3%
College Algebra
25.4%
100 student cap
72.6%
200 student cap
64.7%
Entry Level Math
23.8%
100 student cap
29.8%
200 student cap
45.5%
General Psychology
not offered
67.3%
400 student cap
83.0%
Intro to
Programming
not offered
70.4%
700 student cap
67.6%
MOOC Challenges
•
•
•
•
•
Contract development
Intellectual property
Faculty roles and course development
Scale up enrollments
Admission, registration, payment, pre-req and
disabilities checking processes
• Webpages and systems technology integration
Faculty Issues
•
•
•
•
•
Governance for online conversion
Ownership of course content
Exam Proctoring
External Contracts
Enrollment Numbers
How to Start a MOOC
Decide on your
purpose:
• Publicity for the
university or
programs?
• Lower costs?
• Greater access for
students?
• New content for
better pedagogy?
Future of MOOCs
Future of MOOCs
Future of MOOCs
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