Eco-innovation:
Breaking down barriers to market entry
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Foreco Dalfsen B.V.: Co-ordinator
KlaasJan Swager: Project Management
Lex Kiezebrink: Technical Management
The art of innovation
Innovation compas (G.Bauwen)
Leverage van innovatie
• Lead markets
• Lead users
• Lead offerings
• Lead partners
• Lead experts
• Lead champions
• Lead customers
• Lead operations
Wood modification principles
In Situ wood bio-polymerisation
(ISWBP)
Tropical hardwood alternative
100% biobased
Biopolymers from bagasse
Easy to replicate
Extensively tested
Subsidie Milieu & Technologie
Demonstratie project
• Projectidee feb 2008
• Beschikking dec 2008
• Looptijd 2008 t/m 2011
• Afronding nov 2012
• Omvang > 1,1 miljoen
• Bijdrage 30 procent
• EEP-Award
lead user - 2009
Trap Foreco Dalfsen
Architect: Huls Staphorst
Plek: Dalfsen
Productie: Pilot Plant
Demonstratie
Eerste producten in eigen “beheer”
- lead market - 2010
Tenthuisjes (glamps)
Ontwerp: HJ
Recreatieparken
Plek: Regio Salland
Incl. financiering
lead partner - 2011
Rabobank Speeltoestellen
Gecertificeerd Zelfbouw
Ontwerp: Ijreka Playgrounds
Plaats: Regio Ijsselland
Aantal: +60 scholen
Verkrijgen van vertrouwen van
lead offering - 2012
consumenten en grote marktpartijen
Brede School Fiep Westendorp
Architect: Paul de Ruiter
Plek: Amsterdam
Techniek: SafeWood Select
Constructie: NobelWood Frames
Eco-innovation: closing the gap
between research and markets
General information
• Period 2008-2013
• Total of 195 million Euro
• Over 400 participants
• 70% SME
• 5 NL participants in 2012
Eco-innovation ISWBP
Project Evaluation:
• Innovation
• Environmental impact
• European character
• Cost effectiveness
• Market potential
• Quality of the proposal
• EU added value
Eco-innovation Proposal
45 pages
• Management summary (1)
• Technical description (4)
• Market overview (3)
• Exploitation of the action (2)
• Ojectives (2)
• Composition of the consortium (2)
• Co-financing (1)
• European added value (1)
• Workprogramme (17)
• Participant description (5)
• LoI’s (6)
Project partners
Market barriers for building
innovations
Examples of market barriers
• Building regulations
• Lack of trust
• Certification & labels
• Financing
“evidence” for new sustainable
building materials.
Awards
Certificates
Practical applications are decisive
Dank u hartelijk voor uw aandacht
en volg ons op www.foreco.nl
Voor vragen of opmerkingen:
• KlaasJan Swager: k.swager@foreco.nl
• Lex Kiezebrink: l.kiezebrink@foreco.nl