Informing the Nation: Official Statistics and Communication Dr Siu-Ming Tam Australian Bureau of Statistics 17 September, 2010 ABS Canberra Learning from musicians “ABS Presents …….” “If Australia were only …” Florence Nightingale • • Pioneered the use of charts to tell stories We do not want impressions. We want facts. You complain that your report would be dry. The drier the better. Statistics should be the driest of all reading - William Farr, RG of Births and Deaths, Great Britian, 1861 Farr’s doctrine Nightingale’s doctrine Pyramidisation A tale of two cities Visploration Key points • Statistics need to be communicated • New tools to be used to tell stories include: – – – – “ABS presents” “If Australia were only ….” “Pyramidisation” “Visploration” – Further information – www.abs.gov.au/betaworks – Siu-Ming.Tam@abs.gov.au Thank you! Visploration AustralianTrade Data revised