Mobile Tech Tools For REALTORS®:
Smartphones, iPads,
Tablets And Tech Tools
A mobile professional’s guide to knowing
Which wireless technologies work for you
G. William James
Handheld Computer Solutions
Handouts and Downloads
www.pdapowerplus.com
Contact Me
william@pdapowerplus.com
The smartphone & tablet
have changed the course
of real estate
Clients and colleagues demand a more immediate response
Provides instant access to MLS online- increase sales opportunities
Networking with office computers, update calendars and contacts
Manage personal and business email from wherever you are
 Send & receive documents and contracts right from the smartphone
Multimedia (photos and video) features offer mobile marketing
The Primary Mobile Device
Requirements:
•Wireless Internet
MLS access, Web searches, news and information
•Email
Instantly delivered whenever, wherever
•PDA
For calendar, contacts, documents and information storage
•Multimedia
Photos, video, listings, marketing materials
•Text Messaging
The preferred messaging style for young consumers
New Blackberry
(2013 release)
How these features are delivered
makes the difference:
•Screen Size and Resolution
•Internet Browser
•Virtual vs. Physical Keyboard
•Easy-To-Use Design
•Camera Features
•Processor Speed
•Flash vs. Non-Flash Capable
•Portability
Apple iPhone
OR5
The latest technology Features
•Faster Processors
Increased speed, added functionality
•4G Data
Download speeds up to 7x faster than 3G
•Larger Memory
More applications and functions
•Multimedia improvements
Up to 8MP cameras, HD Video
•Cloud Apps
Easy connections to apps via the Internet
Samsung Galaxy III
Living and Working In the Cloud
The key to an effective mobile office
Sync and share content between computers and mobile devices over cloud servers.
•Email
•Calendar
•Contacts
•Documents and files)
•Custom Phone system
•Photo sharing
•Video Uploads
•Music sync
Living and Working In the Cloud
Google
iCloud
Microsoft Cloud
.
.
.
•Gmail
•Email
•Windows Live
•Google Calendar
•Calendars
•Outlook.com
•Gmail Contacts
•Contacts
•Calendars
•Google Drive
• Documents and data
•Contacts
•Google Voice
•Photo Stream
• SkyDrive
•Picasa Web Albums
• Reminders
•Office 365
• YouTube
•Google+
How To Make Your
Mobile Technology Investment
Become A Dividend
Choose the right
smartphone for your
specific needs
Begin with a focus on the three things your
device will perform for you most:
Phone Calls?
Email?
Web Searching?
Multimedia?
Documents?
GPS Navigation?
Fun and Games?
Nokia Lumia 920
Choose the right
smartphone for your
specific needs
What makes it a smartphone? An Operating System (OS)
Apple iPhone OS
Windows Phone 8
Blackberry OS
Android
Apple
Android
According to IDC:
The Android operating system from Google Inc. (NASDAQ: GOOG) is expected to grab a 61% share of the
market this year, with iOS from Apple Inc. (NASDAQ: AAPL) accounting for 20.5% of shipments, followed
by the Blackberry OS from Research in Motion Ltd. (NASDAQ: RIMM) with 6%, and the Windows Phone
7/Windows Mobile operating systems from Microsoft Corp. (NASDAQ: MSFT) with 5.2% share. Nokia
Corp. (NYSE: NOK) will no longer support the Symbian operating system, and shipments of Symbianbased phones are expected to approach zero by 2014.
iPhone OS
Apple iPhone raised the bar for smartphone technology
Pro: Considered the best screen experience
●750,000+ available apps
●Very Cloud compatible
●Very easy to set up and use
Con: Typing on keyboard can be a challenge – at first
●Focused more on entertainment than business
●No removable battery
●Limited user control of device
Apple
iOS 6
For iPhone 3GS iPhone 4 iPhone 4S iPhone5; iPad 2 , the new iPad and the 4th gen iPod Touch .
New features: ●Wider knowledge and language base Siri. Now iPad compatible
●Facebook integration throughout the OS
●Facetime now works over both cellular and Wi-Fi
●Send calls to a reminder or Ignore with a message in Phone
●Easier to add photos to email
●Customizable “Do Not Disturb” feature
●Camera now shoots in panorama
RIM Blackberry
Still one of the most popular smartphone devices used
for business
Pro: Email Pushed automatically
●Calendar, Contacts, Email well integrated
● Easy to set-up and use
● Not too “Techy” appeals to many people
Con: Bad reputation for slow innovation
● Not positioned in the marketplace
● Limited apps compared to iOS and Android
● Too little too late?
Blackberry Z10
2013
RIM Blackberry
Latest Features for Blackberry 10
 Flow Interface – Updated User Design
Looks up information seamlessly
Easy to multitask with its Peek feature
Blackberry Hub
One-stop source for messages, social media, etc.
No need to swap between apps to get updates
Swipe BlackBerry Hub to view recent messages
Touch Screen Keyboard
Active Tiles
Time Shift Camera
New Blackberry Browser
It’s Pure Blackberry
Blackberry Curve 9380
Android
Google’s open source OS delivers impressive
new features to mobile
Pro: Designed for “cloud’ computing
●Fastest growing mobile platform
●Easy to setup and use
●Over 750,000 apps to date
●No need to sync with computer - ever
Samsung Galaxy Note 2
Con: Memory management is the key to dependability
●Can run slowly if you don’t maintain the caches
●Customers complain of freezing devices- a lot
Microsoft comes in late but strong with a Powerful OS and affordable
devices
Windows 8
Phone
Microsoft comes in late but strong with a Powerful OS
and affordable devices
New features: Contact integration to social media, communications
●Native email client is Outlook Mobile
●Cloud connectivity for photos from phone to PCs
●Live tiles on the Start screen
●Xbox Live running natively
●Microsoft Office is cloud based
●Bing search engine and maps
●Internet Explorer Mobile for its browser
Regardless of choice,
three rules to make
the best use of your
smartphone
Rule 1:
Commit to the
technology
Make your smartphone’s productivity features as common to you as your phone features.
Put all of your calendar events into your phone. Keep it current, use it daily.
Create a CRM, or Client Relationship Management System
Save notes and memos in the phone instead of on paper
Prepare a “show listings anywhere” photo presentation
Rule 2:
Take full advantage of
the features
Learning to use the advanced features will increase productivity
and increase sales
Take the time to setup the options for each application.
Bookmark your MLS site and other favorite websites in the browser.
Practice taking photos and video capture with the camera
Add third-party software applications as needed
Create shortcuts to make navigation easier and faster
Rule 3:
Customize your
device- make it
uniquely yours
Personalizing your smartphone will improve and speed navigation, increase satisfaction
Set speed dials and application shortcuts
Customize the screen and each application for optimal navigation
Get yourself hands-free with a headset and Bluetooth car kit
Customize your device for a unique look, sound and response
Add accessories to extend battery life, or add functionality
Bonus
Rule:
Get Creative!
Imagine ways you can deliver first rate services and impress your clients
Use the camera and videocam to record and send updated photos and video
Share the most up-to-the minute listing information with your Twitter followers
Always remember special dates (birthdays, anniversaries) for past clients
Use MMS to host a “remote showing” when a live presentation isn’t possible
Have your showing addresses pre-programmed into the GPS or Mobile Maps
How To Avoid Being One Of These People
Regular maintenance can keep you and your phone running smoothly
Treat your smartphone in many ways as you do your computer
Managing the memory of your smartphone is key
Simple steps will avoid frustration, and perhaps embarrassment
Monthly
Maintenance
Tips
Clean out your email and text messages
See the smartphone as a convenience for email, and save email on computer instead
Move all media (photos, video, music) to the memory card if necessary
Organize media files for quick access, especially listing photos
Delete temporary Internet files, cookies, clear history
Can typically be found in the Web browser settings menu
Reset your smartphone at least once per day
Removing the battery is best, if possible. This also refreshes your wireless network connection
Delete and reinstall Supra eKey application (if applicable)
MLS update cache files grow over time, and can cause major problems with your smartphone
iPhone/ iPad
Blackberry 5 and 6
Android
•Web Browser
•Menu > Options
•Settings
•Cache Operations
•Safari
•Clear caches
•Web Browser
•Scroll down
•Press Escape
•Menu > More
•Clear Caches
•Alt + LGLG > Menu> Clear
•Settings
•Clear caches
Monthly
Maintenance
Tips
(For Power- Challenged Devices)
Turn off wi-fi and bluetooth
You don’t want to do this on your tablet or Phone if you use the device locator service
Turn down the screen brightness
The high-resolution screen is the biggest battery user
Delete those apps you’ve installed but don’t use
Lots of memory can be restored if you get rid of useless apps
Shut down automatic notifications by apps (Polling)
Facebook, Twitter, and other apps that update during the day are draining your battery
Monthly
Maintenance
Tips
Advanced Task Killer, a
free third-party app closes
apps running in the Task
Manager
(For Memory Challenged Devices)
Kill running apps in the background
to save battery
Advanced Task Killer (Android)
Task Manager (Android)
Double-tap Home button (iPhone 4)
Press and hold the
Home key to launch the
Task Manager. Open
the manager and close
apps individually.
Your Mobile Strategy
Top Mobile Devices For Real Estate
The Latest Tablets
7 inch
Apple
iPad Mini
Samsung
Galaxy 7
Amazon
Kindle Fire HD
Google
Nexus 7
OS / Processor
iOS
Apple A5
Android
Quad Core
Windows
Quad Core
Android
Quad Core
Resolution
1024 x 768
1024 x 600
1280 x 800
1280 x 800
Available
Memory
16/32/64 GB
8/16 GB
16/32 GB
16/32 GB
Screen
Size
7.9 in
7.0 in
7.0 in
7.0 in
Rear / Front
Camera
5 MP
1.2 MP
5 MP
1.2 MP
1.3 MP
1.2 MP
Price (from)
$349
$349
$199
$199
The UltraBook
Notebook Computer
Ultra-thin, Lightweight, Powerful
Full sized notebook computers
Intel processors (Intel owns the name)
Flash drives instead of HDD
Super-fast loading time
Battery life ~ 9 hours
Reasonably priced (starts at $999)
40% of the laptop market expected to be Ultrabook by Dec 2012
The
Netbook
A netbook is a mini-laptop computer designed
for wireless communication and access to the Internet.
Netbooks are designed primarily for:
Web Browsing
Email
Web-based applications
Directed at “Cloud Computing” users who work on web-based
applications rather than hard drives or servers.
Google
Chromebook
Samsung Chromebook 550
The Full Google experience- right out of the box
•7.0 -in.; 1024 x 600 pixel resolution
•Instant-on like a tablet or UltraBook
•1GHz dual core processor and 5.5GB of memory
•Wifi and USB enabled
•Seamless integration with Android devices
•Cloud storage built in with Google Drive
•Starts at $199
The
Apple
iPad
Apple’s tablet computer is designed
to bridge the smartphone and the laptop
Design is based on Apple iPhone, using downloadable
apps to drive its functionality
9.7 inch screen
WiFi and GPRS Internet
1GHz processor, 16GB, 32GB, or 64GB flash drive
Supports HTML 5
Dock connector to VGA adapter
95,000 apps in the App Store
The
Samsung
Galaxy Tab
Samsung’s tablet computer is the Android OS
Response to iPad and PlayBook, with all the
features Android fans appreciate
7 inch hi-resolution screen – Now offers a 10.1 inch, 1280 x 800 dpi version
1mhZ processor and 2GB of RAM
Wifi and 3G enabled + SD card up to 32GB
Supports HTML 5 and Flash
1.3MP front and 3MP rear cameras
Amazon
Kindle Fire HD
The Affordable tablet is powerful, feature-filled, and portable
•7.0 -in.; 1024 x 600 pixel resolution
•1GHz dual core processor and 5.5GB of memory
•Wifi and USB enabled
•Supports HTML 5 and Flash
•Could use a brighter screen
•1.9 MP Front Camera
•No GPS
The Issue Around
Flash Support
No
Flash
Support
Flash
Support
Apple devices DO NOT support Adobe Flash or Shockwave on their devices.
This is a problem for many who frequent websites that run Flash content or video.
HTML5 is a similar technology that is supported by Apple, but not yet used
extensively.
Some MLS systems are Flash supported, so BEFORE you buy a tablet, make
sure the applications you use will work on the devices you are considering
Don’t Forget To ICE Your Phone!
How to save your own life
Emergency first responders are trained to look
for your mobile phone, hoping that the person
has “ICED” their phone
Here’s how to do it on a smart phone:
1.
Create a new contact
2.
Name the contact ICE Emergency
3.
Place the emergency contact information
under “notes” instead of fields where phone
numbers would go.
4.
List allergies, meds, blood type as well.
5.
Lock your phone? Go to www.icesticker.com
and get a secure emergency info sticker for
your phone.
Handouts and Downloads
www.pdapowerplus.com
Contact Me
william@pdapowerplus.com
“Tough times never last but tough agents do.
The very best compliment I could ever receive is a referral from you.
My commitment is to not only meet but exceed your expectations.”
- B.J. Martin, Distinguished REALTOR®, Harry Norman Realtors Atlanta
A referral to your Association’s Executives would be
of tremendous value to me.
Send me an email with their names, and please tell them about
me next time you contact the office
G. William James, william@pdapowerplus.com
G. William James
Master Of The PDA
Handheld Computer
Solutions
The Mobile Office System
That Works
A Series of Workshop Presentations for your
Association, Board, or Realty Office
Hooked On My Blackberry
A Hands-On workshop Blackberry devices
Master The Android Smartphone and Tablet
A Hands-On workshop for all Android based devices
Getting A Finger On The iPhone/iPad
A Hands-On workshop for Apple iPhone 3G, 3Gs and iPhone 4
The Google Universe
An interactive workshop for the mobile professional
Smartphones, iPads, Tablets
and Tech Tools For Realtors
A mobile professional’s guide to making the best choices on mobile devices,
and how to get the most from them - for all users and skill levels
Handouts and Downloads
www.pdapowerplus.com
Contact Me
william@pdapowerplus.com
G. William James
Master Of The PDA
Handheld Computer
Solutions
Thank
You!