Market Positioning & Competitive Analysis
Application Jukebox Software
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Provides configurable Application Virtualization solution
Fully Application Lifecycle management solution
Enables Agile Software Deployment
Piracy-free software distribution
Addresses the SaaS challenges:
 Large upfront License costs
 Long term implementation
 Access issues of mobile workforce
 Addresses the Enterprise and ‘Cloud’:
 Windows apps downloadable via server but running/updated locally
 Integrates well with VDI
Competitive landscape
 Main competitors:
 Symantec Appstream
 Microsoft AppV
 Vmware ThinApp
 InstallFree
 Citrix XenApp
 Novell ZENworks
Symantec APPSTREAM
 ADVANTAGES
 Integrated Virtualization
 White Label Web portal
 DISADVANTAGES
 Has major problem with scaling beyond a few hundred users
 No configurable or Isolated Virtualization
 No Active Directory integration
 Now part of much larger Symantec product (Endpoint
Virtualization suite).
MICROSOFT APP-V 4.5
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ADVANTAGES
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Strong management tools
Integrated into MS System Centre management stack
Excellent Active Directory integration
Can use 3rd party tools to convert MSI’s to App-V packages
DISADVANTAGES
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No configurable or Integrated Virtualization
Only basic management of application licenses
Limited web deployment
No web portal
Complex licensing requirements
Very limited scripting capability for packaged applications
Difficulties in packaging .net framework
No customization or SDK
Complex shell integrations
VMWARE THINAPP
 ADVANTAGES
 Good enterprise management tools
 Clientless
 Very basis MSI Conversion – The packing wizard will take a basic non
interaction MSI and create a package. The wizard looks like it is converting
it, but this is only window dressing as it is actually an automated version of
the normal snapshot packaging process
 DISADVANTAGES
 No configurable or Integrated Virtualization
 Limited web deployment
 No web portal
 Snapshot based packaging
INSTALLFREE
 ADVANTAGES
 Good enterprise management tools
 UserData feature allows user settings to be streamed up to the server
to allow roaming of virtualized application settings
 Clientless – streamed application are just an EXE that you run
 DISADVANTAGES
 No configurable or Integrated Virtualization
 Limited web deployment
 No web portal
 Their isolation is not able to handle complex applications like MS Office
CITRIX XENAPP Streaming
 ADVANTAGES
 Strong management tools
 Strong integration into Citrix tools and other products
 Good Active Directory integration
 DISADVANTAGES
 Does not work for mobile or offline users
 Only “streams” the whole app
 Very limited app support
 No configurable or Integrated Virtualization
 Limited web deployment
 No web portal
NOVELL ZENWORKS
 ADVANTAGES
 Can automatically add in run times like .net and C++
redistributable to a package
 Based on Code Systems’ Xenocode Virtual Application
Studio so has some level of maturity
 DISADVANTAGES
 No configurable or Integrated Virtualization
 Snapshot based packaging
SUMMARY
 Our first main differentiator is our configurable virtualization. This
allows us to provide a far superior end user experience and means
that we can stream many applications that others cannot.
 Our second main differentiator is the ability to have simple web
deployments with a web based self service portal; either using our
portal or with simple integration into existing internets/extranets.
This is appropriate for both Enterprise and SaaS deployments and is
a strong advantage for companies with mobile users or needing a
more agile application deployment strategy with users selecting only
the apps they need.
Integrated virtualization
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Isolated virtualization
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Integration between virtualized application
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Customizable virtualization
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Application conflicts eliminated
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Support for file and registry redirection
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Applications can be run from other media e.g. CD
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Services can be virtualized e.g. Anti-virus applications
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Citrix
XenApp
VMWare
ThinApp
InstallFree
Microsoft
App-V 4.5
Symantec
AppStream
Endeavors
Applicatio
n Jukebox
Comparison Chart
Application Virtualization
Citrix
XenApp
InstallFree
VMWare
ThinApp
Microsoft
App-V 4.5
Symantec
AppStream
Endeavors
Application
Jukebox
Comparison Chart cont.
Application Administration
On-demand application deployment
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Per application license metering
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Central application license management
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Integrated secure client / server communications
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Admin selectable push deployment of applications
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Centrally managed application event scripting
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Centrally managed application prerequisits
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User Admin integrated with Active Directory
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Citrix
XenApp
InstallFree
VMWare
ThinApp
Microsoft
App-V 4.5
Symantec
AppStream
Endeavors
Applicatio
n Jukebox
Comparison Chart cont.
Application Administration cont.
Offline application usage can be limited
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Possible to stream applications with service
component
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Roaming user profile support
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Application performance independent of server load
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Minimal server architecture required
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Web portal with integration
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Architecture
Application Jukebox Architecture
Database
Replication
License
Services
(SSL)
DRM
Portal
Admin
Services
DM
Z
in
Po
ate
o
t-t
oin
-P
iv
Pr
Stream
Services
t
WAN
Headquarters
Proxy
Stream
Services
Satellite Office
Comparison
Microsoft System Center
Application Virtualization
 Microsoft Windows Servers
 Microsoft SQL Server
 Microsoft System Center
Configuration Manager
 Microsoft Active Directory
 Microsoft Application Virtualization
 Microsoft Application Virtualization
for Terminal Services
 Microsoft Desktop Optimization
Pack (MDOP)
Endeavors Technologies
Application Jukebox
 Microsoft Windows Server or
Sun Solaris/OpenSolaris
 Microsoft SQL Server or MySQL
 Endeavors Technologies
Application Jukebox
Comparison
VMware ThinApp
 VMware ThinApp
 Windows Server
 3rd Party License Management
Solution
 3rd Party Deployment Solution
 OR
 Network file share
 Logon scripts
 Registry keys
Endeavors Technologies
Application Jukebox
 Microsoft Windows Server or
Sun Solaris/OpenSolaris
 Microsoft SQL Server or MySQL
 Endeavors Technologies
Application Jukebox
VDI
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Overview
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A virtual machine running on a server
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Each user has an individual install of Windows they connect to using remote display protocols
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Once connected to the VDI session it must be managed like a normal PC
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Application management still needs to be done using the same options as on a standard PC
Benefits
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Centralized control of desktop hardware
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Centralized control of Windows OS
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Tighter security control due to execution on the server
Weaknesses
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Very expensive infrastructure costs
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High storage requirements
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Immature technology
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No Offline capability
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Does not solve Application deployment and on-going lifecycle issues
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High MS licensing costs for Windows in a VDI enviornment
Leading products
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VMware View
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Microsoft Windows Server – VDI Solution
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Citrix XenDesktop
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Wanova
Citrix XenApp/MS Terminal Services - Remote Desktop
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Overview
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Terminal Services or Citrix
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A user has an individual session on a shared server
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Screen is sent using remote display protocols
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The server has to be managed using specific skills
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Applications compatibility is a problem due to multiple users running on one server
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Applications can be deployed using Application Virtualization or traditional methods
Benefits
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Simplified deployment of the Windows desktop
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Greater security and control
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Good for remote access to applications that need a LAN connection to a database
Weaknesses
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Complex and expensive to setup
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Only works online
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Very complex to deploy applications onto the server for multiple users
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Many applications will not work in this multi user environment
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High infrastructure costs
Leading products
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Microsoft Terminal Services
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Citrix XenApp (formally Presentation Server/MetaFrame)
Application Virtualization
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Overview
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The installation of the application is captured to deploy to the desktop
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Applications can be isolated to ensure that applications do not conflict with each other and to help apps run in a Citrix/TS environment
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Virtualize applications to any Windows desktop no mater how it is deployed (PC, Laptop, Citrix/TS, VDI, etc.)
Benefits
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Manages that application trough the entire lifecycle (deploy, patch, upgrade, license, report usage and remove) – only applies to some AppVirt
solutions inc. Application Jukebox
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Works for users no matter how their desktop is provisioned
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Gives a single solution for managing the applications across various desktop environments
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Simplifies VDI or Citrix/TS by separating the apps from the Windows deployment
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Allows conflicting applications or different versions of the same application to run together
Weaknesses
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For solutions that only support Isolation (all apart from Application Jukebox) the application can has some functionality limited and the
applications cannot interact with each other
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Only deals with application issues and does not deal with OS deployment
Leading products
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Endeavors Technologies Application Jukebox
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Microsoft App-V
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VMware ThinApp
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Citrix XenApp Streaming
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InstallFree Bridge