Not Your Father’s Data
Center
Omar Sultan, Senior Manager – DC Architecture - @omarsultan
© 2010 Cisco and/or its affiliates. All rights reserved.
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What’s Breaking?
• Infrastructure Sprawl
• Scaling Virtualization
• Sustainable Energy Efficiency
• Operational Complexity
• Intolerance for Downtime
Traditional IT Challenge
IT Drives
Business Advantage
Business Outcomes
Functional Silos
Integrated Processes
More Responsiveness and
Alignment to Business
Dedicated Resource
Shared, Virtualized
Infrastructure
Cost-efficient Infrastructure,
Rapid Deployment
Plan Around Product
Lifecycles
Plan Around Business
Lifecycles
Reduces Data Center TCO,
Supports Seamless Growth
Operationally Intensive
© 2010 Cisco and/or its affiliates. All rights reserved.
Policy Based Automation
Reduces Operational Expense,
Faster Svc Creation, Improved
Risk Mgmt
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VM: The
new atomic
unit of the
data center
Unified Fabric
ENTERPRISE
DATA CENTRES
EVOLVING
CLOUDS
Software as a Service
Applications, Collaboration, etc.
Ex.: WebEx, Salesforce.com
Cloud
Delivery
Models
Platform as a Service
Middleware, Directories, etc.
Ex.: Google Apps, WebEx Connect
Infrastructure as a Service
Compute, Storage, Networking
Ex.: Amazon EC3, Savvis, Terremark
Data Center as a Service
Data center facilities, power, cooling
DCaaS
Ex.: WPR/NDCS, AT&T, Sprint
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IT Maturity Level
Silo’d
Standardized
Virtualized
 Departmental servers
 Standardized Servers
 Server Virt’n (Static
 Storage Area
VM’s)
 Global SANs, CDP/R
 Unified Fabric, Virtual
Svces
 Islands of storage
 Multiple networks
 Branch computing
Networks
 Consolidated
Networks
 DC & Branch
Consolidation
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 WAN Optimiz’n,
Virtual B/O
Dynamic
Service-Based
 VM mobility
 Private Ent. clouds
 Storage volume
 Workload portability
virtualization
 VM-aware networking
 Policy/SLA consistency
 Virtual I/O
 Usage-based metrics
 DC interconnect
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• 300 locations in 90
countries
• 116 Data Centers and
server rooms
•24 Corporate / IT
•30 CDO / Engineering
•11 Services
•51 Diverse Businesses
• 70,000+ Employees
• 2+ MW of Green power
© 2010 Cisco and/or its affiliates. All rights reserved.
22 MW of power in Cisco Data
Centers
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Consumers of Services
Managed by IT
Corporate
Applications
Managed by Business Units
Security
Platforms
Collaboration
Platforms
Customer and
Consumer
Platforms
Product
Development
Consistent Enterprise Processes (ERP), Billing, Identity, Security, and Data
Governed by DCO Board and Cisco IT
Infrastructure as a Service
(Compute, Network, Storage)
Data Center as a Service
(Space, Cabinets, Power, Cooling)
Sourcing Options: Build, Lease , Partner or Co-Lo
© 2010 Cisco and/or its affiliates. All rights reserved.
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Compute TCO
($/Qtr/OS instance)
Virtualization > Unified Computing > Cloud
TCO Physical
Average TCO
Today
TCO Virtual
Delivery
Time
6-8 weeks
2-3 weeks
15 mins VM
15 minutes
(on demand)
(manual )
(2-9 days E2E)
(self-service)
© 2010 Cisco and/or its affiliates. All rights reserved.
Updated: Q2FY11
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TCO ($/Qtr)
Typical Bare-Metal
Average Virtual
8 CPU core + 32 GB
@ Dedicated Linux
2 vCPU core + 4 GB
@ Silver* Linux
Legacy Rack Mount
+ Cat6k
UCS blade +
Unified I/O (N7K) +
CITEIS
Arch and Design
135
135
135
135
Implementation
122
20
69
9
Operation
421
271
483
314
-
41
-
41
30
30
119
119
2212
1723
256
200
Facility
840
507
97
59
Total
3759
2727
1160
Automation
Software
Equipment
-27%
UCS blade +
Unified I/O (N7K) +
CITEIS
Legacy Rack
Mount + Cat6k
-24%
877
“Using the same components (processor and memory), the combination of Unified Computing,
Unified I/O and Automation results in 27% savings for bare-metal and 24% virtual offerings.”
*Silver = 50% CPU resource reservation; 75% Memory resource reservation, Includes DC Networking and SAN, excludes actual
storage consumption, Based on normal discount for Legacy (3rd party) & Cisco UCS
© 2010 Cisco and/or its affiliates. All rights reserved.
Updated: Q2FY11
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Consolidation
900
Helped law enforcement agencies
increase operational excellence and
administrative efficiency and Saved
$900,000 in up-front capital costs and
$37,000 in annual energy costs
“The economics of the Cisco platform is superior and will
become even more so as our service grows. And Cisco is a
trusted name to potential customers.”
— Jas Dhillon, Chief Strategy Officer of TASER International
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1.1
Saved $200,000 annually in IT
resources, avoided $333,000 in desktop
hardware, and will support 1000
employees with four-person IT
department
“With Cisco UCS, ExamWorks can support the same number
of people with a staff of four. Avoiding the need for 16 fulltime positions saves more than $1.1 million annually.”
– Brian Denton, CTO, Examworks
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30
Reduction of operational costs by 30%
and capital costs by 20% while
delivering agility to meet customer
demand
“Cisco UCS provides us with tremendous flexibility…. Our IT team can
provision a new service overnight, so it is ready to go live in time for
next-day trading. It’s also great news for our customers who are looking
for increased choice and best execution services,” says Yarrow..”
– Philip Yarrow, Director of Electronic Trading, Winterflood
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Security
Can the same security available to applications be applied
in the cloud?
Compliance
Can applications in the cloud meet the same regulatory
compliance requirements?
Reliability / QoS
Can the same service-level agreements (SLAs) for reliability
and QoS be met in the cloud, especially given the multitenant use of the underlying IT infrastructure?
Control
Can application owners still have the same amount of
control over their applications and the infrastructure
supporting them in the cloud?
Vendor Lock-In
Will use of a particular vendor for cloud services or
infrastructure prevent use of a different one in the future, or
will the enterprise’s data and applications be tightly locked
into a particular model?
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Design Best
Practices
Establish DC
Architecture
Agree Insource/
Outsource Options
Build Foundation with
End-Game
in Mind
Measure and report
interim ROI wins
Evolve to
Service Aligned
Teams
Operational
Best Practices
Agree Funding
Model
Prepare for
Organizational,
Process Change
Virtual
Architecture
Team
© 2010 Cisco and/or its affiliates. All rights reserved.
Presentation_ID
©
DC3 Launch/os
© 2007
2007 Cisco
Cisco Systems,
Systems, Inc.
Inc. All
All rights
rights reserved.
reserved.
Ensure
Stakeholder
Buy-In
Cross-Functional
Communication
Business/IT
Alignment
Executive
Support
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18
Functional Teams:
Virtual Services Teams:
Architecture
Design
Implementation
Services Delivery
Communications
Networking
Compute
Storage
Data Centers
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• What is the expected impact of
cloud on my business?
• Which applications can and should
I move to the cloud?
• What cloud deployment model is
best suited for each of my
applications?
• How do I transition my existing
applications to the cloud?
• How do I maintain security and
policy compliance in the cloud?
• How do I transition my organization
to best take advantage of cloud?
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• www.cisco.com/go/cloud
• @omarsultan
• www.cisco.com/go/datacenter
• @aneel
• www.cisco.com/go/ciscoit
• @bgracely
• @beaker
• @jamesurqhart
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Thank you.