The organizing committee of DICOEN VIII is glad to announce the following
DICOEN VIII
Eighth International Conference in Discourse, Communication and
the Enterprise
Naples, June 11th – 13th 2015
Call for papers
The Eighth International Conference in Discourse, Communication and the Enterprise
(DICOEN 2015) will be held on Naples, 11- 13 June 2015 and will be hosted by the University
of Naples (Università degli Studi di Napoli), following the successes of the first seven
conferences on the same theme (Lisbon 2001, Vigo 2003, Rio de Janeiro 2005, Nottingham
2007, Milan 2009, Hong Kong 2011 and Bejiing 2013).
DICOEN aims to promote interaction and discussion among researchers interested in the
relevance of discourse and communication to the world of business, and to expand research
networks among scholars working in the area of discourse and communication in
organisational settings. Contributions are invited from scholars working in a variety of
disciplines including: linguistics, discourse analysis, communication studies, organisation
studies, management studies, sociology, anthropology, social psychology, economics,
business economics, accountancy, marketing, etc.
The conference will be held in Naples, at the Università degli Studi di Napoli, Federico II, at
the Monte Sant’Angelo campus.
Topic areas.
Topics are broadly defined as, but not limited to, the following:
Genres in corporate and institutional communication
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Genre variation in intercultural communication
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Intertextuality, interdiscursivity and hybridisation in business genres
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Analytical instruments in genre theory
ICT and multimodality in business communication
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Multi-modal technologies and corporate/institutional communication
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Rhetorical practices and language use in multimodal communication
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Communication through social networking sites
Corporate communication across languages and cultures
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Multidisciplinarity and business communication research across cultures
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Ideology, bias and power in mixed-culture interactions
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Lingua franca communication: linguistic and discursive strategies
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Discursive strategies in multilingual and interpreter-mediated interactions
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Translation, re-writing and re-telling in the corporate world
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Health narratives and the biotech industry
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Food cultures in private and public enterprises
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Corporate image building and product promotion in the pharmaceutical industry
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Tourism and local/global issues in tourist promotion
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Labor issues, product promotion and corporate communication
CSR, sponsorship, advertising
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The discourses of Corporate Social Responsibility
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Language and discourse in corporate sponsorship
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Organisational discourses and emerging corporate philosophies
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The discourses of advertising
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Textual analysis in financial and corporate governance reporting
Argumentation, rhetoric, meanings and narrative financial reporting for predictions in financial
reporting
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Persuasive approach in mandatory and voluntary disclosure
Investigating bias in narrative financial disclosure
Critical and normative perspectives on financial rhetoric
Mining of financial texts to improve market price predictions
The predictive value of indicators
The language in international accounting standard setting process.
Corporate communication and news management
•
News management and the enterprise
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Discourses in the corporate newsroom
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Corporate communication to the media
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Corporate image building through the press
Call
We invite abstracts of 300 words. Abstracts must include affiliation and email addresses of
the author(s). Paper sessions will be 20 minute slots with 10 minutes for questions/discussion.
Selected papers will be published in a book with a first-rate publisher.
Please, send abstracts to dicoen@unina it and walter.giordano@unina.it
Deadline: Please submit abstracts by December 20th, 2014.
Notifications of acceptance will be sent by January 10th 2015. The participants who need to
apply for a VISA to Italy (some countries need a 6 months’ notice) will be notified within
December 31st 2014.
Conference contact line: dicoen@unina.it phone: +39 81 675374
Further information will be sent shortly.
Pleanary speakers (in alphabetic order)
Marina Bondi (Università di Modena e Reggio Emilia, Italia),
Lisa Evans (University of Stirling. UK),
GiulianaGarzone (Università di Milano, Italia),
LeenaLouihalaSalminen (Aalto University, Finland),
Shi Xingsong (University of Bejing, China)
Contacts
The Conference is organized by the Dept. of Economics Management and Institutions and by
the Dept. of Economics and Statistics of the Università di Napoli Federico II.
Via Cintia , 80126
Naples, Italy
+39081675274
Scientific committee
Alessandra Allini, Marina Bondi, Adele Caldarelli, Paola Catenaccio, Lisa Evans,
GiulianaGarzone, Walter Giordano, Riccardo Viganò, Marco Maffei, DonataMussolino, Shi
Xingsong,
Organizing committee
Walter Giordano, Laura di Ferrante, Sergio Pizziconi, Rosanna Spano, Luca Ferri, Sara Stolfo,
Claudia Ferrara