Informatica Cloud SAP/Salesforce.com Integration Rob Gaynor, Account Executive Mark Murray, Cloud Presales Carlos Clavel, Corporate Sales Manager March 9, 2012 1 Agenda • SAF Holland Review • Informatica Cloud Overview • Demonstration • Next Steps • Appendix 2 SAF Holland Requirements and Criteria • Migrate and synchronize SAP account, contact, customer, opportunity and sales data to Salesforce.com • Phase II: push product information from SAP to Salesforce.com and automate opportunity creation from Salesforce.com to SAP • Cross reference SAP customer numbers to accounts already created in Salesforce.com (avoid duplicate information and establish appropriate hierarchy). • Batch and Real Time requirements Tangible Gains of SAP/Salesforce.com Integration • Reduce cost of interfacing SAP with Salesforce.com • • • • • Average of 16 hours per week being spent on coding integration between Salesforce.com and SAP Marketing analysts are being tasked with dual entry (Doug) Keep the sales guys out SAP Stay away from custom coding Create a single customer hub for mobile sales team 3 Agenda • SAF Holland Review • Informatica Cloud Overview • Demonstration • Next Steps • Appendix 4 Completing SMART’s Core Integration Platform Informatica Cloud Application Administrators Migrate Sync Validate Informatica Cloud Platform Integration Developers Monitor Replicate Power Exchange PowerCenter 5 Primary Cloud Integration Use Cases: Migrate Sync Monitor Validate Replicate Your Company 6 Proven Platform to Support SMART Initiatives #1 by Customer Count 1,500+ companies #1 by Customers/Analysts www.appexchange.com #1 by Data Processed 20B+ transactions/month #1 by Connectivity www.informaticamarketplace.com 7 SAP Integration “Informatica is helping Nobel Biocare increase productivity… and make the organization more successful and more profitable.” - Jean-Marie Schmid, Global Customer Value Management CHALLENGE • 1,500-seat Salesforce deployment to attract, grow, and retain customers • 360-degree customer profile initiative complete only through on-premise and CRM integration • Synchronization complete in quick and cost effective manner SOLUTION RESULTS • Sales Cloud and Service Cloud data synchronization with SAP R3 and SAP Business Warehouse • Holistic, global view of key dentistry stakeholders • Bi-directional integration completed in 8 weeks with minimal resources from IT team • Streamlined customer support cases within Service Cloud to increase productivity, sales • 85% reduction in data integration time • Maximized Salesforce investment and supported aim to achieve 95% user login 8 Informatica Cloud for SAP Informatica provides the most comprehensive SAP connectivity by supporting six SAP application level interfaces and Web services. SAP Connectivity Options: ABAP, IDOC, BAPI, DMI, BCI, SAP BI, Web services Customer References 9 Agenda • SAF Holland Review • Informatica Cloud Overview • Demonstration • Next Steps • Appendix 10 High level architecture Self-service Business-focused Multi-tenant Scalable Execution engine Repository Client On Premise Self-Upgrading Secure 11 How it works Your Company 2 1 12 Connecting SMART to the Salesforce.com Cloud Your Company 1 2 3 13 How it works Your Company 2 1 Secure Agent 3 14 Agenda • SAF Holland Review Review • Informatica Cloud Overview • Demonstration • Next Steps • Appendix 15 Agenda • SAF Holland Review • Informatica Cloud Overview • Demonstration • Next Steps • Appendix 16 Informatica The #1 Independent Leader in Data Integration • Founded: 1993 • 2011 Revenue: $784 million $800 • 6-year Average Growth Rate: 20% per year $700 $600 • Employees: 2,554 $500 • Partners: 400+ $400 • • Major SI, ISV, OEM and On-Demand Leaders Customers: 4,630 • > 70% of the Global 500 • Customers in 82 Countries • Direct Presence in 26 Countries • # 1 in Customer Loyalty Rankings (6 Years in a Row) $300 $200 $100 $0 2005 2006 2007 2008 2009 2010 2011 17 +4000 Integration Customer +1600 salesforce.com Customers #1 Integration Partner 2008, 2009,2010, 2011 18 Informatica Cloud Informatica Cloud is an integration as a service that delivers: www.InformaticaCloud.com Simplicity Rapid Deployment Unified Platform Simplicity Self-service user interface Purpose-built integration apps Mobile administration (iPhone, Android) Rapid Deployment Unified Platform True SaaS solution (try before you buy subscription) Built on market-leading Informatica Platform Minimal IT resources required High-performance integration Pay-per-use options Interoperability for Hybrid IT 19