Case Study Controlling: - Institut für Unternehmensrechnung und

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Case Study Controlling:
Imagine yourself as a member of the Brazilian Sales
Controlling Team of Beiersdorf. Your tasks: prepare a
concept for the priorization of brazilian customers based on
real retail data. And give recommendations to further drive
growth and profitability of the most promising customers.
You will work in small groups and present to an experienced
Beiersdorf Finance manager, who will give you instant
feedback.
January 27th 2012, 09:00h - 16:00h
Institut für Unternehmensrechnung und Controlling, LMU
Please apply until January 18th, 2012 at iuc@bwl.lmu.de.
For further information, please visit our homepage:
www.iuc.bwl.lmu.de/studium_lehre/casestudies
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