PRESS RELEASE Imago Mundi ‒ Luciano Benetton Collection The Art of Humanity Contemporary African Art from Egypt, Eritrea, Ethiopia, Gambia, Kenya, Morocco, Mauritania, Mozambique, Senegal, Somalia, South Africa, Sudan, Tanzania, Tunisia, Zanzibar, Zimbabwe. Sixteen countries, 13 collections, more than 2,000 artists with 10x12 centimetre artworks. An unprecedented and rich artistic portrait of Africa, among historical roots and innovation, local visual cultures and globalization. Rome, Museo Carlo Bilotti ‒ Aranciera di Villa Borghese 20 November, 2014 - 11 January, 2015 “Until the lion tells his own story, tales of the hunt will always glorify the hunter” Imago Mundi, the global art project sponsored by Luciano Benetton and the Fondazione Benetton Studi Ricerche, has embraced this evocative metaphor, much valued by Nigerian writer Chinua Achebe, bringing together 13 contemporary art collections from 16 African countries. The result is an unprecedented, rich and fascinating visual story created exclusively by African artists, established names and young talents: a contribution to the reflection on an African aesthetic, which, overcoming prejudices and stereotypes, represents the ethnic, social, geographic and cultural diversities of an entire continent. The contemporary collections from Egypt, Eritrea, Ethiopia, Gambia, Kenya, Morocco, Mauritania, Mozambique, Senegal, Somalia, South Africa, Sudan, Tanzania, Tunisia, Zanzibar, Zimbabwe – over 2,000 10x12cm artworks, assembled under the title The Art of Humanity – will be exhibited in Rome from 20 November, 2014 to 11 January, 2015 at the Museo Carlo Bilotti (Aranciera di Villa Borghese), in collaboration with Roma Capitale, the Department of Culture, Creativity and Artistic Promotion – Superintendent Capitolina of Cultural Heritage, and the Italian Ministry of Foreign Affairs. “This exhibition is a journey across a continent that is both young and ancient, whose art – heterogeneous, hybrid, intense - can be a driver of the development of African communities and an urgent solicitation to refresh the Western aesthetic,” says Luciano Benetton. “Looking at these works, the secret of their all encompassing beauty manifests itself in our minds as a dazzling revelation: African art moves, unsettles, engages, sets in motion. I believe that from ancient roots, the work of these African artists tell us of the world to come.” With this exhibition, Imago Mundi has the important task of representing the decisive role of art and culture in the development of the African continent, as part of the Italy-Africa initiative, a project promoted by the Italian Ministry of Foreign Affairs, which will conclude with a Ministerial Conference in 2015. The exhibition in Rome, a sum of styles, ferment, voices and stories, creations of different African countries, represents a new leg on the journey of the Imago Mundi project. The main ambition is to build and pass on to future generations a visual map of human cultures, promoting the artists through catalogues, the imagomundiart.com web platform, and participation in international events and exhibitions, in collaboration with public and private organizations, including the Venice Biennale in 2013, Dak'Art Off and the Casa dei Carraresi Museum in Treviso in 2014. Until 25th January 2015, Imago Mundi will be present with an exhibition at the Noma of New Orleans (Louisiana, United States) and, also in early 2015, at the Winter Palace of the Belvedere Museum in Vienna. Imago Mundi ‒ The Art of Humanity Museo Carlo Bilotti ‒ Aranciera di Villa Borghese viale Fiorello La Guardia 6, Rome 20 November, 2014 - 11 January, 2015 Tuesday to Friday, 10 am - 4 pm Saturday and Sunday, 10 am - 7 pm last entry 30 minutes before closing time free entry For more information Martina Fornasaro External Relations, Imago Mundi – Luciano Benetton Collection +39 338 6233915 martina.fornasaro@imagomundiart.com Gabriella Gnetti Press Office, Zètema Progetto Cultura +39 06 82077305 +39 348 2696259 g.gnetti@zetema.it www.imagomundiart.com