USAID funded Merit and Needs based Scholarship Program University Advancement Directorate 1 Theme& Concept “University Advancement program is about creating awareness for higher education, building relationships with the society and generating support for universities’ academics, research and infrastructure etc.” Triple I Strategy & Implementation Inform Communication, Marketing and Outreach Involve Relationship Building/ Linkages Invest Development/ Advancement (Fundraising) Vision “Augment higher education in the country with quality standards through participation and contribution of our valuable stakeholders for the bright future of our young generation from all over the country by satisfying all stakeholders involved.” Mission “To involve stakeholders in private support for Higher Education by building trustworthy relationships through meaningful interaction and convincing.” Objectives I. II. Encourage, develop and secure private contributions for higher education to enhance core support for scholarships, infrastructure and special initiatives Increase the level of funding from private sides in terms of contributions as well as contributors Objectives III. Build and enhance understanding and relationship among the Universities’ alumni, friends, opinion leaders and community for philanthropic support to higher education throughout the country Plan of Action “Initially focus 11 partner universities in 2011 and expand the program to all public sector universities during 2012-14”. Technical Assistance & Support University Advancement office at HEC will provide technical assistance and support to all partner universities for their growth and self sustainability. It will bring together community, government, non-government, industries and business organizations and alumni to join hands for the development of higher education. Communication, Marketing& Outreach Relationship Building Inform Web site Marketing Media Magazine Newsletter E newsletter University Spokesmen HEC Spokesmen photographs/ images Banners Awareness seminars Personal meetings Special events On-line interaction Conferences Development/Advancement(Fundraising) Involve Categories: National/ International Donor organizations Alumni association Non-government Organizations Community inside/outside the country Parents Industries Corporate Sectors Business Organizations Approaches& Methodologies: Awareness seminars Personal meetings Special events On-line interaction Conferences Galas Invest Annual funding Biannual funding Quarterly funding Principal funding Gifts Endowments Sponsorships Scholarships Need based funding Foundations Membership Fees Grants for research Grants for Infrastructure Activities Performed • • • • Designed and developed a comprehensive “Strategic and Action Plan” for the Program that is approved by competent higher authorities of HEC Conducted Introductory Video Con Sessions Visited seven (07) Partner Universities Compiled base line data Activities for Nov 2011-Feb 2012 A dedicated website of University Advancement with sublinks of partner universities A centralized database with decentralized privileges of: Alumni Donors/ Potential Donors Community renowned persons Business Organizations/ Corporations NGOs Trainings to UA Staff at Partner Universities UA Newsletter A Grand Linkage Event at HEC Thank You 13