Selling and Sales Final Project
B2B, selling the idea of our business, make them invest in our business, not selling our
final product
Sales material: whatever you think will sell the product
Not an academic presentation, it’s a sales presentation
AIDA methodology
What problem or need does it solve
Benefits and features
Product centric or customer centric
Problem solving, objections
Anticipate the objections an investor or final target audience are going to have
Profitology
Customer acquisition and promo ideas (advertising, promotion, social media)
Promotional material
Turn in outline of presentation