PDHC 4.4 crc 28/11/05 4:06 pm Page 169 PRACTICE DEVELOPMENT IN HEALTH CARE 4(4): 169-170 (2005) DOI: 10.1002/pdh.22 Editorial Improving performance and outcomes I guess that I, along with many other experienced organizational development consultants, have wondered how one health care organization can vary so much in terms of outcome and impact from another even though they work in similar localities, have similar challenges and operate within similar budgets. Indeed much development time, research effort and modernization activity has been focused on evening up these very differences. Often this effort has centred on aspects of financial management, and getting the structures and processes right. The whole process re-engineering movement is a classic example of this. In a search for efficiency, communication is systematized and formally cascaded, and role boundaries are clearly defined and formularized (e.g. Agenda for Change). But where is the evidence that this works and how do we know this is the right thing to do? So it was with real interest I read a recent and well-researched report from the Work Foundation which set about explaining why the UK has grown some of the most innovative and successful companies in the world, and also some of its least inspiring and unambitious. Cracking the Performance Code (Work Foundation, 2005) looked in detail at nearly 3000 UK firms from all sectors of the economy and analysed their activities in detail. Following this analysis the research team arrived at some unanticipated conclusions. In particular, they identified five core areas of strategic interdependency that are critical to understanding high performing organizations. These five intangible factors are structure, process, leadership, communication, and culture and employee relations. At first glance some of those do not look particularly surprisCopyright © 2005 John Wiley & Sons, Ltd. ing to the health sector until you reflect in detail on some of the organizational behaviours we are seeing occurring (and being rewarded) more frequently in some organizations. For example, the report urges us not to get hung up on structure. ‘It is more a function of size where a business is located, its history and traditions. Structure does not drive performance but enables it. It is a means to an end rather than an end in itself.’ (Work Foundation 2005: 8). Perhaps the current hours being spent debating structures may be better spent on discussions about patient outcomes and our end product, namely health services. On process the report notes, ‘Keep processes simple and allow a high degree of informality. Combined with continued dialogue, these will allow faster decision-making.’ (ibid). In this case simple does not mean simplistic, but this is not a conversation I hear organizations engaging in. This emphasis is also echoed in the approach to leadership and communication, where the report emphasizes visibility, sharing, and accessibility. It challenges the dominant thinking of the importance of visionary leadership models so promoted by business leaders and business schools. What emerges in the findings is closer to a stewardship model characterized by high standards and expectations, role modelled throughout the organization. The following is a description of a low performing firm, does it remind you of anyone you know or an organization you work with? Low performing firms have a focus on a narrower range of financially driven metrics. Discussions about culture and performance were dominated by bureaucratic process and internal structure rather than customer satisfaction or end product. These companies did not have energy or real passion about the business 4(4): 169-170 (2005) 169 PDHC 4.4 crc 170 28/11/05 4:06 pm Page 170 Editorial & Comment or any restlessness with the status quo. Leadership in the lower ranking organisations focused more on ‘what the numbers say’ rather than how top managers behave and interact with others. Interactions were more formal, structured and set piece in format. (Work Foundation 2005: 7) Excitingly, now we have the beginning of the answer to my earlier question as to why some organizations get it so wrong. Perhaps knowing this, we, as critical friends, could ring the alarm bells earlier and have a framework to articulate our concerns. Too often we ignore research from other fields as unhelpful or irrelevant. This report definitely is helpful and could realistically help us crack our own codes to improved performance. Reference Work Foundation (2005). Cracking the Performance Code: How Firms Succeed. London: The Work Foundation. SUSAN HAMER Editor Comment Out of the ashes: Learning from the England cricket team Practice development knowledge can come from small, unlikely sources. Six years ago, in August 1999, the England cricket team lost a test series against New Zealand, two matches to one, and captain Nasser Hussain was booed by the crowd when he appeared after the match. In September 2005, with satisfying symmetry, the current team drew the final match, won the ‘Ashes’ series against Australia, again by two matches to one, and captain Michael Vaughan was cheered enthusiastically by the crowd. In the years between the first event and the second, several factors have led to this change in sporting fortunes, in particular, changes to team and individual approaches, led by the England and Wales Cricket Board (ECB). Firstly, more care has been taken of health and fitness programmes for individual players, with observably improved team and individual performances. Secondly, a central contract system was introduced, which ensures England players can perform at peak levels internationally. Thirdly, continuity of selection has raised the self-esteem of players, which undoubtedly has contributed to the Copyright © 2005 John Wiley & Sons, Ltd. change in team fortunes, too. Fourthly, players have been encouraged to celebrate each others’ successes, adding to the strengthened team ethos and better morale. Many other factors have been noticed, but these examples are illustrative of the potential benefits to be gained from prolonged and systematic focus on individuals and teams in practice development. When I discussed possible themes for this issue with Susan Hamer, she mentioned the growth of great things from small beginnings. I doubt she was thinking of reflections on the improved state of English cricket during the last five years, but why not? It provides an appropriate commentary to this issue’s Learning Links pages. ROGER COWELL Associate Editor Learning Links 4(4): 170 (2005)