1 Lecture 1. HRM in the 21st c. dr. Yingjie Yuan Assistant Professor of HRM & OB 2 About me › Born and grew up in China › Studied in CN, SG, NL, US › Live in Groningen › Research interests: work teams, social networks, creativity and innovation, interpersonal influence › Teaching: HRM, master internship, thesis supervision 3 Now, about you › Respond at PollEv.com/hrm › Text HRM to 22333 once to join 4 Lecture 1 Outline 1. Course overview 2. Introduction to HRM 1. HRM: history and the present 2. HRM: new challenges 5 Course structure 6 Attendance rules › Lectures: on campus, no recordings, no live-streamed • Participation not required › Tutorials: on campus, no recordings, no live-streamed • Participation graded • Group presentations graded › Exams: on campus, digital, closed-book 7 Course Assessments › Your course grade (up to 10.0) › = πΈπ₯ππ πππππ × 60% + π΄π π πππππππ‘ πππππ × 40% › Minimum requirement: course grade >= 5.5 › Must be registered in Progress! 8 Group assignment 40% › (a) one group report, (b) two group presentations, and (c) individual particiption rate › π΄π π πππππππ‘ π ππππ π’π π‘π 10.0 = ! " # $ " × $""% ' › Minimum requirement: assignment grade >= 5.5 › Repair 9 How to complete the group assignment › Group enrolment • Self-enrollment portal: 17:00 Feb 7 - 17:00 Feb 9 › Tutorials are the key! 10 Final exam 60% › 40 MC questions and 2-4 open-ended questions › πΈπ₯ππ πππππ π’π π‘π 10.0 = ( ' " × $ . * ) # ' " $" › Minimum requirement: exam grade >= 5.5 › Resit exam 11 How to study for the exams › Textbook (chapters designated) › Assigned articles › Lectures (guest lectures incld.) › Exercises in tutorials › Mock exam 12 Communication rules › ENGLISH › Identifiable › Professional courtesy › Report beforehand in case of extenuating circumstances 13 The Use of AI Tools › Ten RUG Basic Rules for the Use of AI in Education › Reference template: The name and version of the AI tool used; The purpose of the usage; The method of usage; The prompts used; [where appropriate:] A reflection on the reliability and potential bias of the obtained result; [where appropriate:] How the generated information has been verified. 14 Any questions? › Respond at PollEv.com/hrm › Text HRM to 22333 once to join 15 Lecture 1 Outline 1. Course overview 2. Introduction to HRM 1. HRM: history and the present 2. HRM: new challenges 16 Case of today— Starbucks 17 The history of HRM › - 1930: Taylorism and scientific management › 1930-1960: Personnel management › 1960-: Human resource management › 1970-: Strategic human resource management 18 M in HRM › Traditional HRM aimed for: • Task completion; Absenteeism; Turnover › Key outcomes now: • Improve performance & productivity (effectiveness + efficiency) • Achieve organizational goals • Help employees prosper (e.g., engagement) • Stimulate positive behaviors • Fulfill social responsibilities 19 R in HRM › Employees as resources: 1. Economic resources a. Knowledge, skills, & abilities 2. Intangible assets a. Creativity & social capitals 3. Varying asset values a. Star vs. non-star employees b. Ups and downs of employees John Leahy 20 H in HRM 1. Human needs a. Self-determination theory 2. Motivation and emotions a. Maslow’s motivation hierarchy 3. Employee wellbeing a. Stress, burnout, satisfaction 4. Life beyond work! a. Security and health, wellbeing, worklife balance 21 An example of Starbucks › HR policies • Employees as partners (to show respect) › HR systems • Compensation structure › HR practices • Salaries above minimum wage • College Achievement Plan, Coffee master program • Open forums with senior management 22 Evidence-based HRM Essential HRM functions Plan HR? Job analysis & HR forecasting HR hiring Obtain HR? HR assessment & training HR motivation Manage HR? 23 True or false? 24 Intuition-based or evidence-based? › HR Professionals: Average of 57 % correct answers out of 39 questions Source: Rynes, Colbert, & Brown, 2002, Human Resource Management 25 Lecture 1 Outline 1. Course overview 2. Introduction to HRM 1. HRM: history and the present 2. HRM: new challenges 26 New HRM challenges(1): Globalization › Offshoring › Outsourcing › Reshoring Source: KPMG 2016 survey 27 Global Organization › An organization that employs a workforce in different countries throughout the world, with a view to maximizing performance by sourcing or providing goods and/or services in a globally based market, and in which decisions are driven by markets rather than geography. | 28 Global Participation and global employees › Parent/home country: the country in which the company's corporate headquarters is located. • Parent-country nationals › Host country: the country in which the parent country organization seeks to locate (or has already located) a facility. • Host-country nationals › Third country: a country other than the host country or parent country. A company may, but is less likely, to have a facility there. • Third-country nationals 29 Global assignments 30 Levels of Global Participation Domestic International Multinational Parent Corporate Country headquarters Corporate headquarters Corporate headquarters Host Country Transnational Corporate headquarters Foreign subsidiary Foreign subsidiary Foreign Foreign Foreign Foreign subsidiary subsidiary subsidiary subsidiary Corporate headquarters Increasing participation in global markets | 31 32 How does it challenge HRM in 21st C.? › Obtain HR: home, host, third-party… • Racial and cultural diversity in labor forces › Performance management: global assignment, expatriation and reparation • Global assignment and compensation › Training and development › Legislation compliance and labor relations 33 New HRM challenges (2): demographic trends › Racial diversity › Female labor (gender diversity) › Aging workforce (age diversity) https://www.youtube.com/watch? v=2QSR-Ts8Lsk Data as at June 23, 2017. Source: United Nations, Haver Analytics. 34 How does it challenge HRM in 21st C.? › Obtain HR: • Succession plans; female leadership › Performance management: • Technology challenges › Benefit and compensation: • Pension, health and safety schemes; expat schemes › Legislation and labor relations: • Age discrimination 35 New HRM challenges (3): Diversified employment forms › SMEs, NGOs, start-ups, entrepreneurship › Part-time, self-employment, portfolio working, teleworking 36 How does it challenge HRM in 21st C.? › Psychological contract: The mutual beliefs, perceptions, and informal obligations between an employer and an employee that are distinct from the formal employment contract. › Protean career: a career that is driven by the individual and not by the organization. • Security vs. employability? • Proactive and preventive moves 37 New HRM challenges (4): business sustainability & social responsibility 38 New HRM challenges (5): Technology https://www. youtube.co m/watch?v= JmFSUiMWV4& ab_channel =CNBC 39 Outsource less strategic HRM activities › HR Outsourcing (HRO): sub-contracting HR functions to external suppliers • Payroll and taxes, Training, Benefits management… › Digitalize HR services: • Online hiring, online training & learning, Performance reporting & appraisal Top HRO service providers 40 Major HRM functions β β β β Occupational safety & health Workplace security & data privacy Stress and wellbeing Business ethics, sustainability, and social responsibility β Labor relations β Legal environment (EEO, CAO…) 41 To wrap it up 1. Identify the difference between the traditional view of human resource management (HRM) and the present view. 2. Identify and briefly describe the major HRM functions. 3. Identify the major challenges that HR managers face in a modern organization. 4. Identify and explain the major components of both the internal and external environment. 5. Discuss how corporate strategies affect the configuration of HRM practices. 6. Explain how HRM should be integrated in different forms. 42 Relevant videos 1. Globalization: Winners and losers in world trade (1/2) | DW Documentary https://www.youtube.com/watch?v=yoZiTCz_wYA 2. OpenAI CEO Sam Altman | AI for the Next Era https://www.youtube.com/watch?v=WHoWGNQRXb 0 3. Europe Is Too Old https://www.youtube.com/watch?v=GfYuTb21Gd0 4. PBS documentary - Black Coffee https://www.youtube.com/watch?v=TTDyL0NKIg&feature=youtu.be
