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Information About Amazon
Jaskaran Singh, Jagroop Singh, Anurag, Gurpreet Singh, Karandeep Singh, Manjot Singh
Post graduate Business Management, MITT
PG-050: Budgeting and Financial Management
Rhonda Bistyak
January 8, 2023
Amazon Mission statement
The Mission statement of Amazon is to "become Earth's most customer-centric company”, to
build a place where people can come to find and discover anything they might want to buy
online. This mission and vision statement help the companies to run their business for long time.
Furthermore, Amazon uses its corporate vision and mission statements as guidelines for
organizations like Whole Foods Market, enabling a range of initiatives from diverse industries to
be successful, including software development, hardware production, cloud computing services,
digital content distribution, online retailing, and cloud computing.
Amazon's focus is driven by four main objectives, as stated in its mission statement:
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the best selection of goods and services
the lowest prices,
the simplicity of e-commerce,
leadership in the worldwide market.
Amazon Values
There are four principles which are followed by the Amazon. It includes
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customer obsession rather than competitor focus
passion for invention
commitment to operational excellence
long-term thinking
Financial information including financial statements.
Amazon holds a market capitalization of $1.541 trillion, positioning it as the fifth most valuable
company globally based on market capitalization, according to available data.
Here are the links for financial statements of Amazon in third quarters of 2023.
https://ir.aboutamazon.com/news-release/news-release-details/2023/Amazon.com-AnnouncesThird-Quarter-Results/default.aspx
Social media accounts of Amazon
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Instagram Username - @amazon
(Amazon uses Instagram to promote high-quality images and video content.)
Facebook Username - @amazon.com
(Amazon’s primary Facebook account is mostly used to market their products,
highlight deals, run competitions, share community content, and share important
posts.)
Twitter Username- @amazonhelp
4.
(Amazon’s use of Twitter showcases the use of social media as not only a marketing
tool but an important step in customer service and e-commerce.)
You Tube Username – @amazon.
(Amazon uses YouTube as a source of videos for its Prime Video service12. Creators
can upload their own videos to Amazon’s Prime Video and generate royalties based
on the hours streamed)
Similar to website or not, tell me why
No, the content uploaded by Amazon on their website and social media is completely different.
Amazon is more focused on promoting their products, services, brand awareness, product
demonstration videos, and replying to customers on social media, as followed by Instagram,
Facebook, YouTube, and Twitter. Meanwhile, on its website, Amazon lists its products,
descriptions, customer reviews, and other informational content. However, on the Amazon
website, users explore products and make purchases. But on the other hand, Amazon interacts
with its customers through the social media platform.
Articles related to Amazon
We explore some of the news articles related to the amazon mission statement and corporate
values. There links are given below:
https://businessmodelanalyst.com/amazon-mission-and-vision-statement/
https://www.forbes.com/sites/carminegallo/2021/02/11/how-jeff-bezos-consistentlycommunicates-four-core-values-that-made-amazon-a-success/?sh=19f45856e243
https://www.theguardian.com/technology/2023/oct/26/amazon-quarter-profits-revenue-increase
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