Complete the email with the phrases in the box (page 59)
above as follows
divided the report
Investigate the possibility
make reductions
shows that
based on the figures
can be seen
identify opportunities I suggest that
led to a situation
Let me hav
see session 4.2
purpose of the report
From:
To:
Subject: cost-cutting measures
Date:
Dear …
As requested at the board meeting of 18th April, here is my report. The full
report is attached as a word document. But I have written a brief summary
below.
Introduction
The (1) …………………. is to suggest ways to reduce costs across the
company. It is (2) …………………. sent to me by different departments last
month. I have (3) …………………. into three sessions: background, findings
and recommendations.
Background
As (4) …………………. in table 1 in the attached documents, demand for our
products has been falling over the last year, and sales (turnover) and profits are
both down. This has (5) …………………. where cost-cutting measures are
necessary.
Findings
There are three main areas where cost reductions were possible:
* The marketing budget is very high. As mentioned (6) ………………….,
sales are going down, but we are still spending large sums on magazine
advertising and street posters. This is not justified.
* Production costs are also high. Table 2 in the report (7) ………………….
that raw materials have gone up by 12% over the last year. We must find a way
to bring these down. We may also have to dismiss a small number of
administrative staff, which will be very unpopular. (8) …………………. of the
full report for suggestions on how to proceed.
Recommendations
In conclusion, (9) …………………. the company should be able to cut costs
significantly by the end of the year. My specific recommendations are
(10) …………………..
1. Marketing Dept to (11) …………………. in the advertising budget by 10%
or 15%.
2. Production Dept to (12) …………………. of using different supplies to
bring down material costs.
3. Head office to (13) …………………. for cutting a limited number of jobs in
case the situation deteriorates.
1
Please have a look at the full report and (14) …………………. your comments
by 2 June at the latest. These will then be circulated to all the departmental
managers in time for the meeting on 16 June.
Please feel free to contact me if you have any questions.
In about 150 words, write an email report on goods promotion.
a. Thank you for your email received today. We supply and maintain large
ornamental plants for hotel lobbies and reception areas. We have been in
business for more than ten years and have some of the city’s biggest hotels
among our clients. Please see the attached document for more details of our
products and prices. If you need any more information, please let me know.
b. I saw your advertisement in a recent copy of Hotel and Catering Monthly. I
am interested in your Plant Solutions service for hotel lobbies. Please send
more details.
c. Your visit to our hotel last Tuesday was useful, and now I have the
agreement of my line manager to go ahead with the contract. I am attaching our
order as a Word file. Please acknowledge receipt of this email and give us a
delivery date.
Cater (v) -> caterer (n)
Barter (v)
Attach (v) -> our attached document (n)
Compete (v) -> competitive (a)
1. Write an email to inquire information of air-conditioners for the main office.
2. Reply to the above email.
3. Write an email to place an order for two air-conditioners.
4. Reply to the email of order.
5. Complaint
6. Apology
2