Criteria Mass TR Alternative TR 1. Market 1.1 Segment 1.2 Volume and Mode 1.3 Seasonality 1.4 Origins 2. Attractions 2.1 Emphasis 2.2 Characteristics 2.3 Orientation 3. Accommodation 3.1 Size 3.2 Spatial pattern 3.3 Density 3.4 Architecture 3.5 Ownership 1.1 psychocentric – mid centric 1.2 high volume, package tour 1.3 distinct high and low seasons 1.4 a few dominant market 2.1 Highly commercialized 2.2 Generic “contrived” 2.3 Tourists only or mainly 1.1 allocentric and mid centric 1.2 low, individual arrangements 1.3 no distinct seasonality 1.4 no dominant markets 3.1 Large scale 3.2 Concentrated in “tourist areas” 3.3 High density 3.4 “International style”, obstructive, non-sympathic 3.5 Non-local, large corporation 4.1 Dominates local economy 4.2 Highly external 4.3 Extensive 4.4 Low 3.1 Small scale 3.2 Dispersed throughout areas 3.3 Low density 3.4 Local style, vernacular style, unobstructive, complimentary 3.5 Local, small business 5.1 Non-local, private sector 5.2 Minimal, to facilitate private sector 5.3 Free market forces, economic growth, profits, sector-specific 5.4 Short-term 5.1 Local community 5.2 Extensive, to minimal impact to local community 5.3 Public intervention, community stability and wellbeing, integrated, holistic 5.4 Long-term 4. Economic status 4.1 Role of TR 4.2 Linkage 4.3 Leakage 4.4 Multipliers impact 5. Regulation 5.1 Control 5.2 Amount 5.3 Ideology emphasis 5.4 Time-frame 2.1 Moderately commercialized 2.2 Area specific, “authentic” 2.3 Tourists and Locals 4.1 Compliments existing activity 4.2 Highly internal 4.3 Mininal 4.4 High Leakage : tien ko tao ra tien vi bi ro ri va chuyen sang cho khac Linkage