Research Proposal
THE COMPACT
PUDO
Aleksandra Dąbrowska
Lucas Schuiling
Alina Plotnikova
Sara Afana
WHAT?
AGENDA
HOW?
HOW MUCH?
WHEN?
IDEA
TARGET MARKET
ADVANTAGES
PRODUCT PERFORMANCE
TECHNICAL BACKGROUND
BUSINESS MODEL
MARKET ENTRY STRATEGY
TIME PLANNING
WHAT?
COMPACT PUDO
Pick-up points with an automated loading & unloading
system and extended storage capacity
TARGET MARKET
CEP companies
E-commerce
IT platforms & Consolidators
COMPETITIVE ADVANTAGES
Opened 2 4 /7
Mitigation of human errors
Reduction of human involvement time
Less usage of urban space
Higher storage capacity
NEW MARKET & EXISTING TECHNOLOGY FOR VANDERLANDE
HOW?
TECHNOLOGY
FASTPICK
Airport checking
Robot arm scanning
and sorting/picking
HOW MUCH?
RISK
High initial investment
Technological uncertainty
Market acceptance
Legal adaptation challanges
Failure sensitivity
RISK MANAGEMENT PLAN
Analysis
Testing
Collaboration with high-tech
industry partners
Market monitoring
Through the use of these measures, the project is striving for a 28% ROI
WHEN?
MONTHS:
1-5
5-12
12-24
24-36
36-72
72-.....
ACTIONS:
1. Prototype presentation
2. Choice of one partner & formalities
3. Testing
4. Softwares integration
5. Property research
6. Acquiring building permissions
7. Project customization
8. Building of PUDO
9. Usage
10. Research’
11. Extension