Digital Product Concept: Template
Concept name…
Digital Product Concept
Vision Statement
xxxxx….
Current State Pain Points / Problem to be Solved
xxxxx….
Potential Impact / ROI of a lululemon Offering
xxxxx….
Possible Opportunities for lululemon
xxxxx….
Risks and Challenges
xxxxx….
Concept name…
Proposed Digital Product or Service
Product Description
xxxxx….
Visualization or Description of Customer Experience
Minimum Viable Product Features / Functionality
xxxxx….