Uploaded by Sathish J


Business Analyst
# 00971 52 240 0749
_ anukrsh22 gmail.com
 linkedin.com/in/anu-krishnan-a8466ab2
+ Dubai,UAE - Available to join immediately
Business & CRM Analyst
Business Analyst with Strong
Competency of 9 years in MIS, Business
Analysis,Research, Competitor Study,
Inventory Management and
Implementation of Buisiness Strategies to
accomplish the decided targets & goals
with organization of repute
Easa Saleh Al Gurg Group UAE,OMAN
~ 02/2021 - 11/2021
+ Dubai, United Arab Emirates
- Designed visual reports,Dash boards and Performance scorecard
using Power BI Desktop as per the Business Requirements
- Developed Complex calculated measures using DAX Language
- Connecting Power BI tool to data sources to import data and
transformation of data set to insightful reports
- Provided continued maintenance and development of bug fixes for
the existing and new Power BI reports.
- MIS Reporting, PnL Analysis and Budget Calendarization
- AOP Management,Order Pipeline Management, Reporting and Review
with Sales and Finance Head
- CRM Governance and Change management Model
- Provide Functional leadership and Support for SAP CRM Application
with a primary focus around Service cloud and Communities
- Actively Participating in CRM Strategy session with commercial
excellence leaders for Process Improvement in Quality/Test system
Specialities include Dashboard/Report Design & Development
MIS Data Modelling and Visualization
Competitor ,Price and Market Research
Sales Planning,Forecasting & Budgeting
Inventory Analysis & Stock Management
BI Platform Implementation & Automation
Sales Operations & Process Improvement
P&L &NRV, Review ,Pricing Management
Business Analyst -Pharmacies
Aqua Healthcare and Pharmacies Contractual Role
~ 09/2020 - 01/2021
+ Dubai, United Arab Emirates
- Launched BI Department and Implemented MIS Reporting System
- Facilitated vendor activities and managed both new and existing
vendor relationship
- Analysed Inventory Movement of Retail,Online Pharmacies and
vendor portal and provided insights to Procurement team to ensure
right stock availability and stock optimisation
- Reviewed Ageing Stock and recommended liquidation plans for
ageing clearance for Controlled,Semi controlled, OTC Drugs
- Conducted Stock takes and compared physical vs system stock
variance to bring inventory and data sanity
Business Analyst -Trading,Indirect Retail
Al Mazrui International Metromed - UAE,QATAR
~ 06/2019 - 07/2020
MBA Healthcare
Management & Planning
Chinmaya Institue of Management and
Technology India
Bsc Zoology
St Thomas College Autonomous India
HSE Science & Maths
Higher Seconday Board India
+ Dubai, United Arab Emirates
- Prepare MIS,Business Review Reports and Corporate Dashboards
through Cockpit chart for Sales and finance directors using Power BI
- Track Sales performance, Sales Outstanding, Inventory Ageing,
Customer Acquisition and Provide Actionable
- Conduct Sales and Margin Analysis, ROI Analysis for each division
with Finance and Sales Heads
- Track, Monitor and Analyse Key Business Information related to sales
and provide a statistical base to management for Decision making
- Identify Existing Business Process in sales operations and suggest
improvements in alignment with IT and Sales Team
- Prepare Quarterly Incentive Calculation for Medical Sales Team
- Analyse Ageing and Propose Liquidation Plan
- Analyse P&L file and present the insights to sales team
- Product Listing and Portfolio Management with Brand Managers
Power BI
IBM Cognos
Power Query/Power Pivot
Salesforce/SAP C4C
Advance Excel
Business Analyst -Direct Distribution,Retail
Axiom Telecom UAE,KSA
Retail ,Omnichannel-Home Furnishing
~ 02/2017 - 08/2019
+ Dubai, United Arab Emirates
- Prepare MIS Reports & Customised Sales Dashboads in Power BI for
Top Management Review
- Support Budget and Financial forecasts preparation CAPEX,OPEX
Distribution Telecom
- Devised Brand Net Reliable Value, End of Month Sales Estimation,
Product Sales Plan and Forecasting
- Tracked Rebate Plan, and it's performance, Ageing Models, Regional
Producivity and Performance, Brand Performance,Trade Marketing
Performance and ROI
Designed Incentive Structure and calculated every month for
Regional Managers,Supervisors and Sales Team and Rebate
Structure for Key Customers
Steered Product Demand Simulation, Auto Replenishment and Stock
Optimization and Prepared Business Plan Proposals
Work with IT Support team to determine the tools required for
Process Improvements and to enhance bug fixes.
P&L, Brand Accruals, NRV and Ageing and Obsolete stock review with
Directors and share insights with Sales Team
Facilitate process modelling workshop and modelling validations.
Business Intelligence Analyst -Retail
Home Centre, Landmark Group - UAE
~ 07/2012 - 06/2015
As Merchandise Analyst and Assistant Merchadise Controller : - Prepare MIS and Share Insights with Management
- Analysed, Strategized, drove and managed sales, margins and
Retail,Trading - Skincare,Healthcare &
Trading Engineering Technology
Building Materials and Construction
+ Dubai, United Arab Emirates
Growth Path
Jul 2016 to Dec 2016 : Business Intelligence Analyst
Aug 2015 to Jun 2016 : Assistant Merchandise Controller
Jul 2012 to Jul 2015
: Merchandise Analyst
As Business Intelligence Analyst:- Prepared MIS Reports,Sales Reports and gathered Competitor details
and Reporting
- Conduct stock count and execute reconciliation with finance team
- Pricing file preparation under the guidance of Finance Head and roll
- Support stores for Internal and External auditing and invigilate
perpetual count
- Sales Target setting based on Marketing Awarness Feedback and
Product Feedback
- Involved in Budgeting, Sales Planning according to Marketing
Calendar, In depth Analysis of Retail Matrix ASP,BS,ATV Etc)
- Accountable for Inventory Management and Analysis
Ecommerce,Vendor Management,Digital
Platform Transformation and Sales
inventory of the category and controlled Not Sold Lines of entire
Maintained all stores across the UAE for all inventory transaction, and
product merchandising
Created and presented an entire range of products for each season
to meet requirements of the annual business plan and implemented
Auto Replenishment system
Devised Sales Classified Products as Ageing and sales wise and
determined the sales plan accordingly with proper pricing of the
Formulated price breakdowns and track sales levels to determine
product volume adjustments, replenishment and allocations with a
demonstrated proficiency for internal networking system
Analysed the past season sales of styles, silhouettes,colors,fits,units
sold,bestsellers and slow movers
Project Management
FMCG,Key Accounts Management