Govsales Automation
Modernizing Public Sector Sales
Govsales Automation is a remarkably effective portfolio of automation tools designed to harness the
potential of government procurement and modernize the sales process.
Proven game changers consistently surpassing growth expectations across multiple industries.
Repeatedly, year after year.
 Automates the process of harvesting procurement content.
 Companies average 35% growth in first year implementing Govsales Automation.
Public Sector Procurement - Annual Spending
Cities, Community Colleges, Counties, Independent Public Schools, Municipalities, Special Districts,
State Governments, Townships, Trade Schools, Universities, Vocational Schools
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$4.0 Trillion Dollars Annual Spending
6x the Federal Government's $700 Billion Dollars
150,000 RFPs issued monthly, 1.8 million yearly
14% Public Sector Rate of Growth FY2022 - Best Rate in Decades
Public Sector Procurement - Size
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100,000 Government Organizations
30,000 Unique Buying Agencies
50 State Government Offices plus list of all state agencies.
3,000 Counties, Boroughs, Parishes
36,000 Cities, Towns, Municipalities
12,000 Public School Systems
2,000 Higher Education Institutions
38,000 Special Districts
Public Sector Procurement – Market Coverage
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95% Coverage of Public Sector Procurement
All State Governments, Counties, Boroughs, Parishes
All Cities, Towns, Municipalities with Populations Greater than 20,000
All Special Districts within City Populations Greater than 20,000
All Community Colleges, Colleges, Universities
All Trade & Vocational Schools
All Public Schools with Enrollment Greater than 1,500
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Govsales Automation
Modernizing Public Sector Sales
Public Sector Procurement – Buyer Contacts Database
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45,000+ Unique Buyer Contact Records
Nearly 100% capture of Public Sector buyers in the United States.
Contact records include purchase history based on product codes.
Extract contact records matching company’s product codes.
Company now knows every buyer in the U.S. who purchases their products.
Specify any targeted criteria for customized lists.
Federal Procurement - Annual Spending
Civilian Agencies, Executive, Legislative, Judicial Branches, DoD, Military Branches
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$700 Billion Dollars Annual Spending
1,800 Procurement Offices
50,000 RFPs issued monthly, 600,000 yearly
100% Coverage of Federal RFPs over $25,000
Federal Procurement – Buyer Contacts Database
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10,000+ Unique Buyer Contact Records
Nearly 100% capture of Federal buyers in the United States.
Contact records include purchase history based on product codes.
Extract contact records matching company’s product codes.
Company now knows every buyer in the U.S. who purchases their products.
Specify any targeted criteria for customized lists.
Sales Pipeline Development
High-quality sales pipelines require high-value procurement content.
Content Sources
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30,000 procurement data sources harvested daily for RFP opportunities.
Relevant RFPs are processed and distributed to appropriate sales personnel.
Contract awards relevant to product line are imported to sales pipelines.
Customized lists of highly targeted agency buyers and decision makers.
Customized reports for contracts expiring in 6 months based on product codes.
Usage reports are collected and matched to applicable RFPs.
Agency profiles are updated annually and imported to sales pipeline.
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Govsales Automation
Modernizing Public Sector Sales
Agency Spending Forecasts
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Government agencies publish annual spending forecasts of anticipated purchases.
Rated highest-value procurement content available and best source for sales pipelines.
Imported from more than 3,000 Public Sector and 500 Federal agencies.
Relevant forecasts are monitored and tracked from discovery to contract award.
Notifications sent to buyers requesting registration as a Vendor of Interest.
Benefits of Agency Spending Forecasts
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Over 90% of Agency Spending Forecasts are converted to RFPs and Contract Awards.
Empowers sales teams with early awareness of opportunity and higher win rates.
Obtain information about the incumbent contractor and how they performed.
Request contact information on project managers and end-users.
A valuable resource that offers significant, competitive advantages.
Proposal Management
Bid More, Win More
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Increase contract awards by preparing better, more effective proposals.
Price and the proposal itself are now weighed equally when evaluating bids.
Proposal writer recognized for high-level communication and technical writing skills.
Trained by contract attorneys and well versed in reviewing RFP Terms and Conditions.
Expect Contract Win Rates of 75% or greater within 6 months.
RFP Content Library
 Access to an RFP Content Library with high-quality proposal content.
 Includes collateral material from RFPs and proposals submitted to Public Sector agencies.
 Additional content includes government marketing tactics, strategies, and best practices.
Cooperative Contracts Portfolio
National purchasing cooperatives leverage the purchasing power of public agencies in all 50 states. An
effective way to pool the buying power of multiple organizations to gain better contract terms and pricing.
 Develop portfolio of Cooperative Contracts with all National Cooperatives.
 Monitor new solicitations from major Cooperatives matching company product line.
 30% of Public Sector contracts are now awarded against Cooperative Contracts.
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Govsales Automation
Modernizing Public Sector Sales
National Cooperatives
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BuyBoard
Choice Partners
E&I Cooperative Services
Goodbuy Purchasing Cooperative
HGACBuy
The Interlocal Purchasing System (TIPS)
The Kansas City Regional Purchasing Cooperative (KCRPC)
NASPO ValuePoint
National Cooperative Purchasing Alliance (NCPA)
NPPGov
OMNIA Partners
Sourcewell
Texas DIR
Automated Marketing Campaigns
 Regularly scheduled email and voice mail campaigns are launched every 30 days.
 Creating buyer awareness is accomplished through automated marketing.
Email Broadcast
 Monthly campaigns create buyer awareness of company and its products.
 Click-through reporting records recipient’s areas of interest.
 Open rate of 25% on personalized messages.
Voice Mail Broadcast
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Wall Street Journal claims 5 out of 6 business calls go to voice mail.
Voice mail broadcasting is a proven method of follow up after email campaigns.
A 45-second, mini-commercial that is purposely delivered to a recipient's voice mail.
Perfect messages sent to many prospects within minutes, nominal charge.
Open rate of 100% on voice mail.
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Govsales Automation
Modernizing Public Sector Sales
Procurement Contacts Databases: Included with Govsales Automation
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Public Sector Buyer Contacts by State
Public Sector Buyer Contacts by NIGP
Public Sector Small Business Liaison Officers
Federal Buyer Contacts by NAICS
Federal Buyer Contacts by FSC
Federal Buyer Contacts by SBA Small Business Category
Federal Buyer Contacts by GSA Award
Federal Agency Small Business Specialists
DoD Small Business Specialists
Prime Contractors Buyer Contacts
Prime Contractors Small Business Liaison Officers
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