Uploaded by chris.radzanowski

Campaigner profile

What’s in This Profile?
What’s in This Profile?
This profile is designed to cover all the main aspects of Campaigners’ personality as
it affects different areas of their life, including Campaigners’ key strengths and
weaknesses, relationships, academic path, career and professional development, as
well as their communication and friend-making skills, parenting tips and advice, and
much, much more. It combines personality type theory with practical, real-world
advice from other people who share the Campaigner personality type.
Personality types have been the topic of many discussions, some of them dating back
to ancient times. It’s wise to draw from this source of knowledge and experience,
especially when unsure of how to handle a specific situation. This kind of knowledge
offers the power to control and understand oneself. As Aristotle said millennia ago,
“The hardest victory is the victory over self.” Consider this profile a plan for success.
“The Campaigner” (ENFP, -A/-T)
Table of Contents
Table of Contents
What’s in This Profile? ........................................................................................................ 2
Table of Contents ............................................................................................................... 3
Who Is “The Campaigner?” ................................................................................................ 7
Theory Overview .............................................................................................................. 11
Five Personality Aspects ............................................................................................... 11
Introverted (I) vs. Extraverted (E) ............................................................................. 11
Intuitive (N) vs. Observant (S) ................................................................................... 13
Thinking (T) vs. Feeling (F) ......................................................................................... 14
Judging (J) vs. Prospecting (P) ................................................................................... 16
Assertive (-A) vs. Turbulent (-T) ................................................................................ 18
Type Groups .................................................................................................................. 19
Roles ........................................................................................................................... 20
Personal Growth .............................................................................................................. 28
What Makes Campaigners Tick ................................................................................... 30
Self-Esteem ................................................................................................................ 32
Self-Respect ............................................................................................................... 39
Self-Confidence.......................................................................................................... 44
Self-Evolution ............................................................................................................. 50
Self-Responsibility ..................................................................................................... 57
Conclusion ..................................................................................................................... 63
Additional Tools and Tests ........................................................................................... 65
Friendships ....................................................................................................................... 67
Campaigner Friends by Role........................................................................................ 71
“The Campaigner” (ENFP, -A/-T)
Table of Contents
Campaigner–Analyst Friendships ............................................................................ 71
Campaigner–Diplomat Friendships ......................................................................... 80
Campaigner–Sentinel Friendships ........................................................................... 88
Campaigner–Explorer Friendships .......................................................................... 96
Conclusion ................................................................................................................... 103
Additional Tools and Tests ......................................................................................... 105
Romantic Relationships ................................................................................................. 106
Potential Role Pairings ............................................................................................... 108
Campaigner–Analyst Relationships ....................................................................... 109
Campaigner–Diplomat Relationships .................................................................... 117
Campaigner–Sentinel Relationships ...................................................................... 124
Campaigner–Explorer Relationships ..................................................................... 131
Conclusion ................................................................................................................... 138
Additional Tools and Tests ......................................................................................... 140
Parenthood ..................................................................................................................... 142
Parenting for Each Stage of Development ............................................................... 147
Building Bonds (From Birth to Approximately 1 ½ Years) ................................... 148
Testing Boundaries (From Approximately 1 ½ to 3 Years) .................................. 154
Thirst for Knowledge (From Approximately 3 to 5 Years) ................................... 160
Creating Competence (From Approximately 5 to 12 Years) ............................... 167
Find Thyself (From Approximately 12 to 18 Years) .............................................. 174
Conclusion ................................................................................................................... 181
Additional Tools and Tests: Parenthood .................................................................. 182
Academic Path ................................................................................................................ 183
Academic Strengths .................................................................................................... 183
“The Campaigner” (ENFP, -A/-T)
Table of Contents
Academic Weaknesses ............................................................................................... 184
Solutions to General Learning Weaknesses............................................................. 186
How Campaigners Learn ........................................................................................... 190
Campaigners in High School...................................................................................... 196
Work or College? ......................................................................................................... 204
Campaigners in College ............................................................................................. 210
Lifelong Learning ........................................................................................................ 217
Conclusion ................................................................................................................... 223
Additional Tools and Tests ......................................................................................... 225
Professional Development ............................................................................................ 226
Finding Opportunity ................................................................................................... 230
Jobs and General Skill Sets......................................................................................... 233
Challenging Career Qualities ..................................................................................... 239
Career Alternatives ..................................................................................................... 241
Self-Employment ..................................................................................................... 241
Professional Volunteer ........................................................................................... 245
Workplace Cooperation Between Roles ................................................................... 246
Campaigner–Analyst Cooperation ......................................................................... 247
Campaigner–Diplomat Cooperation ..................................................................... 253
Campaigner–Sentinel Cooperation ....................................................................... 260
Campaigner–Explorer Cooperation ....................................................................... 266
Conclusion ................................................................................................................... 272
Additional Tools and Tests ......................................................................................... 273
Final Words ..................................................................................................................... 275
Addendum: The Puzzle of Personality ......................................................................... 278
“The Campaigner” (ENFP, -A/-T)
Table of Contents
The Historical Detour ................................................................................................. 278
Types vs. Traits ............................................................................................................ 280
Our Approach.............................................................................................................. 281
Five Personality Aspects ............................................................................................. 282
Introverted vs. Extraverted..................................................................................... 282
Intuitive vs. Observant ............................................................................................ 284
Thinking vs. Feeling ................................................................................................. 287
Judging vs. Prospecting ........................................................................................... 289
Assertive vs. Turbulent ........................................................................................... 291
Type Groups ................................................................................................................ 293
Roles ......................................................................................................................... 293
Strategies ................................................................................................................. 311
“The Campaigner” (ENFP, -A/-T)
Who Is “The Campaigner?”
Who Is “The Campaigner?”
Campaigners possess a strong zest for living. They want to get the most they can out
of it. This book can guide them toward deeper self-understanding as an essential
part of striving to be all they hope to be.
Throughout this book, we discuss what Campaigners’ combined traits reveal about
their unique personality type. We examine their behaviors and focus on their
influence on personal growth, relationships, and academic and professional
development. The paragraphs in this section outline the topics we will explore more
deeply in later chapters to fulfill our goal of answering the question, “Who is the
However, these personality types describe real humans with different depths and
varieties of experience. Even though their personality styles have many features that
are uncannily similar, they’re still individuals with unique concerns. However, it’s their
shared characteristics that we’re exploring, so, for the rest of this profile, we’ll stick
with the name “Campaigner” in recognition of these commonalities.
“The Campaigner” (ENFP, -A/-T)
Who Is “The Campaigner?”
Personal Growth
Campaigners exude a positivity that affirms this personality type’s faith in humanity.
Though they might not linger long on any singular cause, the need to help others
strongly motivates them. Like all Diplomats, Campaigners carry a sense of mission
that usually involves making the world a better place by helping people explore their
potential for growth. Campaigners grow most when they feel they’ve been
instrumental in helping others grow.
Their gift for spontaneity and novel approaches can produce fresh directions.
However, they can also distract these types and cause them to lose focus. They
sometimes overlook mundane but important things in life. For these types, growing
may mean keeping their unique perspectives alive while also learning to discipline
themselves and commit to a single direction. When Campaigners connect such focus
to doing good for other people, they’re likely to take it more seriously.
It’s vital for this outgoing personality type to connect with people. These types are
imaginative, occasionally to the point of quirkiness. Their personal development may
include reconciling these two opposing characteristics by becoming part of a crowd
of people from whom they may be different. Learning to express themselves
genuinely, despite the valued opinions of others they respect, can be their key to
personal growth. Campaigners may eventually learn that winning favor by
pretending to be someone they’re not doesn’t work for them. Those who come to
this understanding recognize that authenticity is worth the risk.
Relating to Others
Campaigners believe in the power of social networks to change the world, and only
by cooperating with other people can they create outcomes that far outstrip those
“The Campaigner” (ENFP, -A/-T)
Who Is “The Campaigner?”
that any one person might accomplish. Campaigners love nothing more than to
connect with someone new, whether it’s a business partner, a friendly acquaintance,
or only a name on a screen. Conflict is their kryptonite, however, and they tend to go
to great lengths to avoid even the slightest uneasy tension.
As friends, Campaigners can be witty, spontaneous, and loyal – almost to a fault.
Their intense empathy makes them companions who listen and try to understand
their chums. They care enough to be there when they’re needed. Their Extraverted
and Intuitive personality traits make them the perfect guides for exciting and
memorable outings with friends.
Campaigners in love can be among the most romantic of all the personality types.
The trappings of romance aren’t lost on their sensitive natures and their rich
appreciation for the symbolic. While not always the most organized of lovers, they
can make up the difference with the degree of love and compassion they bring to
their relationships.
When children come on the scene, Campaigners can almost match their energy and
enthusiasm. Children of Campaigner parents will likely never have to question their
father’s or mother’s love. The warmth and sense of wonder they bring to a household
is so genuine it’s almost childlike. Right and wrong are likely to be important topics
at their dinner table.
Academic and Professional Development
Campaigners in school are quick to pick up ideas and curious enough to stay
motivated in any learning environment. They learn best if they’re in a group
environment that keeps them on task and organized, and their friendly disposition is
likely to make them popular on campus – even if those around them think they’re
“The Campaigner” (ENFP, -A/-T)
Who Is “The Campaigner?”
unusual. As students, they’re likely to shine in classrooms that promote big ideas and
the humanities, and can be less impressive in subjects that demand attention to
details, like math or coding.
On the job, Campaigners view their work as more than just a way to earn money. It’s
a place of relationships and contributing for the greater good. They tend not to do
well where the work is too detailed, or they’re micromanaged; to thrive, they need a
little room to express themselves creatively and in their unique ways. Working with
people places them in their occupational sweet spot and helps makes their work
On That Note…
This introduction has provided only a brief outline of Campaigners’ potential
strengths and weaknesses. In the following chapters, we will discuss those areas in
much greater detail, as well as provide suggestions and resources for improvement.
Understanding one’s personality type is incredibly valuable, and we hope that the
following information proves useful. But before we dig in too much there, we’ll do a
brief overview of our theory. For a full explanation of the theory and its history, skip
to the end – The Puzzle of Personality.
“The Campaigner” (ENFP, -A/-T)
Theory Overview
Theory Overview
Five Personality Aspects
Introverted (I) vs. Extraverted (E)
People have long noted that some among them are more outgoing and comfortable
interacting with their surroundings, and others are more at ease remaining in quiet
solitude with their thoughts. You can see the two types in almost any home, office,
or classroom. In our first scale, we focus on the difference between Introversion and
Extraversion, which we call the Energy scale.
The Energy scale describes how we see and approach the outside world, including
people, objects, and activities within it. There are significant links between this scale
and things like willingness to volunteer, boredom, thrill seeking, motivation, and
romantic assertiveness, to name just a few. The links may not prove one causes the
other. However, it does hint at a relationship.
Introverted People: Attuned Inwards
More Internal: Introverts ground themselves more easily in solitude and derive
energy from their own thoughts.
More Selective: Introverts are careful when choosing the people with whom they
spend time and prefer a quieter environment when they have a choice.
Slow to Offer Opinions: Within reason, Introverts like a little time to process their
thoughts and ideas and are slow to offer opinions, fearing they may be too rash.
“The Campaigner” (ENFP, -A/-T)
Theory Overview
Extraverted People: Outwardly Engaged
More Outgoing: Extraverts tend to be outgoing both socially and in their willingness
to interact with new and interesting environments.
Energetic: Extraverts have an energy that is almost replenished by its expression.
They are energized by being energetic and putting themselves in stimulating
Quick with Opinions: Extraverts are generally more comfortable with a flurry of
opinions that typically are a part of casual conversations. It’s almost like
brainstorming ideas on the spot while saving the editing for later.
Campaigners: Extraverted (E) Trait
Extraverts are often energetic and willing to take the lead, especially in social
situations. They enjoy pushing themselves to the limit and challenging themselves
and those around them. Unlike Introverts, who are more cautious in their approach,
Extraverts are likely to feel that they can handle life’s challenges without much
forethought. Whether that turns out to be true depends on many other
circumstances, but overall, Extraverts tend to be more proactive in experiencing –
and embracing – the world around them.
Campaigners are Extraverted – they tend to feel recharged after spending time in the
company of other people, and consequently often have excellent social skills. As
Extraverts, Campaigners enjoy taking the lead and speaking their mind, often going
ahead and voicing their opinion as they develop it. People with this personality trait
tend to instinctively connect with others, regardless of their background or
personality, making them popular and well-liked in many circles.
“The Campaigner” (ENFP, -A/-T)
Theory Overview
Intuitive (N) vs. Observant (S)
The second scale in our model is called Mind and addresses Intuitive and Observant
styles. Each trait determines what kind of information we focus on and how it is used.
It’s the foundation on which all the other approaches are built.
All personality types include either those who favor the Intuitive style or those who
prefer the Observant style. But before we start, it’s important to say that this has
nothing to do with how they take in information. The word “Observant” might suggest
it does. But Intuitive and Observant types use their five senses in the same way.
Rather than how they absorb information, these qualities show how each of these
traits manages it once it’s received.
Intuitive People: Living in the World of Ideas
Focus on Ideas: Intuitive people are fascinated by the world of ideas and love to
discover the connections between various concepts and realities.
Deeply Curious: Within the realm of ideas, Intuitive individuals have a strong
curiosity that leads them to somewhat adventurous discoveries.
Highly Imaginative: Those who prefer this trait typically stretch concepts to include
possibilities beyond the obvious. “What if this not only means… but what if it could
also mean…”
Observant People: Feet On the Ground
A Practical Focus: Observant people are more in touch with the concrete world and
work within it. They favor consistent actions and measurable results.
“The Campaigner” (ENFP, -A/-T)
Theory Overview
Facts Over Theory: These individuals leave theorizing and brainstorming to others,
preferring to effectively apply established facts.
More in the Moment: While Observant individuals have a respect for the past and
the future, they see them through the lens of what they can do now. The task at hand
is always the most important.
Campaigners: Intuitive (N) Trait
Campaigners are Intuitive individuals. This is why they are so good at seeing
possibilities and honoring different points of view. People with this personality type
spend more time engaging in various internal discussions than observing things
around them. Campaigners are not that concerned about what is happening;
instead, they focus on what might happen or why something has happened.
Campaigners hone this focus throughout their lives, which makes them passionate
and insightful thinkers.
Of course, every stick has two ends, and focus on novelty and change comes at a
cost. By directing their mental resources toward possibilities and the future,
Campaigners inevitably lose sight of what is happening around them. They may have
difficulties dealing with practical matters or data. If they aren’t paying attention, they
may even miss something right under their nose. Because the majority of the
population has the Observant trait, Campaigners may feel like they’re connecting at
a different level than most.
Thinking (T) vs. Feeling (F)
The Thinking and Feeling traits determine how we decide matters and cope with
emotions. While we all have feelings, there are significant differences in how we react
“The Campaigner” (ENFP, -A/-T)
Theory Overview
to them and what role those feelings play in our lives. This then influences several
other areas, mostly related to our interactions with other people. This is what our
third trait, Nature, focuses on.
Thinking People: Where Reason Rules
Rational and Objective: Thinking individuals are most comfortable dealing with
things that come from rational thought and involve proven principles.
Logic Over Feelings: While these types often feel quite deeply, they typically place
their rationality and logic above any emotional responses.
Constantly Assessing: Thinking people constantly scan ideas and actions to decide
whether they make sense or not. They can be valuable in any process that requires
any level of critical thinking.
Feeling People: Those Who Follow Their Feelings
Lead from the Heart: Feeling types listen to their feelings, care about how others
feel, and are unafraid of sharing this perspective.
Focus on Morals and Ethics: People and their welfare are usually prioritized above
any other consideration with the individuals who exhibit the Feeling trait.
A Different Kind of Rationality: While the Feeling type’s way of choosing a direction
may not always be totally objective, that doesn’t mean that they lack rationality.
There is practical wisdom in including feelings and consideration for the well-being
of oneself and others in the decisions one makes.
“The Campaigner” (ENFP, -A/-T)
Theory Overview
Campaigners: Feeling (F) Trait
Campaigners have the Feeling trait – they trust and prioritize feelings, relying on
moral and ethical arguments, and doing everything they can to stay true to their
deeply held principles. People with this personality type are kind and sensitive,
always able to find something positive regardless of the circumstances.
The Intuitive and Feeling traits form the core of the Campaigners personality, making
them very insightful, idealistic, and open-minded individuals. They are capable of
amazing feats, especially in fields related to morality, philosophy, or diplomacy.
However, they also push Campaigners away from the majority of the population,
sometimes making it difficult for them to relate to other people, despite their best
efforts and natural inclinations, especially when it comes to accepting what they see
as egoism and self-interest.
Judging (J) vs. Prospecting (P)
The Tactics scale – Judging and Prospecting – is about how people plan and deal with
the options they have. But this definition doesn’t just concern what individuals write
in their day planners. It’s much broader. These traits answer questions like, “Do you
prefer spontaneity or certainty?” “Do you feel more comfortable acting only with all
your ducks lined neatly in a row? Or does a certain amount of flexibility or chaos
excite you and prove motivating?” “Do you need more choices or fewer?”
At its core, this scale determines our attitude toward certainty and structure in our
lives, both at mental and physical levels.
“The Campaigner” (ENFP, -A/-T)
Theory Overview
Judging People: A Steady Hand
Predictability Rules: Judging types are most at home when there is a clear-cut, wellconsidered plan that provides sure steps and promotes certain outcomes.
Work Hard: Judging individuals tend to work hard, perhaps seeing strong effort as a
way of ensuring predictability.
By the Book: Individuals with this trait usually like to do things by the book and
respect reasonable protocols, established techniques, and duties. They sometimes
see doing things any other way as “reinventing the wheel.”
Prospecting People: Possibilities in the Moment
Relaxed Spontaneity: Prospecting types tend to deal with life and all its
opportunities as it comes at them.
Creative: This trait can promote “coloring outside the lines.” This can lead to
discovering new creative solutions.
Serial Passions: Prospecting individuals may find themselves passing quickly
through many interests in their lives. Because of these experiences, they can possess
a broad array of knowledge and ideas.
Campaigners: Prospecting (P) Trait
Campaigners are Prospecting individuals, and look for different ways to complete
tasks or accomplish goals. Campaigners’ vast range of interests may lead to
unfinished projects or missed deadlines, but these types would rather risk
disappointing others than lock themselves into a position where existing
commitments would limit their freedom.
“The Campaigner” (ENFP, -A/-T)
Theory Overview
Tending to be removed from the real world, Campaigners often pay far more
attention to their latest mental exercise than to clutter around the house or dishes
piled in the sink. Prospecting types are relaxed about their work or studies, refusing
to get stressed about deadlines, templates, or rules when they still have free time.
Assertive (-A) vs. Turbulent (-T)
Assertive and Turbulent – the Identity scale – measures how confident one is and
how that confidence influences all other traits. The degree that people move more
boldly or more timidly affects the way they make choices. It determines how they
express their skills. Whether one is too confident to accept criticism or puts too much
weight on the criticism of others because they lack self-confidence can make a major
difference. The caution or lack of caution people apply to the things they do can color
Assertive People: A Confident Approach
Confident Style: People with the Assertive identity are self-confident and resist
Often Success-Oriented: Because these individuals don’t spend hours fretting, it
might be assumed they aren’t interested in results. For many of them, nothing could
be further from the truth.
Responsive and Proactive: Assertive people may jump into a task quickly, not being
as burdened with the need to think endlessly about what may go wrong.
“The Campaigner” (ENFP, -A/-T)
Theory Overview
Turbulent People: Always Improving
Useful Worry: Turbulent people often worry and engage in self-doubt. While that
might sound negative, the flipside of the coin is that it fuels much of their drive and
Driven to Succeed and Improve: Turbulent individuals are constantly seeking to do
better and be better. This pushes them to put great effort into life.
Problem Spotters: Because of their cautious nature and tendency to worry, those
with the Turbulent trait often spot problems early and are able to contain them
Type Groups
Now you know what each type consists of. But how do they fit together?
In our system, we group personality types in two different ways:
Roles determine our goals, interests, and preferred activities.
Strategies reflect our preferred ways of doing things and achieving our goals.
You can think of Roles and Strategies as two ways of organizing personality types into
categories. These two categorization methods each highlight different facets of the
types. For examples, Roles can show us why certain types share similar interests, and
Strategies can explain why certain types approach socializing the way they do.
We discuss Strategies in depth at the end of this e-book, in The Puzzle of Personality.
With that in mind, let’s explore the importance of Roles.
“The Campaigner” (ENFP, -A/-T)
Theory Overview
There are four Roles, each of which groups together four personality types.
The Analyst Role includes Architects (INTJ), Logicians (INTP), Commanders
(ENTJ), and Debaters (ENTP).
The Diplomat Role includes Advocates (INFJ), Mediators (INFP), Protagonists
(ENFJ), and Campaigners (ENFP).
The Sentinel Role includes Logisticians (ISTJ), Defenders (ISFJ), Executives
(ESTJ), and Consuls (ESFJ).
The Explorer Role includes Virtuosos (ISTP), Adventurers (ISFP), Entrepreneurs
(ESTP), and Entertainers (ESFP).
So, why do we organize the types in this way? To put it simply, Roles help us to
recognize important common ground between personality types.
The types within each Role all share the same Mind trait – either Intuitive or
Observant. As you might remember, this trait is incredibly important because it
determines how we view the world. As a result, the types within a given Role are alike
in a very important respect: they share similar ways of understanding the world and
their place within it.
In addition to the Mind trait, the types within a given Role also share the same Nature
trait (Thinking or Feeling) or the same Tactics trait (Judging or Prospecting).
Does this seem like information overload? If so, don’t worry. To help you get a better
grasp of the Roles, let’s go through them one by one and find out what makes them
“The Campaigner” (ENFP, -A/-T)
Theory Overview
Analysts: Intuitive (N) and Thinking (T)
The personality types in the Analyst Role – Architects, Logicians, Commanders, and
Debaters – are known for their irreverent curiosity. Thanks to the Intuitive trait, these
types are rarely satisfied with the status quo. Instead, they’ll go deep in their search
for ways to make things better, more efficient, and more effective. Meanwhile, the
Thinking trait means that they value rationality over emotionality.
Analysts’ greatest strengths include:
Driven to learn. Analysts want to know how the world works. In their quest for
knowledge, they push the boundaries of their understanding. The result? Their
expertise in certain areas can be remarkable.
Questioning natures. Analysts rarely accept things at face value. Ever questioning,
they look beyond superficial appearances. This enables them to come up with deep,
unexpected insights.
Intellectual energy. Full of fresh, counterintuitive ideas, Analysts know how to spark
a lively debate. Conversations with these candid, sharp-witted types can be a breath
of fresh air.
Born to improve. Analysts are relentless self-improvers. Once they’ve recognized a
flaw, they apply all their rationality, imagination, and ambition to make it right.
Analysts’ forceful imaginations, when trained and focused, enable them to achieve
incredible results. But, like anyone, these types can have their Achilles heels, such as:
Lost in thought. Thinking up great ideas gives Analysts a rush. As a result, they’re at
risk of staying in the realm of thought, never acting out their ideas.
“The Campaigner” (ENFP, -A/-T)
Theory Overview
Ever the critic. In the same vein, some Analysts are more comfortable thinking about
and critiquing other people’s work than jumping into the fray themselves. In time,
these types may be frustrated to find themselves outpaced by people with real-world
Hunting for flaws. If taken too far, Analysts desire for improvement can have them
hunting down the flaws in everything. As a result, they may undervalue the people
and opportunities they encounter.
Emoti-what? Analysts feel more comfortable in the realm of thought than the messy
world of emotions. But like anyone, they need to develop emotional literacy in order
to deepen their relationships and fully understand themselves.
Fortunately, Analysts have enough creativity and ambition to move beyond these
stumbling blocks. When they take action, look for the positive, and train their
curiosity on the realm of emotions, these types can grow into their full potential.
Diplomats: Intuitive (N) and Feeling (F)
Diplomats – Advocates, Mediators, Protagonists, and Campaigners – tend to be
warm, caring, and generous. Bringing together the Intuitive and Feeling traits, they
shine in their understanding of emotions – both their own and other people’s. This
ability helps them shine when it comes to diplomacy, counseling others, and
communication in general.
Diplomats’ gifts and talents include:
Emotional literacy. Even when it’s far from obvious, Diplomats can often perceive
how others are feeling. From the outside, this might look like mind-reading. But in
“The Campaigner” (ENFP, -A/-T)
Theory Overview
truth, it’s a combination of self-reflection and radical compassion that helps
Diplomats understand others’ emotional states.
Only connect. Diplomats don’t use their people skills to manipulate others. Instead,
they aim to nurture genuine connections with the people they encounter. Moreover,
many Diplomats feel called to serve others however they can.
Do no harm. Deep down, Diplomats want what’s best for everyone. For them,
causing someone else distress would feel like a wound to their own psyche. As a
result, these types aim to promote cooperation and harmony rather than conflict.
Creators at work. Profoundly creative, Diplomats are always on the hunt for
inspiration. Whether or not they take up artistic pursuits, these types tend to enjoy
self-exploration and self-expression.
Diplomats have high ideals. For them, kindness and altruism burn as brightly as a fire
on a chilly winter’s night. But if left unchecked, this idealism can have its downsides,
Impractical magic. Tempering passion with cold practicality is a challenge for
Diplomats. These types are often reluctant to make tough decisions – especially if
those decisions require them to compromise on their ideals or hurt someone’s
Beautiful ideas. Diplomats have the best of intentions, and they have countless
ideas about ways to help people. They’re at risk, however, of staying stuck in the
realm of ideas instead of taking action and sticking to a plan.
Taking on too much. In their efforts to make a difference, Diplomats may
overcommit themselves – emotionally, physically, or even financially. If they don’t
“The Campaigner” (ENFP, -A/-T)
Theory Overview
deliver everything they’d hoped, they may feel overwhelmed or disappointed in
Easily hurt. Sensitive to criticism and rejection, these types may react strongly if
other people question the value of their ideals. Disagreement and conflict can leave
Diplomats feeling discouraged and hurt.
In all their actions, Diplomats crave a sense of meaning and purpose. Specifically,
they feel called to cultivate positive change and gentle beauty in the world around
them. Motivated by intangible rewards felt in the heart and soul, these types have a
conviction to serve the greater good.
Sentinels: Observant (S) and Judging (J)
Sentinels – Logisticians, Defenders, Executives, and Consuls – are cooperative and
practical. This grounded approach helps them feel comfortable with themselves just
as they are. Steadfast and hardworking, these types pride themselves on their
character and competence.
Here are some of the ways that Sentinels contribute to their homes, workplaces,
social circles, and beyond:
Loving duty. These types feel a deep responsibility for those they care about.
Specifically, Sentinels feel duty-bound to keep their loved ones safe and to help them
lead good lives.
Always on time. Sure, Sentinels might occasionally fall behind schedule. But most
of the time, they pride themselves on being unfailingly reliable. As a result, friends,
loved ones, and coworkers can trust that Sentinels won’t flake on their commitments.
“The Campaigner” (ENFP, -A/-T)
Theory Overview
Keepers of tradition. Sentinels work hard to maintain the ways things are done. In
their home life, this means they love to continue family traditions. At the workplace,
these types keep track of and defend best practices.
Unwavering diligence. Sentinels aren’t afraid of hard work. On a daily basis, they
practice their virtues of consistency and persistence, refusing to take shortcuts or
stop before their work is done. And in situations where someone needs to step up
and take responsibility, Sentinels can be counted on to come through.
Sentinels feel bolstered by having reliable people in their lives, and they make it a
priority to hold up their end of the bargain. But even these dependable types can
have their challenges, including:
Resistance to change. For Sentinels, trying new ways of doing things can feel wrong
– almost like breaking an unwritten set of rules. These types can be skeptical of
change, and they may stick with suboptimal choices on the grounds of “that’s how
it’s always been done.”
Stubbornness toward others. Similarly, Sentinels may feel personally affronted
when other people upset the status quo. What someone else might describe as
“experimenting with new ideas” may seem reckless or disrespectful to Sentinels. As
a result, these types might dig in their heels, even if that means forestalling progress.
Imposing their values. Sentinels love to give advice and shepherd people toward
better lives – at least, what Sentinels consider better lives. It may be hard for these
types to accept that not everyone holds stability, tradition, and respectability among
their core values. And when other people don’t follow their advice, Sentinels may
want to judge them harshly.
“The Campaigner” (ENFP, -A/-T)
Theory Overview
Sentinels’ loyalty and steadfastness shine in many situations. When they balance
their firm convictions with curiosity and openness, these types can become nothing
short of inspirations to the people in their lives.
Explorers: Observant (S) and Prospecting (P)
Explorers – Virtuosos, Adventurers, Entrepreneurs, and Entertainers – are self-reliant
and quick-thinking. They’re always ready to tackle a challenge or act on the spur of
the moment. This spontaneity doesn’t only help them solve problems – it also
enables them to find opportunities for enjoyment in their everyday lives.
Here are a few of Explorers’ notable strengths:
Surfing the waves. Many people struggle with change, but not Explorers. These
types can adapt to new situations with minimal regret or second-guessing. In fact,
they often enjoy change and appreciate breaks from routine.
Socially dynamic. Because of their openness, many Explorers enjoy meeting new
people and trying out new social experiences. This helps them to build a network of
diverse and interesting friends and acquaintances.
Getting things done. Explorers don’t overthink things. Instead, they leap into action
and get the job done. These types spend their energy on taking concrete steps, only
pausing to consider abstract ideas or nitty-gritty details when it’s absolutely
Picking up techniques. Utilitarian in their way, Explorers love to master new tools
and techniques. Whatever their hobbies and passions, these types enjoy the
challenge of building their skills and picking up new ways of doing things.
“The Campaigner” (ENFP, -A/-T)
Theory Overview
Explorers enjoy being free of obligations, where they can indulge themselves or their
interests on their own time. Like most traits, this has its upsides and its downsides.
Here are some tendencies that Explorers may need to counteract:
Losing interest. We all lose interest in our activities from time to time. But Explorers
often run out of motivation as soon as a project no longer feels fun, novel, or exciting.
What planning? Explorers prefer to deal with challenges on the fly rather than plan
ahead. Alas, sometimes an ounce of planning really is worth a pound of cure.
Risky business. Explorers are drawn to pleasure, risk, and – sometimes – risky
pleasures. As they grow and mature, however, they often learn that some risks
simply aren’t worth taking.
Explorers connect with the world in a way that’s almost childlike in its wonder and
sheer fun. It can be a challenge for them to work for things with a distant or
unexciting payoff, but when they harness their passion and administer just enough
self-discipline, they can move heaven and earth.
Now, let’s talk about you.
“The Campaigner” (ENFP, -A/-T)
Personal Growth
Personal Growth
“We are not trapped or locked up in these bones. No, no. We are free to change. And love
changes us.” ―Walter Mosley
Campaigners try to balance their bodies and minds as well as their emotions and
intellect. This is what personal growth means to them. But, that said, they are likely
to grow mostly through the filter of emotions – the above balances help them show
their concern for others more holistically. With self-improvement as a vital part of
their lives, they’re likely to use their typical emotions and compassion to discover and
build their strengths.
Personal growth almost defines what it means to be a Campaigner. So, it’s easy to
see how they might have qualities built into their personalities that foster the
ongoing task of development. A list of these might include:
Growth as a Main Drive. A desire to be better is the primary fuel that drives
Campaigners. Personal development, in some form, is often on their minds.
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Personal Growth
The Right Tools. Combining emotional energy and intuitive insight helps
Campaigners discover and pursue their unique paths to growth.
Proper Alignment. Campaigners’ values and communities are important to
them and offer a structure for their growth. When they align themselves with
either or both, as they have a tendency to, they are likely heading toward their
best selves.
However, that’s not to say these growth-driven individuals have no challenges with
personal development. In that regard, Campaigners aren’t different from any other
type. Often, such challenges result from strengths being overblown and out of
balance. A few examples of the problems Campaigners might face with personal
growth include:
Oversensitivity. The emotions that aid Campaigners’ growth can bring them
to the point of near-constant stress if difficult feelings become too common.
This can threaten their confidence and rob them of enthusiasm. The lack of
confidence can prevent them from exploring new things.
Unfocused Approach. These types are likely to have a constant flood of ideas
and feelings. Without an effort to focus on clear goals, they can become lost in
too many options.
Unrealistic Expectations. Campaigners may expect too much of themselves
and others. This can lead to an ongoing sense of frustration, and perhaps over
time, discourage them from pursuing challenging goals.
But challenges aside, personal growth is the adventure that gives Campaigners much
of the meaning in their lives. And what’s an adventure without a few tests to keep
things interesting? Campaigners who focus their vision and lead with their emotions
in a balanced way are likely to make the greatest gains with personal development.
“The Campaigner” (ENFP, -A/-T)
Personal Growth
What Makes Campaigners Tick
“Until you make the unconscious conscious, it will direct your life and you will call it fate.”
―C.G. Jung
Five closely related parts of the Campaigner personality motivate them to seek
growth. Three involve how Campaigners think of themselves – called the Reflective
Qualities. These give the fuel that launches personal growth attempts and include
self-esteem, self-respect, and self-confidence. Two involve more action-oriented
qualities which can help them achieve the first three – called the Developmental
Qualities. These include self-evolution and self-responsibility.
Reflective Qualities
Self-esteem speaks to Campaigners’ sense of worth. These types find their
value when they act with compassion toward the people in their lives.
Self-respect describes how much Campaigners like themselves. They’re most
pleased with themselves when they act out of empathy to help others.
Self-confidence is the energy source that moves Campaigners forward in life.
When they sense they’re connected to their values and their ideals, they’re
likely to pass their days with confidence.
Developmental Qualities
Self-evolution involves the methods that Campaigners use to grow. These are
the tactics that help them fulfill their self-esteem, self-respect, and selfconfidence needs.
“The Campaigner” (ENFP, -A/-T)
Personal Growth
Self-responsibility involves how much Campaigners take charge of their own
lives and are answerable for their decisions. They cannot rely on others for
their personal growth.
How These Qualities Work
Understanding personal growth is about understanding one’s motivations and the
needs that a person can only meet for themselves – thus all the “self-” terms. These
concepts give us a model for thinking about personal growth, and they allow us to
explore self-development in a structured way.
Each of the three Reflective Qualities defines something needed for Campaigners to
find fulfillment. A healthy sense of value, approval of oneself, and self-assurance are
typical goals to meet when working toward a happy life. And though they may not
always realize why, they likely feel incomplete if positive versions of these qualities
aren’t part of who they are. If they address these, and Campaigners most likely do,
they typically use the Developmental Qualities to do so.
If the elements that influence personal growth come to be lopsided, they can create
great difficulty. Most often, this occurs because Campaigners don’t apply traits fully
enough or, on the other hand, overuse them and allow them to “overheat.”
For example, Campaigners’ self-confidence comes from sensing their connection to
their values. But if they feel insecure, they may become more rigid in their beliefs to
the point of trying to force them on other people. They may accept nothing less than
perfection from others. This can twist their compassionate ideals into something that
doesn’t consider the feelings and thoughts of others. Instead, they could begin to
practice the opposite of compassion.
“The Campaigner” (ENFP, -A/-T)
Personal Growth
“One realizes after a long time that, actually, we are contradictory, all of us.” —Annie
With these ideas in mind, we first examine Campaigners’ characteristics in their ideal
form. When it all comes together in healthy ways, they lead fulfilling, useful, and
happy lives. The first part of each section – the “Balanced” section – highlights the
Campaigners’ personality strengths at their best and shows what it may look like
when it all works.
Next, we show what may happen when Campaigners over-express or under-express
their typical characteristics. While the problems are not inevitable, we describe some
they may face when trying to meet their growth needs in the second part of each
section – the “Unbalanced” section. Because of ineffective or insufficient expressions
of their traits, they can get results far from those they intended. This can leave them
discouraged and puzzled.
Finally, we discuss how Campaigners can develop more well-rounded approaches to
their characteristics. We provide positive tips and steps they might take to further
their personal growth. Restoring balance when needed is the goal in this
“Rebalancing” section, and there are practical things to explore. We encourage you
to try the suggestions.
Self-esteem measures Campaigners’ sense of their worth. What makes them think of
themselves as valuable people? The answer to this question lies in the degree to
which they do the good their ideals suggest they should.
“The Campaigner” (ENFP, -A/-T)
Personal Growth
Balanced Self-Esteem
Building Connections and Seeking Purpose
When they combine their caring nature with their outgoing nature, Campaigners
connecting with others is more than just “social.” These connections lead to:
Acts of Compassion. Pushed by their Intuitive and Feeling traits, Campaigners
try to help others. As social beings, they prefer to make life better for as many
people as possible, sometimes all at once.
Opportunities in Large Causes. Large-scale causes create perfect
opportunities for these individuals to connect with others. There, they can
practice their compassion with and toward many and thrive without having to
involve themselves so much with organizing.
Deep, Even Spiritual Connections. Campaigners tend to go deep when
forming ties with others. They find their purpose and energy in helping people,
and their intense, caring interest can be unique and valued by others. This
combination often creates fertile soil for growing special bonds.
Wherever they can help make the lives of others better, these types can fulfill their
sense of worth. But this impulse comes from somewhere personal within
Campaigners, and it’s more meaningful to them if it’s about connections. They may
have enthusiasm for remote causes in distant places. Their growth, however, comes
from the personal touch they add to their altruism by building relationships.
Genuine Interest in Others
Campaigners love discovering what makes people tick, and they zoom past small talk
in search of deeper, more personal conversations. When others offer new,
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Personal Growth
interesting ideas and angles, their eyes typically light up. They crave knowing what
people believe. From there, Campaigners easily find ways to contribute to their lives:
Caring Advisors. Campaigners’ open-mindedness and interest in others give
them what they need to be excellent counselors and advisers. They can be
skilled at helping those who struggle in life.
Boosting Others. These types inspire those around them with ease, and their
caring interest in others is usually encouraging all by itself. Layer passion,
openness, and wisdom on top, and their support skills multiply.
Abundant Energy. Campaigners recharge and become strengthened by the
good they do. Providing a helping hand energizes them physically, mentally,
and emotionally, and it further fosters positive self-esteem in them. A healthy
sense of one’s own worth is also a great potential source of energy.
Campaigners not only show interest in others but, with their tendency toward
altruism, they typically find ways to help. This grows their self-esteem in positive
Unbalanced Self-Esteem
Missing the Mark
While Campaigners are usually dead-on when considering other people’s natures,
they can form blind spots if they’re trying too hard. Yes, they’re understanding and
Intuitive. But they can take their personal thoughts about the motivations and
behaviors of others too far:
Do No Harm. A flash of Intuition alone is often not enough. Since theirs is so
strong, Campaigners may, on occasion, come to rely on such flashes without
“The Campaigner” (ENFP, -A/-T)
Personal Growth
checking them against more concrete measures. When this leads to inaccurate
responses, others can be hurt, and that consequence is likely to cause damage
to the Campaigners’ self-esteem.
Too Real. Being “real” is important to Campaigners. They strive for
authenticity, and this may lead them away from their customary diplomatic
ways toward something closer to bluntness. But sometimes the people they
want to help may not be ready for raw truth.
Because of their easy-going manner, people often expect Campaigners to agree with
their beliefs instead of giving honest advice or criticism. If people with this type miss
the mark with their Intuitive assumptions, others may see them as unreliable. Or,
perhaps worse, they could view themselves that way. This might cause them to
withdraw and lose connection with the basis of their self-esteem – compassionate
ties with people. What they may have thought would build their self-esteem may, in
the end, separate them from its source.
The Problem with Sainthood
Sainthood has its attractions for these types but reaching for the heights of altruistic
excellence is exhausting – and risky. All humans have only limited energy, and life
needs balance. However, since compassion so affects Campaigners’ sense of worth,
they may take their good-heartedness to extremes if they feel they must prove they
have value.
When this happens, there could be consequences, including:
Burnout. Taking on other people’s problems as their own can drain
Campaigners. Mental, emotional, physical, or material sacrifice can limit how
much Campaigners can help others.
“The Campaigner” (ENFP, -A/-T)
Personal Growth
Loss of Control. They can take on too many ways of supporting others,
straining their ability to keep things straight and meet their goals. By trying to
help everyone with everything, they may end up accomplishing little.
Because their ideals are linked so tightly with their self-worth, Campaigners may
respond in a panic of good works if their self-esteem feels less than positive. They
might try to make up the difference by going into overdrive. However, if they’re not
careful, they can end up doing damage to themselves or others. The answer to poor
self-esteem is likely not martyrdom.
Rebalancing Self-Esteem
Linking the Heart and Mind
“You’ve a good heart. Sometimes that’s enough to see you safe wherever you go. But
mostly, it’s not.” ―Neil Gaiman
While Campaigners lead with their feelings, it’s essential they learn to expand their
comfort zones by applying common sense and reason. This is especially true when
they are dealing with others. Most would agree that there’s not enough empathy in
the world and their Intuitive flashes based on their feelings can be valuable in
combating this issue. However, there’s a place in the middle that honors more
balanced impulses. Adopting or developing logic-based strategies for their kindhearted interests can help Campaigners stay on a reasonable and workable course.
While these types are prone to giving honest counsel, they must also be strategic if
they hope to help. Learning to blend their authenticity and intuition with diplomacy
and respect for concrete facts can provide them with balance and preserve healthy
connections. Remember, those connections feed their self-esteem.
“The Campaigner” (ENFP, -A/-T)
Personal Growth
A reasoned approach can help prevent the misunderstandings and difficulties that
occur when Campaigners go with their assumptions. Learning to balance instinct
with taking the time to get hard facts takes practice and patience. But doing so can
create more respectful relationships. It may also help all involved trust Campaigners’
wisdom more.
Those in need of balance might want to map out objective truths and a more strategic
way of talking about them and put it all together. Here’s an exercise that might help:
Divide a piece of paper into three columns. Label them “Truth,” “Avoidance,”
and “Diplomacy.”
Describe some difficult “truth” and put it in the first column. The “truth” should
avoid any speculation or “feelings.” Instead, it should include only that which
can be proven in concrete ways.
In the second column, describe different ways to avoid dealing with the “truth.”
Even make it fun or ridiculous.
In the third column, write five diplomatic things to say while dealing directly
with the “truth” in the first column. Reframe the “truth” so that it remains
honest yet is easier to swallow. For example, a fellow worker often forgets to
follow practical protocol: “You’re a very creative person. But sometimes, your
great imagination has you skimming over some practical things that need to
be considered. You are likely to get more mileage out of your creativity if you
can also show how your ideas can work on a practical level and within the
Practice the exercise until it becomes second nature. Then, consider combining the
first (“Truth”) and the third (“Diplomacy”) whenever delivering opinions or insights.
“The Campaigner” (ENFP, -A/-T)
Personal Growth
The Art of Improving Self-Care
People with the Campaigner personality type can maintain their energy and ability to
do good if they understand that they can both take and give in a balanced way. A
clear cure for burnout from excessive self-sacrifice is intentional self-care.
Campaigners who balance their altruism with managing their own health and wellbeing can grow into being even more effective. As a bonus, such balance often brings
happiness. Self-care means occasionally topping one’s list of priorities with one’s own
needs. Finding time to tend to the body, mind, and soul is important for everyone,
but especially for Campaigners, in danger as they often are of draining themselves
through their generosity.
Self-care means getting enough sleep, eating well, working on personal relationships,
exercising, and having fun. Campaigners can use the following exercise to start with
Take a deep breath. (Breathing is always a great way to start self-care.)
Think back to some recreational activity from the past – something that hasn’t
been done in the last five or more years. It should be something fun, not
something that was abandoned because it grew to be routine or unpleasant
in any way.
Make a date to revisit the chosen carefree pastime of yesteryear. Invite
someone else if so inclined. Set a date for later. It doesn’t have to be now. But
choose something in the next five minutes.
Try letting the fun set the tone for a while after the activity. Use the memory
to lighten up when things get heavy.
“The Campaigner” (ENFP, -A/-T)
Personal Growth
Example: Perhaps a stressed-out Campaigner hasn’t gone bowling, sung karaoke, skied on
water, or sat through a movie in a theater in the middle of the day for a while. Today might
be a great day for any of those. Haven’t read a comic book since high school? It might be
fun now. Baking a pan of brownies and bingeing on a TV show can be an incredible destressor. Maybe it’s something as simple as cranking up the music and dancing around
the house. Life’s too short not to punctuate it with plenty of fun. If this time isn’t right –
that’s why calendars are made.
Enjoyment is just the beginning, though. It’s vital for Campaigners to find time for
themselves, even if that calls for adding plenty of “me time” to their calendars. Eating,
sleeping, loving, living, and having fun aren’t only essential to a healthy life –
eventually, they can also contribute to a productive one.
Campaigners like themselves when they do good for others, but their sense of selfrespect comes from more than doing simple good deeds. These types live in a world
of ideas and theories sifted through their emotional decision-making. Their chosen
paths are linked to values conceived through their Intuitive and Feeling traits.
The role of principles in Campaigner deeds are:
Driven by Ideology. Campaigners contribute because of ideology more than
the pull of a specific charity. They typically involve themselves with charities
that fit their principles rather than build principles around charity involvement.
They tend to be more proactive.
Built on Strong Foundations. Although they may appear to be, Campaigners’
empathic acts are rarely random or sentimental. But the underlying
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Personal Growth
motivations come from their well-considered ideas of how life should be, and
they have a clear concept of how they should help others. Their kindly deeds
are usually not casual in a strict sense.
For Campaigners, helping a struggling friend by delivering much-needed groceries is
more than feeding someone they care for. It’s also a need to make the world a place
where nobody goes without. When they feel they’ve dealt with that value, the ending
of hunger, they are more likely to like themselves, and their self-respect is likely to
Motivated by Empathy
Campaigners’ good works involve helping those they see in need, rather than seeking
out social causes. That said, giving bread to the hungry isn’t enough, either.
Discovering why the poor can’t access food for themselves is something
Campaigners are likely to mull over – maybe even obsess about. But, in the end, their
most active response directly addresses the problems they see.
Characteristics of their empathy include:
Big-Picture Empathy. Campaigners try to uncover the core of social problems
even as they take care of more practical matters. They are typically more
interested in responding to people directly than with systems.
Grassroots Compassion. These types are more likely to respond in daily life
than to create or join a crusade, and they lead from their empathy more than
from their sense of duty or an organized mission. Their self-respect comes
from lending a helping hand more than joining a movement.
“The Campaigner” (ENFP, -A/-T)
Personal Growth
Campaigners may have many strong opinions and ideas about the world, but that’s
not where their self-respect is likely to come from. It comes, instead, from their sense
of how they respond to other individuals.
Unbalanced Self-Respect
Impossible Standards
Campaigners’ idealism is deeply linked to their compassionate acts. When high
expectations collide with reality, it can throw their sense of self into disorder if they
aren’t careful. Confusion about doing enough of the right thing is likely to muddy the
waters around self-respect.
Attitudes that hinder Campaigners’ self-respect include:
Need for Perfection. “Perfect” is the Campaigners’ ideal – and yet there’s little
in the world without flaws. When they inevitably miss impossibly perfect
targets, they can feel like they haven’t done all they could.
Self-Defeating Dreamers. Campaigners are sensitive “people who need
people.” But everyday people may roll their eyes at the grand principles held
by these dreamers. And, if this prevents them from connecting in meaningful
and caring ways, their self-respect suffers.
While principles are important, impossible standards won’t lead to success.
Campaigners who cannot balance their values with common sense are likely to have
difficulty growing self-respect. Without that balance, there is too much potential for
a sense of failure and a lack of connection to others.
“The Campaigner” (ENFP, -A/-T)
Personal Growth
The Burden of Empathy
On the surface, being popular and empathic may seem enviable, but these traits can
be a stressful burden when combined. Empathy extends beyond sympathy and just
feeling sorry or happy for someone. It dives in and shares the sadness or joy
experienced by others.
While on the surface empathy may sound noble, pitfalls often go with it, including:
Too Much Empathetic Investment. Buying into one other person’s hard
times can be taxing. Take the number of people Campaigners typically know,
add their caring natures, and the weight of empathy can become difficult to
Unhelpful Sensitivity. While Campaigners thrive on expressing their concern
for others, the stress from too much of the negative things happening to
others can badly influence their mood and behavior. This can potentially cause
them to withdraw.
Empathy is a core part of Campaigners’ character. It’s a huge motivator which inspires
them to do the things that build their self-respect. However, like all good things,
without moderating forces to keep things in balance, empathy become too much and
brings them something other than the desired results.
Rebalancing Self-Respect
Learning to Celebrate an Imperfect World
For Campaigners, sometimes setting perfectionism aside means getting out of one’s
head and back into the material world. Reality inevitably contains flaws that help
provide perspective. Fortunately, these types are the most observant among
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Personal Growth
Diplomats. Their curiosity supports the use of their senses and connects them to the
present moment.
Here is a list of suggestions that can help these types reconnect with the physical
world when needed:
Meditation, mindful eating, and yoga all bring the gift of the here and now by
dealing with “what is” rather than “what should be.” Try one of them.
Playing a sport brings the gift of physicality and the reality of competition and
Dancing is a physical action that connects beautifully to emotions.
Gardening is a physical, creative act that can even contribute to better
Experiencing the world through something one might touch or smell can rebalance
Campaigners’ drive for self-respect. Grabbing hold of the gritty, concrete world
restores balance. Embracing the reality found there can help Campaigners better
meet their goals.
“Too late, I found you can't wait to become perfect, you got to go out and fall down and
get up with everybody else.” ―Ray Bradbury
How to Accept What Cannot Be Changed
Once Campaigners’ learn that not every problem has a direct solution it can lift an
excessive burden from their shoulders. Not everybody can be saved. Not everyone
wants to be saved. It’s possible to care deeply about someone and still not be able to
help them. Knowing this, these types can effectively do the things that their selfrespect demands. It doesn’t have to include burning out and leaving themselves
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Personal Growth
useless to others. They can perhaps express compassion even better when they
Here is an exercise Campaigners can perform to begin thinking about realistic
For this exercise, dedicate a trash basket and place it in a conspicuous place.
Then, count out 12 index cards or small pieces of paper.
On each card, write something that must be accepted about the plight of
someone close – something that can’t be changed. Take as much time as
needed to come up with twelve. It need not be completed in one session.
Then, scrunch the paper up and throw it in the wastebasket as a symbolic act.
Don’t assume this act will end empathetic feelings toward even those with
problems that can’t be helped. Those feelings will remain – but, hopefully, a
more practical perspective will be gained.
Campaigners’ primary impulse tends to be to always help anyone in need. That’s
unlikely to change. However, being wiser about where to put their efforts can make
a difference in the quality of Campaigners’ lives.
Self-confidence is the internal push that gives people emotional energy. That push
moves them forward. Campaigners are self-confident when they’re sure they’re on
the right side of the truth. They’re strongest when they feel their behaviors and
attitudes match their beliefs.
“The Campaigner” (ENFP, -A/-T)
Personal Growth
Balanced Self-Confidence
Connected to Their True Selves
Campaigners’ confidence comes from feeling connected to their true selves. They
hate anything they regard as phony, and always strive to be as “real” as possible. In
their minds, when they see that happening, they have no problem green-lighting the
directions they want to pursue.
Campaigners are:
Motivated by Basic Character. Outward details may change, but
Campaigners’ self-confidence doesn’t come from circumstances. It comes
from their honest wish to match their actions with their values, and they can
still feel confident even if they don’t always get the results they want. It’s all
about character and principles.
Flexible. Open-minded and flexible in their thinking, Campaigners open
themselves to alternatives and course corrections. Part of being genuine might
involve changing one’s mind when evidence demands it, and this helps them
avoid the trap of rigidity.
These types develop confidence by aligning with their basic character. That character
informs the details of their lives, not the other way around, as it for some types. Their
self-confidence comes from staying on the steady course determined by what they
Socially Authentic
While being with people is another energy source for Campaigners, they aren’t willing
to join with others at any cost. They are at their strongest when they know their social
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Personal Growth
lives match their principles. Knowing they are being consistent when in social settings
offers them a sense of self-assurance.
Socially speaking, Campaigners are likely to have:
Integrity. Confident Campaigners are people of integrity. Their values are
likely to reflect what they consider best for others, and they build their social
self-confidence while they also fill their essential need to do good.
Priorities. Even the Campaigners strongest interests don’t determine who
they’ll join with if the person or group doesn’t match their ethical standards.
Interests will always come second to values for confident Campaigners.
So much of what motivates Campaigners comes from their need to be true to
themselves and the values they hold. Socially, things are no different. Being genuine
in social settings gives them more of what they need to move through life more
Unbalanced Self-Confidence
Identity Confusion
For Campaigners to be true to themselves, they first need to have a clear picture of
what that means. If that picture is inaccurate or unclear, then there’s likely to be a
blow to their self-confidence. Some realistic clarity about one’s self is essential. A
sense of doubt about who they are and what they stand for can cause them to
succumb to the opposite of confidence – perhaps an “identity panic.”
Some things that might be responsible for such a crisis include:
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Personal Growth
Unrealistic Expectations. The Campaigners’ unrealistic perfectionism born of
idealism might provide them a faulty measure. They might set a standard for
how they must behave in the world that is impossible for them to meet.
Lack of Confidence Cycle. If these types should suspect they hold flawed selfknowledge, they can lose confidence. This can lead to a vicious cycle of selfdoubt – and self-fulfilling prophecies. One can’t be true to oneself, the source
of self-confidence, without having confidence in what that means in the first
Whatever the cause, should there be identity confusion, Campaigners can lose the
energy called for to carry out the tasks that fulfill them. They may fall into a
motivational paralysis. Or, alternately, they may increase their activity, hoping that
will help them restore confidence in their self-definition. They may rationalize that if
one acts like a good person, one is then a good person inside. However, this reverse
approach is likely to be flimsy and hard for these types to maintain. Their confidence
comes from connecting to what’s within, not without.
Outsider Status
Since their Extraverted natures drive them so vigorously, Campaigners value the
energy they get from other people. It defines them as much as anything else. But
their values-based attitudes and behaviors – which they need for self-confidence –
can put them at odds with the others. Their intensity can come across as quirky and
unconventional – perhaps making them outsiders in some circles.
Some ways this may play out include:
Competing Versions of Themselves. The social Campaigner and the quirky
Campaigner are both true expressions of this type’s personality. But both
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expressions can sometimes compete. This can create a clash that leads to a
crisis of confidence.
Making Tough Choices. Applying white lies or artificial attitudes as a social
lubricant is sometimes necessary. Unfortunately, choosing to do this can hurt
Campaigners’ self-confidence, at least in that setting and for that moment in
There may always be social tension when some people are different from the others.
These same people may also need to be similar enough to others to create
connections. This can be a battle for Campaigners if they hope to build or maintain a
self-confidence based on honoring their own truths and, yet, still satisfy their social
Rebalancing Self-Confidence
Remove Doubt by Improving Self-Knowledge
“Know thyself” includes knowing one’s weaknesses, and, unsurprisingly, most
Campaigners are aware of theirs. Some might say that “weakness” is a loaded word
and a matter of perspective – some people are better than others at certain things.
No one is good at everything. Exploring their weaknesses can help these types
realistically anchor their sense of who they are by improving their self-knowledge.
The acceptance of imperfection can sometimes bring more results than clinging to a
misguided need to maintain impossible ideals. Campaigners may picture themselves
more clearly when they check their perfectionistic tendencies. The following exercise
can be used as a small step toward restoring a clear perspective on perfection:
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Choose an activity that’s challenging but not overwhelming. It might involve
participating in a sport or artistic activity, doing a small, affordable home
repair… anything considered a challenge. (Pay attention to all safety issues and
remember that a good challenge is one that’s difficult, but not impossible.)
Engage in the activity knowing that “good enough” is sometimes good enough.
When finished, assess the activity. Was it perfect? Even if it wasn’t, was it a
worthy effort? Celebrate any flaws with a good laugh and a gleeful acceptance
of one of the things it means to be human.
On the surface, being perfect may sound like the most responsible attitude to take.
However, nothing kills a sense of self-confidence faster for Campaigners than
thinking perfection is essential for being the people they are meant to be. Being
human is just fine.
Own Your Uniqueness
Campaigners may need to learn to walk on the balance beam that separates the
more conventional world from their imaginative one. The trick is being true to
themselves while honoring their social instincts. Nobody likes to feel like an outcast
– especially not Extraverts. However, Campaigners are a rare personality type, and
not everyone is likely to understand their unique worldview, either.
Discretion and judgment are valuable qualities. Everyone adapts for social reasons
occasionally, it’s just a matter of degrees and learning when to measure behavior
against decorum or shared sensibilities. This may be something Campaigners must
cover while learning their life lessons. Then again, maybe their brand of quirkiness is
what the world needs.
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“Do not free a camel from the burden of his hump; you may be freeing him from being a
camel.” —G. K. Chesterton
This can be helpful for Campaigners in taking the first step toward discovering and
owning their uniqueness:
List five things that make you different from most people you know.
Choose one of them and find some way to highlight it. For example, a lefthanded person might playfully refuse to use their right hand for a meal. They
may keep their right hand in their lap. They may explain it as a quirky
Keep it light and fun.
Note the reactions of those involved. Are they critical? Who is laughing along
with the experiment? Who is rolling their eyes benignly? Are there any bad
Most will find that their unique quality is perfectly acceptable to others and
something worth treasuring in themselves. People who stand out for whatever
reason learn that accepting themselves is a necessary element for having a fulfilling
life. Campaigners who revel in their uniqueness are likely to be happier than those
who are self-conscious. If they’re true to themselves, they boost their confidence and
are comfortable in their own skins. Such confidence should make the reveling easier.
The term “self-evolution” describes a more purposeful effort of developing oneself.
This involves tactics and strategies for building one’s self-esteem, self-confidence,
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and self-respect needs. Campaigners not only enjoy the process, but find meaning in
the process itself, and see it as carrying the same importance as the results.
Balanced Self-Evolution
Constant Self-Improvement
Campaigners, as with most Diplomats, are interested in ongoing self-improvement.
Their primary focus includes developing their values, goals, and purposes.
Campaigners who address this process, and most do, typically stick to their core
values, use their strengths and counter their weaknesses, and take on their life goals.
Typically, Campaigners:
Define Life as “Growth.” Campaigners define life as growth, and to achieve
satisfaction, they must have some sense that growth is constantly occurring.
Self-evolution is hardly a hobby or something extra in their lives.
Plan Their Own Course. Campaigners plan their self-evolution through
ambition (no matter how benign) and deliberate experiences. Like everyone
else, they may grow through some of the things that happen to them, but that
alone is never enough. They usually are very active in plotting their growth
through planning, training, and acting.
Campaigners rarely allow themselves to feel like they’ve stagnated. They generally
do something to spur their growth before that happens.
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Self-Development and the Community
As personal and sometimes introspective as self-evolution can be, Campaigners
intentionally include other people. Since they define themselves through their social
context, growth outside of other people’s company is difficult for these types.
Campaigners usually choose to:
Grow Within a Community. While some may go off to quiet places to find
themselves, Campaigners are likely to look for themselves in the din of the
crowd. They involve the people around them when they grow. They tailor their
self-improvement plans around their interactions with their communities.
Be Individuals in a Crowd. Campaigners never stop being individuals with
unique ways of expressing themselves. But they must share their individuality
for it to mean much to them. It makes sense that they become who they’re
going to be within their natural habitat, the social arena.
People are a part of everything Campaigners value. It’s no surprise that the same is
true for their self-evolution. Their energy comes from their involvement in their
community, and it takes real energy to purposely grow.
Unbalanced Self-Evolution
Lack of Focus
Campaigners can struggle with a lack of focus when they’re unable to align their
passions or pursuits with their personal values and goals. There’s always so much
personal growth they want to accomplish that it may be hard to concentrate on just
one thing.
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Some of the areas where this is most obvious include:
Difficulty Committing. This personality type is famous for exploring a wide
range of possibilities. This approach helps when they’re forming ideas. But it
offers little when they need to make commitments, and without some level of
commitment, planned personal develop is impossible.
Unclear Direction. Campaigners often go with the flow, making no effort to
control their desires and ideas. But those who can’t nail down a clear direction
may have difficulty finding a path that leads to growth.
Part of their self-evolution may include learning to define a clear target for growth
and committing to it. Otherwise, their goals may remain too vague to be useful.
Overlooking Details
Campaigners often pay attention to the big ideas while neglecting smaller details.
This can interfere with any strategies or plans for self-development, and ignoring
small steps can make the larger steps harder.
Sometimes, Campaigners’ self-evolution is plagued with the following:
Missing the Details. A great and noble project can fail if no one checks the
legal details, handles administrative tasks, or manages the workload. The
same principle can apply to the personal lives of Campaigners who fail to make
grocery shopping lists or pay the bills. Such details, if ignored, can disrupt the
path toward intentional personal growth.
Off-track. Campaigners need to manage their tendency to be distracted.
These types must make sure that their minds always stay on track, especially
if a phase of the process is relatively dull.
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Self-improvement can easily become a struggle if Campaigners neglect details critical
to success. They must also be willing to endure the less-than-exciting parts that are
inevitable parts of any self-growth. Self-evolution depends on strategies. And
successful strategies depend on attention to detail – even sometimes boring details.
Rebalancing Self-Evolution
Improve Your Self-Control for Better Focus
While adaptability is a great strength that many Campaigners share, it has its
downside. Being so willing to adapt that they fail to develop the ability to focus is a
struggle than many individuals with this personality type face. To overcome this
distractibility, Campaigners need to improve and enhance their self-control. They
must learn to harness this self-control to overcome distraction, whether it comes
from sources outside of themselves or from within their minds.
Almost paradoxically, building plenty of time into the day to let the mind wander can
help them be more attentive when it’s needed. Some of the greatest insights in
human history came from wandering minds. Knowing when to let the mind drift and
when to focus are important parts of fostering results in life. Purposely taking
“dream” breaks can clear the head for greater focus later. Developing both the ability
to think creatively and to make detailed plans from those creative ideas are likely to
aid Campaigners’ self-evolution.
A good exercise to explore the balance between a productive wandering mind and
productive focus involves brainstorming and goal-setting. These are two steps in the
same process. To try this, Campaigners can follow these steps to plan their next day
off in the following fashion:
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Write down at least 15 things that can be done with the free hours ahead. Don’t
worry about how plausible they are at this stage, so long as they are at least
close to realistic. Fifteen is a lot, but brainstorming is all about pushing the
limits of the imagination.
From the 15, pick three that can be done during the next few hours. Choose
by any preferred criteria: urgently needed, enjoyable activity, will make a
friend or partner happy, etc.
Break each of the three down three ways: What is needed to accomplish the
activity? What steps need to be taken? What will it look like when the activity is
successfully completed – how will that be measured?
Gather the supplies, manpower, or whatever is needed. Work through the
steps. Measure the results.
Campaigners who explore this exercise may experience two things:
An opportunity to enjoy their native imaginative and creative side.
The opportunity to develop a detailed plan and see it through.
The more these types adopt this rhythm, the more likely they are to keep their
balance when working through their self-evolution.
Improve Creativity with Organization
“Imagination does not become great until human beings, given the courage and the
strength, use it to create.” ―Maria Montessori
Solutions to problems often need to be specific. Campaigners interested in personal
growth may know they need to make detailed plans. But they sometimes see an
organized approach as getting in the way of their creativity and imagination.
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Rather than thinking of organized rationality as the opposite of the way Campaigners
think, it can be more useful to think of strategic ideas as ways of extending their
imaginations. Why squander a strength they can use? Instead of trying to change how
they think to make them more like other types, widening the scope of their
imaginations may be the key.
Here are exercises that can be used for expanding imaginative thinking in more
concrete ways.
First, imagine each of these scenarios deeply and completely. Closing the eyes
may help. Respond to these four scenarios in as imaginatively practical and
detailed terms as possible. There’s no right answer. Have fun with them.
o You’re on a beach. A tidal wave is visible on the horizon to the south. To
the north is a sheer cliff that extends for more than a mile in each
direction. How do you escape? You have only minutes to decide.
o A time traveler from the future appears and seems to know a lot about
you. He can’t give you advice or directions, but he can tell you one
predetermined fact about your life that can lead you on a path to an
outstanding future. But he can’t tell you without your asking about it. It’s
a time traveler non-interference thing. It’s got to be just one fact. No
opinions. No impressions. No advice. Just a concrete fact. How do you
decide what to ask about?
o List five ways you can affect the world by simply getting up tomorrow.
o Think of three ways that the smartphone could bring about world
These are difficult scenarios. A couple of them border on impossible, and clearly
don’t provide enough information. Yet critical and strategic thinking aren’t just about
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learning a technique that magically connects all the dots and leads to one right
solution. Such methods are unlikely to work with Campaigners anyway. For them,
critical thinking is about expanding what they already own – their imaginations – to
construct practical, specific solutions.
Self-responsibility is Campaigners’ ability to take charge of their decisions and results
without depending on others or accepting all that happens as fate. When they assign
their actions honestly, they can take credit and blame with integrity. They know what
they can control and what they can’t.
Balanced Self-Responsibility
Independent, but Not Alone
Self-responsibility, or being responsible, sounds simple. Still, many people must work
hard to develop this trait. Campaigners gain greater amounts of self-responsibility
by acting independently, taking proper credit or blame, and keeping their own
For Campaigners, this generally means:
Acting on Values. Campaigners who are responsible act on their principles
without feeling guilty or trying to discover what others think. They follow their
own consciences rather than the opinions of others.
Fine with the Like-Minded. That said, Campaigners would rather not isolate
themselves. These types can happily go with the consensus of groups as long
as they honor the Campaigners’ ethics. But part of Campaigners’ self-
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responsibility is seeing how far they can go with others and still uphold their
own principles.
When their sense of responsibility is well-formed, Campaigners know they alone are
responsible for their actions and attitudes. That, however, doesn’t stop them from
joining with like-minded others.
Campaigners who practice self-responsibility know their core values. They use them
to achieve their personal goals. Self-responsibility goes beyond self-understanding,
however – it means fulfilling their hopes and being accountable for what they do,
both good and bad.
For this to happen, they must take:
An Active Moral Role. For Campaigners to fulfill their other growth needs, it’s
essential they take an active role in expressing their values and ideals. In this
arena, they typically ask, “If not me, then who?”
A Supporting Role. Campaigners see loyalty to others as a moral issue and
are likely to proactively do anything they consider an obligation. These types
think it unacceptable to let themselves and other people down. So, they often
step up to support the needs of others.
It's not responsible to allow priorities to slide. It’s also not responsible to wander
Campaigners find themselves attending to the things they think important.
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Unbalanced Self-Responsibility
Independence Lost
No matter what the personality type, self-responsibility needs some measure of
independence; it’s almost part of the definition. When Campaigners cling to their
values, they’re likely to take responsibility for living them independent of the view of
other people.
However, problems arise when:
Independence Meets Social Expectations. The social parts of Campaigners’
lives are also important, and there lies the potential for conflict. Should their
convictions run counter to the opinions of those they care about, hard choices
can be necessary. These choices can be weighty for these sensitive, social
Campaigners in a Weakened State. Those Campaigners who question their
own value and confidence might rely on another source of energy and
approval: other people. During these times, the urging of the crowd is more
persuasive than the call of the conscience.
A conflict between their principles and their social needs can crumble their sense of
responsibility and have them acting to please others. This is likely to damage their
overall personal growth.
Becoming Helpless
With all the effort they put in, the disconnect Campaigners experience between their
aspirations and their accomplishments can feel like failure. They can acquire a sense
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that no matter what they do, they never gain traction. “Why bother?” may be their
This happens because:
High Expectations. Since Campaigners are so idealistic, their failures may not
even be considered real by others who aren’t so hard on themselves. Instead,
they may be examples of the imperfection and limitations common to all
people. However, Campaigners may allow their high-minded principles to
twist their views of their accomplishments.
Lose the Feeling of Control. These frustrations can strip Campaigners of their
sense of control. Without a feeling of control, it’s reasonable for them to
conclude they also hold no responsibility.
If these types believe they have no control, and nothing changes, they might conclude
there’s no point in trying to do anything. Because of the moral overtones of their lives
and their sensitivity, such handing over of responsibility may cause a moral crisis for
them. They may think of themselves as not just helpless people, they may see
themselves as bad helpless people. Before long, more damaging negative self-talk
can gain a foothold.
Rebalancing Self-Responsibility
How to Form a Consensus
Sometimes, Campaigners, in the name of their ideals, stubbornly stand up to others.
This can cause friction, especially if the ideals are not accepted by those they are
standing up to – much less practiced by them. On the other hand, in the name of
wanting to be part of a group, Campaigners might cave in to the demands and
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opinions of others to fit in. Putting other people’s opinions and attitudes in charge
may be the opposite of being responsible for oneself.
Sometimes, however, there’s a third choice between boldly opposing others and
giving in to them. This choice involves compromise and building a consensus. When
people are given a difficult choice, there are often ways to please everyone without
surrendering what is important. It may be possible that Campaigners can act
responsibly while giving others what they want.
Here are steps Campaigners can take toward forming this consensus:
First, determine how decisions will be made. Will there be a single individual,
a group vote, or even drawing the choice out of a hat filled with acceptable
choices? Laying this groundwork initially is important.
Clearly define what is being decided. Be specific.
Develop the list of potential choices, their implications, and their
consequences. Campaigners are likely to want a discussion of values in this
step. Discuss the aspects that are acceptable and unacceptable.
After each case is made, turn the topic over to the chosen decision-making
There’s always a potential stalemate in any negotiation. Consider an arbiter or
facilitator to help resolve it.
While this is a formal method of building a consensus and finding compromise,
Campaigners can apply the same principles informally. The important point to
remember is that, when they disagree with someone, it’s not always a binary choice
between “this way” and “that way.” Sometimes there’s a third way, and everybody is
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From Helpless to Helpful
Giving up personal responsibility because of a sense of helplessness can only be
resolved by regaining a sense of effectiveness, and the most obvious way to beat
helplessness is to succeed. There are many ways in life to set individuals up for
success. But the most common way combines a clear intent and an action plan.
Forming an intent can come easily to Campaigners and developing an action plan is
a skill they can gain with a little effort. While they learn, it may help if they partner
with someone who has developed action plans already or has a natural knack for
getting things done. Such people are likely to be in their vast network of friends,
family, and acquaintances. One of the best ways to learn is by doing. Such
partnerships are likely to encourage participation and lead to picking up helpful
The following exercise can help and will require some thought, a little planning, and
a measure of action.
Set a two-minute timer. Think of the nicest thing you can do for a specific person.
Stick to the timer and don’t overthink it. At the end of two minutes, there should be
a specific person and a specific nice thing to do for them.
Set a 10-minute timer and list these things:
o What date and time will the nice thing be accomplished?
o What actions need to be taken to do the nice thing? By what date and
time will the actions be completed?
o What resources will be needed, if any? By what date and time will the
resources be gathered?
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Follow the dictum, “Plan your work, and work your plan.” When the plan has
been accomplished, celebrate by doing something nice for yourself.
Repeat this exercise once a week for a month, or more if it resonates.
Campaigners who are discouraged might find that even the smallest success lessens
a sense of helplessness. And small successes typically lead to larger ones. Getting
help from someone good at organizing and motivating others is helpful. Ultimately,
however, success comes through planning and action.
The Adaptive Self
“It is not a failure to re-adjust my sails to fit the waters I find myself in.” ―Mackenzi Lee
Campaigners are unique, open people most at home around others. Those who
exploit their strengths while expanding their comfort zones can discover personal
growth. It’s basically a balance of being true to themselves while adapting to the
world around them. And adapt they must, if they’re to keep social connections
strong. The balance is in not adapting so much they lose their sense of self.
Campaigners all have their own spin on life, having adapted to their unique
circumstances as individuals. Some skillfully navigate personal growth most of the
time… others, sometimes… and still others may struggle. Like all people, they all
waver between those days filled with wonderful growth and those that lack, or even
undo, such experiences. None go through life in any perfect way, but growth and
learning are always choices for those who are willing. Hopefully, this section has
provided guidance or inspiration to bolster that willingness.
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Spontaneity and Hard Work Simultaneously
While their values demand diligence and hard work, their natural impulses aren’t
always that disciplined. Growth for Campaigners means escaping the comfort zone
of instinct and stretching to include a sharper focus. With their imaginations, creating
or adopting techniques for more productive lives is well within their reach. All it takes
is some commitment.
Personal growth can be a shared activity for this outgoing personality type.
Networking with growth in mind can help them strengthen the ideas discussed in
this chapter while keeping them in the social environments they enjoy. Each step of
growth can be a new area of exploration for the rare Campaigner.
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Additional Tools and Tests
Want to dig even deeper into your personal growth? If you have access to the toolkits
area of the website, we offer a variety of additional tools and tests to help you explore.
Locus of Control Test
Dig deeper into who or what you feel is responsible for your life satisfaction,
happiness, and level of fulfillment.
Emotional Intelligence Test
Find out how good you are at understanding your own emotions as well as paying
attention to the emotions of others with this test.
Confidence Test
How much do you believe in your competence and ability to successfully follow
through on the choices you make? Let’s find out.
Dark and Light Side Test
Your moral choices may not be as simple as you think. This test asks you to go deep
and take an honest look at your attitudes.
Resilience and Grit Test
Some people are hard to knock down; some find it easy to get back up; and some are
both or neither. Which group do you belong to?
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Coping Styles Test
There are four primary ways to cope with crisis. This test explores the dominant and
secondary techniques you’re likely to turn to.
Optimism and Pessimism Test
This simple test measures your levels of both optimism and pessimism in a novel
way. Find out where you fall in each of these areas.
Imagination and Magic Beliefs Test
How does your imagination work? What is your belief about magic? Explore the role
of imagination, magic, and belief in your life.
Traveling Preferences Test
This simple test delves into your preferred choices during those times when you
leave home to explore the world.
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“Friends and good manners will carry you where money won’t go.” —Margaret Walker
Though their dreams and ideas can be as lofty as the clouds, simple, genuine
friendship is one of the most incredibly satisfying experiences for Campaigners.
Sharing their energy with treasured friends gives these types a chance to express the
core of their being, whether it’s imagination or action. In a great friendship, they find
delight in unexpected reflections of their own potential. Friends reinforce
Campaigners’ direction in life, and may open new and amazing possibilities.
Open Minds
Campaigners may be the most adaptive personality type when it comes to friendship.
Their outgoing energy, matched with the open and curious Prospecting trait, helps
them reach out to all manner of people.
Some of the positive ways Campaigners approach friendship include:
Accepting others. These types may feel an easy camaraderie with other
Campaigners and Diplomats, but they don’t stop there. They are likely to
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enthusiastically embrace a wide range of people, including those who are
different from themselves.
Socially exploring. These types are often able to “speak the language” of other
personality types when needed. Their curiosity often has them seeking out
new friends who can introduce them to unfamiliar potentials.
Adapting. Campaigners are flexible in their style of relating to their friends.
These types can shift deftly from small talk to discussing grand ideas and find
something of value in both.
Interacting brightly. These types enjoy lively in-depth talks exploring exciting,
high-flying concepts. However, they embrace simple fun and lighthearted
casual conversations with equal joy.
With their open hearts and minds, Campaigners broadly welcome others into their
lives unless given a reason not to. There are some preferred criteria by which
Campaigners choose their close friends, however, and not all make it to their inner
Seeking Deep Friendships
Giving their true friendship is an area where Campaigners are especially heartfelt.
These types greatly value empathy, support, and authenticity. With their sense of
idealism added to this combination, the depth of their friendships can become quite
profound when they meet the right people.
Their pursuit of deep friendships has some key aspects:
Seeking hearts of gold. Campaigners are good at reading people, naturally
making distance between themselves and insincere individuals. Recognizing
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the feelings of others allows them to be very insightful and invest in the lives
of those they feel a deeper connection with.
Finding mental compatibility. Campaigners need a few good friends in their
lives who understand their vision and can go with them deep into imagination.
Not all personality types can sustain the dynamic flow of concepts, topics, and
high-energy banter that comes with Campaigner friendships. But those than
can are cherished by these types.
Appreciating certain qualities doesn’t mean that Campaigners require all their friends
to meet some lofty standard. But finding valued compatibilities can mean the
difference between making a friend and embarking on a lifelong friendship.
Quality Time
Adventures of both the imagination and of the physical world attract these types –
they are highly flexible and enthusiastic. Whether their comradeship is more “talk” or
“walk” can depend on the friends involved, but active liveliness is almost certain.
Experiences filled with warmth, connection, and exploration are likely to have
Campaigners’ full attention – at least for a time.
A day hanging out with Campaigners could include almost anything:
Mutual discovery. Outgoing and active, they may base friendships on shared
activity like hiking or cultural engagement. Campaigners appreciate
experiences that include companionship, whether they meet that friend
through the course of an activity or one of them introduces the other to it.
Going with the flow. Campaigners can shift their attention without missing a
beat, sitting in the corner of a club talking about their beliefs one minute, only
to jump up and dance when the right song plays. And, as soon as the mood
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strikes them, they’re ready to leave – inviting friends to join in the new
Friends can rely on Campaigners’ flexibility and grace to help them keep up with such
potential pivots in interest. The fun and excitement can be well worth everyone
involved working to stay in sync. But as open and congenial as these types are, there
are no perfect relationships, and even Campaigners may have occasional moments
of friction with their friends.
Potential Pitfalls for Campaigners and Their Friends
Every friendship comes with challenges, and though Campaigners try to maintain
harmony, everybody has something to learn. Problems within these friendships
usually occur when any party is too insistent on their own way of doing things,
especially if that insistence turns into criticism.
Potential areas of trouble include:
Questionable paths. Few are as willing to act on their imaginations as
Campaigners, and their dreams and ideas can seem unrealistic to other types.
Their friends might find it hard to watch these types embrace pursuits that
seem risky or go nowhere. When Campaigners indulge their passion for
excitement, more sedate thinkers may find themselves perplexed and
Bold disregard. Campaigners tend to be vigorously true to themselves, and
they may ignore their friends’ concerns in favor of their own vision of reality.
In fact, they can be condescending or even argumentative to those who
disagree. This can make friends feel devalued, and Campaigners might miss
out on the balancing influence of outside perspectives.
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Like all types, Campaigners may benefit from examining their output within a
friendship. Luckily, their sincere desire to connect with others gives them an almost
automatic desire to treat their friends well and adapt their behavior when necessary.
Making friendships fun is a core drive for Campaigners, and compromise is a gift that
says a friendship is valuable enough to make sacrifices for.
Campaigner Friends by Role
Making Friendships Work – With Anyone
With their adaptable energy and fertile imaginations, Campaigners can find mindful
ways to give to their friends without diminishing their sense of authenticity. Their
flexibility and awareness allow them to form and sustain good friendships with
anyone they choose, regardless of personality type. The following sections examine
how Campaigners and people from each Role tend to relate to each other, and offer
some ideas for making these relationships shine even brighter.
Campaigner–Analyst Friendships
“True friendship ought never to conceal what it thinks.” —St. Jerome
“The Campaigner” (ENFP, -A/-T)
These friends tend to meet with their minds. They may have different values,
priorities, and methods, but nonetheless catch each other’s interest through a
mutual spark of mental agility. While they may argue, it’s often the inspired creative
sparring of innovators blending their ideas and playing off each other.
If their friendship has a weakness, it’s that their glee in exploring the realm of
possibility together may consume them to distraction – or occasionally get out of
hand. Despite this potential, these friends benefit from challenging each other to
expand their thinking, and they often have fun in the process.
Balanced Campaigner–Analyst Friendships
Showing Each Other Truths from Different Angles
Campaigners and Analysts both share a fondness for abstract ideas, though they
tend to see them through very different lenses. Campaigners love to rhapsodize
about their hopes and visions, while Analysts try to understand and explain things
with their unrelenting logic.
With their differing approaches and perspectives, these types can benefit deeply
from their friendship in key ways:
Balancing principles. Where Analysts often put a clinical and efficient spin on
life, Campaigners love to infuse everything with heart and soul. Both
approaches are grand principles that can make life better, and when these
friends stay open to each other’s ways they complement each other
Finding feasibility. Campaigners have grand visions for their future. But they
may have trouble deciding which path holds the most interest, or even finding
“The Campaigner” (ENFP, -A/-T)
a realistic direction. Analysts are all about examining things and finding ways
to make them work better. They can help Campaigners connect their dreams
to reality by offering a rational, detailed look at ideas.
Opening possibilities. In turn, Campaigners can offer a connection to the less
tangible, human side of things. Analysts often lose sight of softer
fundamentals in their mental zeal. They don’t as easily relate to the emotions
of others, and this can leave them feeling disconnected on everything but an
intellectual level. Through their example and counsel, Campaigners can help
such friends find a better understanding of themselves and others. They
happily open doors and accompany Analyst friends into the humanistic side
of life.
When they respect and learn from each other, both types’ approaches to life become
more balanced. But friendship isn’t all about deep matters of supportive
development, and these two are likely to inspire each other when it comes to the
lighter sides of life as well.
Witty Fun
Serious matters aside, Campaigners’ and Analysts’ differences also serve as vast and
unending sources of enjoyment when these friends have fun together. Nearly any
experience can be a playground for Campaigners and Analysts as they tease out
different aspects of their subjects.
Likely areas of witty fun for these friends include:
Sparkling conversation. These two types joyfully embrace their mutual
interests, and neither can resist sharing what they think about every little
“The Campaigner” (ENFP, -A/-T)
thing. These friends’ many views can turn a conversation about what movie to
watch into an exploratory debate on human morality.
Walking new ground. The excitement goes beyond talk when either of these
friends delves into an activity loved by the other. Campaigners enjoy sharing
something personal – such as music or art – with their more cynical Analyst
friends. In turn, Analysts delight in showing their adventurous Campaigner
friends the inner workings of their beloved interests, whether it’s a favorite
game, book series, or a technical hobby.
Social swashbuckling. These two can enjoy spreading their brand of cheerful
wit among others. Campaigners make the perfect ambassadors to assist
overly-intellectual Analysts in expanding their social circle. Campaigners can
make a simple night out into a scintillating, joyful experience, even for the
more socially reticent. And Analysts, in turn, add lively, intellectual spice to any
Campaigners have diverse interests, and while these friends might not fully share
each other’s chosen passions, they marvel at discovering something fun and new.
For Campaigner and Analyst pals, sharing active everyday experiences together can
be just as enjoyable as cavorting in the realm of the theoretical. But even the
brightest minds can have dark moments that trouble a friendship, if they let them.
Unbalanced Campaigner–Analyst Friendships
Cutting Communication
Starkly rational Analysts and dreamy, compassionate Campaigners can balance each
other’s traits, but they can also experience some clashes. Differences in
“The Campaigner” (ENFP, -A/-T)
communication styles are one of the things that can set this otherwise very
compatible pair apart, even after they’ve formed a solid friendship.
Campaigner and Analyst friends may test each other’s patience in these ways:
Cold, hard honesty. Analysts tend to be blunt and they can come across as
harsh, especially when they logically dissect other people’s precious notions.
For them, facts are straightforward and best taken that way, and they rarely
sugarcoat their truths. Campaigners don’t usually appreciate such raw
rationality, and when they perceive meanness from friends – correctly or not
– they’re sharply disappointed.
Hot reactions. Cutting words can go both ways. Expressive with their feelings,
Campaigners can be easily irritated if they feel their Analyst friends lack
understanding – and may angrily lash out at perceived cynicism. Analysts may
be open to logic-based arguments, but they rarely respond well to subjective
criticism, emotional rationales, or heated outbursts. In fact, emotionally
charged moments can offend them.
These types are capable of getting past any differences, but their loftier qualities still
depend on basic goodwill and maturity to flourish. When either of these types lets
their criticism or reactions go too far in a simple human moment of upset, they can
easily hurt each other’s feelings.
Differences of the Heart
Campaigners crave heartfelt bonds with their friends. They enjoy having significant,
unspoken connections that aren’t as easy for Analysts to develop. Analysts’ tendency
to be less open to “softer” forms of connection can limit the experiences these friends
“The Campaigner” (ENFP, -A/-T)
This difference can show up in more than one way:
Guarded hearts. Campaigners can be perplexed when Analyst friends seem
resistant to sharing feelings – and are awkwardly reluctant when such a need
arises. Analysts often ignore troubling emotions to avoid feeling out of their
depth. But any seeming lack of support, however unintentional, is likely to be
hurtful and confusing for Campaigners.
Conceptual disconnection. Things like art, alternative medicine, and
spirituality may speak to Campaigners on a deep level, and they want their
friends to hear that voice of beauty as well. But Analysts, for all their creative
imagination, may simply not be as open to mystical interpretations of reality.
When Campaigners want to tread wild paths, Analysts may not be willing to
suspend their disbelief to join in more metaphysical journeys.
Campaigners are sure to feel disappointed at not being able to fully share
experiences that are important to them with a good friend. In turn, Analysts can be
bewildered by expectations that they cannot comfortably meet, resenting being
pushed into things that simply don’t hold as deep a meaning for them. But both these
types have the tools within to overcome any disharmony in their friendships.
Rebalancing Campaigner–Analyst Friendships
Learning to Listen Fairly
Intuitive types’ mental flexibility equips them to address problems within their
friendships. If they’re willing to try to understand each other, these two types can
learn to appreciate the distinct ways they express themselves.
“The Campaigner” (ENFP, -A/-T)
Friendship should make people feel larger, not smaller. These friends must give each
other room to be who they are, including their very different communication styles.
Analysts often talk in blunt ways, and Campaigners like to connect warmly, but their
different styles of interaction don’t need to cause offense or interfere with honest
The key for both these mentally active types is to focus on the intent of each other’s
words more than the style. When Analysts are dispassionate, Campaigners can look
past the surface to find the real messages they’re expressing. Analysts may seem
cynical, but they’re likely chasing insightful ideas that are important to them – and
can ultimately make sense to Campaigners.
To help move past differences in communication styles, these friends can employ
some helpful techniques:
When a friend voices a view, listen carefully to the literal message they are
Think about the meaning of their words without personal prejudices and
assumptions. What do they mean by their words? Campaigners can draw on
their empathy here to put themselves in their friend’s shoes.
Ask questions and give each other a chance to explain statements and
opinions before reacting.
If responding with criticism or disagreement, explain why in a respectful way.
As a conversation progresses, show each other the respect of listening and
responding without becoming testy.
Try to be permissive of each other’s styles of expression; there’s room for
differences in a friendship.
“The Campaigner” (ENFP, -A/-T)
Remember to base friendship on positives. There’s no reason that conflicts
can’t simply be tossed aside in favor of fun – it’s a choice both types can make.
Both Campaigners and Analysts tend to get carried away by their own imaginations,
but when they take time to truly listen – and explore the thoughts that matter – to
each other, their different ways of saying things don’t seem to matter as much.
Investing in Analyst Friendship
Campaigners and their Analyst friends can adjust how they share their emotions by
allowing for and clearly stating their needs and limits. Analysts might not always
shine when Campaigners are seeking emotional connection, but they nonetheless
make caring friends. Campaigners can put the emotional and mystical into solid
terms without expecting Analysts to empathically know where they’re coming from
or respond in kind. Campaigners can also be clear when they’re just seeking basic
sympathy, as Analysts rarely pick up on such needs without prompting.
Campaigners may need to ask Analysts to give attention to the intangible aspects of
their friendships, explaining why such things matter and how to do so. Analysts
understand the value of putting effort in their friendships. Sincere attempts to be
sympathetic, understanding, and open to abstract experiences goes a long way
toward making Campaigners happy. Campaigners can also be respectful when
Analysts approach their limits; time together doesn’t always have to be profound.
Realistic balance requires that both these types clearly ask for yet not demand too
much from each other. They can both use these steps:
Communicate needs clearly. There’s no shame in directly asking a friend for
support, guidance, or company.
“The Campaigner” (ENFP, -A/-T)
Use plain language.
Request dedicated time to talk together.
Pick an environment both types of friends find comfortable – perhaps a stroll
somewhere private or other light activity to ease any awkwardness.
Talk honestly, and allow for personal limits.
Listen respectfully.
Specifically describe the point of thought, and ask for a response to it – “What
do you think?”
Give verbal support. It’s OK to say, “I don’t fully get where you’re coming from,
but I’m here for you.”
After sharing personal or emotional experiences, engage in some favorite
down-to-earth pastimes together to balance the abstract and contemplative
with some tangible fun.
Emotional hand-holding may not be Analysts’ specialty, but recognizing logical
priorities is. Good friendships are something they’re happy to invest in. Campaigners,
in turn, can take a moderate approach to emotional interactions with their Analyst
friends, recognizing that it’s not always fair to expect deep intimacy from their
“The Campaigner” (ENFP, -A/-T)
Campaigner–Diplomat Friendships
“One’s life has value so long as one attributes value to the life of others, by means of love,
friendship, indignation, and compassion.” —Simone de Beauvoir
For Campaigners, close friendship with fellow Diplomats can be a powerful bond, as
these types tend to welcome compatible people sincerely into their hearts and lives.
Their common approaches and temperament can transcend any differences.
Diplomats exercise their imaginations and feelings extravagantly, enabling these
friends to share far more than mere words together. Of course, when they do talk,
they’re unlikely to run out of things to say. As their friendships progress, they may
even become so deep as to approach a feeling of family.
Balanced Campaigner–Diplomat Friendship
A Mental and Emotional Extension
Campaigners who befriend other Diplomats may have the wonderful experience of
gaining a kind of extension of themselves. These friends share relatable experiences
and the benefit and wisdom of each other’s triumphs and tests. More importantly,
“The Campaigner” (ENFP, -A/-T)
they will feel that they understand each other, providing a fundamental kind of
Common ways these friends bond include:
Sharing their lives. “I had the most amazing thought the other day…” is often
heard in Campaigner–Diplomat friendships. In some sense, their honest,
sincere friendships offer them a chance to live two lives at once. As curious
and adventure-seeking as they are, Campaigners often take the lead in such
friendships, opening exciting doors for their friends.
Giving compassionate support. Diplomat friends readily care for each other
in times of trouble, each knowing what the other needs and when they need
it. Knowledge of each other’s temperament, combined with their caring
nature, make them each other’s ideal confidants. Sometimes they offer
comfort, advice, and sympathy. At other times, they may offer gently pointed
feedback, pushing for growth even as they offer support.
It may seem flip to say that it takes one to know one, but Diplomats are wonderfully
suited to understand each other’s unique combination of imagination and empathy.
When their friendships stay honest, they can easily last a lifetime. But these
friendships aren’t all about feelings, as positive ideas often take center stage.
A Creative Bond
When it comes to pursuing creativity and fun together, Campaigners find that other
Diplomats make enthusiastic and inspiring friends. In fact, mutual interests may be
the reason they meet in the first place, being the initial step toward a deeper
friendship. Diplomats don’t merely “hang out,” they connect.
“The Campaigner” (ENFP, -A/-T)
Campaigners strive to express insights in creative ways and explore the world around
them. Here are some key ways that other Diplomats make ideal partners in such
Offering inspiration. Campaigners inspire Diplomat friends with their
energetic curiosity and love of novelty. This potential can come from core
similarities that drive these types in compatible, but not necessarily identical,
directions. Such differences aren’t to be feared. In fact, they can hold special
benefits. By weaving together harmonious but separate paths, Diplomat
friends glimpse different points of view and profound insights through each
Balancing traits. Diplomat friends with different traits are a special gift to
Campaigners. While Campaigners’ flexibility and lack of conformity can pay off
creatively, they can also create instability. Judging Diplomats who reach a
trusted level of influence with Campaigners can perhaps help them meet their
goals. And quite simply, Introverted Diplomat friends can help loud-living
Campaigners find quiet moments to appreciate the beauty of going within.
All of these wonderful contrasts combine with Campaigner and Diplomat friends’
similarities to create a joyful whole. Whether these friends are reveling in wordless
synchronicity or cheerfully tugging each other in fresh directions, both can find
delight. These friendships can truly become greater than the sum of their parts, if
both friends contribute appropriately, but are not without potential weak points.
“The Campaigner” (ENFP, -A/-T)
Unbalanced Campaigner–Diplomat Friendships
Wrapped Up in Each Other
A key challenge for Campaigners and their Diplomat friends can come from the same
source that fuels their bond – their similarity and their shared empathy. Having
friends who think the same way is reassuring and comfortable, but it can also isolate
them from contrasting opinions, unexpected knowledge, and personal growth.
Some unappealing potentials of these friendships include:
Emotional bubbles. Campaigners, for all their social vigor and openness,
aren’t immune to assuming defensive positions; they may decry anything that
seems to threaten their or their friends’ beliefs or feelings. Campaigner–
Diplomat friends sometimes build well-intentioned barriers around their
friendships, waving aside unpleasant realities in favor of bolstering one
another’s emotional welfare.
Echo chambers. Mutual protectiveness can block the corrective effects of
fresh perspectives, causing stagnation or even perpetuating harmful views.
Having a “yes person” as a constant companion when sometimes the right
answer is “no” can be a great, if unintentional, disservice. The lure of having a
friend who thinks everything they do, say, and feel is wonderful can dull even
the most open mind.
It’s rare that Campaigners and Diplomats would knowingly do anything to hinder
each other’s progress in life, but their desire to shield each other from pain isn’t
always beneficial. Growth can be painful, and unpleasant things are sometimes a
productively necessity in life, no matter how hard it is to see a friend in distress.
“The Campaigner” (ENFP, -A/-T)
Unconscious Influence
Their intense emotional connection might also lead Campaigner and Diplomat pals
to unconsciously influence each other. However, they’re not likely to pull the wool
over each other’s eyes in a calculated way.
Nonetheless, these types’ influential bond with each other can go awry if they:
Lead each other astray. If either of these types has an agenda that doesn’t
quite match the other’s, they may subtly guide them, innately understanding
what will influence such friends. Even unintended manipulation can be
damaging, especially if it’s in the guise of fun – a lure which Campaigners are
particularly vulnerable to.
Exploit each other’s trust. Diplomats often accept influence from people
they care about because they trust them implicitly, sometimes even becoming
“people pleasers” in the face of their friends’ desires. This can go either way,
but with their bold energy, Campaigners can easily find themselves in powerful
positions with their friends. Neither party may even be aware of any
unfairness, simply accepting their place in the pattern.
Friends can harm each other if they don’t give due consideration to the other’s
interests, even when trying to do what seems right. And Diplomats may be especially
hesitant to risk their emotional harmony with each other by confronting any
imbalance in a friendship. But no types are better suited to taking an honest look at
their interaction and building a stronger, more respectful friendship.
“The Campaigner” (ENFP, -A/-T)
Rebalancing Campaigner–Diplomat Friendships
Engaging Diversity in the Real World
In closed systems, it can be hard to grow not only as individuals but as friends.
Stepping beyond their bubbles into real-world experiences together can make
friendships between Campaigners and other Diplomats more complete. And
Campaigners are perfectly suited to take the lead in this. Expanding their comfort
zones helps these friends discover fresh ideas and new activities, something
Campaigners thirst for.
One of the quickest ways to bring diversity into their shared social lives is for these
friends to mingle with types of people from different backgrounds who challenge
their views. Campaigners are social but they don’t always seek out those who bring
a dose of contrast into their lives. Pushing that boundary in the company of trusted
Diplomat friends can be an eye – and mind – opening experience.
Exploring different ideas and points of view is meat and drink to Campaigners, and
while they don’t have to accept everything they discover, they can certainly find
grains of truth even in the most unlikely places. Opening their friendship to outside
perspectives can be enlightening, and may even draw in new friends.
Here are some steps these friends can take to freshen their social perspective:
Identify a social event around something unfamiliar, challenging, or even
slightly dubious – a class or seminar on a weird subject or a gathering for an
unfamiliar cause are just a couple of bold ideas.
Schedule and engage in this event together.
“The Campaigner” (ENFP, -A/-T)
Agree to set aside shared opinions for the duration and merely observe and
Ask questions and try to learn as much as possible.
Be respectful to unfamiliar people and invite them into positive, constructive
Get contact information for people who are interesting, and who may become
Go somewhere afterward to discuss the experience together in full Intuitive
There’s nothing wrong with supporting each other with reassurance and agreement,
but if that’s the entire friendship, Campaigners and fellow Diplomats can’t reach their
full potential. Sometimes, coming closer requires shaking things up; Campaigners
are glad to do so if it’ll help a good friend.
Preventing Unintentional Manipulation
Campaigners don’t want to be manipulated, nor do their values allow them to feel
comfortable with manipulating other people. There’s a difference between
persuading friends and pressuring them, and respecting feedback makes most of the
difference. Campaigners and other Diplomats can prevent this unintentional
manipulation from taking place by saying “no” to each other in gentle but clear ways,
and truly honoring each other’s best interests.
These types have great internal compasses, but it’s perfectly OK if their directions
don’t always align. Before pushing for or agreeing to an agenda, they can ask
themselves what feels right in their hearts, and respect each other’s answers to that
“The Campaigner” (ENFP, -A/-T)
question. It’s vital for these friends to be direct, rather than trying to guide each other
through subtle emotional engineering.
When communication is heartfelt, it flows freely, and any unconscious tendency to
manipulate each other evaporates. Instead of pressure or cajoling, true needs and
concerns can shine through with simple, fair language. There’s nothing wrong with
trying to infect each other with motivation, energy, and ideas, or even making
requests, if both can be honest.
Here are some steps that can keep such communication above-board:
Before trying to convince each other to go in any direction, consider whose
interests will be served.
Honestly assess personal reasons behind recommendations to friends; is it
truly about them?
Don’t shy away from personal motivations. Share them honestly.
Be direct and truthful when giving advice, criticism, or trying to convince
Make it easy for friends to be open. Listen fairly and kindly when they’re
sharing advice, direction, or preferences.
Make it easy for friends to say “no,” especially when they’ve listened fairly and
kindly to what’s been said.
Thank each other for the care behind the words, even if agreement isn’t
Rebalancing unconscious manipulation doesn’t require Campaigners or their
Diplomat friends to sublimate their own desires and motivations. They just need to
work on sharing them in clear, open ways rather than through subtle strategies. Both
“The Campaigner” (ENFP, -A/-T)
types can appreciate a sense of relief when instinctive emotional pressure is replaced
with honest give-and-take.
Campaigner–Sentinel Friendships
“If we would build on a sure foundation in friendship, we must love friends for their sake
rather than for our own.” —Charlotte Brontë
Campaigners and Sentinels as friends are a study in contrasts. But one thing they do
have in common is a sense of responsibility to others. For Campaigners, this comes
from a sense of social idealism. For Sentinels, it originates from a more practical
place: these types focus on reliability. Sentinels are custodians of responsibilities who
take their social and moral values seriously. Campaigners respect this. While their
impassioned diatribes and imaginative ideas might make their Sentinel friends roll
their eyes, both types nonetheless share a desire to improve the world.
“The Campaigner” (ENFP, -A/-T)
Balanced Campaigner–Sentinel Friendships
Stabilizing Each Other
Campaigners benefit from the sense of stability Sentinels offer, and in turn give their
ready support. While Sentinel friends may not be able to convince Campaigners to
studiously attend to the mundane details of life, they can offer a responsible
influence by way of example. In turn, Sentinels can trust their Campaigner friends to
boldly step in and aid them when the unexpected threatens their sense of stability.
The benefits these friends give each other are different yet equally valuable:
Practical focus. Campaigners are often taken with a steady procession of
dreams and ideas they have yet to realize. Their boisterous lack of focus can
frustrate their goals – and sometimes those who depend on them. Sentinel
friends, whose steadfastness can weather chaos with great patience, can be
very grounding and helpful. Sentinels provide a steady, sensible hand to help
Campaigners move forward.
Resilient support. Sentinels are often distressed when chaos intrudes into
their lives, their comfortable rules easily upset by sudden changes.
Campaigners’ adaptability and empathy are the perfect support to help
Sentinels persevere through such situations. Moreover, Campaigners are
quick to step in and lend their active imaginations and vigorous assistance to
set things right.
In this friendship, marked differences in their approach to life are a huge advantage
to both Sentinels and Campaigners. By respectively being good at establishing order
and good at adapting when that order breaks down, these two types of friends have
the ability to strengthen each other no matter what happens.
“The Campaigner” (ENFP, -A/-T)
Cutting Loose Without Losing Control
Campaigners often seem like party animals compared to Sentinels, who tend to hold
rigid views and have a need for predictability. Holding tight to such standards can be
exhausting, but isn’t without its merits. These friends can help each other have fun
yet avoid going too far only in their preferred directions.
Balancing each other’s respective tendencies can look like:
Opening up. Campaigners can bring some needed fun into Sentinels’ lives by
showing them that dreaming beyond known boundaries can enhance life.
Campaigners have a way of drawing Sentinels into adventures that allow them
to loosen their inhibitions without losing who they are. They protect their
Sentinel friends’ feelings with immense compassion while also encouraging
them to step out of their rigid limits.
Avoiding the ditch. If Campaigners get carried away by their outgoing
enthusiasm – and they often do – they can be sure that their Sentinel friends
will let them know. Having such a thirst for exploring life, Campaigners easily
get caught up in questionable pursuits that may end up being riskier than
they’re worth. Sentinel friends can see this a mile away and suggest a few
prudent adjustments to their friends’ headlong trajectory.
One of the best things about friendship is that neither friend needs to adopt the
other’s way of engaging life to feel its benefits. As their friendship deepens, these
types learn to appreciate each other’s pace and way of engaging life enough to let
them influence their own, at least some of the time. Of course, this requires a
willingness and patience on both their parts that isn’t assured.
“The Campaigner” (ENFP, -A/-T)
Unbalanced Campaigner–Sentinel Friendships
Differences in Engaging Activities
Often, these two types simply don’t understand each other’s attitudes, which can
seem foreign to the point of being unworkable. Even when these friends share strong
common interests, the different ways they pursue those interests can be tough to
Possible problems in this area include:
Abandon meets reserve. Campaigners’ spontaneous, energetic approach to
fun can seem like pure chaos to more reserved Sentinels. In turn, Campaigners
might not understand their friends’ reluctance to dive impulsively into every
new idea and experience. If these pals can’t maintain cheerful patience, the
result is often frustration.
Willfulness. Disagreements over how to spend time together are likely if
either type becomes too determined that they’re right – and both tend to be
strong-willed in such matters. Campaigners can be insistent and Sentinels can
be firm, neither wanting to give up their preferred style of doing things.
Sentinels may chidingly expect Campaigners to accept timely planning, while
Campaigners may patronize Sentinels by insisting they “relax.”
Such urgings can go nowhere fast when these friends are unwilling to compromise,
eventually chafing enough to limit their fun together.
Lack of Respect
For people of both types, their core differences can become a problem when they
judge each other beyond simple disagreement. Disapproval and disrespect between
“The Campaigner” (ENFP, -A/-T)
these friends often center around the way they live their own lives. In ways they’d
never say outright, each of these types can fall into a habit of mentally devaluing the
other in disrespectful, and ultimately hurtful, ways.
Triggers for this kind of judgement may be as distinct as the friends themselves, and
can come from either side:
Vocal resentment. Campaigners’ feelings and opinions are vivid, and they can
get fired up with outrage just as easily as enthusiasm. When they judge too
harshly, Campaigners may see Sentinels as limited beings who accept the
mundane and resist change at every turn. Campaigners are all about
engagement, and if they feel that Sentinels disapprove of them, they may voice
their offense with vigor.
Resolute disapproval. Sentinels, however, are extremely difficult to pry out
of their point of view. They have solid reasons for their convictions, and they
can resent anyone who tries to change their mind. When they feel justified in
their judgement, they can be immovable. At an extreme, Sentinels may
unfairly see Campaigners as childishly deluded and unable to accept
fundamental priorities.
Whether it’s subtle sniping, joking comments, or silently indicting each other with a
pitying headshake, an inability or unwillingness to understand each other damages
their friendships. When either of these types let their judgement get out of control,
it can get ugly.
“The Campaigner” (ENFP, -A/-T)
Rebalancing Campaigner–Sentinel Friendships
Finding Workable Compromises
Learning to align different approaches to activities requires both compromise and
tolerance. Sentinels can learn to be more flexible when their Campaigner friends
want them to join in an inspired idea. Campaigners, in turn, can ensure that Sentinels
have an equal say in how they engage activities together. Sometimes Sentinels just
need a moment to get their heads around something, and if they’re given that time
they’ll gladly follow Campaigner friends toward fun.
Highly adaptable, Campaigners can use their go-with-the-flow energy to allow
Sentinels leeway in planning out activities together, or even helpfully dive in ahead
of time to gather information. It’s also appropriate for these friends to sometimes do
things without a schedule, adapting as they go with respectful communication.
Patience doesn’t always come easily to Campaigners, nor spontaneity to Sentinels,
but both get better results with lightheartedness.
Some steps to keep in mind that can help enable workable compromises include:
Divide up the work: Campaigners can pitch fun ideas. Sentinels can head the
planning of these experiences.
Engage the experience together.
o Intentionally check in with each other occasionally: “How are we doing?
Are we having fun?”
Try and adapt to each other’s needs when spending time together.
o Campaigners can remain flexible enough to cheerfully rethink activities
when Sentinels hit their limits.
“The Campaigner” (ENFP, -A/-T)
o Sentinels can push themselves out of their comfort zones without
feeling trapped, knowing Campaigners will respect their needs.
Communicate about what’s fun and what isn’t. There’s usually overlap
somewhere, and finding it can be a fun adventure when both friends voice
their needs.
Both types of friends can take a step into each other’s timeframes now and then –
they each have a good approach, for certain things. When it comes to recreation,
Sentinels may find it an unexpected relief to let go of rigid control, and Campaigners
can appreciate the benefits of staying on schedule when it comes to important
Replacing Judgement with Respect
When judgmental attitudes arise between Campaigner and Sentinel friends,
restoring warmth and camaraderie may require accepting boundaries between their
individual lives and what they share together. Each type has the right to live as they
see fit, and need only be concerned with compromise when it comes to their time
What seems like a limited existence to Campaigners may in fact bring great joy and
prosperity to Sentinels. What looks like idealistic chaos to Sentinels may be a life of
satisfying accomplishment for Campaigners. Arguing over who’s right is a fruitless
endeavor when each type finds happiness differently.
Neither needs to accept the other’s ways for themselves, but it’s important that they
respect their friends’ preferences and avoid imposing their own choices onto others.
Conflicting styles only clash when forced together, and reasons for friction disappear
when these friends take care to bring only their positive aspects to each other’s lives.
“The Campaigner” (ENFP, -A/-T)
It’s also important for Campaigner–Sentinel friends to quash any judgement with
honest communication before things get heated. There’s a big difference between
expressing critical concern for each other and ladling out judgement, and both types
should feel empowered to say when they feel that line has been crossed.
A simple exercise for Campaigners and Sentinels to ease judgement over their
differences is to overlay them with positives that recognize each other’s virtues, even
if they’re dissimilar. These steps can help:
Independently, write 5–10 beneficial things that each friend brings to the
friendship (i.e., a great sense of humor, always willing to drive, creates a sense
of caring, thinks of fun ideas for activities, always reliable, keeps shared
secrets, gives good advice, buys coffee, cooks great food, solves problems).
Independently watch for instances of these positive acts, adjusting their list as
Show verbal appreciation for each instance.
Mention the feeling created by each positive act. Keep it brief and casual.
These types each have some inescapable, marked core differences, but unless
they’re trying to live each other’s lives, there’s no reason they can’t enjoy deep and
happy friendship together where they share the positives and work through the rest.
Caring for each other gives them a reason to compromise and to respect their need
to be themselves.
“The Campaigner” (ENFP, -A/-T)
Campaigner–Explorer Friendships
“My definition of a friend is someone who adores you even though they know the things
you’re most ashamed of.” —Jodie Foster
Campaigners have some spontaneous, unrestrained instincts in common with
Explorers. They are likely to have very enjoyable friendships, especially if they meet
through mutual interests or activities. Like Explorers, Campaigners love to go in nonconformist directions and are flexible in their approach to life. These two share a
great desire for personal freedom, although they may express it in different ways
with different motivations. They both like novelty and can enjoy bringing new things
into their worlds together.
Balanced Campaigner–Explorer Friendships
Running Down a Dream
Both these types possess a kind of impulsivity that’s similar in some ways.
Campaigners can consider different paths in rapid-fire succession without needing
“The Campaigner” (ENFP, -A/-T)
to establish a single direction in which to go. And, as opportunistic pathfinders,
Explorers are looking for the next new and exciting thing.
In a friendship, this compatibility shows itself in wonderful ways:
Chasing excitement. While their motivations may be uniquely their own, each
types’ mode may feel familiar to the other, and they’ll likely think nothing of
dropping what they’re doing to engage something exciting together. “Whim”
and “indulgence” may be the words of the day when these friends get together,
with their inspired ideas and curiosity blending into serious fun.
Unexpected discovery. Campaigners and Explorers can also tap into each
other’s preferred kinds of adventures to discover things they may not find on
their own. Campaigners have grand dreams and ideas that tend to include
other people, and even society in general. Their idea of adventure may be eyeopening to Explorers more attuned to their personal interests and practices.
In turn, such intent in personal goals can be like a microcosmic universe unto
themselves, and Campaigners marvel when entering Explorers’ worlds with
Simply put, when individuals of these types meet and get along, they are in for some
amazing times together. But their embrace of spontaneity opens up not only nearly
unlimited options for fun, but also learning and growth.
Exploring New Perspectives
Mutual activities are just the beginning of discovery for these friends, as they likely
have fundamentally different ways of looking at things. Their similarities make
forming a friendship relatively easy, but as that friendship deepens these types may
find they offer each other increasingly profound yet enjoyable experiences.
“The Campaigner” (ENFP, -A/-T)
Some ways their differences can open doors for each other include:
Getting down to Earth. Campaigners may find Explorer friends pulling them
out of their dream worlds to experience a wondrously elemental side of reality.
Where Campaigners might be fascinated by sculpture design, Explorer friends
may hand them a chainsaw and invite them to carve a figure in a log, moving
them from theory into a thrilling experience. Even in the midst of such earthy
experiences, Explorers can benefit when Campaigners’ lofty conceptual views
show them new passions in life.
Reaching out. Campaigners also love to share their enthusiasm for social
progress and engagement. Explorer friends often focus on their own path, but
the idealistic vigor of Campaigners can help them connect to other people,
opening new doors of friendship and fun. Shared experiences can also reveal
a deeper meaning, such as the satisfaction gained from positive activism.
While Explorers won’t always want to have lengthy discussions about airy intangibles,
they can appreciate and benefit from the compassionate example of Campaigners’
positive intent. In turn, Campaigners can discover the benefit of setting aside their
mental and moral fervor for a moment to focus on personal experiences in the
practical world. But just as these types can open new doors of understanding to each
other, there are some risks in this friendship.
Unbalanced Campaigner–Explorer Friendships
Running Amok
Every coin has two sides, and the flip side of unrestrained, enthusiastic liberty can be
a lack of responsibility. One of the dangers baked into Campaigner–Explorer
“The Campaigner” (ENFP, -A/-T)
friendships is that neither type is likely to play the role of the grown-up in the room
when it comes to soberly attending to less thrilling realities.
Their mutuality can do them a disservice when they:
Ignore everyday necessities. Campaigners are intent on doing the right thing
but may be unable to muster much concern for mundane practicalities.
Explorers likewise have a hard time caring about something if it doesn’t feed
their immediate interests. As friends, these types may enable each other to
embrace only the things that enthuse them, and mutually ignore those that
Neglect each other. Irresponsible behavior can also get between these
friends. In their pursuit of good times, things like appointments and
commitments to each other can fall by the wayside or even be forgotten.
Whether it’s changing arrangements at the last minute, arriving late, or
bungling preparations for mutual activities, even these flexible types struggle
to tolerate derailed plans when they happen frequently.
While adaptability might make these types cheerful “partners in crime,” neither one
appreciates it when their mutual carefree inconsistency turns around to bite them.
They’re likely to be forgiving most of the time, but eventually may resent being let
down by each other.
Contrasting Personal Priorities
Campaigners often have high ideas of what’s right and all the amazing things they
hope to bring about in the world. Explorers tend to be more enthused by tangible
experiences that relate directly to their own lives. But while Explorers often have a
“The Campaigner” (ENFP, -A/-T)
“to each their own” attitude, Campaigners like to inspire everyone around them with
the same passion they have for things.
Such differences have the potential to interfere with friendship when either of these
Gets pushy. When Explorers are pushed too hard to care about things that
seem distant and unimportant to them, they may push back with disdain. They
dislike pressure or being told how they should think and act. Campaigners
don’t always fully understand the extent of Explorers’ individualism. They may
take any pushback as a rejection of the ideals and principles they believe in as
Gets resentful. Campaigners can resent it when Explorers don’t join in their
enthusiasm, whether it’s about moral codes, emotional connection, or broad
idealism regarding society. They may even view such friends as being base or
selfish for not sharing their chosen ideals, even if those friends simply want to
maintain their own free views. And when they feel judged, Explorers may
resent or even call out Campaigners as absurdly idealistic.
Campaigners often want to be a part of positive social progress, but challenging
Explorers’ personal inclinations with arguments of principle only leads to frustration
for both. But, given their traits, these types don’t need to agree on everything to
respect and enjoy each other.
“The Campaigner” (ENFP, -A/-T)
Rebalancing Campaigner–Explorer Friendships
Creating Responsible Friendships
Campaigners and their Explorer friends may never be highly moderating influences
on each other, but if they truly care about one another they won’t enable harmful
behavior. Neither wants to see the other’s life in shambles. While they might lack the
skills to regulate each other, they can offer positive influences and perspective. These
types see consequences but don’t always rein in their fun long enough to talk about
them soberly. However, learning to look beyond the excitement of the moment can
safeguard their friendship for years to come.
Respect between these friends is partly a concern about each other’s risky choices,
but also a scrupulous way of treating each other. If there’s ever a good reason to
tighten up on self-discipline and consistency, it’s for the sake of good friends who are
sources of joy. It starts with communication: making a bold commitment to each
other, speaking when something seems dubious or troublesome, and evenly
discussing conflicts between each other.
Each type must find their own source of willpower, and the following steps can help:
Imagine friends as loved ones to be cared for; make them family.
Consider each other’s choices and actions as if from a parent’s or older sibling’s
perspective – caring oversight.
When something seems risky, take time to fully talk about it.
Learn from each other’s mistakes, and gently remind each other when
unproductive habits are likely to be repeated – and what was learned from
previous instances.
“The Campaigner” (ENFP, -A/-T)
Don’t try and control each other’s behavior, just offer non-judgmental insight
and concern.
Make statements mutual: “I wonder if we should be more careful…”
An inexhaustible well of care helps Campaigners’ muster maturity and moderation.
Once they view responsibility in the context of caring for their friends, they take it
seriously. When Explorers see that irresponsibility is interfering with their fun, they’ll
quickly adapt and do what’s needed to preserve their freedom and happiness.
Know When to Be Permissive
Campaigners often try to inspire people toward high-minded principles. Explorers
tend to focus on creating palpable benefits as they enjoy and care for their friends.
Neither should be made to feel judged for this difference. It’s important for
Campaigners to realize that not everyone shares their form of idealism, and it’s unfair
to make their personal ideals seem obligatory. Campaigners can use their empathy
to accept when Explorer friends may have something of a different nature to
contribute to the common good.
In turn, Explorers can tap into their famous curiosity and try something new.
Sometimes, the answer to, “Why would I bother doing that?” is the realization that
good friends are worth a little energy and fun is a state of mind. Explorers often have
great success once they set their sights on something. They can tune into
Campaigners’ enthusiasm and pitch in with their company. Such efforts can be very
meaningful to Campaigners and affirm their friendship.
Allowing each other their own direction in life is a necessary and fair manifestation
of respect in Campaigner–Explorer friendships. This is especially true when it comes
to perceived societal obligations versus personal priorities. Ultimately, having a good
“The Campaigner” (ENFP, -A/-T)
time together is more important than doing everything together, so time apart is
sometimes also a good option.
To help preserve a balance, both friends can use these tips:
Invite each other into personal priorities with cheerful enthusiasm.
Highlight the possible fun and benefits with “we could” instead of “you should.”
Be open-minded about trying things the other cares about.
Give fun a chance to show itself before dismissing something as boring or
When either friend declines to do something, be cheerfully understanding –
there’s no need to ask for a reason.
Respect each other’s pursuit of personal priorities without judgement – people
are different.
Accept that being good friends doesn’t require doing everything together.
These two types often become friends through a mutual love of excitement and
exploration, and trying to push personal agendas can simply kill their fun. Instead,
their combined energy is better spent in areas of common interest, reveling in what
can be happily shared together as often as possible.
Social Nobility
We’ve discussed some pitfalls Campaigners may face in their friendships, but in truth,
this personality type can be adept at creating and maintaining social relationships.
They can find something to appreciate in any type, valuing people and extending
“The Campaigner” (ENFP, -A/-T)
kindness and warmth to all. And when Campaigners want to invest in deeper
friendships, their outgoing nature gives them substantial charm.
Given their strong social abilities, any difficulties that Campaigners face in friendships
are often partly their own creation. Like all Intuitive types, they may get so blinded
by their own visions that they lose touch with basic everyday factors, like other
people’s perfectly natural limits and differences. These types love and are very good
at sharing their inspired energy. When someone isn’t easily caught up or influenced,
they may view it as a failure, flaw, or need. But people don’t need a cure for being
who they are.
Campaigners have the ability to grow enough to accept others as the unique kinds
of friend they are. With such growth, conflict fades, and these types find themselves
mostly having fun with people and learning from them.
When Campaigners project the underlying tone of excitement for life that comes so
naturally to them, they can befriend anyone. Studious, logical thinkers, reserved
traditionalists, and self-assured gadabouts are all equally charmed. Indeed,
Campaigners have the potential to create fulfilling social relationships that are nearly
unlimited in both depth and breadth.
“The Campaigner” (ENFP, -A/-T)
Additional Tools and Tests
Want to dig even deeper into your friendships? If you have access to the toolkits area
of the website, we offer a variety of additional tools and tests to help you explore.
Type Guesser (Friendships)
Are you trying to figure out what personality type your friend belongs to? You may
find that this simple tool helps.
Personal Authenticity Test
Can you be your true self with your friends and family? Let’s explore how you feel
about your authenticity in those circumstances.
“The Campaigner” (ENFP, -A/-T)
Romantic Relationships
Romantic Relationships
“I love you without knowing how or when or from where. I love you simply, without
problems or pride.” —Pablo Neruda
When it comes to romance, Campaigners have stars in their eyes. Whether they’re
looking for love or nurturing existing relationships, these types believe in the power
of love. Romantic idealists, they aim to build relationships full of warmth, joy, and
acceptance, where both partners feel free to speak their most profound truths.
Here are some of the gifts that Campaigners bring to their relationships:
Vibrant energy. These Extraverts offer their partners bright enthusiasm and
joy, using their vivid imaginations to keep things lively. This makes early dating
fun and keeps the spark alive as their relationships mature.
Radical openness. Unreserved in their love, Campaigners delight in
welcoming their partners into their lives. They see it as a privilege to learn
about their beloveds’ hopes, dreams, and desires, and they enjoy the magic of
discovering others’ perspectives on the world.
“The Campaigner” (ENFP, -A/-T)
Romantic Relationships
Gentle encouragement. Campaigners’ imaginative curiosity can be inspiring,
Campaigners aren’t likely to judge their loved ones, but through
understanding and coaxing, they can easily make people think twice about
their habits, opening them to new ideas and ways of being.
Willingness to adapt. With their buoyancy of spirit, these types can stay
accepting and optimistic even in the face of unforeseen or tumultuous events.
All relationships face rocky patches, and this combination of faith and goodwill
helps Campaigners to stay the course while adapting as necessary.
Uninhibited love. Campaigners aren’t afraid to express their emotions,
particularly positive emotions. Their partners can expect regular reassurances
of love, affection, and gratitude.
Campaigners view relationships as deeply poetic and deeply romantic. That said, if
these types don’t embrace a healthy dose of realism, they may idealize their partners
(or the idea of love more generally) to the extent that their relationships actually
Here are some challenges they may need to surmount along the way:
Frustrated ideals. If they indulge in idealized fantasies of romance, then these
types can struggle to reconcile their visions with the realities of everyday life.
This can leave them tossing and turning in their beds at night, wondering,
“Where did I go wrong?”
Blurred boundaries. If they don’t have balance in their lives, Campaigners
may want to immerse themselves – lose themselves, even – in their romantic
relationships. In these situations, they may find it hard to give their partners
space, allowing neediness to blur healthy boundaries. For example, if their
“The Campaigner” (ENFP, -A/-T)
Romantic Relationships
partners request some alone time, Campaigners might take it personally,
viewing it as a hurtful and personal affront rather than a perfectly normal
Acting out. All types face some insecurity in certain situations. For
Campaigners, insecurities may arise when they don’t feel as if they’re really
being seen (whether by their partners or by prospective partners). In response,
these types might try to get validation by fishing for compliments or acting out
to get attention.
Fortunately, as long as they recognize and address these tendencies, Campaigners
can blossom (and encourage their partners to blossom) in any relationship.
Campaigners overflow with encouragement and excitement, and they want to find
partners with whom to share these sentiments. By balancing this desire with an
appreciation of themselves and their partners as separate individuals, Campaigners
can enjoy romantic relationships that feel fun and refreshing and yet deepen with
Potential Role Pairings
Unique Opportunities
Every personality type brings different things into romantic relationships, and
knowing a little about what to expect from the various Role groups can help
Campaigners get to know potential partners and build solid relationships. However,
it’s important to remember that people are infinitely unique regardless of their type,
and there are no perfect romantic matches, even on paper.
“The Campaigner” (ENFP, -A/-T)
Romantic Relationships
Any two people who fall in love may get along wonderfully or have a few problems –
in a healthy relationship, likely some of both. In the following section, we’ll provide
guidance on how Campaigners and other types can better understand each other,
as well as some of the more likely areas of conflict between them. Warm,
encouraging, and adaptable, Campaigners can find balanced love with any other
Campaigners can also keep in mind how the issues raised in the Personal Growth
course may relate to their approach to love. A romantic relationship is an excellent
context to recognize unproductive or destructive habits and make improvements. A
balanced approach to self-love and self-respect helps Campaigners be happier
romantic partners.
Campaigner–Analyst Relationships
“Your task is not to seek for love, but merely to seek and find all the barriers within yourself
that you have built against it.” —Rumi
Love between Campaigners and Analysts often grows from the way these types
balance each other’s weaknesses and learn from each other’s strengths. Linked by
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Romantic Relationships
the Intuitive trait, both partners in these relationships can recognize the wonderful
possibilities that the other brings into their shared lives, and the potential intrigues
them. Campaigners think in terms of human connection, and Analysts in terms of
rational processes. In each other, these imaginative types find not only a whole new
way of thinking, but also new dimensions of themselves.
Balanced Campaigner–Analyst Relationships
Shared Imagination
Campaigners are known for inspired thinking, which creates a great way for them to
connect with Analyst partners. Both types thrive on creative discussions, from
sharing ideas about a product they’re developing to explaining the intricacies of a
book they’ve read. Complex and abstract ideas enthrall these pairs, and they can
spend endless hours discussing philosophical topics or coming up with ideas.
Here are some of the ways that shared imagination manifests in these relationships:
The joy of brainstorming. Who can match a Campaigner’s delight in
brainstorming? An Analyst, most likely. These two types know how to spin
ideas out of thin air, and this shared enthusiasm keeps their conversations
engaging and interesting.
Fresh eyes. Campaigners have a capacity for treating everything as original.
Whether it’s people, ideas, or a math puzzle, they can approach it with fresh
enthusiasm – dedicating an unbiased look to things others would just make
assumptions about. This can easily earn the respect of Analysts, who
appreciate fresh ideas but sometimes get locked in the loops of their own
“The Campaigner” (ENFP, -A/-T)
Romantic Relationships
Relationships between Campaigners and Analysts can be incredibly rewarding, as
these individuals look at things from different yet somehow familiar perspectives.
Bringing together Campaigners’ human empathy with Analysts’ interest in rationality,
these relationships treat both partners to new vistas of exploration and
Discovering New Abilities
Campaigners can become lost in their feelings, especially during upsetting events.
There are many moments in life when these types would be wise to step back,
detach, and think about what’s happening instead of being swept along by their
feelings. With Analysts by their sides, Campaigners can learn the value of balancing
the intelligence of their emotions with the intelligence of their rational minds.
Given this balance of strengths, these couples can be profoundly helpful to each
other’s growth in very real ways, such as:
Emotional expression. Campaigners are perfectly suited to provide an
example of emotional literacy, helping Analysts understand this side of
themselves. Analysts have plenty of emotion, even if they don’t know how to
express it. Helping them to unlock and honor their feelings can be a
meaningful, rewarding experience for Campaigners.
Maintaining momentum. Campaigners feel drawn to share wondrous
personal expressions of creativity with the world, but they can run out of
steam when the first blush of enthusiasm wears off. Analyst partners can help
Campaigners to reach their dreams by encouraging them to forge ahead on
things that matter to them, even when they don’t totally feel like it.
“The Campaigner” (ENFP, -A/-T)
Romantic Relationships
The balance that these two types bring to each other can translate directly into daily
life, not just abstract concepts of growth. When it comes to unraveling the messy but
important realm of emotions or staying on track toward long-term aspirations, these
two can work together to help each other shine.
Unbalanced Campaigner–Analyst Relationships
Unspoken Intimacy
Campaigners value gestures of romance, intimacy, and affection, and they may see
their Analyst partners as falling short in this regard. With their focus on rationality,
Analysts may not see the point of expressing affection in these ways, leading them
to forego romantic gestures or perform them with forced sincerity. Alas,
Campaigners are easily disappointed and sometimes even hurt by these inauthentic
Here are some ways that differing attitudes toward romantic expression can become
a key issue in Campaigner–Analyst relationships:
Missed connections. Campaigners may miss the unexpected ways that
Analysts do show their affection – for example, by troubleshooting a wireless
router or offering advice on a longstanding issue. To Campaigners, these
actions may seem prosaic rather than affectionate. This leaves them feeling
unloved and neglected, even when their Analyst partners have the best of
Staying silent. Like anyone, Campaigners have a right to express their needs,
including their need for connection. Unfortunately, in an effort to stave off
conflict, Campaigners may stay silent about their grievances. Unless
“The Campaigner” (ENFP, -A/-T)
Romantic Relationships
Campaigners explain what makes them feel loved and appreciated, Analysts
won’t know how to meet their needs, leaving Campaigners feeling unfulfilled.
Analysts invest a lot of effort in prioritizing, but they may not prioritize emotional
intimacy unless Campaigners bring up the issue. Campaigners might wish they didn’t
have to ask, but unless they express their needs and explain exactly what makes
them feel loved, seen, and appreciated, Analysts may not know how to express their
love in ways that resonate with Campaigners. If this pattern isn’t addressed,
Campaigners may become hurt and frustrated to the point that they explode with
emotion, leaving Analysts even more confused.
Competing Approaches
When Campaigners and Analysts don’t approach their values from the same
perspective, ongoing and increasing friction can result. Unless they learn to balance
their own perspectives with mutual respect and support, these two can grow apart.
Here are some ways that out-of-sync values may affect these couples:
Separate ways. Campaigners prioritize emotional consideration over
utilitarianism, and they want their partners to validate and support these
values. Alas, many Analysts prioritize effectiveness and rationality over
matters of feeling and connection, and so they may not understand or agree
with Campaigners’ humanitarian leanings.
Assuming the worst. Campaigners might assume that Analyst partners who
question their values and ideas are being dismissive, but that may not be the
case. When Analysts say, “That’s not realistic,” or, “How would you do that?”
they’re often trying to express interest and curiosity – not disdain.
“The Campaigner” (ENFP, -A/-T)
Romantic Relationships
Fighting to be right. Sometimes, Analysts are being dismissive. If they
maintain their rational focus too narrowly, they’ll shut down Campaigners’
lofty ideas. In this situation, Campaigners can easily become hurt or even
resentful. They may even fight back, cutting down Analysts’ ideas in return.
In romantic relationships, partners need to develop and maintain mutual respect
even when they disagree or have competing values. Otherwise, they both may lose
their sense of balance and start to resent each other for spending time, energy,
attention, and money on things that don’t seem “important.”
Rebalancing Campaigner–Analyst Relationships
Improving Communication
Campaigner–Analyst couples can smooth over potential conflicts, especially early in
their relationships, by working to understand their emotional differences. This
process takes time and effort, but it can bring these two so much closer together.
An essential step for these two is to take in what the other says without immediate
comment. Since Analysts are unlikely to respond with empathy naturally, deliberate
reflection allows them to develop appropriate responses that support their partners’
needs and feelings. In turn, Campaigners can use such contemplation to moderate
the emotionality of their responses. When these couples practice being emotionally
perceptive, they achieve a more complete form of intelligence that enhances their
To navigate this area of personal growth together, these couples can work on the
following listening skills:
“The Campaigner” (ENFP, -A/-T)
Romantic Relationships
Listen with full attention, rather than planning a reply while the other person
is talking.
Pause and take a deep breath before speaking. This can bring down tension
levels, and it helps prevent interruptions.
Before offering a dissenting opinion, ask clarifying questions.
When conversations become heated, take a break to ask, “What can we learn
from this conversation? How can we grow from it?”
At the end of the conversation, thank each other for the willingness to consider
alternative viewpoints and communicate about tough matters. End on a note
of respect and gratitude.
In romantic relationships, both partners need verbal affirmations of respect and
consideration. Even when these two don’t agree, they’ll appreciate knowing that the
other is listening with a fair and open mind.
Learning to Accept Each Other’s Priorities
Campaigners and Analysts may not fully agree with each other’s priorities and values,
but in healthy relationships, these two types need to respect and actively support
each other, even when they don’t see eye to eye.
Ideally, these couples can learn how to support each other’s visions by drawing on
their unique strengths. If Campaigners want to raise funds to help those in need, for
example, Analysts can help them identify effective ways of doing so. And if Analysts
want to test an idea of theirs, Campaigners can guide them to do so in a way that
helps others.
This approach can have a multitude of benefits. Experiencing each other’s passions
directly goes a long way toward rebalancing differences – and there’s always the
“The Campaigner” (ENFP, -A/-T)
Romantic Relationships
chance of discovering they share one of their partner’s passions. Neither partner type
should feel obligated or pressured to spend their personal time on the other’s
interests, but they benefit greatly by at least trying them out.
Here’s an action plan for these types to share their passions and values with each
Harness the power of curiosity. Ask questions before making assumptions
about each other’s ideas and interests.
Try to understand each other’s broader goals and dreams before passing
judgment. For example, ask, “What would you hope to gain by doing that?”
(and listen carefully to the response!) rather than saying, “I don’t see the point
of that.”
Look for common ground. Identify areas of overlap between goals and values.
Whenever possible, ask, “Is there a way I could help you with that?”
Keep conversations constructive. If tensions become high or feelings get hurt,
take a break to talk about something else (or spend a few minutes apart).
The core appreciation that Campaigners and Analysts feel for each other as
individuals can be a source of motivation to balance their perspectives. These two
might have different perspectives on the world, but in a loving relationship, each is
happy to see the other fulfilled and excited – and to help each other live out their
“The Campaigner” (ENFP, -A/-T)
Romantic Relationships
Campaigner–Diplomat Relationships
“There is no remedy for love but to love more.” —Henry David Thoreau
Campaigners find a natural sense of connection with fellow Diplomats, often growing
close with them quickly. Their commonalities can take the form of strengths, such as
a caring nature. If left unchecked, though, these similarities can lead to issues, such
as caring too much or indulging in emotional drama.
Fortunately, because they connect so well at the heart, Campaigners and other
Diplomats in love have an incredible capacity to sustain each other for a lifetime.
Balanced Campaigner–Diplomat Relationships
Emotional Resonance
In this couple, both partners view the world in terms of emotions and relationships.
This commonality can create an easy harmony, with both partner types expressing
their thoughts and feelings in open and empathetic ways.
Here are some ways that Campaigners’ and other Diplomats’ emotional resonance
can help them build meaningful relationships:
“The Campaigner” (ENFP, -A/-T)
Romantic Relationships
Easy attunement. Thanks to their willingness to share feelings, these lovers
quickly attune to each other’s needs and desires. In turn, this empathy
motivates them to meet those needs and desires. When two partners feel each
other’s emotions so strongly, it’s only natural that they want to share as much
joy together as possible.
Finally understood. In the past, these partners may have felt as if they were
swimming upstream through the world, trying to fit in among people who
didn’t seem to feel as deeply or care as intensely about others. In this
relationship, these two may feel relieved to find that someone finally
understands them and appreciates the beauty of their emotional nature.
It’s true that sensitive, emotional people may occasionally find themselves at odds
with one another. But when real love is present, they can use their emotional
attunement to learn from such situations and be stronger for it. In this way,
Campaigner–Diplomat couples who invest in long-term relationships find that their
relationships can foster not only happiness but also personal growth.
A Pair of Dreamers
People of similar or even identical personality types are hardly the same. They almost
inevitably have different interests, passions, and goals for their lives. That said,
Campaigners and their fellow Diplomats do share some traits, including active
imaginations and big dreams.
Even if they don’t have the same interests, these couples support each other’s
dreams. Here are some ways that this dynamic enriches their lives, both as
individuals and as loving couples:
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Romantic Relationships
A foundation of support. Campaigners often struggle to follow projects
through to completion, even when they’re inspired. Having supportive
romantic partners is an excellent way for these types to realize their own goals.
Diplomat partners chiming in with positive energy can give them the push they
need to move forward.
Joint opportunity. Campaigners can also find their resolve strengthened
when they work together with Diplomat partners on mutual goals. If they
balance their dreaming with a dose of realistic effort, these two can become
partners in achievement as well as love.
Campaigners and their Diplomat partners believe in the beauty of their dreams. For
these two, finding themselves in a relationship where the term “dreamer” is a
compliment rather than a put-down can be an extraordinarily validating and
empowering experience.
Unbalanced Campaigner–Diplomat Relationships
Emotional Burnout
As wonderful as strong, bonded emotions can be, maintaining such a deep
connection and constantly catering to each other’s feelings can become exhausting.
If Campaigner–Diplomat couples lose their individual emotional stability, they may
feel as if they can’t function without (or within!) their relationship.
This leads to trouble, putting incredible pressure on the bond between these two. A
relationship without sufficient emotional distance might show some of the following
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Romantic Relationships
Needing constant validation. It’s fine to want attention, reassurance, and
company from our partners. But these couples may be tempted to hitch all of
their self-esteem to their relationship. Then, unless they receive constant
validation from each other, they feel unlovable.
Loss of self. To keep the relationship together, these two may be tempted to
sacrifice their individual needs, interests, and traits. As a result, they may
struggle to maintain a sense of self.
Disappointed ideals. If Campaigners or other Diplomats lean too heavily on
their relationships for emotional validation, they often end up idolizing their
partners. As a result, when even minor flaws emerge (as they inevitably will),
these types might overreact, questioning the relationships altogether.
Campaigners and fellow Diplomats tend to be vulnerable to having their high hopes
dashed by reality. When the source of that disappointment is the people they love,
the damage is likely to be more unpleasant than mere disappointment. Unless they
maintain a healthy sense of self-efficacy, these two can find themselves derailed
when their relationship hits even the smallest of rough spots.
Lofty Distractions
Campaigner–Diplomat couples have a troubling tendency to distract each other from
everyday realities. They often get lost in their worlds of ideas and possibilities, drifting
from one grand concept to another while ignoring immediate concerns.
This can produce wonderful creativity and insight, but it might not result in stability.
If they don’t take enough time to live in the present and focus on simple realities,
here are some consequences these two might face:
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Romantic Relationships
Frustrated ambitions. When they get distracted and neglect practical
matters, these two undermine their capacity to achieve their broader goals in
the future. For example, if these two have to spend hard-earned savings on
late fees, interest, and parking tickets, then they can’t devote their resources
and attention to their dreams.
Rose-colored disappointment. Alternatively, these two might drain their
resources to go after grandiose ideas. Without practical groundwork, planning,
and consistent effort, however, these ideas will rarely work out. These couples
may know how to hope for the best, but alas, “hoping” will only get them so
Lives spent fighting injustice or painting portraits may have tremendous moral and
spiritual payoffs, but at some point, couples can feel their lack of pragmatism in very
basic ways. Even the most idealistic of us need a roof over our heads and enough
money to take care of ourselves in retirement.
Rebalancing Campaigner–Diplomat Relationships
Increasing Independence for Improved Emotional Strength
Partners who have lost their individual identities can rediscover them by developing
their independence. One excellent way to cultivate independence is to plan
occasional fun activities apart from each other. Whether through solitude or time
spent with friends and family, these romantic partners become better sources of
strength for each other when they’re strong on their own.
In codependent relationships, one partner may feel a crippling sense of
abandonment when the other asserts their independence. That’s a challenging issue,
and it’s a reason for these couples to plan some joint activities to balance out their
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Romantic Relationships
solo adventures. That way, these two types can feel assured that their alone time
won’t come at the expense of their loving connection.
Here are some steps that can help counteract any codependent leanings:
Identify a few areas where you have different interests. For example, one
partner might love bowling, and the other might enjoy baking with friends.
Set aside a block of time (say, a weekend afternoon) when both partners will
pursue their individual interests.
Understand that a partner’s non-participation makes sense. If one person
loves to deep-sea fish, but the activity bores the other, it makes perfect sense
for the latter to sit the activity out.
Take time alone to focus on personal thoughts and emotions.
Balance time spent together and time socializing with others.
Gently decline to participate in each other’s negative emotions.
Project supportive, positive feelings in the face of each other’s upset.
There’s no magic bullet to prevent or resolve strong negative emotions, but
underlying care for each other can see these couples through conflicts. Practicing
emotional individuality when times are good can give these companions some
valuable strength to maintain their senses of self when times get rough.
Balancing Dreams with Responsibility
Campaigner–Diplomat couples need to balance their big dreams with the necessary
realities of stocking the fridge and paying bills. Although they may not love dealing
with the practical details of life, this balance helps them to create a solid foundation
for the things that matter to them.
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Romantic Relationships
One way to do this is to find time to participate in pragmatic activities on a regular
basis – together. Working side by side on cleaning the house or heading out to run
errands together are great ways for these lovers to tackle necessary (if less-thanglamorous) tasks yet still enjoy each other’s inspired company.
When responsibilities come knocking, Campaigners and their beloved Diplomats can
roll up their sleeves, put on some music, and try to make the work as fun as possible.
Whether it’s fixing a leak, cleaning a room, or creating a budget, these two gain
momentum from working together with a cheerful attitude.
The will to accomplish responsibilities takes more than just instructions, but these
steps can bolster these couples’ commitment to getting things done:
Every month, sit down for a brainstorming session. Create a list of necessary
chores and to-dos, prioritizing any that are being overlooked.
Pull out calendars to create a schedule for doing these tasks together.
Lean on each other for accountability.
Keep track of completed tasks to boost morale.
For types who love the realms of thought and imagination, it’s important to keep daily
life clear of distractions and stumbling blocks – from messy floors to overdue bills.
By maintaining a pleasant, reliable home life, this type pairing creates the conditions
they need to pursue their callings and be forces for good in the world.
“The Campaigner” (ENFP, -A/-T)
Romantic Relationships
Campaigner–Sentinel Relationships
“I didn’t fall in love, I rose in it.” —Toni Morrison
Campaigner–Sentinel relationships often bring about a kind of consistent support
that makes both types feel secure and very well cared for. Despite their different
approaches to life, both types place tremendous emphasis on having deep and
trusting love in their lives. This shared appreciation opens them up to learn from
each other’s differences and grow into their best selves.
Balanced Campaigner–Sentinel Relationships
A Foundation of Mutual Support
Both Campaigners and Sentinels sincerely want what’s best for people. In romantic
relationships, this common ground helps them to see themselves as a team. Even
when they disagree, they seek win-win solutions that maintain harmony (a priority
for Campaigners) and stability (a major value for Sentinels).
The result? These couples are incredibly adept at compensating for each other’s
weaknesses – in harmonious, stability-enhancing ways. Here’s how they do it:
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Romantic Relationships
The seesaw effect. Sentinels can be an enormously grounding influence on
Campaigners. Pragmatic, realistic, and detail oriented, Sentinels offer a stable
perspective that helps Campaigners focus on practical matters that they might
otherwise neglect.
Staying the course. Sentinels don’t give up easily. This trait may inspire their
Campaigner partners to maintain momentum toward their own goals.
Chrysalis moments. Campaigners provide their Sentinel lovers with a needed
dose of inspiration and excitement. Campaigners’ excitement and optimism
can help Sentinels break out of their sometimes-reserved shells and realize
their own potential.
As long as they maintain an attitude of mutual respect, these two have what it takes
to help each other through life’s challenges. Sentinels can help Campaigners feel
more grounded and secure, and Campaigners can help ensure that Sentinels don’t
stay cramped in a too-small life. In the process, both partners deepen their
relationship and grow into their potential as individuals.
Building a Rich Life Together
Campaigners and Sentinels are attracted to the idea of lifelong, abiding love. Just as
importantly, these two have the skills to support each other not just in the short run,
but over the course of decades.
Here’s how this couple can stand the test of time together:
Necessary structures. As Campaigners mature, they recognize the difference
between freedom and chaos. For them, true freedom comes from having the
tools, resources, and discipline to go after their creative visions. Sentinel
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Romantic Relationships
partners are perfectly suited to helping them establish the underlying
structures necessary to pursue their ideas and goals.
Steady warmth. Even the most sensible of Sentinels can feel hollow without
warmth and companionship. Campaigners offer their romantic partners
heartfelt devotion and appreciation. When the love of Campaigners enters
their lives like a ray of sunshine, Sentinels can depend on having love at their
Campaigners and Sentinels are quite different – and that can be a good thing. These
two types build more complete lives by embracing each other’s differences and giving
generously of their own virtues.
Unbalanced Campaigner–Sentinel Relationships
Frustration with Follow-Through
Romantic relationships don’t always go as planned with these two types.
Campaigners who don’t balance their imaginations with pragmatism may find their
Sentinel companions dismissing their flexible, optimistic visions as impractical. And
when Sentinels let their frustration get out of hand, they may very likely hurt
Campaigners with their criticism, especially because there may be some truth in it.
Here’s how this dynamic can play out in their relationship:
Change of plans. At first, Campaigners may impress Sentinels with their
idealism. But in time, Sentinels may lose patience with Campaigners’ seeming
inability to complete a project. In this situation, Campaigners may feel hurt or
unfairly judged.
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Romantic Relationships
Losing interest. Frustration goes both ways. With time, Campaigners may
lose patience with Sentinels’ risk aversion. The word “boring” may even come
to mind. Sentinels can appear rigid to Campaigners, as though they suffer
from a lack of vision or ability to change.
When Sentinels cling to predictability, Campaigners may feel trapped or even
suppressed. Meanwhile, Sentinels might decide that their Campaigner partners
“never get anything done,” leading to hurt and frustration all around.
Different Timetables for Living
Campaigners and Sentinels have potentially incompatible ways of engaging with
experiences. Typical Sentinels come up with a detailed schedule that they stick to
dutifully. For them, everything must be in its place and on time. In contrast,
Campaigners prefer making things up as they go along, taking a very relaxed and
flexible approach to engagement in the first place – things can happen “whenever.”
These two types can get on each other’s nerves, especially because their different
approaches affect so many common aspects of life, like meeting for dates or handling
rent payments. For couples in this situation, the following might sound familiar:
Don’t bring me down. Campaigners may feel controlled or even annoyed
when their Sentinel partners pressure them to solidify or stick to their
timetables. For Campaigners, taking life as it comes – and adapting along the
way – is incredibly pleasurable. But for Sentinels, this approach can be
profoundly stressful.
So much judgment. When Campaigners change plans at the last minute (or
refuse to make plans altogether), Sentinels might accuse them of being
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Romantic Relationships
unreliable. Meanwhile, when Sentinels try to stick to a schedule, Campaigners
might assume they’re just being rigid.
Misunderstandings. Without deeper understanding, it’s hard for these two to
find compassion for each other. For example, Sentinels might not appreciate
the extent to which spontaneity enhances Campaigners’ happiness. In turn,
Campaigners might not understand just how much Sentinels’ seeming
stubbornness comes from a genuine fear of the unknown.
For any personality type, there’s great value in balancing planning with adapting.
When these types refuse to move toward such a combination, disagreements about
which approach is “correct” can turn toxic.
Rebalancing Campaigner–Sentinel Relationships
Accomplishing Goals Together
Acting with the same creative spirit that drives their imaginations, Campaigners can
follow through on the goals they share with their loved ones. These types have the
energy to come up with ways to make diligence fun and rewarding – such as putting
on music or “racing” against a timer instead of avoiding an unpleasant task.
Whether they’re putting off laundry or filing their taxes, Campaigners in relationships
with Sentinels can look to their steady, hardworking partners for support in getting
things done. And Sentinels are often more than happy to help, providing the
accountability and structure that Campaigners need.
That said, “support” isn’t the same as “please do things so I don’t have to.”
Campaigners can’t foist off their responsibilities on their loved ones, even when
those loved ones are hyper-responsible Sentinels.
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Romantic Relationships
Here’s how Campaigners can work together with their partners to accomplish shared
Identify a shared goal or priority, such as setting a budget or reorganizing a
storage area.
Have both partners weigh in on why this goal matters in the big-picture sense.
What are the long-term benefits of achieving this goal?
Next, have both partners brainstorm stumbling blocks that could get in the
way of their achieving the goal – for example, not tracking progress or not
identifying important milestones.
Together, go through the potential stumbling blocks one by one. Using
creativity and practical insight, identify strategies for avoiding these blocks.
Next, pull out a calendar and have both partners identify what they will do in
pursuit of the goal and when they will do it.
Finally, agree on a system for regularly checking in and maintaining
accountability – for example, discussing progress toward the goal during
dinner on Sunday nights.
With a strong commitment to each other, these two partners have the capacity to be
remarkably supportive. Creativity and stability need not be at odds if Campaigner–
Sentinel partners are willing to harness their time, energy, and talents toward shared
Finding the Best of Both Worlds
When it comes to the scheduled versus unscheduled approaches to life, there’s no
“right” answer. Each of these approaches is valid, and each is appropriate for certain
situations. For Campaigners and Sentinels to live together in harmony, they need to
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Romantic Relationships
respect each other’s approach to scheduling and, for shared activities, decide
together which approach is most appropriate for the situation.
This rebalancing becomes much easier in the presence of compassion. With time,
Campaigners can come to realize that Sentinels’ desire for scheduling control comes
from a fear of the what-if, not a distaste toward the Campaigner personality itself.
Once this recognition dawns on Campaigners, they might have compassion for
Sentinels’ desire to stay in their comfort zones. And once Sentinel partners
appreciate how much joy and life it brings their Campaigner partners to adapt to the
moment, they may relax their rigidity in return.
Here are some tips for creating workable compromises:
Schedule unscheduled time. This might sound like an oxymoron, but it doesn’t
have to be. Set aside a specific block of time – say, two hours on a Sunday – for
unstructured fun, exploration, and/or relaxation.
As a couple, check in after the unstructured time, discussing what you did and
how it felt. What felt good? What was fun? What was uncomfortable?
Use insights from these check-ins to guide the next week’s unstructured time.
This arrangement allows Campaigners to enjoy uninhibited time. Meanwhile,
Sentinels can let loose because they’ve planned to take this time off. Together, these
two can enjoy the best of both worlds when it comes to planning. Sentinels may find
unexpected relief when they let go of rigid control, and Campaigners can appreciate
the benefits of staying on schedule when it comes to important matters.
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Romantic Relationships
Campaigner–Explorer Relationships
“We love because it's the only true adventure.” —Nikki Giovanni
The Campaigner–Explorer pairing is one of fun and adventure. This couple’s
differences combine in exciting, sometimes enthralling ways. Campaigners have
heads full of creative dreams, and Explorers tend to like hands-on ideas and
activities. Love itself expands this couple’s horizons as they introduce each other to
new and delightful things.
Balanced Campaigner–Explorer Relationships
Exploring Reality Together
On their own, Campaigners can get lost in their imagination. For these types, the
world of hypothetical ideas and dreams is so vibrant and appealing that they may
just get stuck there. But with Explorers by their sides, they quickly find themselves
drawn out of their heads and into the world. For Campaigners, the novelty of being
in the moment can feel like an incredible discovery, adding new dimensions to the
love they share with Explorers.
Here’s how this couple can uncover fresh terrain together:
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Romantic Relationships
Bet you didn’t know… Unusual concepts appeal to both Campaigners and
Explorers. When it comes to creativity and ingenuity, these significant others
serve as unique sources of inspiration for each other. In this dynamic,
Campaigners provide a principled, highly imaginative perspective, and
Explorers get excited to put ideas into a real-world context to see how they
Novel pleasures. Together, these types take an interest in exploring
everything: they’re always looking for what’s new and exciting. Sharing a
wonderful sense of curiosity, these two can build for themselves a world of
exploration. When you combine Campaigners’ faith that all is possible with
Explorers’ willingness to take action, the result is rarely predictable but often
This pairing can result in lots of enjoyment and adventure. As a result, not only are
the early stages of dating a delight, but these two know how to keep things fresh as
their relationship matures and deepens.
Freedom Together
Another quality that Campaigners and Explorers share is a love of freedom. To be
happy, Campaigners need to feel as though they can dream and create without
restraint. Likewise, Explorers want to walk their own paths by engaging pursuits that
are important to them.
Although they may have different targets and approaches, these couples share an
essential desire to follow their hearts and minds wherever they may lead. Here’s how
this shared trait can strengthen their relationships:
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Romantic Relationships
Yes, you can. These couples express their love through supporting each
other’s liberty and passions. Whereas some types might feel compelled to
impose structure or restrictions, these lovers know when to say, “Go for it,
Taking necessary space. All relationships need some amount of space. If two
people smother each other, the flame of their love will weaken. In healthy
relationships, Campaigner–Explorer couples empower each other to take the
space they need to pursue their individual interests.
These couples don’t hold each other to rigid standards or convention by any means.
Both types are willing to adapt to new things all the time, even seeking them out by
preference. When they support each other’s interests, Campaigners and Explorers in
love can find endless happy adventures together.
Unbalanced Campaigner–Explorer Relationships
Why Don’t You Understand Me?
Despite their shared curiosity and adaptability, Campaigners and Explorers have
some significant differences when it comes to imagination versus practicality.
Campaigners who take their imagination too far can essentially end up living in a
world of self-affirmed realities and deferred actions. This can make even the most
flexible and permissive Explorer lovers shake their heads in vexed wonderment.
Here’s how this dynamic can pose challenges to their relationships:
A rose by any other name. These two have divergent styles of thinking and
communicating. Explorers may lose patience with Campaigners who often wax
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Romantic Relationships
too poetically for their liking. In turn, Campaigners may see Explorers as
limited in their ability to consider and express abstract concepts.
Do or do not. Explorers love to do, and Campaigners love to imagine. For
Campaigners, half the pleasure of life comes from considering different
alternatives and possibilities. As a result, Campaigners may wonder why
Explorers are so dismissive of the things that are important to them, whereas
Explorers might worry that Campaigners overthink everything.
These beliefs can cause great hurt in each partner type, leading to arguments and
resentment. To break out of this pattern, these partners need to appreciate how each
other thinks – and then decide to understand each other during disagreements.
Shifting Sands
Campaigners and Explorers are happy to dive headlong into change – and that can
result in a great deal of shared risk. Yes, it’s wonderful to throw caution to the wind
every now and then, but sometimes we need a bit of caution to keep the mechanisms
of our lives running smoothly.
Here’s how these couples might fare if they don’t prioritize building a stable
foundation for their lives:
Arrested development. These couples’ love of novelty may distract them
from less thrilling (but no less important and rewarding) investments in
themselves and their future. Prosperity, long-term success, and the
achievement of dreams often require steady commitment and efforts that
don’t immediately pay off.
Putting off responsibilities. These two may be tempted to shirk
responsibilities – which is fine, until the water gets shut off because the bill’s
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Romantic Relationships
still sitting on the counter. Delayed gratification isn’t an easy skill to build, but
in the long run, it’s necessary.
Unsteady foundations. Whether failing to decide on an area of study,
switching jobs too often, or simply frittering away their time and money on
passing pleasures together, Campaigners and Explorers might build their
futures on shifting sands rather than a solid foundation. For couples who don’t
have infinite resources, this can pose a significant problem.
If these types let their novelty-seeking get out of hand, they may not stick to the same
goals for very long. This may be fine in discretionary personal pursuits, but it can set
them back in matters of long-term development, which are important to creating
happy, successfully shared lives.
Rebalancing Campaigner–Explorer Relationships
Reconciling Differences to Improve Intimacy
For Campaigner-Explorer couples to achieve balance, they need to reconcile their
different approaches to life: airy, conceptual idealism on the part of Campaigners
and hands-on practicality on the part of Explorers.
Fortunately, these couples’ willingness to try new things offers them a clear path to
accepting – if not always understanding – each other’s styles. With a little tolerance
and compassion, these two types can see the value in their different methods:
Campaigners can see how well Explorers figure things out by direct engagement, for
example, and Explorers can see how deeply insightful Campaigners can be using only
their minds.
“The Campaigner” (ENFP, -A/-T)
Romantic Relationships
One of the biggest steps for these lovers is to realize that they each have priorities,
and none are necessarily wrong. Campaigners can work to respect Explorers’ focus
on tangible accomplishments – they have every right to work on what matters to
them. For their part in rebalancing, Explorers might consider applying their masterful
abilities to helping their Campaigner partners evolve some of their high-minded
ideas into reality – at least, the ones that can be translated into reality.
Here are some ideas to create balance in this area:
Together, do an activity that directly translates idealistic beliefs into tangible
action. Volunteering is a great option.
Pay close attention to the experience. Why is it impactful? What actions seem
to pay off the most? What are the intangible benefits of the activity? If
appropriate, take photos or video, or jot down some notes.
Afterward, go out as a couple to a place where it’s easy to talk, such as a coffee
shop or a park.
There, discuss what made the experience feel worthwhile. Was it the larger
concepts behind the activity, specific actions, or a combination of the two?
Listen carefully to the other partner’s perspective. Remember, nobody is
wrong when they describe what made an experience meaningful (or not) to
The simplest way for these two types to reconcile their differences is to embark on
shared pursuits with open hearts and minds. Neither partner type needs to convert,
but they can listen carefully and respectfully when the other explains their
perspectives and methods.
“The Campaigner” (ENFP, -A/-T)
Romantic Relationships
Building a Foundation for the Future
To achieve meaningful long-term goals, Campaigners and their Explorer partners
need to take on their responsibilities together. Learning to tackle pursuits that are
difficult or uninteresting is a sign of both personal maturity and a mature
relationship. Fortunately, if there’s any couple that can find the fun in budgeting,
meal planning, or housekeeping, it’s these two types.
Together, these two can prioritize what will make them happy and secure in the long
run – find the joy in it. After all, these goals are for their benefit. It’s a lot easier to go
on vacation when you have money in the bank, and a nice dinner out tastes infinitely
better when you know you don’t have a mass of vegetables going bad in the back of
the fridge.
In realistic terms, these couples need to dedicate some time every week to working
on practical goals together. To help with goal-setting and engagement, these couples
Start by identifying just two or three long-term goals that are important to
both. What is the goal? Why is it important? What resources will it require?
Define to each other what success would look like. How would completion of
the goal be measured?
Next, consider whether the goal is achievable – don’t be afraid to ask
trustworthy people with related experience for their opinions and advice.
Commit to a schedule of when to work on the goal together.
Work on the goal together with positive attitudes and encouragement toward
each other. Look for ways to make this experience enjoyable and fun.
Stick to the plan as much as possible, adjusting only for emergencies.
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Romantic Relationships
With a little shared focus and effort, Campaigner–Explorer couples can translate their
desires into real-world results that keep them happy far into the future. If they work
together, there’s no reason they can’t create some stability while enjoying
spontaneous, light-hearted lives together.
Staying True to Their Hearts
With their enthusiasm and warmth, Campaigners can forge rewarding romantic
relationships with any type. When they meet someone who truly appreciates and
respects them in return, their love knows no limits.
As partners, Campaigners are deeply empathetic, thoughtful, and open-hearted.
They not only welcome their significant others into their lives but also accept those
individuals just as they are. This radical acceptance often serves as a balm to their
partners’ self-esteem, setting an encouraging and uplifting tone for the relationships.
Given their sensitivity and empathy, Campaigners may struggle to uphold their
boundaries. If there’s any cautionary theme for Campaigners in love, it’s not to lose
themselves unreservedly in their adoration of their partners. If these types abandon
their uniqueness and forgo their happiness as individuals in order to please their
partners, their relationships will inevitably suffer.
Loving partners will want to give Campaigners what they need, but they can only do
so if Campaigners actually communicate those needs – and how to meet them.
When Campaigners share their uniqueness and express their needs without shame,
they may be surprised at how attractive they are to other people. Their ability to care
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Romantic Relationships
for others on an emotional level, their insight, and their delightful spontaneity make
them appealing to all types of potential partners.
If they learn to accept themselves as openly as they value their partners,
Campaigners can help to build balanced and beautiful relationships – while also
expanding their ability to love.
“The Campaigner” (ENFP, -A/-T)
Romantic Relationships
Additional Tools and Tests
Want to dig even deeper into your romantic relationships? If you have access to the
toolkits area of the website, we offer a variety of additional tools and tests to help
you explore.
Get to Know Your Partner
Would you like to get to know your partner a little better? Try this simple, but very
fun and effective, game.
Couple Analysis
A great tool for couples. Learn how your personalities are likely to interact, and how
you can connect on an even deeper level.
Type Guesser (Romance)
Are you trying to figure out what personality type your partner belongs to? You may
find that this simple tool helps.
Romantic Fulfillment Test
Grasp the roles that confidence and optimism play in your relationships, as well as
what makes someone a good match for you.
Intertype Test
Do you have a partner? Do you want to understand your relationship better? Learn
more about it with our easy Intertype Test.
“The Campaigner” (ENFP, -A/-T)
Romantic Relationships
Loyalty Test
With this test, you will find out how you build relationships and loyalty in four major
areas: Romance, Work, Friendships, and Family.
“The Campaigner” (ENFP, -A/-T)
“Let parents bequeath to their children not riches, but the spirit of reverence.” —Plato
“Pure joy” is how most Campaigners would describe their idea of parenthood. Few
types embrace the excitement of child-rearing as readily as Campaigner parents.
Having fun, cutting loose, and enjoying time with others – especially their children –
are things Campaigner parents embrace. Where many mothers and fathers may feel
pressured to perform their parenting duties in a particular way, confident
Campaigners have little fear of bucking the system.
Here are some of the traits that confident Campaigner parents share:
Inspirational attitudes. Campaigners approach life with boundless energy
and enthusiasm, an attitude that young children often share. Parents with this
personality type wear their hearts on their sleeves and their emotions on their
faces. This makes it easy for their children to understand whether their latest
actions have won them favor or earned disapproval.
“The Campaigner” (ENFP, -A/-T)
Endlessly optimistic. These types don’t dwell on the negative. Disputes
between parents and children are resolved quickly. Conflicts become distant
memories as soon as some new interests catch their imagination.
Always accessible. Though Campaigner parents often have involved social
schedules, they likely always have time to listen to their children on matters
great and small. These parents can establish a rapport with their children
that’s enjoyable yet profound. This creates a bond that puts their offspring at
ease even when discussing life’s most sensitive problems.
These types find happiness only when others can share in it, and it’s perhaps this
trait more than any other that children of Campaigner parents benefit from most.
Their eagerness to connect can become an issue, however, if it results in
Campaigners’ focusing solely on relating to their children instead of providing
structure. This can bring about negative consequences, such as:
Creating chaos. Campaigner parents who view setting boundaries as an
unnecessary restraint often have a hard time understanding the value of
consistency. Children that aren’t provided the comfort of stability can become
easily overwhelmed by this lack of routine and structure.
No time for downtime. Though not exactly hedonistic, Campaigners can act
as though life were one big party. Though these moms and dads shine when
coaching soccer games or orchestrating mass sleepovers, they often fail to
make time for everyone to rest and recharge.
Overly sensitive. Few things are more hurtful to this sensitive personality
type than seeing their beliefs challenged by their children. In such
circumstances, Campaigner parents might blame themselves for being unable
to instill the right values in their children.
“The Campaigner” (ENFP, -A/-T)
Campaigners have one incredible strength that helps them to overcome the
inevitable struggles that they may face as parents – their constant desire for growth.
A passion for improving themselves translates into becoming better, more wellbalanced parents. Once they have identified areas in their lives that would benefit
from further development, there’s no stopping them.
The following sections describe steps that Campaigner parents can take to address
the issues described above.
Create Structure and Rhythm
Perhaps one of the most beneficial things Campaigner parents can do to build
meaningful balance is to incorporate structure and rhythm in their kids’ daily lives.
Such creative types may balk at structure, equating that word with boredom and
conformity. But when used correctly, structure can provide more freedom to create
and connect with their children. The adage, “In limits, there is freedom,” holds true
for children of all personality types who rely on their parents to set safe boundaries
they can count on as they explore their world.
One way to create structure that is organic yet useful is to develop a daily rhythm. A
daily rhythm is structured yet flexible, providing the consistency that children of all
ages need. It also allows for spontaneity and time to stop and smell the proverbial
roses. Unlike a strict schedule where every activity is planned down to the minute, a
rhythm helps to create a natural routine that adjusts as needed.
The following steps can help Campaigner parents develop a daily rhythm that works
for their families:
Make a list of values or family priorities you will use as a guide for this activity.
“The Campaigner” (ENFP, -A/-T)
Determine what tasks need to be taken care each day – such as household
chores – and when they should be done.
Prioritize time each day to do at least one activity that aligns with your family
Set aside at least one block of time with nothing scheduled each day and resist
the urge to fill these spaces with activities.
Example: Your family values include quality time and love of learning. As part of your daily
rhythm, you set aside time each day to spend with each other and to pursue educational
activities, such as practicing a foreign language or painting. You schedule one hour in the
morning and one hour in the evening to take care of necessary tasks like packing lunches
or doing laundry. You also block off 30 minutes of “free time” each evening with nothing
specific scheduled.
Appreciating the Silence
Every day need not be extraordinary – or, at least, not in the sense of parades and
fireworks. Campaigner parents who attempt to pack in as many activities as humanly
possible may find less fulfillment than those who give themselves and their children
some time to relax and reflect. Fun is an experience best understood through
contrast. A day at the beach becomes more exceptional after spending the rest of
the week in a windowless office. Even these Extraverted parents need time to process
the flood of precious memories that they’ve spent every waking moment attempting
to make.
One way to practice embracing the quiet is to set up time each week (ideally, at least
a little time each day) to find some calm as a family. Try the following:
“The Campaigner” (ENFP, -A/-T)
Pick a specific time of day (or day of the week) that works best for engaging in
some calming activities as a family.
Do not allow these times to be infringed upon by outside activities. If
something urgent comes up reschedule your quiet time as soon as possible.
Plan a calming activity that the entire family can engage in.
Example: Dinner time works best for your family to engage with each other and enjoy
some much-needed quiet quality time. Some evenings there are other engagements, like
soccer practice or yoga class. But you schedule at least three nights each week where your
family can enjoy dinner together uninterrupted. On at least one of those nights you might
include a calming activity after dinner as well. These activities include family reading time
or a quiet evening stroll through the neighborhood.
Being Emotionally Honest
Those with this personality type may have a hard time employing some of the
punitive measures other parents rely on. Even listening to a toddler cry through a
three-minute-long time-out can be as much a punishment for Campaigner parents
as their children. When Campaigners are genuinely hurt by their kids’ misbehavior,
they may fail to discipline their children. They may shrug off their behavior as
something that they can’t (or won’t) attempt to control.
To avoid engaging in behaviors that focus more on guilt or other emotional ploys,
Campaigners can do the following to be more honest and effective parents:
Tell your children how their behavior or actions make you feel in an honest,
age-appropriate way.
Discuss the potential consequences of their actions if they are out of line or
“The Campaigner” (ENFP, -A/-T)
Reassure your children that, despite your frustrations with their behavior, your
love for them is forever.
Example: You have been struggling with your preschooler’s behavior all day, and he just
said that he hates you. Between struggling to get him to pick up his toys without a
meltdown and the never-ending battle to get him to eat his broccoli at lunchtime, you are
at your wits’ end. Rather than erupting in anger, you say, “It really hurts my feelings when
you say you hate me. I love you very much. I tell you to do things because I care about you
and want you to be a good, healthy person. If you don’t listen or say mean things, we will
have to put a couple of your favorite toys away until you can be nice.”
Parenting for Each Stage of Development
Each stage of a child’s growth presents both unique challenges and exciting
milestones. Learning how to navigate these stages can seem daunting, but the
opportunity to build healthy attachments and create meaningful memories makes it
worth the struggle.
Renowned psychologist Erik Erikson proposed a theory of psychosocial development
that identified eight stages, five of which take place between birth and 18 years of
age. It’s important to remember these stages aren’t set in stone, and the ages listed
for each stage are approximate. Children develop at their own pace and meet each
milestone in their own time. Whatever the stage of development, growth never stops.
The following paragraphs discuss what to expect at each stage of development. They
also cover how the strengths and weaknesses of the Campaigner personality type
can affect their parenting at each stage. Suggestions are also offered on how to help
Campaigners turn an unbalanced approach around.
“The Campaigner” (ENFP, -A/-T)
Building Bonds (From Birth to Approximately 1 ½ Years)
According to Erikson, the stages of infancy and early childhood last from birth until
approximately three years of age. Children in these stages are very dependent on
their parents to meet their needs. This is also when the bonds of attachment are
created by meeting their babies’ needs, developing trusting relationships, and
promoting autonomy.
The priority for infants in the journey to attachment is having their basic needs met.
Attentive and affectionate parents are able to develop trusting relationships with
their infants. Engaging in regular physical contact, such as snuggling or baby wearing,
increases both attachment and enjoyment between parent and child.
The following are ways that Campaigner parents can meet their infants’ needs and
create positive, trusting attachment.
Balanced Infant Bonding
Building Loving Bonds
From the moment their children are born, Campaigners throw all their energy into
making sure their babies’ needs are met, physically, spiritually, and emotionally.
Building trusting, loving bonds with their infants comes naturally to individuals with
this personality type. Infants need affection that goes beyond just daily care. Here
are just some ways that loving Campaigner parents show their infants how much
they love them:
Physical affection. Campaigners provide affection by cuddling, rocking, and
speaking softly to their infants.
“The Campaigner” (ENFP, -A/-T)
Positive expressions. Loving smiles and eye contact create primal
connections that inspire the trust between parent and child.
Meeting their needs. Campaigners channel their passion into dedication that
ensures they will consistently meet their children’s needs.
The infancy stage is a marathon, not a sprint. Working through the ups and downs
of caring for babies dependent upon their parents is daunting. Campaigner parents’
passion breeds the dedication needed to build bonds with their children during this
overwhelming yet magical stage.
Open to Anything
While structure and schedules are important during the infancy stage, flexibility and
the ability to quickly adapt to their changing needs are just as important. Midnight
feedings, crying fits, and diaper disasters are just a few ways babies refuse to follow
a schedule. Thankfully, Campaigners have some skills that make them particularly
adept at handling these scenarios, including:
Expecting the unexpected. Exceptional flexibility and an ability to thrive in
unpredictable situations is a major Campaigner strength.
Finding adjustments easy. Campaigners find it relatively easy to re-adjust
their expectations when situations change.
Open to new experiences. These types appreciate the new experiences this
stage provides.
Plenty of energy. Campaigner parents’ excess energy allows them to keep up
with their infants’ often-changing needs.
Nothing bores these parents more than a strict, redundant schedule day in and day
out. Fortunately, they won’t have to worry about that with new babies. While not all
“The Campaigner” (ENFP, -A/-T)
interruptions to their schedules are pleasant, they’re enough to keep Campaigner
parents on their toes and prevent boredom.
If Campaigners fail to balance their own needs with the caretaking they provide, they
will undoubtedly find themselves overwhelmed and exhausted. These parents are
especially susceptible to being unrealistic about their expectations for both
themselves and their children. This can manifest in the following ways.
Unbalanced Infant Bonding
Taking On Too Much
When Campaigner parents become too focused on living up to the unrealistic
expectations placed by either themselves or others, they can find themselves taking
on more than they can handle, such as:
Filling their plates. Campaigners are prone to returning to a full plate of
activities and obligations – just like they had before their children came into
the picture.
Going too fast. These parents may attempt to play the role of “super parents”
by going back to work right away or obsessing about keeping up with an
unrealistically busy social calendar.
Caving in. Campaigners can fall prey to the pressure to be everything to
Being parents who can “do it all” may feel good, in the beginning. Ultimately,
however, Campaigner parents will stress themselves out physically, mentally,
spiritually, and emotionally. This stress can lead to significant negative consequences
– like exhaustion, frustration, and anger – for both parents and babies.
“The Campaigner” (ENFP, -A/-T)
From Daydreams to Diaper Detail
Many Campaigners have a very idealized vision of what it’s like to parent infants. The
late nights and piles of dirty diapers are a wake-up call that can be especially shocking
to these dreamy Campaigners. This is especially true if they were unprepared for the
enormity of the responsibility now before them. Specifically, they struggle with:
Focusing only on fun. Visions of baby-and-me yoga classes and cooing over
a smiling infant splashing in the tub will inevitably be doused by the reality of
all-night crying sessions and mountains of dirty diapers.
Reality checks. Campaigners’ dreams of basking in the magical moments of
infancy are certain to be met with the fact that they must meet their infants’
practical and emotional needs.
Such levels of security and stability can seem like tricky concepts to any new parent.
But inexperienced Campaigner parents can find this adjustment especially difficult.
Rebalancing Infant Bonding
Learning to Lighten the Load
The infant stage is short-lived, making this developmental window relatively small.
Rather than trying to maintain a hectic lifestyle, Campaigner parents can use this
stage to focus on attachment between themselves and their infants. This will help
them to lay a strong foundation for their future relationships with their children.
It may be a challenge for Campaigners to switch modes from “always on the go” to
prioritizing their parent-child relationship. However, it’s important for them to
remember that this dramatic change need not be permanent. Once they have built
“The Campaigner” (ENFP, -A/-T)
trust with their child, Campaigners can work to find a new balance between meeting
personal needs and external obligations.
One method Campaigner parents can use to make sure that they’re focusing on their
present needs is to develop a “filtering system.” This system can be used to sift out
unnecessary activities to make time for what is important. This can be done as
On a piece of paper, or at the top of your calendar, write your number one
For each activity or event you have scheduled, ask yourself if that situation
aligns with your number one priority.
If it does, yet you still feel stressed at the idea of attending, determine if it can
be rescheduled – and ask yourself, “What will I miss if I don’t show up?”
Remove any activity or event that doesn’t align with your priority or that you
are not comfortable with attending.
Breathe a sigh of relief and let go of any guilt you may have for not having a
packed schedule.
Example: You have decided that your number one priority is having quality time with your
family each day. Looking over your schedule, you see there are several commitments on
your calendar that will keep you away from your family for most of the day (an after-work
meeting, a dinner party on your only day off, and so on).
Using your filtering system, you determine that you can’t miss your work meeting, but you
can take a raincheck for the dinner party on your next day off, so you do so. You
reschedule a couple of coffee dates for the following month when you know things will be
“The Campaigner” (ENFP, -A/-T)
slower at work. Not only is your schedule lighter, but you also know that you’ll have more
quality time with your family – and some coffee dates – to look forward to.
Finding Beauty in the Midst of Frustration
It’s easy to see the beauty in those moments where a baby is sleeping peacefully or
cooing at their parent. However, beauty can seem absent in those moments where
the baby won’t stop crying, or when the laundry is piled up so high, it resembles a
geological formation. Most people would advise Campaigners to just “deal with it,”
because parenthood is not always magical. These reality checks will only further
frustrate Campaigner parents. A more effective approach to this problem is to
purposely look for the beauty in unexpected places.
Wabi-sabi is a Japanese concept that can be summarized as “finding beauty in
imperfection.” Think of a handmade coffee mug, with its lack of symmetry and minor
flaws. Part of the appeal of this item is that it is imperfect and has its own character
and uniqueness. By adopting this approach, Campaigners can embrace these
difficult moments and find the beauty within them.
These steps can help develop a meditation or gratitude practice when dealing with
the less exciting parts of parenthood:
Choose a mantra that promotes peace or gratitude.
Repeat this mantra when doing any tasks that seem tedious or frustrating.
Practice acknowledging your negative thoughts and countering them with a
positive statement.
Example: You are rocking your baby back to sleep during the night… for the third time.
Despite your frustration and exhaustion with this situation, you are determined to practice
“The Campaigner” (ENFP, -A/-T)
your mantra and to find the positive. You repeat the phrase, “I choose happiness,” as you
rock. When negative thoughts inevitably arise, you acknowledge them and respond to
them with the statement, “I am grateful for this opportunity to spend this time with my
Testing Boundaries (From Approximately 1 ½ to 3 Years)
Once they’re mobile, young children become very interested in exploring their
environment with their senses. Crawling, walking, grabbing items, putting things in
their mouths, and verbal communication are just a few ways that toddlers learn
about the world around them.
During this stage, Campaigner parents must provide a safe base for their children
while still allowing them to experience and explore their surroundings. Toddlers who
can test boundaries while still receiving parental support and encouragement
develop a sense of autonomy. Those who are made to feel guilty for their desire to
test boundaries may suffer from feelings of low self-worth that lasts throughout their
Balanced Toddler Bonding
Trustworthy and Compassionate
Campaigner parents’ energy and compassion are especially useful during the trying
toddler stage. These years can certainly be challenging. However, confident
Campaigner parents take great joy in promoting their children’s curiosity and
independence while still maintaining a safe environment. Helping their kids learn to
become creative, compassionate, and self-reliant is one of Campaigner parents’
greatest joys. They are especially proficient at the following:
“The Campaigner” (ENFP, -A/-T)
Providing stability. Extremely supportive, Campaigners are a compassionate
“home base” for their children during this stage.
Maintaining conviction. Their engagement and determination to meet their
toddlers’ needs ensure that Campaigners’ children never feel abandoned,
ignored, or unloved.
Supporting growth. They take pleasure in helping their little ones learn how
to be self-reliant and eagerly support their children’s natural creativity and
Even though children at this age are incredibly independent, they still want
trustworthy caregivers, and Campaigner parents don’t disappoint.
Empathic Understanding
If Campaigners relate with greater ease than most to children – toddlers included –
it’s because they see the world through the same fresh eyes. They are especially
adept at:
Keeping up. Exuding playfulness and energy comes in handy when dealing
with the boundless energy that accompanies children at this stage.
Seeing the best. Campaigners appreciate how sincerely and authentically
children interact with the world around them.
Meeting children at their level. An ability to understand their toddlers’
intentions is especially beneficial for Campaigner parents when dealing with
less-than-desirable behaviors.
Toddlers have a natural desire to test boundaries, and this can be frustrating when
parents take their seemingly negative behaviors personally. Campaigner parents,
with their empathic understanding, can see the underlying reasons for angry
“The Campaigner” (ENFP, -A/-T)
outbursts and temper tantrums. Rather than yelling, Campaigners are much more
likely to provide a loving explanation and a compassionate reaction. There’s little
room for shaming or guilt-inducing reactions when these parents can tap into their
inherent empathy.
Unbalanced Toddler Bonding
Highly Reactive
Campaigners are a naturally emotional personality type. They feel every feeling
deeply. When their emotions take charge, it can be difficult for Campaigner parents
to bring them under control. This can cause the following issues:
Constantly overreacting. Campaigner parents who fall victim to their fears
(“Am I ruining my child? Is he/she hurt? Does this temper tantrum at the
grocery store mean my child is going to become a psychopath?”) can find
themselves constantly overreacting.
Causing confusion. When parenting toddlers (who are also known to let their
emotions rule the show, but for very different reasons), reactive or emotional
responses can cause confusion and prevent healthy exploration.
Succumbing to fear. Hovering parents who panic every time their children
put rocks near their mouths or wave hello at strangers are more likely to instill
fear than to provide protection.
Toddlers need a calm, intentional home base to develop independence. Fearful or
reactive parents can create an unstable foundation for the exploration necessary to
achieve this independence. Campaigner parents can disguise their less-thaneffective behaviors as being engaged. But, if they fail to acknowledge the
“The Campaigner” (ENFP, -A/-T)
consequences of their reactivity, they can do both their children and themselves
Too Permissive
Toddlers are professional boundary pushers, and Campaigners just want everyone
to get along and have fun. Even the mere idea of their children’s unhappiness can
cause existential crises for overwhelmed Campaigner parents. This sensitivity can
result in the following:
Giving up and giving in. If their emotions run high, like when they’re enduring
constant battles and temper tantrums, Campaigners may cave into their
toddlers’ demands.
Failing to provide structure. Less experienced parents of this personality
type are prone to a lack of structure. This risks depriving their children of the
consistency they need to thrive at this stage.
Promoting negative behaviors. Overly permissive Campaigner parents will
give in to their children’s demands. In doing so, they are telling their toddlers
that holding out long enough eventually gets them whatever they want.
Beyond giving in to their demands, permissive parents often fail to consistently
enforce consequences for negative behavior. They may believe they’re giving their
children freedom and friendship rather than restrictive rules. However, Campaigner
parents who fail to uphold necessary boundaries can set their children up for future
problems. This can include behavioral issues, a lack of follow-through, and poor
decision-making skills.
“The Campaigner” (ENFP, -A/-T)
Rebalancing Toddler Bonding
Practice Loving Redirection
Pushing boundaries and defiant behavior are hallmarks of the toddler stage, and
while they can be frustrating, they’re a necessary part of developing independence.
It’s easy to respond irrationally in these trying circumstances. Impulsive reactions,
however, are not only unproductive – they make the situation worse. Campaigners
must take time to understand that their toddlers are becoming independent, not
turning into pint-sized criminals. Once they change their mindset and embrace
understanding instead of fear, these parents will have an easier time providing the
guidance that their toddlers need.
Approaching the toddler stage as one of learning and exploration can help
Campaigner parents put their needs into a more balanced perspective. It can also
help to prevent negative responses. The following is an example of how to approach
a potentially frustrating experience (leaving the park) in a proactive rather than a
reactive way:
When arriving at the park, Campaigner parents should let their toddlers know
how long they will be there.
Start the countdown at least 15 minutes before leaving.
Walk calmly toward the toddlers when there’s about one minute left.
Example: You arrive at the park with your toddler and let her know that you will be there
for 30 minutes and then you will go home for lunch. When there are 15 minutes left before
you will leave, you announce the time left in five-minute increments. (“We are leaving in
15 minutes.” “Ten minutes left before we leave.” “Ok, five minutes left.”) Engaging in eye
“The Campaigner” (ENFP, -A/-T)
contact, you calmly walk toward your child and help her go down the slide one last time.
(“Okay, kiddo, one more time down the slide! Go, go! Yay!”)
This process allows children to complete any activities they want and ensures that
they understand their parents’ expectations. It also provides Campaigners with a way
to prevent temper tantrums before they happen, rather than reacting to these
outbursts emotionally.
Being Supportive with Structure and Discipline
There’s nothing wrong with Campaigners wanting their children to like them, or in
promoting freedom and independence from a young age. When harmony and
independence take priority over their children’s need for structure and discipline,
however, it can cause problems for the whole family. Toddlers are incapable of fully
understanding the consequences of their behavior. This is especially true when their
parents fail to explain or enforce household rules. Thankfully, it’s possible for these
types to maintain loving bonds with their children while still providing boundaries.
The following is an accountability plan that Campaigner parents can take to create to
set their children (and themselves) up for the most successful future possible:
Make sure household expectations and rules are well known to all members
of the family – including specific, age-appropriate rules and tasks for your
Be consistent in enforcing rules, and make sure that children know the
consequences of breaking them.
Reward positive behaviors with special privileges or treats.
“The Campaigner” (ENFP, -A/-T)
Don’t give up – enlist a spouse, partner, family member, or close friend to be
an “accountability partner” and to assist when situations become
Example: Your family worked together, using input from everyone to make a list of rules
that promote respect, love, and safety. Your toddler was involved in this process, and
practices reciting the family motto, “Love and respect everyone and everything,” each day.
When the rules are broken, you remind your toddler of the motto and ask if those actions
were loving or respectful. (“Was it loving or respectful to take the book from your brother?)
Consequences are enforced (“You’ll have to sit in the quiet chair for a few minutes until
you can be nicer”) when the behavior does not stop.
Later in the day, your toddler offers to share his toy car with his brother, prompting you
to “reward” him by saying, “Way to share with your brother! That was very loving.”
Children who are aware of what is expected from them at a young age are less likely
to struggle with temper tantrums than children who receive inconsistent discipline.
Making an effort to set up clear, consistent guidelines with them up front can pay off
exponentially in the long run.
Thirst for Knowledge (From Approximately 3 to 5 Years)
The preschool years, from approximately three to five years of age, are a prime time
for brain development. Kids absorb information like sponges during this stage
through constant activity and endless questions. Learning at this stage takes place
through play, especially the unstructured kind, and lots of social interaction with
family and peers. Creativity is also exercised through imaginary play and makebelieve games and stories.
“The Campaigner” (ENFP, -A/-T)
To master this stage, children must be given the opportunity to not only make some
of their own decisions but also be allowed to initiate activities. They should be
encouraged to ask questions – and receive answers – and lead others in play. Those
who aren’t given these opportunities, or are made to feel as though they are
annoying, can experience feelings of guilt and frustration. Consequently, they may
suffer from poor self-control or a lack of initiative.
Balanced Preschool Relationships
Natural Teachers
As lifelong learners themselves, Campaigner parents tend to look forward to
inspiring their children to enjoy learning. They happily answer their preschoolers’
constant streams of questions. These parents take great pleasure in finding creative
ways to engage their children in learning opportunities. Promoting learning takes
place in these ways for Campaigner parents:
Informal lessons. From trips to the library to impromptu nature “classes”
while walking in the park, these parents tend to take any chance they can to
engage with and inspire their preschoolers.
Modeling morals. Seeking educational opportunities isn’t the only form of
teaching that Campaigners engage in. These parents also model morals and
values for their children from a young age.
Promoting positive traits. These parents teach their children to not only
respect others but also appreciate their differences.
Compassion is a defining characteristic of Campaigners, and they go out of their way
to model this behavior for their kids. These parents would pull their cars over to help
“The Campaigner” (ENFP, -A/-T)
a wounded animal, even while running late to school. Preschoolers can not only
witness their parents’ actions but can also learn to help in age-appropriate ways.
Emotionally Engaged
Life with their preschoolers isn’t only about learning or “teachable moments.” Selfcontrol, empathy, and relationships (especially with peers) are all beginning to
develop. Children at this stage need guidance to develop these skills properly.
Emotional engagement is one of Campaigners’ greatest strengths. It is one of their
number one priorities as parents, both in terms of building bonds with their children
and in teaching them how to develop their emotional intelligence.
These skills are best learned through modeling, and this is where Campaigner
parents can truly shine. They model these desired behaviors in the following ways:
Engaging with others quickly and authentically.
Expressing love and compassion for others.
Using imaginary play as an outlet for practicing these skills.
Something as simple as playing a game of “house” with their children can be a perfect
opportunity for these parents to model healthy relationships. They can also practice
lovingly redirecting less-than-desirable behaviors. This allows Campaigners to pass
on their emotional wisdom and improve their parent-child bonds as well.
Unbalanced Preschool Relationships
Exceedingly Ambitious
The preschool years bring a new level of energy as children become more interested
in making sense of the world around them. Kids at this stage are more mobile and
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opinionated than ever. This can try the patience of even the most devoted parents.
Parenting is an exhausting endeavor for even the most energetic individuals.
Campaigners rarely struggle to maintain the energy necessary to keep up with their
children. However, they tend to overestimate how much they can, and should, do in
addition to caring for their preschoolers. Consider these issues they may face:
Trying to do everything. Campaigner parents who fall into the trap of
busyness are especially likely to become overworked and overwhelmed during
this stage. Just keeping up with housework, jobs, and the multiple needs of
everyone in the household can be exhausting.
Always taking on extra. Life for Campaigners becomes even more
challenging at this stage when they also feel the need to run their children
from preschool to play dates to swimming lessons and karate classes.
Feeling obligated to impress. Parents today may also feel burdened by the
need to make every birthday party and family vacation worthy of posting on
social media.
Perfect parenting in the digital age can quickly take a toll on Campaigners. These
parents would much prefer to focus on the meaningful aspects of life over the
marketable content. Joining every club and class available and keeping a busy social
calendar for kids and parents may sound exciting and invigorating. Campaigner
parents who take on too much, however, may find these enrichment opportunities
to be a drain on true quality time with their preschoolers.
Struggling with Schedules
The same issues that can lead to stress for Campaigner parents are often the root
cause of the schedule-anxiety that they’re apt to succumb to during this stage. The
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preschool years often bring with them an exponential increase in activities and
external expectations. Preschool classes, playdates, and birthday parties suddenly
flood their children’s schedules. Parents are naturally expected to be involved in
these outside activities with their kids. For Campaigners, who despise schedules and
struggle with making plans and being on time, this stage can test their limits.
As Prospecting types, Campaigners prefer freedom over itineraries. This laid-back
mentality can spiral into irresponsible behaviors and frustration, especially for less
mature Campaigners, such as:
Tardiness. Distracted Campaigner parents may always arrive late when
bringing the kids to classes or play dates.
Constant stress. Burdened Campaigners will experience constant stress
when they are frequently running behind schedule, forgetting appointments,
and always trying to squeeze in “one more errand.”
Refusing to adjust. Campaigner parents who believe that frequent
unreliability is a sustainable way to operate are inevitably setting themselves
and their children up for a frantic and stressful lifestyle.
Campaigner parents who fail to effectively organize their lives will live in a state of
constant chaos.
Rebalancing Preschool Relationships
Adjusting Expectations
Rather than letting their ambition drive them to the brink of burnout, Campaigner
parents must learn to say “no.” This includes saying no to endless play dates and
nature classes and saying “yes” to taking much-needed breaks. Children benefit more
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from healthy, happy parents than Internet-inspired birthday parties, pony rides, or
goody bags worthy of the Oscars.
One activity Campaigner parents can do if they are looking to bring balance into this
busy stage is to develop a “priority plan.” This plan will help them to determine how
to prioritize quality and quantity time as a family. This can be done in the following
Grab your calendar and make a list of the extracurricular activities both you
and your children have planned for the next two weeks.
Next to each activity, write down approximately how much time it will take –
include commute time to and from the activity.
Calculate how many hours you will be spending on non-necessary activities for
those two weeks.
Consider removing two activities per week and, instead, schedule in time to
spend with your child with no agenda or expectations.
Once you have enjoyed this scheduled quality time with your child, go through
the next two weeks on your calendar and repeat this process.
Example: Looking over your schedule, you see you have six activities one week and four
the next week that aren’t “required.” When calculating how long they will take, you realize
you will be spending over 20 hours commuting and attending non-necessary activities in
the next two weeks! You remove four activities total and schedule in quality family time
Over those two weeks, you and your child have quality time together at home. You also go
to the park and take a trip to the zoo. The time you spent together has been so enjoyable
“The Campaigner” (ENFP, -A/-T)
and meaningful that you block out time in your “priority plan” each week for these “quality
time” dates with your child.
Campaigner parents may initially feel some guilt for not living up to societal
expectations – or even their own perfectionism. These parents can ultimately feel
liberated, however, when they reduce unnecessary obligations. Their natural
tendency is to live their lives based on their values, not society’s expectations.
Campaigner parents must find their way back to what is important to them and how
they want to raise their children. Doing the above exercise can help these parents
keep their values and their family firmly at the top of their priority list.
Creating Sanity out of Chaos
There’s nothing like parenthood to make Campaigners aware of some of their own
flaws. Scheduling, organization, and details, in general, can elude many parents with
this personality type. It’s important for their sanity (and the sanity of those around
them) to figure out how to deal with these issues once children enter the picture.
Words like “structure” and “planning” can sound like torture to those who thrive on
flexibility. However, Campaigners will find that building a daily rhythm into their lives
actually provides them with more freedom.
Many Campaigners, especially those who are parents, fail to take the time they need
to recharge their own batteries. Even with their boundless energy, these types can
easily become overwhelmed, especially when shuttling ever-more-energetic
preschoolers around all day. A daily rhythm can provide the structure necessary to
meet everyone’s needs and accomplish tasks. It can also create a sense of control,
providing Campaigner parents with a reprieve from feelings of chaos that are a
source of stress and distraction.
“The Campaigner” (ENFP, -A/-T)
These tips can help Campaigners create a daily rhythm that helps them to find sanity
in the bedlam of parenthood:
First, and most important, determine daily priorities that must be
accommodated every day – such as alone time, family time, exercise, or time
for engaging in hobbies.
Utilize scheduling tools to help organize these priorities – an online calendar,
a bullet journal, a day planner, or even a large family calendar hanging in the
kitchen or family room.
When creating a schedule for the day, include periods of time with nothing
scheduled – this allows for flexibility.
Figure out a schedule or rhythm that works best for the family, and commit to
following that rhythm for at least 28 days, so it evolves into a habit.
Going through this process regularly will encourage Campaigner parents to keep a
less hectic schedule and still have the flexibility they crave. Preschoolers also benefit
from this rhythm. This approach provides them with the stability they need to make
them feel safe and grounded.
Creating Competence (From Approximately 5 to 12
The early school years are an important period of skill development for young
children. Not only are they still absorbing new information, but they’re also working
on becoming capable in increasingly complex areas. Children who are both
challenged and supported in these areas flourish in both their abilities and their selfconfidence.
“The Campaigner” (ENFP, -A/-T)
If they don’t receive consistent support, kids at this stage can feel inferior to their
peers. They are also less likely to develop long-term goals or work toward achieving
them. If they aren’t sufficiently challenged, children in this stage can feel overlyconfident in themselves and their abilities. Those who are treated as “overly
precious” may lack humility and compassion toward others. These children can
struggle coping with the inevitable failures they will face throughout their lives.
Balanced School-Age Relationships
Passionate and Encouraging
Encouragement, one of Campaigner parents’ greatest strengths, extends beyond just
academics. They also focus on supporting their children’s social and personal
development. Their empathic nature helps these types to quickly realize when their
children may be struggling. This allows them to step in and offer their support before
the situation gets too serious. These parents work to provide their children with tools
to help them deal with the potential challenges they will face. Specifically, they
encourage determination and creative problem-solving skills to help their children
deal with difficult peers or frustrating fights with friends.
On the academic side, Campaigner parents are likely to:
Encourage curiosity. Campaigners are passionate about encouraging their
children to pursue their education with energy and curiosity.
Promote positive values. These parents also emphasize that passing spelling
tests and memorizing multiplication tables aren’t any less important than
traits like creativity and compassion.
“The Campaigner” (ENFP, -A/-T)
Seek opportunities. Campaigner parents will explore alternative options to
help their children achieve their full potential if they feel they aren’t receiving
a holistic education.
A zest for both life and learning helps Campaigner parents of school-aged children
to provide support and encouragement when needed most.
Humanistic Mentors
The school-age years are a time of intense learning, not just academically but
emotionally, spiritually, and socially. Mature Campaigners model the skills needed to
be compassionate, considerate, and motivated individuals. Yes, children need to
learn mathematics and writing. However, if their education fails to incorporate
human elements like spiritual and emotional needs, they can ultimately end up
confused and unfulfilled. Campaigners tend to go out of their way to ensure that
their kids find meaning in everything they do by:
Encouraging individuality. Campaigners encourage their children to
incorporate their unique ideas and perspectives into both their academic and
personal lives.
Inspiring integration. These types inspire their school-aged kids to integrate
their passions and causes into all areas – from science projects focused on
solving global warming issues, to participating in community volunteer days.
Emboldening innovation. Campaigner parents want their children to pursue
passions that focus on innovation and creativity over the rote memorization
that’s often expected at this stage.
“The Campaigner” (ENFP, -A/-T)
At this stage, children are constantly being told what to do and are conforming to
many strict schedules. In light of this, Campaigner parents typically work hard to
ensure that innovation and creativity can still flourish.
Unbalanced School-Age Relationships
Unorganized and Unfocused
The school years lay the foundation for developing both competence and personal
responsibility. Teachers and classmates may have a significant amount of interaction
and influence on children during the school day, but if these skills aren’t modeled in
the home as well, they won’t stick. Some of the more negative traits they may model
include being:
Unfocused. Campaigner parents who have yet to master their own “study
skills” are likely to have trouble helping their sons and daughters develop
Unstructured. These parents’ amiable, go-with-the-flow nature runs counter
to the structure and responsibility needed to succeed in an educational
Disorganized. Campaigner parents who are continuously running late, are
always trying to squeeze in an additional errand, and never seem to know how
much money is in the checking account are only modeling disorganization and
Campaigner parents may throw the best birthday parties. However, when it comes
to helping their children sit down and work on long, complicated lessons, these
parents are prone to distraction.
“The Campaigner” (ENFP, -A/-T)
Unrealistic Idealism
Campaigners’ big-picture mentality can cause issues for their children at this stage if
it isn’t properly balanced with their kids’ needs and abilities. School-aged children
benefit from being concerned about protecting the environment and practicing
compassion toward all living things. However, they also need parents who can help
them address some of the daily practical issues they may face. From a school crush
that isn’t reciprocated to the trauma of a friend’s betrayal – children at this age need
parents who can help them deal with personal issues. If they are not willing or able
to, it may result in:
Only seeing the big picture. Campaigner parents who constantly focus on
the bigger picture can fail to validate their children’s feelings on “smaller”
issues, and their children can become less likely to seek their help or support.
Poor coping skills. They’re also failing to teach children to cope with inevitable
defeats or struggles by avoiding them and directing their attention to
something else instead.
Sure, the world will not end if their children don’t make the basketball team, but that
can feel catastrophic to kids at this stage. To them, everything that happens to them
is a big deal. Campaigner parents who don’t recognize this, and don’t help their
children put things into perspective in a realistic way, can struggle to maintain a close
relationship with them.
“The Campaigner” (ENFP, -A/-T)
Rebalancing School-Age Relationships
Finding Focus
Campaigners have difficulties with organization and structure due to a lack of focus,
mostly because they’re busy All. Of. The. Time. It’s difficult to focus on any one thing
when their attention is being pulled in a multitude of directions (which is basically
the definition of parenthood). All hope isn’t lost, however, because even the most
distracted Campaigners can improve their focus. And when they are focused, they
can help their children to develop the skills necessary to be organized and productive
Many techniques can improve focus, but it’s often the simple ones that are the most
effective. Specifically, a regular mindful breathing practice can help Campaigners
achieve a calm, centered state of mind. Practicing this skill not only improves their
ability to assist their children with school work, but they also model the skills that
their children need to be successful in school and life.
The following breathing exercise can help Campaigners and their children (it’s never
too early to start!) to improve their mental focus:
Begin by focusing on breathing – slow, deep breaths.
Notice when thoughts start to creep up.
Acknowledge each though, without dwelling, and simply let it go.
Return focus to the breath, focusing on each inhale and exhale.
Repeat twice per day or whenever the mind is feeling especially distracted.
Focus is a valuable skill, especially with the incessant distractions posed by today’s
pocket-sized technologies. Meeting goals and self-improvement require focus,
“The Campaigner” (ENFP, -A/-T)
whether it’s concentrating while studying for an exam or avoiding distractions while
finishing a presentation for work. Proficiency in anything during any stage of life
takes concentration. Campaigner parents who help their children develop this skill
during this stage can set them up for successful and productive futures.
Meeting Children Where They Are
Attentive and compassionate, Campaigners excel at supporting their children and
providing them with copious amounts of affection. When they become too caught up
in the big picture, however, these parents may ignore the details of their children’s
experiences. Kids at this stage want to be heard and understood and to have their
experiences validated. Campaigners are more than capable of providing the
unconditional love and acceptance their children need and can use these skills to
home in on what they need to feel understood.
Campaigners prone to fixating on the “big picture” can benefit from focusing on what
their children are dealing with right now. This exercise can help Campaigner parents
to engage with their children in the “here and now” and address some of the more
difficult aspects of life:
Schedule a parent-child date once every week to spend time listening to their
struggles and successes without trying to redirect them to consider a more
positive potential.
Listen, make eye contact, and express interest whenever your children are
speaking to you – no daydreaming or staring at a screen.
Acknowledge their frustrations, fears, or disappointments by using phrasing
such as, “I really see how frustrated you get when…” or, “I understand your fear
“The Campaigner” (ENFP, -A/-T)
Example: You’ve noticed that your child has been quieter than usual. He hasn’t been
chatting with you about his day after he gets home from school like he used to. Admittedly,
you’ve been busy with a work deadline and haven’t been as attentive as usual. You
schedule a parent-child date. You go to his favorite diner for French fries and burgers and
ask a few light-hearted questions about school, skateboarding, and video games. Without
additional prompting, he opens up about a fight he had with his friend that’s been
bothering him. Instead of immediately giving advice, you listen carefully and are
impressed as he works out a solution to the issue on his own.
Sometimes the situations suck, so let kids acknowledge that they suck without trying
to sugar-coat them. Support doesn’t always have to look like rainbows and sunshine
– sometimes it is more meaningful to lend a listening ear and acknowledge how
crappy the situation is. Children at this stage will appreciate the sincerity and
attention much more than unbridled and unrealistic idealism.
Find Thyself (From Approximately 12 to 18 Years)
Adolescence is the transition from childhood to adulthood, where teens focus on
developing their own distinct sense of identity. This period centers around their
sense of what their roles are in their relationships with themselves, others, and
society in general. To determine their roles, children in this stage begin the allimportant process of identifying their personal values and beliefs. Future educational
and career goals are made, and relationships are developed based on how they align
with these values and beliefs. These processes make this a pivotal, foundational
stage for the rest of their lives.
“The Campaigner” (ENFP, -A/-T)
Balanced Adolescent Relationships
Promoting Positive Values
During this stage of identity development, adolescents need the support and
understanding of their parents more than ever. Campaigners understand the
importance of encouraging their children in their personal development without
attempting to take over this process for them. They model this support and personal
growth in these ways:
Promoting positive values. Campaigner parents encourage their adolescent
children’s growth by promoting such positive values as responsibility,
compassion, and honesty.
Providing freedom. They provide their adolescents with the freedom to
explore their chosen values in their own unique ways.
Being reliable resources. Campaigners remain steadfast in their devotion to
their children regardless of the struggles that they may face during this
tumultuous time.
Their dedication to the promotion of their positive values and their compassion
provide a solid foundation for both themselves and their adolescents. This
foundation allows identity-seeking children to seek self-discovery while still feeling a
sense of support and love.
Authentic and Committed
Adolescence can be a stormy stage for most children, as they attempt to determine
who they are and who they want to be. These discoveries are often made through
trial and error, so many mistakes are made. Honesty is necessary to help children
“The Campaigner” (ENFP, -A/-T)
learn from their mistakes – adolescents who skip class needs to know the potential
consequences of this behavior before it’s too late. As parents, Campaigners can be:
Extraordinarily authentic. Campaigner parents’ honesty and unwavering
commitment are indispensable during this stage.
Steadfast in their commitment. These types can provide their teenagers
with the confidence to communicate with them, even when the topics are
Understanding and non-judgmental. As parents, Campaigners can withhold
judgment and criticism even in the midst of difficult situations.
If these parents can maintain their authentic communication, they will establish
themselves as sources of stability and wisdom when their children need them most.
Perhaps more important, Campaigner parents who embody these traits are more
likely to have children competent in these areas. Authentic communication and
commitment amid difficulties may not be skills an employer asks for. However, they
are some of the most meaningful and useful skills adolescents can learn for their
future relationships.
Unbalanced Adolescent Relationships
Failing to Create Boundaries
The process of self-discovery is a favorite topic for many Campaigners, who gladly
pass their passion for growth on to their adolescent children. This is all fine and good,
until they prioritize the promotion of independence over establishing or enforcing
healthy boundaries for their teens. Overly permissive Campaigner parents may
struggle with:
“The Campaigner” (ENFP, -A/-T)
Being overly permissive. Campaigners may fall into the trap of permitting
inappropriate behavior for the sake of allowing their children to “find
themselves” – which isn’t only unwise, it’s downright dangerous.
Failing to create boundaries. These parents may struggle with setting and
enforcing boundaries because they’re afraid of infringing on their children’s
Providing too much independence. Campaigners may forgo curfews for
their teenagers because they want to respect their independence. This may
unintentionally encourage nefarious activities such as drinking, doing drugs,
participating in vandalism, or having sex.
Even the most mature adolescents will make poor choices if they’re consistently
exposed to tempting situations. Further, teenagers never given proper boundaries
or consistent expectations can lack the skills to create such boundaries for
Difficulty Detaching
The adolescent stage requires that children become more independent from their
parents. They begin making critical life choices on their own and relying less on Mom
or Dad for support. As their children strike out on their own, Campaigner parents
may mourn the end of childhood, remembering that sweet kindergartener they
walked into class on the first day of school. This fear and sadness can manifest in
several other ways, such as:
Feeling rejected. Campaigner parents can struggle with feelings of rejection
if they believe their kids no longer need them or desire their affection.
“The Campaigner” (ENFP, -A/-T)
Struggling to redefine their purpose. For some Campaigners, parenthood is
their “purpose,” and being parents is the most important part of their
Losing their identities. If they fail to maintain or nurture other parts of their
identities, these parents may fail to evolve in their roles as primary caregivers.
During this stage, Campaigner parents may feel lost and lonely if they have failed to
maintain friendships or pursue meaningful work or hobbies. As their children
inevitably spend more time away from home, they may experience a deep sense of
loss, and even uncertainty of their own futures.
Rebalancing Adolescent Relationships
Creating Responsible Boundaries
Boundaries are necessary for children of all ages to gain skills and confidence in a
safe and understanding environment. Campaigner parents aren’t doing their
adolescent children any favors by allowing them to explore the world without
guidelines or discipline. The dangers of this permissive approach are much more
prominent than any potential benefits. While enforcing rules and restricting
behaviors goes against their live-and-let-live nature, it’s important that they learn to
appreciate and value these skills for the safety and security they provide.
At this stage, the adolescent brain – specifically the prefrontal cortex, which is
responsible for future planning – isn’t fully developed. As a result, teens often don’t
realize the potential consequences of their actions. Fortunately, parents are there to
fill the role of planner for their teenagers. Campaigner parents create necessary
boundaries for their children, from curfews to consequences for inappropriate
“The Campaigner” (ENFP, -A/-T)
Teens who are failing one of their classes may need to be restricted from certain
activities or screen time until their behavior or grades improve. Likewise, adolescents
spending time with troublesome peers may need strictly enforced curfews.
Campaigners may chafe at these restrictions. Ultimately, parents are responsible for
providing the structure and security their adolescent children struggle to provide for
The following “four Cs” exercise can help Campaigner parents enforce effective
boundaries with their children:
Foremost, make sure that boundaries and expectations are Clear – there’s
much less confusion or room for interpretation when they’re spoken about
frequently, or even written down somewhere prominent.
Be Consistent. Address all issues immediately and, for the love of all things
holy, follow through with any consequences previously threatened.
Try to use Creative solutions for punishment beyond just grounding or taking
away privileges. Consider having teens write a one-page report about
upholding their commitments, or participating in a “community service”
project like raking leaves or helping to clean out the garage.
Stay Calm – or at least as calm as possible. Reacting to negative behaviors
when feelings are raw is more likely to escalate the situation than improve it.
Take a few minutes to engage in deep breathing or punch a pillow, whatever
is necessary to diffuse angry emotions before discussing punishments.
Learning to Let Go
Learning to let go as their children grow and mature doesn’t mean that Campaigners
are no longer being loving, involved parents. Rather, it means re-evaluating and
“The Campaigner” (ENFP, -A/-T)
readjusting what those parental roles are for this stage of life. Instead of feeling
rejected when their children exert their newfound independence, Campaigner
parents can learn to celebrate the progress and new milestones that their
adolescents have achieved.
The “parent-as-primary-identity” stance can be especially strong for individuals with
this personality type. This makes the “letting go” process trickier to navigate. Not only
are their children attempting to develop their own personal identity, but Campaigner
parents are redefining what their new identities will look like.
Maintaining a strong bond without being overly involved in their teens’ growth
requires walking a fine line. Campaigners who work toward achieving this balance
can find this stage richly rewarding. As with other stages, modeling is often the best
form of “teaching” their children. This approach will help both form (or re-form) their
unique identities.
The following practice can help Campaigner parents to model personal growth
techniques for their adolescent children in healthy, independent ways and determine
their own needs during this transitional time:
Start by doing a written self-reflection activity where you identify what
activities you would like to do to better understand who you are and who you
want to become.
Consider discovering (or rediscovering) a spiritual or meditative practice that
encourages finding meaning or purpose.
Next, brainstorm hobbies that align with your values and purpose.
Finally, schedule a 30-minute blog each day to incorporate these new practices
or hobbies into your daily routine.
“The Campaigner” (ENFP, -A/-T)
Example: Since your daughter has started driving herself to and from school and her
extracurricular activities, you have found yourself with some free time during the week.
Instead of working longer hours, however, you have taken some time to figure out what
kind of meaningful activities you can engage in to enrich your life.
As you consider your values you realize that while you value creativity, you haven’t been
spending any time in creative pursuits. Remembering how much you loved taking pictures
when you were younger, you sign up for a free online photography course. You block off
some time that week to go take pictures near your favorite nature preserve.
Campaigners have their own unique strengths as parents – enthusiasm, friendliness,
and curiosity. They can use these strengths to leverage any weaknesses and build
positive, proactive relationships with their children. Parenthood provides many
opportunities for personal development. Campaigners can gain a much deeper
understanding of themselves and others if they use this opportunity to do so.
Remember that the advice provided above is based on general growth stages for
children, and basic strengths and weaknesses that many Campaigners share. All
children are different, and parents are the best judges of what their children need.
The advice above should be used so it works best for each family without adding
additional stress, frustration, or burden. For special situations, such as behavioral or
medical issues, it’s best to consult with a professional pediatrician or pediatric
psychologist to come up with a plan that works best for everyone involved.
“The Campaigner” (ENFP, -A/-T)
Additional Tools and Tests: Parenthood
Want to dig even deeper into your role as a parent? If you have access to the toolkits
area of the website, we offer a variety of additional tools and tests to help you explore.
Parenting Styles Test
Whether you have children already or hope to become a parent in the future, this
test offers you useful insights into your parenting style.
Type Guesser (Parent)
Are you trying to figure out what personality type your parent belongs to? You may
find that this simple tool helps.
Type Guesser (Child)
Are you trying to figure out what personality type your teenage child belongs to? You
may find that this simple tool helps.
“The Campaigner” (ENFP, -A/-T)
Academic Path
Academic Path
“Genius is to carry the spirit of the child into old age.” —Aldous Huxley
Campaigners take joy in learning. They enjoy expanding their horizons, and love
finding new topics to talk about. However, learning is one thing. Studying (which is
defined as memorization and practice) – well, that’s another topic completely. While
Campaigners can enjoy studying, it can be trickier for them to love.
In the following section, we’ll explore how Campaigners can harness their strengths
and apply them in an academic setting.
Academic Strengths
First, let’s get into what makes Campaigners such brilliant and effective learners:
Genuinely curious. Our research found that Campaigners are the most likely
type to do things out of sheer curiosity. This curiosity is one of their strongest
tools when it comes to life in general, but especially with learning. What makes
“The Campaigner” (ENFP, -A/-T)
Academic Path
this skill so special? Well, studies have actually found that being curious about
a topic promotes mastery of a skill.
Adaptable. Campaigners roll with the punches. When they see an obstacle, it
can be easy for them to change gears to avoid it. They also have little problem
finding another path if needed. This comes pretty handy in an academic
setting. Adaptability helps with academic hurdles like:
o Defending a thesis
o Failing a test
o Accepting fair criticism
o Discovery of a learning disability
Optimistic. “I can’t do it now” doesn’t mean “I’ll never be able to do it.” Being
optimistic that you can learn more is a must-have skill set for learners of all
subjects. Good thing Campaigners have plenty of optimism to draw from.
Personal connection. Campaigners work well when there’s an opportunity to
teach and learn with others. This is why Campaigners prefer to discuss a
subject rather than be lectured on it. When there’s a conversation to go along
with a topic, Campaigners can find even the most technical concepts easier to
Academic Weaknesses
While Campaigners make wonderful learners, they may face obstacles in a traditional
schooling system. With the following tendencies, Campaigners can derail their
academic success:
Lost in the process. It can be hard to focus when you have the Intuitive and
Prospective traits. Campaigners love to gather information because it’s fun,
“The Campaigner” (ENFP, -A/-T)
Academic Path
but they can become lost when it’s time to organize and prioritize this
information. When they get lost, they run the risk of:
o Procrastination
o Derailment of goals
o Straying from original objectives
Inattention to details. Big-picture ideas and exploration fascinate
Campaigners but leave them little room to pay attention to details.
Memorizing dates, chemical equations, aspects of the human anatomy? These
can all become a blur to Campaigners whose minds are already racing to the
next topic.
Disinterest in the practical. When Campaigners find a topic boring, it can be
difficult for them to concentrate. Unfortunately, the topics that Campaigners
quickly lost interest in are practical ones. They wonder why they should care
about something that they’re not interested in. Because of this, they may avoid
anything that seems mundane.
No more tests! Campaigners take issue with benchmarks set for the sake of
standardization. They can become annoyed when required to take numerous
tests that detract from the joy of spontaneous learning.
Campaigners are inspired learners who take “in the moment” to an entirely new level.
While this is important, one cannot rely on inspiration alone if they’re looking to apply
their knowledge in the real world.
In the following section, we’ll look at how Campaigners can take their areas of
improvement and turn them into a beneficial, developed skill set.
“The Campaigner” (ENFP, -A/-T)
Academic Path
Solutions to General Learning Weaknesses
The following sections describe steps that Campaigner students can take to address
the issues described above.
Find the Frog, Then Eat It
Mark Twain said, “If it’s your job to eat a frog, it’s best to do it first thing in the
morning. And if it’s your job to eat two frogs, it’s best to eat the biggest one first.”
Your “frog” here is the most important task of your day. Once you “eat” it, you can go
through the day with the satisfaction of knowing that it was probably the worst thing
you had to do all day long.
How does finding and eating the frog help Campaigners? Well, Campaigners can
easily get lost in the process. This is because not only can you see multiple goals, but
you’re likely to see multiple routes to those goals. The “Eat the Frog” method forces
you to find the activity that requires your immediate focus for the day, rather than
overwhelming yourself on all the things you have to do that week, month, year.
Focusing on your most important task for that day, and in the morning, can decrease
procrastination, loss of objectives, and goal derailment. So, let’s find your frog:
At the beginning of your day, make a quick list of tasks you have to accomplish
for the day, academically speaking. These will be things like, “essay draft due
tonight,” or “four math problems for class.” This list can be written or mental.
Now ask yourself, “Which task has the highest priority?” You’ll do this by
identifying which tasks are “important,” “urgent,” or “both.”
o Note: Tag tasks as “urgent” by whether there will be serious
consequences if you don’t finish them by the end of the
“The Campaigner” (ENFP, -A/-T)
Academic Path
hour/day/week/month. Tag tasks as “important” by the value they hold
to your grade or performance.
If a task is both “important” and “urgent,” that’s your frog. Have an essay that’s
25% of your grade, and that’s due tomorrow? Eat that frog first in your day.
What if you have two frogs for that day? Productivity studies say to do the one
you personally consider more difficult first.
Example: Becky has a fantasy map-making assignment due in two days… but she hasn’t
started yet.
Becky’s spent a lot of time thinking up the world she wants to have, but she hasn’t spent
much time drawing out the actual dimensions of the map (which is important for her
grade). This would include things like the scope of the map, ratio of land to water,
landmasses and their names, divisions of countries, and more.
For Becky, the most daunting thing on her mental checklist is the design of the map.
Everything else depends on that, after all. The next morning, Becky makes a mental
checklist of her most “urgent” and “important” tasks. She deems “Map Design” to be the
most important.
She doesn’t allow herself to second-guess the priority, and instead grabs a piece of paper
and a couple of colored pencils and begins to draw landmasses that look like countries.
Nearly two hours later, she has a rough of her map. She then measures out dimensions
of the map she’s drawn. Everything else in the project is made easier from there on out.
Discerning Important Details
Campaigners can be overwhelmed when there’s too much information to sort
through. This happens because, where other students start at Point A, Campaigners
“The Campaigner” (ENFP, -A/-T)
Academic Path
start at Points D–Z. They’re likely to stumble through a new subject, gaining
understanding on what they personally consider important, but unintentionally
blurring out facts and figures. Unfortunately, it isn’t until later that they realize that
the facts important to the lesson were the ones they accidentally ignored.
A solution to this is that Campaigners can ask which details are important to learn
before diving in.
Since specific details matter to different people, ask the person with the most insight
into your project what the most important details are. This can be a mentor, teacher,
or professor.
For example, think about the following when you write an essay.
Search for previous essays that gained the writers a high grade, acceptance,
or a reward.
o If this is not available, ask if there are any samples you can read from
the organization you’re writing the essay for.
Decipher a pattern, if possible. Do A+ essays always have a personal quote as
an introduction? Do they all follow a similar paragraph style?
If you can’t see a pattern, ask a person that you consider to have great insight
on what details should be focused on.
o Should you prioritize structure?
o Should prose be the most important?
o Should reputable sources?
o Should you emphasize what your plan for the future is?
Example: Marcus is frustrated that he just can’t seem to please his Spanish teacher. He
asks her one day what he should be focusing on, and she tells him, “Your word structures
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use very formal Spanish. I would like to see you use more modern Spanish in your
From there, Marcus begins to study the details and differences between formal and
modern Spanish. He sees a large improvement in his grades for the class, especially on his
Developing Self-Discipline
Listen, sometimes you gotta buckle down and work. There’s no willing oneself into
believing that the tedious can be amazing. Trying to pitch this to Campaigners can
turn them off of the mundane, yet necessary, tasks of life even more.
So, how to invigorate these types? Focus less on motivation, and focus more on selfdiscipline.
Campaigners can do this by looking at their current goals and what should happen if
they don’t accomplish them. For example, “If I don’t have three reputable sources for
my essay, then it isn’t likely I’ll get an A for the assignment.”
It’s important to remember that a good grade isn’t the most important thing in the
world, and it doesn’t reflect upon your self-worth. However, it will give you a leg up in
the academic world.
Here’s how you can build discipline in the immediate moment:
Acknowledge that you don’t want to do the work. That’s fine. You don’t have to
be inspired by everything.
Ask yourself why you should do it anyway.
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Groan, rant, do whatever you need to do, but get yourself in a position where
you have to do the work. Show up to the library, go to the after-school tutoring
session, go to an additional practice.
Do the work.
Reward yourself along the way. You’ve done (or are doing) a hard thing, after
all. Make sure to give yourself some recognition.
Example: John really, really doesn’t want to revise his article for the school newspaper.
He’d rather just put it out as it is and be done with it. But then he begins talking to himself.
“Why did I want to publish this piece in the first place? Because it’s important. Is it
important for readers to know the correct facts? Yes.”
Somewhat disgruntled, John pushes forward and revises the article, adding in exact dates,
double checking sources, and excluding facts that turned out to be false. in the end, he’s
very pleased with the finished product, proud that he did his absolute best with it and that
others will benefit from it. With that, he sends it off to his editor and goes to get a muchdeserved pizza.
How Campaigners Learn
Using their natural enthusiasm and curiosity, Campaigner students can shine
academically. However, given too much leeway, these abilities can lead Campaigners
away from a well-rounded academic path.
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Balanced Learning Habits
Skirting the Comfort Zone
Campaigners have their favorite subjects. They can be music, art, science, philosophy
– the sky’s the limit. This is natural, and these types shouldn’t neglect or second-guess
their passions, whatever they may be.
Go beyond their comfort zone. Well-rounded Campaigners recognize that a
balanced curriculum draws them beyond their comfort zone.
Find inspiration everywhere. Campaigners apply their trademark curiosity
even toward subjects that don’t come naturally to them, realizing that
inspiration often lurks in unexpected places. For example, artistically-inclined
Campaigners may find inspiration in images of the solar system, fractals, or
even engineering diagrams.
Without discounting their preferences, Campaigners who keep an open mind can
gain insight and inspiration in every classroom. Along the way, they’re able to
cultivate new skills, study habits, and the willingness to stick with pursuits that don’t
interest them.
Deconstructing the Intuitive
These are three of the primary components of the Campaigners’ learning style:
creativity, emotional attunement, and spontaneity. What’s something that is less
appealing to them? Memorization of fundamental details and facts.
Since being detail-oriented isn’t one of their primary strengths, academic
environments that reward rote memorization or adherence to structure can
frustrate them. When watching other classmates easily memorize the stages of cell
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division or nail the format of the five-paragraph essay, they may wonder why their
brains just don’t seem wired to excel in those ways.
However, Campaigners who take a balanced approach to their learning habits do the
Create structure for themselves. Campaigners try out different productivity
methods to see which fit best for them within their current academic
Make memorization interesting. Campaigners create a block of time
dedicated to studying. In this block of time, they use all tools available to make
memorization interesting. This can include gamifying the topic, using
mnemonics, flash cards, songs, and more.
Campaigners who take a balanced approach don’t immediately embrace structure.
It’s in their nature to be seekers, after all. What they do instead is find methods that
work specifically for them. It may take them some time, but they’ll find a balance that
allows them to be free and thrive within structured environments.
Unbalanced Learning Habits
Skipping the Fundamentals
Campaigners may dislike seemingly boring basics because they clash with their
desire for creativity and discovery. The result is that they can pay less attention to
learning the fundamentals of a subject.
This lack of basics can become an issue quickly if Campaigners seek out evolved
forms of their current pursuits. Think of someone who wants to revolutionize space
travel, but has difficulty with their multiplication tables.
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Here are a few ways Campaigners’ learning habits can hurt their success:
Focus only on what they consider interesting. Campaigners may find
fundamentals tedious, and without sufficient self-restraint, they often skip
forward to what they consider the good stuff. Who wants to practice scales
when they can start tinkering away at “Rhapsody in Blue,” right?
Skip the essentials. Without mastering the basics, Campaigners soon reach
a stage where their skills don’t support their visions.
Imagine an aspiring portrait artist who hasn’t practiced perspective or a
photographer who doesn’t understand white balance. To be naturally talented is
nice, but soon enough Campaigners can find themselves surpassed by less talented,
but more diligent, peers.
Relying on Intuition
Campaigners may get through their early years of schooling without having to push
themselves. This is due to their intuitive insights and strong communication skills –
but natural aptitude can only last for so long. These types get into trouble when they:
Rely on natural precociousness. Eventually, Campaigners can no longer rest
on natural know-how. Long-term academic growth takes diligence and
consistency – two skills they must work to develop.
Falsely blame themselves for not being enough. If they don’t develop these
skills and their grades drop, they might blame their lack of ability. They may
fault themselves for not being creative or quick-minded enough. However, the
culprit is often their study habits, such as last-minute cramming,
procrastination, or neglecting to study altogether.
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These behaviors can prevent Campaigners from meeting their full potential as
students. Why deprive the world of their natural motivation and enthusiasm?
Rebalancing Learning Habits
Learning to Love the Basics
Campaigners can find something nice to say about nearly anyone – and genuinely
believe it. They consider everyone inherently interesting and worthwhile, which is
one reason they can find delight in just about any social setting. Could you imagine
what they could do if they focused that curiosity on their academic pursuits?
To begin, they’ll need to pull back the lens and consider the broader context of what
they’re learning.
For these types, memorizing the geography of a region may be a drag – until they
learn about the history of that region and how those boundaries were formed,
disputed, and reshaped over time.
Another example would be calculus. Calculus can seem pointless, but an
appreciation of how much it truly impacts the world – specifically, that calculus is the
mathematics of measuring change – gives the subject new meaning.
Appreciating topics that don’t immediately interest them can be difficult. It often
involves going beyond what they learn in the classroom. However, ever-curious
Campaigners are well suited to this type of extracurricular exploration.
To help put a human face to seemingly boring topics, they can try the following:
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Write a list of questions that can be used to appreciate a (hypothetical) new
acquaintance and see that person’s value. They will later use these questions
and apply them to abstract topics. Example questions include –
o What has this person been through?
o What contributions do they make to the world?
o What matters to them and why?
Once these questions have been written down, determine theme questions
and apply them to an academic subject. For example –
o What is the history of this subject or this field of study?
o How does it benefit people?
o How does it interact with the world at large?
Do some self-motivated research to answer these questions, with the goal of
cultivating curiosity about the subject and better grasping its relevance as a
When they seek the broader context of mundane subjects, Campaigners can connect
to the true significance of what they’re learning. This mindset can provide them with
both motivation and inspiration – even as they tackle material that doesn’t come
easily to them.
Developing a Growth Mindset
When faced with failure, many assume that they’re naturally adept or they’re not.
“Some people are just born with it, and I’m not one of those people,” they may think.
In place of this “fixed mindset,” psychologist Carol Dweck suggests that we adopt a
“growth mindset,” one that focuses on improvement and effort.
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Many Campaigners fall victim to the “fixed mindset,” or the belief that if they’re not
good at something now, then they’ll never be. This can lead to an aversion to taking
risks and a reluctance to put in a strong effort.
Going further, Campaigners may feel anxiety at the mere idea of trying their hardest,
fearing that it still won’t be good enough. They can then refuse to put much effort
into their schoolwork – or even their interests – because of this fear.
Here are some steps Campaigners can take to break this self-defeating pattern:
Consider a skill they resign themselves to being “bad” at. To start, this can be
something relatively minor, such as juggling or memorizing poetry.
Write out a realistic description of what their “best efforts” would entail in this
endeavor. Could they dedicate an extra half hour per day to developing this
Discuss the plan with a trusted friend or mentor, asking for ideas and
Ask an instructor, counselor, friend, or parent for help implementing the plan
and sticking with it.
Repeat the process with a skill they assume they’re “naturally good” at.
Accept lessons that occur from the experiment.
If they learn to focus on efforts rather than outcomes, Campaigners can grow
exponentially within their academic careers – and discover their true potential.
Campaigners in High School
In high school, Campaigners see the world as a place that holds meaning. Finally,
they’re in a place where their dreams are taken seriously.
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This realization energizes them, especially in subjects they find meaningful. That said,
these types may lose interest when faced with a course that seems mundane or too
dependent on minute details. All bets are off if they can’t connect personally with a
“dry” subject – or if their social lives dominate their free time at the expense of
Balanced High School Learning
High Concept
There are two ways to think about learning. The perspective we’re used to is seeing
students as empty vessels. Students depend on teachers to point out facts and ideas,
and it’s up to the teachers to determine what is important to retain.
But there’s another way to look at learning. In concept based-learning, students
begin with their own pre-existing ideas. Here, they aren’t empty vessels. As people
learn, we chip away at our ideas until they become more sophisticated and accurate.
In the end, we have a profound idea of our own design.
In this second way, the students are doing the work, not the teachers.
This conceptual curriculum is what draws Campaigners, and they first begin to see it
on the high school level. In high school, they begin to conduct independent analyses
and find that thinking critically is just as crucial as memorizing a formula.
This is great for Campaigners because they love to find deeper meaning. They push
themselves to understand more about abstract concepts – from ethical dilemmas to
Freud’s model of the psyche. As a result, when a curriculum requires abstract thought
or intellectual creativity, they’re in their element.
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Here’s what it may look like:
Using conceptualization. Conceptualization is a new tool for high school
Campaigners. Although they’ve been making Intuitive connections since
childhood, it now feels as though such thoughts are set free. For Campaigners,
the ability to evaluate and engage with concepts isn’t only a skill they value,
but also a treasured aspect of their identity. They take pride in the way big
ideas from philosophy, the arts, or history speak directly to their hearts.
Absorbing information quickly. When Campaigners falter in a subject that
seems too fact-laden, their capacity for grasping big ideas can help them catch
up with their peers. They may understand where a lesson is going, or even pick
up on subtle connections between different subjects.
Conceptual thinking allows Campaigners to indulge in their two favorite aspects of
learning – appreciation of big ideas and a sense of interconnectedness.
Their Own Way
High school Campaigners embrace their curiosity. In fact, their enthusiasm and
natural wonder are strengths.
Here’s how they use these strengths:
standardization are preferred, Campaigners who take a balanced approach
find a way to guide their curiosity in practical ways. They channel their curiosity
into essays, extra-credit projects, or independent studies. They don’t let their
curiosity be squashed.
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Emphasizing what they love. In high school, Campaigners may go through a
day full of things they dislike, but try to make points in their day to which they
can look forward. They eat their lunch with friends in the art room, for
example. Or, they may spend their after-school hours on extracurricular
activities that combine their love of socializing with their favorite topics.
If they follow their curiosity and incorporate their personal interests into their daily
lives, Campaigners can find the necessities of required coursework more bearable.
Unbalanced High School Learning
Uneven Attention to Subjects
When a subject truly appeals to them, these types lose their hearts to it.
Campaigners dive right in, at times becoming so absorbed that they leave little time
and attention for subjects they find less interesting. They might devote hours to a
filmmaking project. This can involve finding actors, running scenes, shooting and
editing the video, creating music – only to realize that they’ve completely forgotten
to study for tomorrow’s chemistry test.
These tendencies can hurt their progress if they:
Discount subject they’re not interested in. There’s something beautiful
about losing track of time as individuals do something they enjoy and excel at
– a state that psychologists call flow. On the flip side of that, Campaigners can
sell themselves short when they neglect subjects that don’t especially appeal
to them.
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Neglect self-discipline. Beyond risking lower grades, they can lose
opportunities to develop healthy self-discipline, enhance their self-esteem,
and grow into well-rounded individuals.
Everyone has their favorite and least favorite subjects (as well as subjects they find
difficult), but unless these students manage distractions and work toward their full
potential across a range of courses, they can miss out on key chances to grow and
Campaigners prefer the big picture over the nitty-gritty. As a result, Campaigners can
engage deeply with a subject but still not develop a mastery of the details and basics
required to do well in testing if they:
Blur out the details. Campaigners may find it difficult to do well on tests that
prioritize memorization, or assignments that require adherence to a
predetermined structure, such as a five-paragraph essay.
Weigh themselves down with obligation. Alternatively, some Campaigners
may underperform in school because they – whether unconsciously or
consciously – don’t feel comfortable doing better than others. With their
empathy in overdrive, these Campaigners might put all their effort into helping
friends with coursework, or the examples of friends who don’t study may sway
them. In the process, Campaigners can inevitably compromise their academic
Although these types might not fret too much about external markers of success like
grades, Campaigners who underperform can miss out on opportunities that they
would otherwise enjoy. They can lose the opportunity to take advanced courses in a
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field they love, collaborate with mentors whom they admire, or communicate their
ideas to a broader audience.
Rebalancing High School Learning
Hocus Focus: Learning to Focus by Setting Goals
Campaigner students’ passion for certain subjects can be wonderful, but problems
arise when they neglect other topics entirely. When Campaigners don’t cultivate
focus and discipline for even boring courses, they risk limiting their future options –
like certain careers or higher education.
To solve the issue of focus, Campaigners can have helpful conversations with
teachers, tutors, or loved ones about ways to connect their coursework to the things
they love. For example, musically inclined Campaigners may find themselves more
motivated in history class if they’ve taken time outside of school to listen to a musical
about the founding fathers of America.
It’s worth noting that the high school “learning experience” includes extracurricular
activities as well. For these Extraverts, joining after-school clubs – particularly in areas
that don’t come easily to them – can make a huge difference. By creating social
connections, it helps Campaigners to appreciate and connect with difficult subjects.
Whether they join such clubs or not, Campaigners often find outside help to be
especially useful. Counselors and trusted adults can help these types figure out how
to allocate their study time, follow through on their ideas, set realistic goals, and stick
with assignments that they find tedious or difficult.
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Meanwhile, peers and friends can help them find ways to enjoy working on their least
favorite subjects. This can mean going to the library together to get work done or
going out for pizza after a big study session.
To assess their current habits, Campaigners can do the following exercise:
Sketch a circle or wheel on a sheet of paper.
For each subject, draw a spoke in the wheel and label it accordingly. For
example, math would have its own spoke, as would literature, music, science,
and so on.
Make each spokes’ length proportional to how good they feel about their
performance in that subject.
Note: “Performance” shouldn’t only reflect grades, but also intellectual
engagement, timely completion of assignments (rather than procrastination
or cramming), and full use of individual talents. If an individual performs better
in math than in literature, they can make the math spoke longer than the
literature spoke.
The goal isn’t a perfectly balanced wheel. That said, short spokes need to be
Campaigners should bring this exercise to a mentor, parent, or peer and
discuss specific strategies for lengthening these spokes. These strategies
might include working with a tutor or committing a certain block of time each
week to studying for a given subject.
Ask the adult or peer to check in on a weekly or bi-weekly basis and provide
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Approach friends and ask for support in maintaining good study habits. This
might entail joining an after-school club or activity, or it could be as simple as
setting aside time on a regular basis to do homework or study together.
We only get to do high school once (thank goodness). By evaluating their academic
path with clear eyes and enlisting the help they need, Campaigners can use these
four years to create balanced, uniquely enriching experiences.
Demonstrating Knowledge to Combat Underperforming
Campaigners want to innovate and create. However, they often need to operate
within academic frameworks that don’t cater to their interests or learning styles. As
a result, they may wonder why their classmates seem to have an easier time with
memorization, multiple-choice exams, timed tests, or highly structured assignments.
To improve in a healthy, positive manner, Campaigner students can reserve extra
time and effort to study for subjects and styles of testing that don’t come naturally
to them. They can also find ways to make predetermined academic structures work
for them. Campaigners can still allow their imagination and intuition to run wild –
why waste two of their greatest assets? – but they don’t stop there.
Instead, they return to their initial output and backtrack, deconstructing it into
details, facts, and fundamentals. To do so, Campaigners can try the following
Write the essay as they naturally would, even if this means dashing it off with
little or no planning. They can indulge their creativity, delight in making
unexpected connections, and have fun with it.
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Accept that it will take time to revise the end result into a cohesive, effective
structure that meets the teacher’s expectations.
By going back and noting the anatomy of an essay, they can reverse-engineer
an outline. Assess this outline for inconsistencies, imbalances, or any need for
Check the assignment or essay prompt to ensure that the specifications are
Revise the essay accordingly.
By deconstructing their spontaneous answers, Campaigners can clarify their own
process and better retain knowledge. This awareness provides them invaluable
information for learning more efficiently and thoroughly in the future.
Work or College?
The question of whether to attend college is important. For some, higher education
is a natural move that requires little forethought. For many others, the decision is
decidedly less automatic. The high cost of higher education in some places can cause
people to question whether it’s a worthwhile investment. So-called “gap years” are
becoming a popular option, allowing students time to earn money, gain life
experience, or attend to family needs before attending university.
While all students must examine their motives for going to college, Campaigners
especially benefit from deep reflection on this issue. Seeking meaning and
authenticity in all they do, they can experience regret and dissatisfaction if they feel
they’ve veered from the path that’s best for them.
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Balanced Decision-Making
Spotting Alternatives
Campaigners won’t settle for a higher education experience that’s just a steppingstone to a steady job. Whether they attend college or go directly into the workforce,
their goal is to choose a path that enhances their lives and helps them grow into their
best selves.
Here’s how Campaigners can make balanced decisions:
Take practicality into consideration. Those who take a balanced approach
to choosing college or work keep practicality it in mind when making the
decision. Good intentions, after all, won’t pay the bills.
Create their own educational experience. With their unconventional
thinking, options that break the stereotypical college-or-workplace binary can
hold an appeal. They might travel the world, apprentice with a skilled
craftsperson or laborer to learn a trade, work in a quasi-academic setting, join
a foreign aid organization, or try a slew of different part-time jobs.
Campaigners can make their own path, rather than settling for the status quo or
going along with what everyone else seems to be doing.
Understanding Their Reasons
Although they’re sensitive to pressure from friends and family, these self-aware
individuals recognize that the decision to attend college is theirs alone. Other types
might be happy to go along with others’ expectations – whether that means getting
a degree or following in the career footsteps of their parents – but Campaigners need
to follow their hearts to feel fulfilled.
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Choose to connect with what fulfills them. They choose a career that aligns
with their values or search for schools that can provide for their goals.
Choose to explore. Whatever their position, these types yearn to connect with
people and make a difference. If they can’t find this sense of purpose, they
may decide not to pursue a degree after all.
These Campaigners choose higher education or work with their eyes open, rather
than doing it by default.
Unbalanced Decision-Making
On a Whim
Campaigners’ Prospecting trait allows them to enjoy diverse passions, and their
Intuitive trait constantly reminds them that the world is even bigger and more
fascinating than they realize. They may hardly be able to keep track of the things they
find interesting – art, music, environmentalism, social justice, travel, world cuisine,
meditation, yoga, health, and so on.
Competing ideas. As a result, it can be difficult for these types to choose a
path. Should they go to college to study counseling, or live and work on an
organic farm? These ideas can ping-pong back and forth in their minds, leading
to confusion rather than clarity.
No fact-finding to be found. When Campaigners become scattered rather
than empowered by their many dreams and desires, they may resign their
decisions to the wishes of others. They can also interpret fleeting feelings as
signs from fate.
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Although they may luck out and make decisions that serve them well in the long run,
there’s also the risk that they’ll regret their choices, having dived in too hastily to
avoid feelings of true responsibility.
Taking Other Opinions
Campaigners aren’t afraid to forge their own path… most of the time. Campaigners
care deeply about the opinions of parents, friends, loved ones, or other admired
mentors. Their decisions to attend college or work can be determined by the
opinions of others. This can be in the form of a parent with strong expectations, or a
group of friends who want to stick together.
Pleasing their loved ones. In the short term, these types might feel good
about pleasing their loved ones by going along with their wishes, but in the
long run, they can set themselves up for an unfulfilling, passive way of life.
Neglecting being true to themselves. “To thine own self be true” is more
than a cliché for Campaigners; it’s a necessity. If they don’t take responsibility
for their decisions and listen to the longings of their own hearts, their sense of
self-esteem and self-efficacy can erode.
Social energy and human connection soothe their souls, and they can feel stress at
the idea of displeasing a loved one or alienating themselves from someone who
matters to them.
Rebalancing Decision-Making
Utilizing Due Diligence
Decision-making can be overwhelming to Campaigners, who see the value in
choosing work, college, or an alternative to both of those choices. As a result, they
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may make decisions impulsively or follow others’ wishes. To move past the
discomfort of personal responsibility for their choices, they may even be tempted to
entrust their futures to a coin toss, imagined signs from the universe, or – in cases of
true extremity – a Magic 8-Ball.
However, they may be surprised at how much fun it is to thoroughly and responsibly
investigate their options. After all, finding out more about potential paths involves
many of these types’ favorite things: exploration, imagination, and conversations
with new and interesting people.
To find the fun in balanced decision-making, Campaigners can try the following:
Look for socially engaging ways to learn about potential options. This includes:
o Asking college admissions offices for opportunities to shadow current
students and attend courses with them.
o Set up shadowing opportunities or informational interviews with people
whose jobs seem fascinating.
o Reach out to college professors in areas of interest and ask for a brief
phone call or a chat over a cup of coffee.
These efforts can illuminate the day-to-day reality of these paths and whether they’re
a good fit for what Campaigners want in their lives.
Before meeting or speaking with these people, prepare a list of thoughtful
questions. These questions should cover how these people got to where they
are, what they consider rewarding or frustrating about their daily lives, and
what someone needs to do to succeed in their sector.
Take notes afterward, and consult these as part of the decision-making
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By doing their due diligence in this way, Campaigners can get a realistic sense of their
options, forge new connections, and set themselves up for a more balanced decisionmaking process.
Enhancing Independence for Decision Making
To escape people-pleasing, Campaigners need to take some alone time and separate
what they want from what others want. Making the decisions that suit them best is
the highest form of authenticity in this matter. This insight alone can motivate
Campaigners to break past others’ expectations and make their own choices.
If they go against their loved ones’ wishes, Campaigners should prepare to support
themselves emotionally. They can achieve this by spending time with kindred spirits
– for example, friends who offer unconditional support and acceptance. It also
requires establishing kind but clear boundaries with people who aren’t
unconditionally supportive. Although it can feel painful, it may be necessary to say, “I
hear you, but I need to make this decision for myself.”
To decide on their own terms, Campaigners can consider the following questions:
What would give my life the most meaning now?
Am I aiming to make someone else happy, or am I truly seeking the right thing
for myself?
The answers may be complex, requiring significant reflection and perhaps even some
grief. After all, letting go of other people’s dreams is a kind of loss. That said, the
objective is to avoid doing something simply as an act of pleasing others. This doesn’t
mean blind rebellion, but it does require Campaigners to be faithful to their values
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and aspirations. Otherwise, they’re unlikely to benefit from college, work, or
whichever alternative they choose.
Here’s an exercise that can help:
Answer the following questions with one- to two-sentence responses,
remaining as clear and concise as possible.
o When have you felt most engaged and enthusiastic – whether regarding
work, academics, or a passion project?
o Which people in your life do you worry about disappointing or letting
down if you don’t listen to their advice or accede to their wishes?
Return to the notes from the “Due Diligence” section. What did these meetings
reveal? Consider whether any of these people mentioned disappointing loved
ones in the decisions they made, or whether they said they regretted listening
to others’ opinions above their own.
Meet with a trusted friend, guidance counselor, teacher, or mentor to discuss
these insights. Ideally, speak with someone you can trust to present a
balanced argument about whether to attend college or join the workforce. This
may mean getting more than one opinion.
When Campaigners learn to distinguish their own hopes and dreams from the
expectations of their loved ones, the decision between college and full-time
employment – or some alternative – can become much clearer.
Campaigners in College
College is more than learning things: it’s learning how to learn. College can be full of
opportunities for Campaigner students to exercise their creativity and powerful
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imaginations. Moreover, the college experience enables these Extraverts to socialize
with a more diverse group of people than they encountered at home. As a result, the
shift from high school to college increases many Campaigners’ excitement about
school and learning.
Because universities generally offer more compared to high schools, Campaigner
college students can finally embark on subjects they couldn’t find in high school.
However, like all students, they need to work hard to develop critical thinking skills,
attention to details, and consistent study habits.
Balanced Approach to College
Beyond the Comfort Zone
Campaigners love fresh starts, and they can embrace college as an opportunity to
chart untested waters.
Here’s how they can test out the waters:
Enjoy the excitement of something new. Campaigners relish the
opportunity to try something new – extracurricular activities, new academic
tracks, or a new social group. Given their passion and enthusiasm, they can
generally find plenty to enjoy about these novel experiences.
Take advantage of college resources. Campaigner students can take full
advantage of their universities’ offerings. They can also venture beyond their
comfort zones and try a full array of courses.
In the end, universities offer electives and opportunities for specialization, which
means that Campaigners can delve more deeply into the subjects that fascinate
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them. Campaigners can approach these subjects with their trademark openness and
curiosity, searching for insights into human nature in even the unlikeliest places.
The Full Experience
Some people view college as a straightforward investment, aiming only for a “payoff”
in the form of a high-paying job after graduation. Like anyone, Campaigners must
figure out how to support themselves, but they recognize that college is about much
more than increasing their employability. Gregarious and openhearted, they view
their college years as a time to build relationships, explore new passions, and grow
and mature in every respect. Here are a few examples:
Networking without knowing it. These types tend to thoroughly enjoy what
their schools have to offer, both inside and outside the classroom. Club
meetings, rehearsals, parties, open-mic nights, lively dinners with friends –
and, of course, classes.
Know how to manage their workload. At the same time, they’re likely to take
on only what they can manage without compromising their health, their
mental well-being, or their academic performance.
The result is that they leave college not only with a degree, but also a broadened
worldview, deep relationships, and meaningful life experiences.
Unbalanced Approach to College
Oops… I Did It Again
Campaigners might look to college as an escape from the things they disliked about
high school. Alas, the same issues that Campaigners faced in high school can arise
even in universities.
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I don’t want to do it. As in high school, these types might be tempted to
shortchange their efforts whenever they feel internal resistance to courses,
assignments, or instructors. They then choose to give in to that resistance.
Coasting. To do something half-baked is not the Campaigner way. Even if their
minimal efforts get them a “good enough” grade, they have the self-awareness
to recognize that they could have done more. They may even feel a bit like
phonies for not putting their best foot forward, and the idea that they’ve
wasted their time (not to mention their tuition money) may haunt them.
Afraid to break bad habits. Awareness might not be enough to change their
behavior. Guilt and shame can frustrate these types, locking them into
unproductive patterns because it’s too painful to look at their behavior in the
clear-eyed way that’s necessary to make changes.
Unless they accept that they haven’t been doing their best, they won’t be able to
reframe their approach and muster the motivation needed to get the most from their
college experience.
Running from Conflict
Principled and idealistic, Campaigners live by their values. Sure, they might not push
their worldview on others, but they tend to hold fast to opinions that make sense to
their Intuition. These opinions include the importance of harmony, agreement, and
finding common ground. Although admirable, this mindset can conflict with their
desire for authentic self-expression. So, what do Campaigner college students do
when they disagree with a professor or even feel offended by something said by an
instructor or classmate?
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Shy away from conflict. To stave off internal anxiety and unease,
Campaigners can shy away from facing these situations head-on. They can
retreat into their own headspace, never fully engaging with (or opposing) ideas
or opinions that challenge their worldviews.
Repress the anger. Alternatively, they might quietly harbor resentment that
eventually erupts in unhelpful ways – for example, an impassioned but poorly
thought-out argument with a professor.
Bottling your anger is never good – but it can be even worse for Campaigners who
can be distracted by their emotions.
Rebalancing Their Approach to College
Learning from Everything
Campaigners need to set aside time to reflect on one major question in their lives
“Why?”. Why do they do anything? Why is it important for their passions to learn about
things that seem boring or difficult?
Now that they’re in college, Campaigners can take this way of thinking one step
further by seeking opportunities for personal development and growth in these
courses and assignments. For example, the detail-orientation and memorization of
“dull-sounding” courses can help Campaigners with tolerance.
With this mindset, many worthwhile things can happen. First, Campaigner students
can gain the discipline that can balance out their free-form way of thinking. They can
learn the value of being stricter with themselves when it comes to life’s more insistent
details. Moreover, the hours they spend in uninteresting classes can become
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valuable instead of a waste of time. With time, their perception of the class may
change from tragically hollow to authentically worthwhile.
To enhance this process, Campaigners can try the following exercise:
Identify a subject that doesn’t feel particularly interesting or worthwhile. Meet
with someone who is majoring in that subject or pursuing a related career.
Ask questions:
o Why would someone become a pathologist, or a geographer, or a
marine biologist?
o What’s special or meaningful about these subjects?
o What challenges do these fields address, and how can they benefit
Take notes based on these conversations, and review them as a reminder of
the value inherent in these courses and subjects.
Through this investigation and inquiry, Campaigners might just discover new
passions of their own.
Embracing Healthy Disagreement
In collegiate settings, professors and students may voice controversial opinions or
clash over hot-button topics. This is inherently uncomfortable for Campaigner
students, as it brings their values of personal authenticity and communal harmony
into conflict.
Learning to cope with these situations is an important step in Campaigners’ personal
growth. By acknowledging that differences of opinion exist – and that these
differences matter – these types can open themselves to a healthy curiosity about
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other viewpoints without abandoning their own personal values, or creating a timebomb
consideration equip them to facilitate productive dialogues around controversial or
divisive issues.
Here’s how they can put these traits to productive use:
Initiate conversations with people whose viewpoints differ. Begin by listening
and asking questions:
o How did they arrive at this perspective?
o Why does it matter to them?
o Why do they think the world needs to hear this opinion?
Follow up by voicing personal thoughts and allowing others to ask questions
in turn. If interrupted or disrespected, say (in a neutral tone), “I’ve just listened
to your point of view. How about I take a moment to contribute my own?”
Be willing to experience internal discomfort, but leave the room if the
conversation becomes abusive or unsafe in any way. Campaigners may also
wish to end the conversation if they struggle to contain feelings of anger or
blame, as sharing these in the heat of the moment can be counterproductive.
If possible, steer the conversation toward finding common ground. That said,
accept that there may be irreconcilable aspects of these differing points of
End the conversation on a note of appreciating the diversity of thought and
the opportunity for free expression.
By opening the door for reciprocal, respectful conversation, Campaigners can do a
world of good in their universities. In addition, they can open their own minds and
increase their skills when it comes to managing conflict in healthy ways.
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Lifelong Learning
“Lifelong learning” – these words can set Campaigners’ minds ablaze. These types are
likely to delight in uncovering new terrain, turning the entire world into their
classroom. Something as simple as a nature walk or a dance class can spark a new
passion in Campaigners. Whether or not they return to a formal academic setting,
people with this personality type keep their minds – and their hearts – open for their
entire lives, finding opportunities to learn wherever they look.
Balanced Lifelong Learning
Beginner’s Mind
The prospect of learning something new excites Campaigners. They tend to embody
the Zen attitude of the “beginner’s mind,” tackling pursuits with a sense of openness
and wonder.
Here’s how they can use their mind:
Aim to be good at what they do. Like anyone, they enjoy being good at what
they do, but they’re relatively comfortable with venturing into the unknown,
whether that means planting their first organic garden or training to become
a hotline volunteer.
Welcome failure as a learning experience. Campaigners who take a
balanced approach can recognize failu–re and drudgery as intrinsic to the
learning process. They might wish they could speak fluent Japanese after their
first lesson, but trial and error are what create the messy, untidy substrate in
which true learning grows.
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As Buddhist teacher Thich Nhat Hahn said, “No mud, no lotus.” Campaigners who
take a balanced approach to learning understand that it’s not just the result that
makes you wise, but the journey too.
Listen to Your Heart
Other personality types might take a strictly practical approach to lifelong learning,
only bothering to study subjects that will earn them a raise or a promotion at work.
Campaigners, on the other hand, are likely to follow their hearts. Here’s how they
follow their hearts:
Embrace enjoyment. Their multitude of interests, whether beekeeping or
badminton or bass guitar, might seem like “wastes of time” to some people,
but these types know that learning experiences enrich their lives and provide
opportunities for personal development. Plus, they’re just fun!
Learn to help others. Campaigners often apply their studies in ways that help
others. They might sign up for a yoga teacher training program with the goal
of offering stress relief and serenity to their community, or they might take
night classes in Arabic in the hopes of becoming an interpreter for refugees.
Although these experiences might not offer significant financial gain, these
individuals can seize the opportunity to enrich their inner landscape, improve others’
lives, and enjoy themselves – all at the same time.
Unbalanced Lifelong Learning
This and That… and That… and That…
When asked what they’d most like to learn, Campaigners often have a slew of replies
at the ready: “Organic gardening!” “Bartending!” “Russian!” “How to play the harp!”
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Their enthusiasm is among their greatest strengths, but if it isn’t matched by
consistency, healthy self-discipline, and the willingness to stick with difficult pursuits,
it won’t get them anywhere. Even worse, a series of “failed” experiences can cause
these sensitive types to lose their enthusiasm for learning. These tendencies can
cause Campaigners to stumble:
Start, but never finish. Most Campaigners find it easier to start something
than finish it. If they don’t push past the internal resistance that arises
underdeveloped persistence.
Here today, gone tomorrow. They can flit from one area of learning to
another, embracing a succession of expensive, short-lived hobbies.
After years or decades, Campaigner students may look back and realize that they’ve
learned very little because they never stuck to anything.
Hobby or Profession?
Falling in love with new subjects and pursuits tends to give Campaigners an
intellectual head rush.
Go all in. In the throes of their newfound passion, they might decide to go all
in – buying professional-grade equipment, signing up for lessons with
expensive teachers, registering for conferences and retreats, and so on.
Impulsive. On the most impulsive end of the spectrum, they might decide that
“following their hearts” means leaving their jobs to practice these new
endeavors professionally.
Make hasty but big life decisions. As they say in the equestrian world,
“Whoa, there.” Falling in love may feel good, but it clouds objectivity, a stodgy
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but necessary consideration. If Campaigners don’t take time to ensure that
they truly love new subjects before making big decisions, they can set
themselves up for disappointment. Moreover, they can be quite hard on
themselves if they don’t follow through, making this a recipe for damaged selfesteem as well as lightened wallets.
Campaigners’ passion is amazing, but it can all turn sour if they also don’t take the
well-being of their pragmatic lives – finances, family, food, shelter – into
Rebalancing Lifelong Learning
Giving New Ideas A Fair Chance
Campaigners may fear that a dose of realism will kill all their dreams – including their
learning goals. As a result, they can avoid overthinking opportunities before they
jump in. On the plus side, this attitude generates a tremendous willingness to try new
things and take on initiatives with intangible benefits.
For example, learning American Sign Language won’t yield a pay increase for most
Campaigners, but it can enable them to communicate with a new group of people.
Alas, if these types don’t stick with what they start, they can set themselves up for
short-lived and potentially frustrating experiments rather than sustainable
From graduate school to tuba lessons, many ventures become difficult or challenging
once the initial excitement wears off. At this point, Campaigners may experience
inner resistance. However, by tackling and working through these challenges,
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Campaigners can deepen their enjoyment and find more gratification in their
learning experiences.
To stick with these new pursuits even when they don’t come easily, Campaigners can
try the following:
Set up an informal “support network” of friends, classmates, or peers.
Establish a regular time to hang out and discuss challenges and personal
progress. For example, a group of aspiring writers might meet at a coffee shop
every week to share how their work is going, talk through issues, and bask in
the inspiration that comes from one another’s company.
Ask one more of these people to become “accountability partners.” Send each
other progress updates on a predetermined basis, and if possible, set aside
time to work, rehearse, read, or study alongside each other.
If appropriate, develop meaningful relationships with mentors and
instructors. Chat with them after class, take them out for lunch or coffee, and
ask for their advice, support, and guidance on issues that arise.
By building social support into their learning experiences, Campaigners can equip
themselves to stick with the activities they love even when the going gets hard. In
many cases, this results in more meaningful – and pleasurable – experiences.
Practice Effectively Harnessing Enthusiasm
For many Campaigners, new learning experiences can trigger a “honeymoon phase,”
during which they can’t imagine doing anything but their newfound passions. By
contrast, the workaday world may seem especially lackluster – especially if what
they’re learning has nothing to do with their professions.
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These types love to live wholeheartedly, and during this phase, the grand gestures of
buying expensive equipment, committing to pricey instruction, or even quitting their
jobs to “pursue their dreams” may be especially tempting. Sure, it can be liberating
to leave a job in favor of something that feels more exciting, and sometimes an
aspiring photographer really does need to invest in a better camera. At other times,
however, grand gestures can lead to grand regrets.
Campaigners can make empowering rather than irresponsible decisions by noticing
when their natural exuberance veers into impulsiveness.
Do they think they can’t write their novel unless they get an advanced degree, buy
the best computer and software, and sign up for a writing retreat on a Greek island?
Do they believe they won’t be a “real” jazz pianist, painter, or motivational speaker
unless they give up their jobs to pursue these passions?
By questioning these assumptions, Campaigners can open their minds to realistic,
sustainable ideas for incorporating learning into their lives.
Here are some steps they can take to keep their impulsiveness in check:
Brainstorm ways to reduce the financial costs of a learning experience. Is it
possible to borrow gear from a friend instead of buying everything new? Are
there volunteer positions that offer hands-on experience and instruction?
If it’s necessary to work with an instructor, school, or institution, call and ask
whether they offer work-study options. For example, many yoga studios offer
free classes to people who are willing to check in other students and sweep
the room after class.
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Ask instructors or mentors for advice on balancing the requirements of a new
undertaking with the demands of daily life. Can photo shoots be scheduled for
weekends or days off?
If considering a new profession or side-gig, ask instructors or mentors for
advice on the marketability of this activity. Is it realistic to expect this endeavor
to pay the bills?
If they sidestep all-or-nothing thinking, Campaigners can harness their enthusiasm
and enjoy the honeymoon phase – and all the phases that come after it – rather than
letting their initial excitement drag them off course.
Oh, The Places You’ll Go!
Campaigners don’t need classrooms to learn. They can gain insights into history from
conversations with elderly relatives, find inspiration in interactions with creative
friends, or pick up the fundamentals of existential philosophy over cups of tea with
a neighbor.
That said, we all find ourselves in formal academic settings at some point during our
lives. Through awareness of their strengths as well as their counterproductive
tendencies, Campaigner students can set themselves up for learning experiences
that enrich their minds, open their hearts, strengthen their resolve, and bolster their
To venture beyond their intellectual comfort zones, these types can seek out the
good in seemingly unglamorous subjects with the same curiosity and openness they
bring to new acquaintances. To revive their motivation, they can cultivate
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relationships with mentors or instructors who provide accountability and coach them
on sustainable, consistent study habits. And, to move past their preconceptions
about what they’re “good” or “bad” at, they can develop a growth mindset, priding
themselves not on their grades but on their willingness to do their best.
If they manage these objectives, these types bring creativity and positive energy to
their assignments, inspiring their classmates (and perhaps even their instructors)
without even realizing it. Even better, they can set themselves up for a lifetime of
learning and personal growth. By using their learning experiences to develop their
intellects and expand their spirits, Campaigners can find ever more delight in the
people and places around them – and envision ever-brighter futures.
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Additional Tools and Tests
Want to dig even deeper into your academic path? If you have access to the toolkits
area of the website, we offer a variety of additional tools and tests to help you explore.
Thirst for Knowledge Test
What is your interest in gaining knowledge? How does your desire for learning affect
your life? This tool will help you explore that.
Academic Exploration Test
Do you ever wonder what areas of study might suit your personality? Find out which
subjects might be the most satisfying for you.
Perfectionism Test
Perfectionism is a desire to be remarkable and outstanding in everything you do.
Let’s see what role it plays in your life.
Type Guesser (Academic)
Are you trying to figure out what personality type your classmate belongs to? You
may find that this simple tool helps.
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Professional Development
Professional Development
This chapter explores what can help make Campaigners successful in professional
arenas and give some guidance on potential career paths. Considering how
outwardly-focused their energy is and how much emphasis these types place on the
importance of humanity, work for them is likely to become more than just a way to
put food on the table.
At the very least, they’ll adapt to the workplace with charm, practicing their highest
beliefs and virtues within the confines of any job role. They may even find a job that
is itself an extension of their heartfelt ideals, allowing their inner qualities to shine.
We’ll start by looking at the ways Campaigners approach their working life, including
both their strengths and their occasional challenges. Next, we’ll see how these types
can turn their energy toward getting the job they want, followed by a look at some
fields that may be a good match for them. To help them make wise decisions about
potential careers, we’ll also talk about some facets of the Campaigner personality
that make certain work avenues challenging. We’ll even touch on some potential
alternative career opportunities Campaigners may find exciting.
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The final sections offer a detailed look at how Campaigners relate to each of the four
personality type Role groups on the job. This will include specific advice on dealing
with some likely issues that may arise from their differences and similarities. We
hope these insights into everyday work interactions, troubleshooting, correcting
blind spots, and creating dynamic partnerships help make any job a successful
Engaged Careers
Campaigners have strong beliefs and are devoted to causes they hold dear, and
these traits support them in their careers. Their keen awareness allows them to
understand complex events and other people’s feelings, making for secure
professional relationships. The following traits are examples of where Campaigners
can shine:
Diplomatic helpers. These types excel at diplomacy, striving for harmony by
helping people cooperate through innovative ideas.
Excited by ethics. They’re fascinated by ethical matters, hidden meanings,
and novelty, and express these qualities with a bright touch.
Inspired by ideas. Soaring ideas and lively engagement make them wells of
inspiration and creativity on the job.
While capable of great zeal when inspired, Campaigners dislike routine tasks,
impersonal work, and analyzing and organizing details. To be happy, these types
need creative and social roles where they can pursue personal inspiration and
interaction with others. Not that they can’t master detailed, technical skills, but that
they prefer to connect such efforts to humanistic goals.
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Inspired Vision
Campaigners can achieve great happiness in anything that allows them to combine
their values, creative interests, and social relationships. Teaching and social work are
prime examples, but individuals with this personality type shine in diverse
professional roles. Campaigners make excellent salespeople, offering customers
both trustworthiness and care. Additionally, they have several qualities that make
them especially visionary job hunters and employees. Specifically, they:
Seek mental stimulation. Campaigners are happiest with jobs that provide
enough moral and intellectual stimulation to meet their needs.
Crave knowledge and information. Their thirst for progress, understanding,
and exploration can verge on unquenchable.
Explore all options. To find their greatest professional happiness,
Campaigners prefer exploring their interests rather than settling for an early
career decision.
Unfortunately, these qualities aren’t always the currency of the business world.
Plenty of roles underutilize their skills, leaving them feeling isolated, restless, and
hungry for change. To find their greatest professional happiness, these types are
more comfortable exploring their interests rather than settling for an early career
decision. Campaigners who are mindful not to toss aside opportunities that require
a more in-depth look are the most likely to find a profession that aligns with their
Distracting Imagination
The passion that Campaigners bring to every aspect of their lives is prevalent in their
career pursuits as well. Unfortunately, this energy can result in impatience and an
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Professional Development
inability to focus on, well, just about anything. Full speed ahead with no direction can
be the default mode for less-experienced Campaigners. In cases where such drive
can gain traction, these types can achieve stunning results, but otherwise, they may
just spin their wheels. Some of the things they struggle with include:
Predictability. Campaigners sometimes have a tough time when things go
slowly, predictably, or when tight restrictions are necessary.
Patience. They’re excited to see what comes next but may not enjoy waiting
for outcomes they’ve set in motion.
Stability. These types struggle with job tasks or roles requiring long-term
composure rather than sheer imagination and energy.
Campaigners fare poorly where a strict procedure is the norm. They thrive through
flexible experimentation and may overthink things while trying to make the right
decision. Add some pressure from superiors, and Campaigners may make rushed
decisions that are unrealistic or lack precision. For a type so capable of clever
innovation when allowed freedom, any such constraints are frustrating and can
interfere with their motivation.
Empathy and Energy in the Workplace
Regardless of their possible problems, Campaigners’ friendly concern is almost
always appreciated by their coworkers. No matter what business they’re in,
Campaigners can add cheerful inspiration into otherwise sterile workday processes.
Their commitment to cooperation manifests in the following ways:
The utmost supportiveness. Campaigners strive to always offer support,
understanding, and a cooperative attitude to set everyone up for success.
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Professional Development
Sharing knowledge. Campaigners excel at contributing their understanding
of diverse elements to the big picture.
Kindness toward all. Their warmth strengthens more than the mood in the
workplace – it increases productivity.
Rather than seeking acclaim as competitive individuals, Campaigners want to
encourage and energize people to stride forward together. They often act as inspiring
examples by boldly pursuing challenges. These types can trust themselves when
making career decisions – when Campaigners feel able to connect and share
inspiration with others in their work environment, they’re usually in the right place.
Finding Opportunity
Making the Connection
Campaigners can embrace their strengths in the job-hunting stage and on the job.
Since they’re skilled at networking with friends and acquaintances, they usually have
little difficulty finding prospective employers and getting their feet in the door. Their
passion is visible and persuasive on its own. Campaigners can be very convincing,
and can excel at the following job search preparation skills:
Crafting introductory e-mails.
Making those first phone calls or visiting employers in person.
Getting a close read on companies and their needs by researching or
connecting with individuals knowledgeable about the company.
“Excellent people skills” have become such an inseparable part of job requirements
that displaying such abilities in an interview is a must. Luckily, Campaigners can
demonstrate these skills in a way that distinguishes themselves from other
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Professional Development
candidates. It’s essential they recognize that good things come to those who wait,
however. Some careful, patient diplomacy is often required to make those first
significant steps to start their careers.
Relating Outside Interests
Campaigners can turn their beloved interests into real-life projects that appeal to
employers, sharing their accomplishments as self-promotion. This can be done in the
following ways:
By addressing their involvement. Campaigners can add any innovative
competitions or volunteer projects they’ve been involved in, how they may
have built an online presence through creative media, or any local social issues
they have taken part in on their resumes.
By sharing their passions. These types should list any passions, interests, or
important hobbies particularly important to them on their resumes.
By giving examples. It is especially helpful for Campaigners to share specific
examples of when problem-solving or people skills were used within the
context of these outside activities and interests.
Outside interests also create opportunities for connection during interviews.
Answering a question like, “Describe a situation where you used your problemsolving skills,” is much, much easier when chatting about vibrant, moving personal
experiences. Campaigners can confidently use their interests to the full extent when
promoting themselves in interviews. After all, skills are worth more when people
know about them.
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Professional Development
Preparing for the Interview
Charismatic enthusiasm alone won’t suffice when convincing companies that they’re
the right candidates. These types sometimes overlook detailed facts, focusing
instead on expressing their ideas and values. While this approach may work
sometimes, there are other important factors that Campaigners should remember
during this process. Specifically, they should make sure to:
State the facts. Remember that it’s important to clearly communicate to
employers, directly or indirectly, the concrete benefits of hiring them.
Be prepared to answer generic questions. Expect to answer many
templated questions, and clever answers aren’t always what these checklists
Keep the company in mind. Consider how their opinions harmonize with a
prospective company’s needs and goals.
Not every worthy employer is trying to change the world – or is comfortable hiring
revolutionary, overly-idealistic truth-seekers. A job interview is a time to determine
one’s fit in a specific workplace environment, not a platform for discussing passion
projects in depth. Campaigners who remember this are more likely to have a much
more positive interview experience.
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Jobs and General Skill Sets
The fields discussed below are favorable options for Campaigners, but by no means
should they limit their decision to the careers we’ve mentioned. These suggestions
are meant to get thoughtful wheels turning. This personality type can find inspiration
in unlikely places, and always keep an open mind about their future. The careers
mentioned below relate to Campaigner’s strength. However, it’s important for
Campaigners to consider, “What job will engage my heart and allow me to build on
my ideas for myself and the world?”
Whether it’s traditional medicine or something less mainstream, healthcare speaks
to Campaigners’ empathy toward others and desire to make a difference in the
world. These types gravitate toward healthy living and self-discovery, both of which
are hallmarks of such jobs. They enjoy helping others gain insight into, and control
over, their lives, and work toward a better future.
Healthcare jobs have the additional benefit of allowing these highly social and upbeat
individuals to work with clients or patients directly. Campaigners also excel in
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healthcare-related administrative jobs and leadership roles. This is especially true
when those positions leave room for human connection and not just paperwork.
Some specific jobs that Campaigners may want to consider in this field include:
Physical therapist
Massage therapist
Speech-language pathologist
Dental hygienist
Teaching and working with students suit Campaigners well, as do higher faculty
positions where they can fight for progress and lead by example. With younger
students, they’re imaginative and connected. They use their Intuitive trait and
creativity to share in their students’ excitement. They get the attention of older
students with their flexibility and willingness to discover what’s effective in the
classroom. With adult learners, they have a sense of empathy for each person’s story
that makes their classroom education the personal experience that it should be.
Campaigners intuitively treat their students as individuals with unique needs,
advocating for their success from the heart. They find constant contact with students
and colleagues throughout the day energizing and enjoy the interaction as well as
the sense that they’re changing lives for the better. There are several careers in this
field that Campaigners may be especially well suited for, including:
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Professional Development
Religious or spiritual instructor
Teacher or teaching assistant
School counselor or psychologist
Educational administrator
After-school program organizer
Curriculum developer
Childcare worker
Tour guide
Public/Social Work
Campaigners’ idealism and fondness for social engagement make them well-suited
to public service, particularly social work. Human need is a powerful motivator for
this emotionally empathic personality type, and opportunities to lend a helping hand
come in the public/social work sector. Even library positions offer chances to directly
interact with people in educational, helpful ways.
The boldest of Campaigners may find that their vision and sincerity make them
compelling, effective political leaders in the public sector. While their staffs handle
technical details, Campaigners can turn their social appeal and personal zeal toward
positively changing the world. Or, Campaigners could consider serving humanity in
front-line roles with private social aid organizations. Their desire to be involved in
making the world better knows few boundaries. Some potential careers that would
work well for Campaigners in this field include:
Social worker
Non-profit organization employee
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Community organizer
Public speaker
Bus driver
Marriage and family counselor
Service Work
Making a positive difference in others’ lives, or even just their day, is fun for these
types. Workplaces that allow them to practice their charms on the public are often
the most fulfilling. Campaigners are assets to retail and service businesses, creating
loyal, appreciative client bases. Service jobs can be an especially good fit for
Campaigners as a career or as a part-time job while they pursue other interests like
higher education or writing a novel.
Service professionals who genuinely connect with customers bring about smiles and
profits. These careers allow Campaigners to earn good money while enjoying
rewarding relationships. The hospitality industry also gives them a path to build
careers that brighten the lives of others. If they pursue their passion fully,
Campaigners can achieve success in any service career they pursue. Specifically, they
could consider the following careers:
Retail salesperson
Bartender or barista
Tourism or hospitality worker
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Grocery store employee
Store manager
Small business owner
Waiter or waitress
It can be challenging to turn artistic talent into a paycheck, but this shouldn’t
discourage Campaigners from pursuing careers related to their artistic talents. To
the contrary, they can aggressively dive into their art and rely on their social energy
to draw attention to their creations. When seeking a primary career in art,
Campaigners may find greater success with specific training or education. Having
credentials on paper can open many doors and give these types the chance to show
what they can do creatively.
Campaigners might also consider taking on second jobs to supplement their artistic
careers. Many artistic roles can be pursued as side/evening/weekend endeavors,
giving these types a chance to share their work and chase opportunities. Connecting
with other professional or amateur artists in their community, and sharing their
expansive, natural excitement and charisma, can lead to many opportunities. A few
options for careers in this field include:
Fiber artist
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Art teacher
Social Activism
Campaigners thrive when they feel they’re telling some larger truth or helping society
progress. For example, some individuals may pursue a career in law for the thrill of
argument or the challenge of problem-solving. Campaigners, however, are more
likely to use something like a law career to give support and find great satisfaction in
protecting those in need. Any position where inspiration and interpersonal skill can
achieve social justice might appeal to Campaigners.
Careers that allow Campaigners to share truths and bring people together make
them happy. Social activism through any job role is compatible with this personality
type. Whether publishing articles on corruption, bringing conflicting parties to a
negotiating table, or spreading awareness of important political issues, Campaigners
are never bored when they take on the world’s problems. In fact, Campaigners may
be especially well suited to the following careers in social activism:
Defense or consumer advocate attorney
Political campaigner
Government or non-government employee
Victim advocate
Correctional officer
Environmental engineer
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Humane society employee
Challenging Career Qualities
Some professional situations may be less suitable or comfortable for Campaigners,
forming potential roadblocks to success and happiness. They shouldn’t discount any
career merely on its face value, as when these adaptable individuals put their minds
to it, they can do anything. They can, however, objectively evaluate specific jobs
against their own needs, values, and limits. Questions are essential to good decisionmaking. To aid this investigation, let’s look at some career aspects and circumstances
unlikely to suit Campaigners.
Idealistic Frustration
Campaigners prefer harmony over conflict, and progress over stagnation. However,
they can lose their patience when people don’t share their idealistic values, which
manifests in these ways:
Righteous anger. Campaigners can become overly upset by what they
perceive as ignorance, misconduct, or violating important principles.
Moral rejections. These types may reject any profit-minded justifications that
corporations present if they seem immoral or don’t align with their values.
Speaking out. Campaigners can become overly outspoken and may
intentionally or unintentionally promote a revolutionary mentality that can
disrupt workplace morale and productivity.
Even in respectable workplaces, these individuals often have dreams and ambitions
so grand they may be difficult for others to understand. In their battles to assert
ideals over reality, they may find little support from a majority more grounded in
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convention. Many others may view them as unrealistic dreamers, questioning the
way they spend their energy. In workplaces that may smother their inspiration with
conventional thinking, the sense of being an outsider can be unbearable for
Repetitive or Impersonal Work
People with this personality type love their work to have a personal touch. They see
most problems in terms of their human elements and social benefits. Any job
revolving around something rather than someone, such as assembly-line style work,
data entry jobs, and purely technical tasks can leave Campaigners unfulfilled. This
doesn’t mean they can’t succeed in highly technical or data-intensive jobs, especially
if these requirements are met:
Opportunities for creativity. Campaigners can handle complex data
involved in creative, unique expressions, such as designing or crafting things.
Goals with guts. Driving any repetitive or detail-oriented work with a grand
goal allows Campaigners to blossom.
Connection to purpose. If a purposeful connection to their work exists,
Campaigners can find fulfillment in otherwise unattractive work, no matter
how boring.
They might not make the happiest ditch-diggers, but they might gladly dig endless
tree-planting holes to help restore the environment. It’s all about context and
meaning for this idealistic personality type.
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Isolation on the Job
Like many Extraverts, Campaigners can become bored or lonely in isolated job roles.
Such social types need the opportunity to share ideas and cooperation, and if it
doesn’t happen at work, they can become dissatisfied.
Failure to thrive. They may perform reasonably well on their own but are far
more energized by some degree of social integration, especially working in
Self-imposed solitude. Some jobs may require extended periods of solitude,
and, if Campaigners find themselves drawn to such roles for some higher
purpose, they can struggle with the isolation.
Campaigners who choose careers that lack interaction with others can balance the
isolation of these positions with social engagement during their personal time.
Socializing with friends or family outside of work provides a sense of energy that
Campaigners need, even if their work doesn’t.
Career Alternatives
Independent Minds
People don’t need typical jobs to live comfortably if they can handle the unknown as
well as Campaigners. Many find the notion of self-employment scary, but we live in
an age of possibilities, and Campaigners know this as well as any other personality
type. The following traits make them especially adept at navigating self-employment:
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Confidently creative. As imaginative individuals, their ability to innovate,
dream, and connect with people can open many doors.
Shameless with self-promotion. Working independently may be a satisfying
and viable option for them, as they have no trouble promoting what they love.
Fearlessly seek freedom. These types enjoy freedom, creativity, and active
days, and being self-employed gives them excellent opportunities to find these
things while still earning a living.
Unfortunately, trying to start a business without a solid plan can lead to frustration,
heartache, and an empty wallet. Campaigners may have some aversion to the rules
of the corporate world and become frustrated with regulatory tedium and
However, finding a worthwhile cause and turning it into an ethical business idea can
be rewarding for these types – enough to justify a little stress. The keys to success
include a good idea that speaks to others and strong relationships with vendors and
clients. Campaigners’ empathy and enthusiasm serve them well in these areas.
Joining Forces
When considering any self-employed path, Campaigners must be willing to
experiment and fail along the way. One excellent way for these types to go into
business for themselves with less risk is a partnership with a few compatible
individuals. For this to be an effective option, Campaigners should focus on:
Share the load. Campaigners can share liabilities and benefits, parleying their
social skills and creativity into trusting relationships with their partners and
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Don’t forget the details. It’s important for Campaigners to keep a close eye
on details as business associates appreciate charm and ingenuity, but they
expect punctuality and effective follow-through.
Find a complementary crew. Campaigners should make sure that they are
getting help from other complementary personality types to handle tedious
but critical details such as accounting, planning, and organization.
Outsourcing those duties they are less adept at allows Campaigners to focus on the
social and creative side of their work. Ideally, these types will find a partner or team
where the members balance one another’s strengths and weaknesses. This helps to
ensure that logistics are taken care of while still maintaining an acceptable level of
Anything is Possible
Once they’re organized and prepared, anything that combines Campaigners’ passion
with their skill or knowledge could become a small business. Always creative, they
might find profit from any number of diverse talents, including these examples:
Design consultant
Building on another primary trait, Campaigners can pursue self-employed careers
that focus on healing, such as chiropractors, marriage counselors, and psychological
or physical therapists. These careers are all necessary positions that mix their gifts
for empathy with healing skills. Nutritionist, massage therapist, and personal trainer
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are also related job roles that offer self-employed Campaigners opportunities to help
others work toward health and healing.
Hobbies: Creative Refuge, Future Potential
One possible way for Campaigners to find satisfaction apart from their work life is to
transform personal hobbies into paying work. An outlet for creative energy can help
them deal with job frustration until they can make a career change. There are several
reasons that this option would appeal to Campaigners, including:
A desire for autonomy. When they find themselves in unrewarding jobs, the
chance to do something exciting and inspiring without the constraint of
authority feels wonderful – especially when they can step into an authority role
Opportunities for recognition. When others notice the products of
Campaigners’ personal passions, their hobbies may garner them unexpected,
but much appreciated, acclaim.
Potential for profits. The benefits of developing their hobbies may be
personal at first, but considering the social skills that Campaigners possess,
sharing their work can quickly become profitable.
While this is an excellent idea for any personality type, it’s especially satisfying for
Campaigners who crave freedom and flexibility. If they can maintain both their focus
and a high level of passion for their hobby-turned-business, they will have endless
opportunities for success.
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Professional Volunteer
Living a Dream
One daring and inspiring option for Campaigners is that of professional volunteer –
making income second to their goals of changing the world. This may be an
intimidating option as many individuals, Campaigners included, prefer to make
money from their chosen career. If they choose this route, however, they can
Gaining personal satisfaction. While financial prosperity is usually off the
table, unparalleled personal satisfaction and growth can take their place.
Finding extra support. If supported by income from other endeavors like a
part-time side job, or even willing partners or parents, Campaigners who
devote themselves entirely to conscientious social progress can move
Finding purpose at any stage. This is also a role these types can transition
into at any stage of life, from their first true career to a purpose-filled project
later in life.
Experienced Campaigners can find a need for their abilities and knowledge
regardless of their background. This is especially true if they’re willing to travel.
Anyone from welders and carpenters to teachers and gardeners can make a
difference. Any skills and knowledge can be of use when driven by a desire to help.
Resumes of abilities with passionate cover letters can allow them to enter many
organizations as volunteers. If they can accept potentially limited material lives, the
rewards to their souls can be endless.
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Act Locally
If large organizations or world travel are unappealing to Campaigners, local action
can be just as meaningful. Distinguishing themselves with their dedication and
passion may even lead to long-term, paying positions for Campaigners if they so
desire. Some local volunteer options that align with Campaigners’ greatest strengths
Promoting a local cause. Promotion or fundraising roles with idealistic
organizations ranging from grassroots political groups to charities.
Being a mentor. Something as basic as tutoring young children in reading and
math can be done by almost anyone with warmth, patience, and a high school
education, and can make an incredible difference.
Seeking community involvement. Volunteering need not be big and flashy.
Sometimes something as simple as sitting at home making phone calls to
grocery stores to organize food bank donations can be helpful and fulfilling.
A commitment to volunteerism may be one of the best ways for Campaigners to
satisfy their desire to create harmony and healing in the world. They can do this while
keeping their day jobs or plunge into the deep end and devote their time entirely to
helping others.
Workplace Cooperation Between Roles
It’s useful to have something in common when forming relationships in the
workplace. Campaigners, however, can achieve a connection even when they don’t
share similar backgrounds or traits with coworkers. Using their empathy,
Campaigners can promote mutual understanding and encourage the consideration
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of each individual’s perspective. This section covers workplace pairings between
Campaigners and all four Roles, including brief overviews of potential compatibility
and obstacles.
Campaigner–Analyst Cooperation
Both Campaigners and Analysts prefer to advance the “big picture” rather than fiddle
with mundane facilitation details. Both can absorb knowledge almost subconsciously
and then incorporate it into a larger constellation of meaning, often connecting
things in profound ways. This similarity in style and shared love for creative thought
give these types ample opportunities to combine their talents.
Balanced Campaigner–Analyst Cooperation
Complementary Counterpoints
Campaigners live in a world of values and empathy. Analysts are more comfortable
with systems and logic. Their differences may appear initially incompatible. However,
combining their unique approaches to interact in the workplace can be successful.
Campaigners can help their Analyst coworkers integrate their love of logic with the
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empathy necessary for an ethical workplace. Specifically, they can provide the
new perspective.
Campaigners can broaden Analyst
perspectives by offering them a foundation of human connection.
A human approach. Analysts sometimes allow efficiency to trump empathy,
but Campaigners provide “soul” to any systems that Analysts devise and help
bring out their humanity in the workplace.
An organization founded only on the values of creativity and harmony has the
potential to lose sight of the unpleasant factors necessary to any business. Rational
analysis is essential for any organization to grow and prosper. Campaigners can rely
on Analysts to provide a critical counterpoint to their potentially unrealistic optimism.
If running an organization together is like captaining a ship, then Campaigners can
chart optimistic courses – while Analysts spot hidden icebergs.
Brain Storms
As Intuitive types, Campaigners and Analysts are always talking about their ideas for
the future. While many people would find this constant quest for the new and novel
exhausting, these types thrive on potential and possibilities. Brainstorming is their
forte, and the myriad of ideas they can generate will bring value to any business
venture. As coworkers, Campaigners and Analysts are:
A dynamically creative combination. Put them together in a work
environment, especially one where they share tasks and duties, and they’ll
brew a veritable storm of creativity together.
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Adept at discovering solutions. While both are prone to playing in the realm
of theory, job requirements can prompt them to try out their ideas together in
the real world, leading to discoveries and accomplishments.
Considerate of function and human factors. Analysts process any shared
ideas through a rational filter that looks at possible functionality, and
Campaigners are extremely perceptive of how ideas can relate to and affect
Functionality is crucial for any plan to be successful. Equally as important, however,
is making sure that the people involved are being considered as well. Whether it’s
revising a customer service policy, designing a website, or creating a sales
presentation, this visionary team can take the world by storm.
Unbalanced Campaigner–Analyst Cooperation
Frustrated Collaborations
While Campaigners and Analysts can work together in complementary ways, their
differing traits also create points of contention when they lose patience or refuse to
compromise. Both are creative, but they may not have equal fondness for
engineering the technical aspects of plans, methods, and practices. These challenges
can manifest in several ways, including:
emphasizing hope rather than mechanics. In turn, Campaigners can regard
Analysts as cynical and pedantic.
Different desired outcomes. Analysts tend to search for optimized
approaches, while Campaigners focus on idealistic outcomes.
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Unbridled optimism meets overt pessimism. Campaigners may point
excitedly to the expected success on the horizon, while Analysts point to
endless potential pitfalls or relentlessly explore details.
This isn’t to say that Analysts are the more responsible parties. These types can
become so obsessed with a plan’s details that they delay any progress Campaigners
create with their energy. Habit and lack of cooperation can turn this potentially
dynamic duo into a frustrated odd couple.
These types also go about negotiation, argument, and reconciliation in different
ways. With their differing approaches to dealing with issues and conflict resolution,
Campaigners and Analysts will likely find themselves at odds at some point. Their
differences may be demonstrated in the following ways:
Difficulties with diplomacy. Campaigners value friendly relations as much as
anything else but may be disappointed by Analysts’ blunt, detached
relationship style.
Facts trump feelings. Facts can often sway and compel Analysts to change
their behavior toward others, but feelings rarely can.
Opposing priorities. Campaigners’ approach from the opposite direction,
with their concern for relationships shaping their behavior, sometimes
regardless of logic.
Analysts might criticize an underperforming coworker, pointing out their flaws in a
rational manner but disregarding their feelings. Campaigners are far more likely to
put that person’s feelings first. They will try to avoid direct criticism and instead offer
support to help them improve. Analysts can come across as insensitive, and
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Campaigners can easily become combative if such attitudes strike them as mean.
When communication devolves into mutual criticism and irritation, these coworkers
might never understand each other’s great value.
Rebalancing Campaigner–Analyst Cooperation
Engaging With an Open Mind
Campaigners can learn to work well with their Analyst coworkers by engaging with
them in an open-minded and respectful way. They can tryb asking them for their
input and perhaps even using it when appropriate. Analysts love to share their
opinions and ideas and appreciate that someone cares what they think. Campaigners
can explore Analysts’ logical view of work processes, and practice incorporating a
little of that type’s insights into their methods.
This questioning approach can also be useful when Campaigners perceive a block in
progress or a misunderstanding. They can ask Analysts where the disconnect lies,
and how they might prevent similar problems together. An empathetic attempt at
compromise is natural for Campaigners, and adding direct, clear communication
appeals to Analysts.
When working with Analysts, Campaigners can use these tips:
Ask for opinions and ideas on an issue.
Listen to the response with an open mind.
Respond evenly and calmly – try to connect cheerfully.
Ask, “How can we move forward on this?”
Reach compromises in terms of what will best achieve work-related goals.
Choose forgiveness – focus on progress instead of blame.
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Analysts often expect conflict, so when they find friendliness and interest instead,
they are more likely to reflect it. Campaigners’ open, positive example helps to foster
a more productive and pleasant workplace for both types.
Practice Communicating Effects
Campaigners will find working with Analysts less frustrating if they keep in mind that
these personality types are often unintentionally cold. These types might ignore
friendly gestures out of a desire for efficiency. Once Campaigners realize this, they
can forgive such tendencies and work to create good relations. One way to engage
Analysts’ logic is by discussing how social investment affects people and boosts
productivity and efficiency. Analysts who feel great regard for coworkers, but are
blind to emotional issues, appreciate an informed perspective.
Campaigners should take care not to criticize or condescend (either can irritate
Analysts). Instead, they can offer friendly insight into how words and deeds create
emotional responses in others. Analysts may decry such things as “silly,” but
Campaigners can show that they are a reality that can be “optimized.” It’s up to
Analysts whether they’ll try, but Campaigners can certainly share their wise example
– and, of course, clarity about how they wish Analysts to treat them.
Here are steps to ease interpersonal friction with Analysts:
Any time an Analyst acts inconsiderately:
o Ask to speak to them privately for a moment.
o State that feelings are a fact in the workplace.
o Calmly explain how their words or actions “could be” objectionable.
o Offer to help resolve any underlying frustration or discontent.
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o Respectfully point out how a shift in tone might be more efficient for
everyone. Strike a friendly and supportive tone, without accusation: “It
might be easier if…”
o Know when to back off if Analysts aren’t interested in help.
Campaigners can become valued social links between Analysts and other employees.
Essentially, they act as translators who add to workplace harmony. With their insight
and care, they can easily bring out the best in Analysts, especially when they start by
expressing concern and care for their happiness and well-being.
Campaigner–Diplomat Cooperation
Campaigners and other Diplomats have the advantage of speaking the same
language; they’re visionaries focused on growth, humanity, and exploring
experiences. When working together, their discussions may sometimes wander in
ways that strike other types as impractical, but they can be the first steps to
marvelous creative progress.
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Balanced Campaigner–Diplomat Cooperation
Meaningful Inspirations
Campaigners often find delightful work partners among other Diplomats who enjoy
discussing more abstract matters. Others may talk about the nuts and bolts of an
organization, but Diplomats speak to one another about creating harmony and
growth within the workday. Working together, Campaigners and other Diplomats will
Bigger goals in mind. These types are driven, especially when they know that
their actions are part of a larger principle or ideal.
The best of intentions. While they may appear overly idealistic to other types,
Campaigners and other Diplomats agree among themselves that there’s
always a better way and a better world possible.
A focus on the future. Conversations between these types lean toward the
future or creative ideas, as convention holds no interest for either of them.
These types may find one another a relief from the tedium they experience at work
– or with some other personality types. They each discuss ideas as something
purposeful and relevant. Metaphors and symbolic language serve as shorthand for
Campaigners, and they appreciate other Diplomats’ understanding of their use. Day
to day, they can boost each other’s energy on the job.
Progress in the Workplace
Campaigners and other Diplomats quickly target any injustice or unfairness in
business and may form strong alliances around such matters. Positive change
inspires these types, and they understand each other when such problems arise.
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They waste no time combining their skills and abilities to improve the workplace and
will work hard to:
Protect the people. Campaigners and other Diplomats agree that a cold,
calculating, unethical business needs to be fixed, and are fast partners in such
Promote progress. If they make their ideas heard together, these types can
create a better workplace and drive progress for the entire company.
Keep each other motivated. When motivated, these types not only reinforce
each other but also offer their unique views to help balance each other’s
personal motivations.
Passion and objectivity rarely align, so coworkers with similar spirit and values can
become valuable checks and balances. In addition, Campaigners are likely to find
comfort having colleagues with not only shared traits but a common purpose. This
compatibility can yield great results for these types both personally and
Unbalanced Campaigner–Diplomat Cooperation
Echo Chamber Aspirations
Campaigners and other Diplomats have no trouble understanding each other.
However, without the benefit of insight from those who think differently, they may
become too immersed in their style of thinking, habits, and shared perspectives. Two
such idealistic, creative types may counterproductively focus on grand ideas instead
of practical action. To prevent this in business and life, it’s vital to have diverse people
around to provide different viewpoints and skill sets, or else they may struggle with:
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Ideas without plans. Too many Diplomats brainstorming in one room may
produce too many guiding principles and too little tactical planning.
A lack of progress. Idealistic discussion can lead to gridlock, especially as
Campaigners and other Diplomats struggle to make hard, practical decisions.
Being divorced from reality. These types may fail to bring each other down
to Earth, even in crucial moments.
Both Campaigners and Diplomats are prone to ignoring reality in favor of their own
grand ideas. This tendency can complicate matters even more when these idealistic
types disagree. When this happens, Campaigners and their Diplomat coworkers can
find it hard to reach compromises.
Getting Off Track
Campaigners working alongside other Diplomats may let distraction set in when the
job calls for focused action. Even the best of intentions can cause an overly ambitious,
and often entirely unrealistic, approach to a situation. If they let their idealism dictate
their direction, these types will end up:
Rejecting reality and routine. Endless inspired discussions can do as much
harm as good, and both personality types can struggle to stay in the reality of
the situation, especially when work becomes repetitious or routine.
Being driven to distraction. They see each other’s company as a refuge of
imagination, and this can take their attention away from tasks and
responsibilities that don’t offer as much enjoyment.
Adding unnecessary duties. Even if Campaigners and fellow Diplomats don’t
lose sight of their work objectives, they can lead each other off course, as
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they’re both more eager to infuse responsibilities and duties with meaning and
joy than simply complete them.
It can be hard enough for Campaigners to buckle down and focus on the task at hand.
With other bright, imaginative Diplomats nearby, it can become downright
Rebalancing Campaigner–Diplomat Cooperation
Getting Grounded Together
Campaigners working with other Diplomats can ground their thinking by tapping into
their fresh perspectives and creativity. Sharing ideas back and forth inspires
everyone. These Intuitive types can take time together to consider what they’ve
learned from others. Campaigners and other Diplomats can both benefit from using
reflection to balance out their tendency to speculate.
Campaigners and other Diplomat types can also take care to maintain hands-on
efforts when working together toward any goal. Specifically, they can remind each
other to set and meet achievable goals. Instead of mentally leaping forward to an
assumed outcome, they can take the time to complete each stage and contribute
thoughtful review.
The following steps can help ground Campaigners and other Diplomats as they work
When devising a goal or method, include outside sources of input (colleagues,
Internet research).
Take time to consider contrasting input together, and stay open-minded.
Compare plans to existing policies to ensure compliance.
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Break plans down into individual steps achievable within realistic timeframes.
Put the plan into action together.
Complete each step fully.
Review and adjust future steps based on what’s learned.
Congratulate each other for every accomplished phase.
Keep each other on track until it’s done.
The key for these types is to set goals they can achieve by incorporating the realistic
views of others, and then prove their capability by finishing them. As they master this
process together, their shared goals can grow larger and more imaginative.
Avoiding Workplace Distractions
Being supportive is important to Campaigners, and other Diplomats know this
perhaps better than anybody. When their emotional awareness is well-developed,
Diplomats can be great sources of encouragement for each other in the workplace.
Sometimes the best form of support, however, is to allow each other to focus on a
task without interruption. Socialization can be especially distracting for these types,
and they benefit from coworkers who help to keep them on task.
Campaigners and other Diplomats can actively focus each other on their obligations.
In realistic terms, this means recognizing when their attention has wandered, and
gently reminding each other of the intended effort in the moment. Resisting the urge
to jump into different subjects in the middle of a task is a great start, as either type
can avoid being the seed of distraction for their coworkers. Support at work means
enabling work to get done – they can leave anything else for personal time.
Here are tips Campaigners and other Diplomats can use to help avoid distracting
each other:
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If the impulse to interact surfaces, consider these questions before taking
coworkers’ attention away from their current tasks:
o Are they busy?
o Will the interruption distract them?
o Is the interruption necessary?
o Is the interruption even work-related?
Instead of interrupting, consider:
o Sending an e-mail with any work-related requests.
o Waiting until they’re obviously between tasks.
o Holding thoughts and ideas until break times.
o Making plans after work to discuss personal matters.
When coworkers show (or bring) distraction, indulge them for a friendly
moment, and then:
o Subtly ask if they’re done with their tasks: “Weren’t you working on ___?”
o Hint at the importance of completing them: “Cool! I know that it’s
important to get ___ done.”
It’s certainly good to maintain cheerful interaction on the job. For easily distracted
types like Campaigners, however, it’s important to create some reasonable limits.
This is especially helpful when it comes to respecting their Diplomat coworkers’
focus. Once they meet the deadline, there’s plenty of time to celebrate ideas and
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Campaigner–Sentinel Cooperation
Both Campaigners and Sentinels like to see ideal outcomes, and have much to talk
about when it comes to the usefulness of people in the workplace. While
Campaigners focus more on ideological matters, Sentinels’ interests lie taking care of
others on a practical level. Both of these types find fulfillment in creating peaceful
social environments, uniting them with a very useful common goal.
Balanced Campaigner–Sentinel Cooperation
Adding Different Essentials
When these two personality types can communicate well, they will find they
complement each other’s skills nicely. Campaigners and Sentinels both prefer
harmony and cooperation, especially in the workplace, even if these preferences
exist for different reasons. These types balance out the workplace in these ways:
understanding of people helps Sentinels negotiate the human aspects of the
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Professional Development
workplace, minimizing conflict and rallying coworkers around a common
cause or goal.
Improved decision-making. Sentinels help Campaigners stay on target and
work with precision, productivity, and tough but necessary decisions.
Promoting the practical. Sentinels are great examples when practical focus
is needed, helping Campaigners keep grounded and moving in the right
Besides helping each other, Campaigners and Sentinels provide different kinds of
support for an organization. For Campaigners, it’s the larger picture and the big ideas
that are important because they look to the future. Anything that comes across as
“picky” or “strict” may feel unimportant to them, so they sometimes miss small but
essential details. Sentinels rarely do, and their diligence supports Campaigners’
creativity to ensure that work goes smoothly and the organization prospers.
Planning with Energy
Counterbalance can also become harmony when these types team up and put their
best qualities at each other’s disposal. With the vision and determination that both
Campaigners and Sentinels bring to the workplace, they can be an unstoppable team.
They each have their strengths in this regard, especially:
Cooperative energy. When they cooperate, Campaigners provide endless
energy and vision to accomplish a task, while Sentinels back that energy up
with practical tactics.
Goals for days. Sentinels may have significant goals of their own, and
Campaigners infuse those objectives with an adaptable, can-do spirit that
rapidly moves projects and ideas forward.
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Drive and focus. Campaigners can rely on Sentinels to help them focus their
goals by crafting the wildest of their ideas into workable plans.
Campaigners can also find a staunch core of support in Sentinels, who tend to be
attentive to duty and responsibility. When Campaigners get them on their side, they
have reliable backup they can count on for their creative energy.
Unbalanced Campaigner–Sentinel Cooperation
Unworkable Rules
Campaigners and Sentinels may find they just don’t want the same things out of the
workday. These types can easily disagree over workplace issues such as tardiness,
productivity, policy adherence, and follow-through. Specific issues they may face
Idealism meets practicality. Campaigners may struggle with Sentinel
coworkers who place procedure and responsibility above warmth, idealism,
and open-mindedness.
Different priorities. Campaigners can place creativity above rules, while
Sentinels firmly emphasize an orderly system.
Disagreeing on how things should be done. Campaigners can always
imagine something better, while Sentinels can focus on keeping things the way
they are.
Campaigners’ desire to experiment can frustrate Sentinels, who tend to be reluctant
to fix things that aren’t broken. The issue between these types is often what they
each consider obvious, unspoken priorities. Without a proper discussion of the value
of both approaches, these two types can grow to resent each other.
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Professional Development
Different Human Resources
These types differ in social workplace approaches as well. Campaigners connect with
other employees on a personal level by using their emotional instincts, while
Sentinels prefer a practical evaluation, focusing on how someone does their job.
While these two styles may not necessarily conflict, they can cause Campaigners and
their Sentinel coworkers to view each other in a less-than-flattering light. These
differences can cause these dichotomies:
Dreamers versus doers. Sentinels may think Campaigners have their heads
in the clouds, and Campaigners may feel that Sentinels care about people less
than tasks.
Order versus freedom. Sentinels can revel in a firm social order and
structured hierarchy that makes Campaigners chafe.
Equality versus authority. A climate of egalitarian friendliness that thrills
Campaigners can feel like chaos to Sentinels.
What one person appreciates about a coworker may annoy another – and they may
not understand each other’s perspectives. Sentinels may prefer a structured
hierarchy that irritates Campaigners. A climate of democratic friendliness that thrills
Campaigners can feel like chaos to Sentinels. Each may find the other’s preference
less valid than their own, especially when it comes to social structures in the
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Rebalancing Campaigner–Sentinel Cooperation
Seek Opportunities to Improve
Campaigners can recognize that it’s wise for someone to keep an eye on the bottom
line of any project and that, often, details matter greatly. Instead of resenting
Sentinels for being procedure-oriented, they can appreciate having help with things
that aren’t necessarily their strongest qualities. Sentinels are always ready to pitch in
and do the work, and Campaigners can contribute much enthusiasm, insight, and
energy to this cause.
Campaigners can also appreciate how Sentinels safeguard institutions to benefit
people. While some of Sentinels’ behavior might seem closed-minded, Campaigners
can remember that they’re trying to protect everyone’s future by keeping the
structure strong.
Ever adaptive and experimental, Campaigners can appreciate how rules and
structure may be useful by mirroring Sentinels’ skills. Here are tips that can help
Ask to work alongside an effective Sentinel when duties allow.
Explore their approach to tasks with cheerful questions.
Consider how any of their skills could be personally useful.
Practice their methods directly, and ask for their help.
Campaigners have a lot to teach Sentinels, but it’s unlikely they’ll need instructions
on how – they naturally share their unique energy. Shaping that energy through the
procedures that make Sentinels so effective on the job is a practice with a worthy
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Professional Development
Utilize Your Greatest Strengths
Stability is important, but Campaigners’ social energy also strengthens the most
important part of any organization: its people. Showing the usefulness of cooperative
action impresses Sentinels more than discussing it because they are able to see this
quality in action.
Good relationships with Sentinels can help Campaigners see the value of structure.
Sentinels can gladly help them find a path to focus their energy on the job effectively.
encouragement to be their best. Campaigners can show Sentinels the usefulness of
human connection in the workplace by offering it to them directly in these ways:
Keep an eye on their attitude.
Ask if they’re doing OK.
Ask what the problem is.
o Offer help.
o Conform to their style when helping.
If they seem upset:
o Ask if they’re feeling all right.
o Ask if they’d like to talk.
o Ask if there’s anything you can do to help.
o Give emotional support and reassurance.
o Make an offer of ongoing support: “If you ever want to talk…”
Simply being kind and helpful goes a long way toward appreciating each other’s
presence in the workday, even if one type is more focused on crafting relationships
than the other.
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Professional Development
Campaigner–Explorer Cooperation
The common ground between Campaigners and Explorers is one where fascination
with newness and discovery drives personal achievement. They both enjoy a sense
of moving forward in life and finding ways to improve what matters to them. These
types also possess ready adaptability and an openness to change that allows them
to engage experiences boldly and creatively, on the job and in life.
Balanced Campaigner–Explorer Cooperation
Supple Savvy
Both Campaigners and Explorers enjoy learning and accomplishing new things, and
in the workplace, these types approach from different but highly complementary
angles. Combining their skills, they can accomplish these tasks:
Seeking solutions. Campaigners often connect with challenges in abstract
ways, and Explorers easily find solutions to practical problems.
Finding the answers. Explorers look at a tangled mess and see how to fix it
and keep it working, often in unique and exciting ways.
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Professional Development
Developing unique perspective. Campaigners can see a whole new
perspective on the problem itself that enables solutions and immediate ideas
for improvement.
Despite their differences, both types respect flexibility and active engagement. Rules
don’t bind them tightly, and they freely share innovative ideas. While Explorers are
much more hands-on and utilitarian compared to Campaigners’ idealistic pursuit of
values, their common comfort with change helps them cooperate. Creative vision is
realized through down-to-earth proficiency when Campaigners and Explorers
communicate and work together.
A Relaxed Approach
The ways these coworkers might inspire each other are uncountable, but one
certainty is that they aren’t likely to stress each other out. As Prospecting types, they
prefer keeping their options open and exploring any new ideas that may arise. They
also both prefer:
Freedom from constraints. Neither appreciates pressure or external
constraints, and while they may freely offer each other their views and ideas,
they’re unlikely to be controlling or try to push each other to do things in a
certain way.
Giving (and receiving) permission. Their shared permissive tendencies come
from different motivations but are equally appreciated by both.
A relaxed approach. Campaigners and Explorers both employ a carefree yet
effective approach to work.
Campaigners can learn a lot from the way Explorers express their potential. It’s not
the planned practicality of Sentinels but is focused on the present. This attention
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Professional Development
results in an efficiency without stressing about unlikely possibilities. Experienced
Explorers can be fantastic examples for Campaigners to follow. Their loose style is
compatible, and their grasp of what can and should be done is often extremely
Unbalanced Campaigner–Explorer Cooperation
Campaigners and Explorers employ contradictory approaches to dealing with
conflicts and developing ideas. The differences between these two types reveal
themselves in both scope and timeline and can create issues on the job. Specifically,
they may differ in these ways:
Diverging focus. Campaigners may focus too much on conceiving “big picture”
ideas, while Explorers tend to focus on immediate tasks.
Driven in different directions. Discussions about future possibilities drive
Campaigners, while Explorers want to dive into what’s in front of them.
Fail to see the benefits. These types can easily butt heads over which is the
more appropriate focus if they can’t learn to appreciate that both are useful,
and can be complementary.
Unfortunately, Campaigners may find that Explorers are unimpressed with even their
best ideas if talk doesn’t quickly lead to action. Furthermore, they can be bluntly
impatient about it. Campaigners can struggle with follow-through, and while
Explorers are no strangers to wandering focus, they have little respect for pure
theory. Their preference for action over ideas can create friction when Campaigners
are attempting to focus their thoughts.
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Professional Development
Moral Questions
While neither type is held back by standards, Campaigners connect deeply to their
idealism and compassion. Explorers aren’t amoral, but idealism is rarely as much of
a focus as practicality in the way they handle business. These differences can
manifest in other ways, such as:
Moral superiority. Campaigners may see Explorers as shallow with their
focus on only the present moment.
Resentment and frustration. Explorers will strongly resent even implied
moral accusations, especially from a type that may themselves practice radical
A lack of respect. If either type settles on judgment instead of
communication, they may treat each other with disapproval, and assume that
there’s little point in engaging.
In discussing workplace plans and practices, it may concern Campaigners if Explorers
place goal achievement over human costs. If Campaigners don’t resolve their
negative judgments, they may build resentment toward their Explorer coworkers –
who are likely to reciprocate the feeling.
Rebalancing Campaigner–Explorer Cooperation
Learning to Work Together
A great way to address differences between different personality types is to express
appreciation for what each person bring to the table, rather than focusing on what
they lack. Campaigners can appreciate the way that Explorers deliver practical
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Professional Development
solutions to the workplace. Explorers, in turn, can learn to value how Campaigners’
ideas are inspiring starting points for things they can accomplish together.
When talking with Explorers, Campaigners can avoid wandering too far into lofty
discussions made up mainly of theoretical ideas. While Explorers probably
understand the concepts, they most likely prefer to focus on how to implement them
on a practical level. Vigorously stepping into action together can unify these two types
into a creative force to be reckoned with.
Campaigners can use these tips to help them join forces with Explorer coworkers:
Share ideas in a framework of how a task might be done.
Invite participation with excitement.
Ask for advice on how to act on an idea.
Plan together, staying focused on the steps, not the outcome.
When working together, share feedback about how things are going.
Discuss ways to adapt and improve along the way.
Agree to complete the task, and do so together.
The key to keeping Explorers interested in lofty goals is to involve them in the “howto” activities that lead to those goals. This leads to a cooperation that feeds the
passions of both types and generates useful progress in the workplace.
Focus on the Positive
Campaigners who find themselves in judgment of Explorer coworkers may need to
find a way to separate their own opinions from the goals of the workplace. They can
recognize that Explorers aren’t necessarily their responsibility. Campaigners will also
need to realize that it isn’t their right to change Explorer coworkers, especially when
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Professional Development
they’re going about sanctioned work tasks. If something is genuinely wrong,
Campaigners can step in or involve management, but otherwise, respectful tolerance
is a must.
It’s unnecessary for coworkers to always see eye to eye or work in harmony.
However, being respectful, cooperative, and open-minded always leads to better
working relationships. Campaigners know better than anyone the power of positive
thinking, and if they cannot support everything about Explorers, they can find
something positive and focus on it. People are complex, and accepting flaws is a wise
way to quickly move past judgment and find what makes any coworker unique and
To replace any discontent with Explorers, Campaigners can take these steps:
Observe Explorer coworkers throughout their day.
Note any positive actions, like job performance, contributions, or friendly
Engage these coworkers and mirror their positive or constructive attitudes.
Seek opportunities to connect with them around anything positive.
It can be tough for Campaigners to get past what may feel like upsetting differences.
When they choose to recognize and focus on the positive things Explorers bring to
the workplace, however, hope can replace judgment. Encouraging positive behavior
with warm approval also makes it more likely to become the norm.
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Professional Development
Creating the Future
Campaigners bring creativity, energy, and openness to their positions that can easily
serve any organization’s goals. These types are likely to be on the cutting edge of
experimentation and innovation. They strive to find ways to make the world, and the
workplace, better environments for all. The key for Campaigners is to mature into
job roles and prove that they’re capable of making their ideas a reality.
Fortunately, Campaigners possess an enthusiasm that energizes everyone around
them, creating excellent social bonds that lead to mutual benefits. They create
success for themselves mainly through the relationships they establish, making
friends out of coworkers and allies out of superiors and subordinates alike. They are
able to draw on elements from others that balance out their negative tendencies – if
they’re wise enough to accept those differing perspectives.
Most of all, Campaigners succeed by refusing to let go of their visions for their lives,
seeking opportunities to pursue work that inspires and inflames their creative
passion. With charismatic charm, hard work, and respectful insistence, they can find
a fertile place to seed their professional dreams, and the opportunity and support to
make them grow. These types’ biggest challenge may only be editing down all those
wonderful ideas and focusing realistically on building the framework for their future.
Campaigners have all the tools they need for success.
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Professional Development
Additional Tools and Tests
Want to dig even deeper into your professional development? If you have access to
the toolkits area of the website, we offer a variety of additional tools and tests to help
you explore.
Job Preferences Test
Among the most important things you decide in life is how you’re going to make a
living. Discover which job fields fit you best.
Job Burnout Test
We’ve all heard the term “burnout.” But what does it mean to you? This test will guide
you as you take a look at how burnout affects you.
Career Values Test
What should your job look like for you to call it “ideal”? What aspects matter most to
you? This tool will help you answer these questions.
Leadership Styles Test
What is your leadership style? There is no right or wrong answer to that question.
This test will help clarify your preferred approach.
Leadership Styles II Test
The second part of our Leadership Styles test will explore your desire to be a leader
and willingness to delegate power.
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Professional Development
Motivation Test
On average, we work for about 90,000 hours over our lifetime. With that in mind, it’s
helpful to figure out exactly what motivates you.
Ambition Test
How eager are you to succeed, and at what cost? Ambition can be a double-edged
sword – explore how it works in your case.
Professional Authenticity Test
When at work, are you acting in a way that is consistent with your true self? Explore
difficult questions about authenticity with this test.
Goal Orientation Test
What’s the underlying motivation you feel when confronting a challenge? See which
of the Goal Orientations influences you most.
Type Guesser (Workplace)
Are you trying to figure out what personality type your coworker belongs to? You may
find that this simple tool helps.
“The Campaigner” (ENFP, -A/-T)
Final Words
Final Words
“People find meaning and redemption in the most unusual human connections.” —
Khaled Hosseini
Only Connect
For Campaigners, living to the fullest means bonding deeply with others. These types
aim to spot the potential and goodness in everyone who crosses paths with them,
and they gain energy and inspiration from their interactions with other people. In a
world that’s all too often frozen in convention and judgment, Campaigners’ warmth
and positivity are gifts.
This doesn’t mean that Campaigners don’t have their share of challenges. For them,
the greatest moments of personal growth often arise when they face difficulties and
blind spots. Fortunately, these types have the creativity and energy to find routes
through such challenges. And because of their gregarious, generous natures, they
often have many people in their lives who are happy to lend a hand.
“The Campaigner” (ENFP, -A/-T)
Final Words
The Road Ahead
So, Campaigner, where do you go from here? This profile has covered a wealth of
different topics, offering insight as well as prompts to take positive action. It has also
explained the perspectives of other personality types, including types very different
from your own.
Given the scope of this material, we recommend that you:
Pause right now to note which topics and chapters feel most pressing to you.
Which sections do you need to return to?
Choose one of the above and re-read the relevant topic or chapter.
To get the full benefit, do the exercises, including those that spark resistance
in you. Sometimes it’s the exercises that seem least appealing that offer the
greatest transformations.
If you’re eager for yet more information, spend some time on our website – for
example, by exploring our articles or additional Tools & Assessments. If you lead a
team, our Team Assessments can help you understand its unique dynamics. Our
website shares a wealth of inspiring (and fun!) advice and material, and we strongly
recommend that you take a look.
Many of our readers ask how they can lend us a hand. If you’re interested in
furthering our mission, you can:
Contribute to the translation project.
Take research surveys.
Send us a message with your thoughts. We would love to hear from you.
“The Campaigner” (ENFP, -A/-T)
Final Words
Remember: Your personal growth journey will go through many phases. Some stages
of this journey feel easier than others, but as long as you make incremental positive
changes, you’ll keep moving forward. And the results of this journey can be truly
amazing. By better understanding yourself and the people around you, you can
contribute to a more authentic and harmonious world.
Until next time, Campaigner.
“The Campaigner” (ENFP, -A/-T)
Addendum: The Puzzle of Personality
Addendum: The Puzzle of Personality
Often the very first question people ask after completing our personality test is “What
do these letters mean?” We are of course referring to those mysterious acronyms
like INTJ-A, ENFP-T, or ESTJ-A. As you may have already learned from the Type
Descriptions or articles on the website, the five letters of these acronyms each refer
to a specific trait, with certain trait combinations forming various types and type
groups. But before we discuss those traits in depth, let’s explore their historical
The Historical Detour
Since the dawn of time, humans have drawn up schematics to describe and
categorize our personalities. From the four temperaments of the ancient civilizations
to the latest advances in psychology, we have been driven to fit the variables and
complexities of human personality into well-defined models. Although we are still
some time away from being able to do that, the current models account for our most
important personality traits and can predict our behavior with a high degree of
Personality is just one of many factors that guide our behavior, however. Our actions
are also influenced by our environment, our experiences, and our individual goals.
On our website, we describe how people belonging to a specific personality type are
likely to behave. We outline indicators and tendencies, however, not definitive
guidelines or answers. Significant differences can exist even among people who
share a personality type. The information on this website is meant to inspire personal
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Addendum: The Puzzle of Personality
growth and an improved understanding of yourself and your relationships – not to
be taken as gospel.
Our approach has its roots in two different philosophies. One dates back to early
20th century and was the brainchild of Carl Gustav Jung, the father of analytical
psychology. Jung’s theory of psychological types is perhaps the most influential
creation in personality typology, and it has inspired a number of different theories.
One of Jung’s key contributions was the development of the concept of Introversion
and Extraversion – he theorized that each of us falls into one of these two categories,
either focusing on the internal world (Introvert) or the outside world (Extravert).
Besides Introversion and Extraversion, Jung coined the concept of so-called cognitive
functions, separated into Judging or Perceiving categories. According to Jung, each
person prefers one of these cognitive functions and may most naturally rely on it in
everyday situations.
In the 1920s, Jung’s theory was noticed by Katharine Cook Briggs, who later coauthored a personality indicator still used today, the Myers-Briggs Type Indicator®
(MBTI®). Briggs was a teacher with an avid interest in personality typing, having
developed her own type theory before learning of Jung’s writings. Together with her
daughter, Isabel Briggs Myers, they developed a convenient way to describe the
order of each person’s Jungian preferences – this is how four-letter acronyms were
Of course, this is just a very simplified description of the Myers-Briggs theory.
Readers interested in learning more should read Gifts Differing: Understanding
Personality Type by Isabel Briggs Myers. As we define personality traits and types
differently in our model, we will not go deeper into Jungian concepts or related
theories in this article.
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Addendum: The Puzzle of Personality
Due to its simplicity and ease of use, the four-letter naming model has been
embraced by a number of diverse theories and approaches over the last few decades,
including frameworks such as Socionics, Keirsey Temperament Sorter, Linda Berens’
Interaction Styles, and many others. While the acronyms used by these theories may
be identical or very similar, however, their meanings do not always overlap. One of
the reasons behind such a lengthy introduction is that we want to make it clear that
there is no single definition assigned to these type acronyms – each theory defines
them in their own way and it is entirely possible that if you meet five people who all
say “I am an INFJ”, their definitions of what INFJ means are going to differ.
Types vs. Traits
Regardless of its structure, any type-based theory will struggle to describe or
characterize people whose scores lie near the dividing line. A different way to look at
personalities is through the lens of a trait-based rather than a type-based model.
What do we mean by that? Instead of creating an arbitrary number of categories and
attempting to fit people within them, a trait-based model simply studies the degree
to which people exhibit certain traits.
You may have heard the term Ambivert, which is a perfect example in this case.
Ambiversion means that someone falls in the middle of the Introversion-Extraversion
scale, being neither too outgoing nor too withdrawn. Trait-based theories would
simply say that an Ambivert is moderately Extraverted or moderately Introverted and
leave it at that, without assigning a personality type.
A trait-based approach makes it easier to reliably measure correlations between
personality traits and other characteristics – for example, political attitudes. This is
why trait-based approaches dominate psychometric research, but that’s more or less
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Addendum: The Puzzle of Personality
the only area where these approaches are dominant. Because they don’t offer types
or categorizations, trait-based theories don’t translate as well as type-based theories
into specific recommendations and takeaways. Assigned categories such as Extravert
or Introvert may be limiting, but they allow us to conceptualize human personality
and create theories about why we do what we do – something that a more
scientifically reliable but colorless statement, such as you are 37% Extraverted,
simply cannot do.
Our Approach
With our NERIS® model, we’ve combined the best of both worlds. We use the
acronym format introduced by Myers-Briggs for its simplicity and convenience, with
an extra letter to accommodate five rather than four scales. However, unlike MyersBriggs or other theories based on the Jungian model, we have not incorporated
Jungian concepts such as cognitive functions, or their prioritization. Jungian concepts
are very difficult to measure and validate scientifically, so we’ve instead chosen to
rework and rebalance the dimensions of personality called the Big Five personality
traits, a model that dominates modern psychological and social research.
Our personality types are based on five independent spectrums, with all letters in
the type code (e.g. INFJ-A) referring to one of the two sides of the corresponding
spectrum. You can see where you fall on each scale by completing our free
personality assessment, NERIS Type Explorer®. This approach has allowed us to
achieve high test accuracy while also retaining the ability to define and describe
distinct personality types.
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Addendum: The Puzzle of Personality
Five Personality Aspects
This section will describe five personality aspects that, when combined, define the
personality type: Energy, Mind, Nature, Tactics and Identity. Each of these aspects
should be seen as a two-sided continuum, with the “neutral” option placed in the
middle. The percentages you would have seen after completing the test are meant
to show which categories you fall under, and how strong your preferences are.
Let us now go through the personality aspects one by one:
Introverted vs. Extraverted
More Than People Power
When considering people who are Introverts (I) and Extraverts (E), it’s natural to go
straight to the more social aspects of these personality traits. However, they are
more than this. These traits are also defined by their broader response to their
environments, which includes other people but isn’t exclusively about them.
Introvert (I) Personality
Strength in Reserve
Introverts are well-suited to many situations. A tendency to be reserved helps these
personality types to pace themselves. They’re likely to listen to others more carefully.
Very introspective, Introverts enjoy more focused “alone time” – leading to more and
deeper insights. And, while sometimes too sensitive to their environments, this often
helps them pick up cues more quickly, making them great at reading many situations.
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Addendum: The Puzzle of Personality
However, this same reserve means that Introverts tend to find outside stimuli like
noise, motion, or intrusive lighting frustrating. Some of this can be an invigorating
change of pace – too much unsettles them and drains their energy. These personality
types often prefer to be in their own space where they can adjust their environments.
Add a human factor to this sensitivity – for example, insistent conversations where
they’re expected to be just as insistent – and it can exhaust them. They need time
alone to regather their energy and restore their calm.
Introverts’ reserved, more solitary nature presents challenges, as many societies
favor Extraverts and their bolder approach. But it helps Introverted personality types
to take things slowly, cautiously, and with less fanfare. Fortunately, if they’re willing –
and create the time to recharge on their own – most Introverts can handle society’s
strenuous demands.
In fact, many successful leaders and entertainers come from their ranks, often
remaining humble and avoiding an unnecessary spotlight in fame. The Introversion
personality trait never needs to disqualify those who possess it from pursuing a goal.
Extravert (E) Personality
The Power of Engagement
Extraverts are interested in engaging with their environment, and they feed off the
responses of the people and events around them. They enjoy pushing limits and
seeing what the world can do. This all depends on many other factors and life’s
natural limitations, but Extraverted personality types lean toward taking the initiative
and relying on the world around them for validation.
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Addendum: The Puzzle of Personality
While all of this is noble and often admired in society, it can also become unbridled.
Extraverts may put too much value in their engagement with those around them.
Being with others can be so important to these personalities that they often find it
difficult if they’re stuck alone. Boredom comes too easily. This can lead them to do
things simply for excitement rather than thinking through more subtle but important
considerations. Becoming the center of attention – at any cost – might be too
However, when they suitably address these challenges, Extraverts are forces to be
reckoned with. People with this personality trait tend to advance projects important
to them quickly, whether personal or professional. They often choose to lead when
given a chance – and can be dynamic in that role. Their outgoing energy can be vital
to a social gathering, and their liveliness can be contagious. And there always
remains a sense that people are important to them.
Intuitive vs. Observant
Thought at Every Scale
Our second personality scale includes the Intuitive (N) and Observant (S) styles. These
traits describe what people are more likely to do with the information gathered from
the world around them. Intuitive personality types rely on imagining the past and
future potential of what they see. Those with the Observant style are more interested
in observable facts and more straightforward outcomes. They prefer to avoid
layering too much interpretation on what they see.
Being Intuitive doesn’t mean someone can’t be practical, and being Observant
doesn’t mean a lack of imagination. They both use their minds and their physical
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senses well. The difference is the spin they put on their experiences – it’s where their
thinking goes after an encounter with their environment. If Intuitive personality types
appreciate Observant types’ practicality, and Observant personality types appreciate
Intuitive types’ imaginative perspective, they can complement each other in ways that
make for unbeatable partnerships.
Intuitive (N) Personality
Eyes on the Horizon
People with the Intuitive trait prefer to exercise their imaginations as they seek new
ideas and possibilities. They live their day-to-day lives just like any other personality
type. But while that’s happening, their minds tend to point inward while at the same
time gently focusing somewhere beyond the horizon. Their lives are ones of
questioning, wondering, and connecting the dots in the “bigger picture,” and they
love the theoretical. They often ask, “What if?” and ponder the possibilities the future
might hold.
But Intuitive people aren’t always the most practical, preferring instead to give things
deeper meaning. There may be a long wait as these personality types allow their
imaginations free rein. They may also leap in too quickly to more complex matters.
An entire theory can come together in moments, leaving others confused. In either
case, they can appear out of touch to the Observant individuals in their lives. For
some Intuitive folk, there may be some truth to this observation.
That said, when there’s a need for innovation or a different perspective, people with
Intuitive personality types can usually step up and provide a new direction.
Practicality can sometimes be overrated, especially when a situation calls for serious
change and “coloring outside the lines.” This is where Intuitive people shine. They
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bring interesting dimensions to life beyond everyday ideas – and take those who
decide to go along with them.
Observant (S) Personality
Do What Works
The phrase “real-time” was created with Observant individuals in mind. They’re most
in touch with what occurs in front of them, in the present. This doesn’t mean
Observant personality types have no regard for the past and future. But they view
both from the perspective of how each influences their present actions. This makes
them focused and practical people. They mostly root their thinking in the actionable,
tangible, and useful. But make no mistake, these personalities can be creative within
that realm.
One challenge people with the Observant personality trait may face is a too-narrow
perspective. They may reject far-reaching solutions in favor of something more
obvious. By continuing something that appears practical at arm’s length but doesn’t
fit the bigger picture, they might reduce their hard work to busywork.
People with the Observant trait are often a steadying force that tends to get things
done. Their energy is very “hands-on” in the sense of working on real things in realtime. While they’re often smart people, spending a lot of time sitting around and
pondering possibilities doesn’t cut it for Observant personality types. They want
thoughts and talk to lead to action.
“The Campaigner” (ENFP, -A/-T)
Addendum: The Puzzle of Personality
Thinking vs. Feeling
How to Think and Feel About the Thinking and Feeling Traits
Our third, Nature scale reveals the extent to which we value emotions or rationality
more when considering options. Does a person tend to use the Thinking (T)
personality trait, which relies on the head, or the Feeling (F) trait, which relies on the
But let’s not oversimplify. Think of it instead as you might your hand preference: A
left-handed person leans more heavily on their left hand, but they still use their right
hand, albeit less. We can apply the same approach to a person with a dominant
Thinking trait or a dominant Feeling trait – they aren’t without some qualities of the
non-dominant trait.
Thinking (T) Personality
“How Does This Help?”
When presented with a decision, people with the Thinking trait typically lean on
objective information. Knowledge is their indispensable tool. Once these personality
types gather the facts, they test their alternatives against logic and reason to see
which decision, by those standards, proves the most effective or realistic. They
generally manage their relationships by employing fairness and effectiveness as their
primary method of dealing with others. Their passions are born of respect.
Whatever value people with the Thinking personality trait place on relationships, they
can still dismiss emotional responses, either their own or those of others. This is
often because of their discomfort with emotions, which don’t always follow the
rational path they value. Sometimes, emotions just puzzle them. But that doesn’t
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mean they have hearts of stone. They often feel in deep, profound ways – they would
just rather not decide matters from that place. And, perhaps unfortunately, they may
see those who do as weaker decision-makers.
Personality types with the Thinking trait are likely to evaluate things almost
relentlessly. This isn’t as bad as it sounds. They aren’t satisfied if they believe
something is not well thought out – they revel in the brilliance of an elegant plan. This
makes them great to have around when critical thinking and impartiality of any kind
is the focus, and this makes them immensely helpful for sorting out ideas and
methods. Their primary filter is, “How does this help?”
Feeling (F) Personality
“Who Does This Help?”
People with the Feeling (F) trait follow their hearts and emotions – sometimes without
even realizing it. They may show it to different degrees and in different ways, but
however they do it, Feeling personality types tend to be caring, compassionate, and
warm. These concerned people can be highly protective of those they care about –
whether that is their immediate family or remote populations in need.
However, people with the Feeling personality trait often find they become excessive
in their concern for others. They may easily burn out – or cause others to – when they
become too involved. These emotionally aware individuals can become depressed if
they feel they haven’t been as selfless in life as they imagine they should be, or if
those they have helped seem to fall down regardless.
“The Campaigner” (ENFP, -A/-T)
Addendum: The Puzzle of Personality
Feeling personality types’ concern for others typically affects all their endeavors. This
can be practical and close, as with family, friends, and colleagues. Or it can be
broader, as with world peace, ending hunger, and giving the disadvantaged a boost.
But this reliance on feelings doesn’t mean there is no logic – theirs is just a different
logic. They see that emotions can’t simply be waved away, so feelings and the welfare
of others shape their lives more than stark facts and cold objectivity. Weighing things
this way makes these personalities valuable to have around when the big question
is, “Who does this help?”
Judging vs. Prospecting
Crossing the Finish Line (By Whatever Means)
The Tactics scale, which includes the Judging and Prospecting personality traits,
reflects how people plan and deal with the options they have. But this definition
doesn’t just concern what individuals write in their day planners. It’s much broader.
These traits answer questions like, “Do you prefer spontaneity or certainty?” “Do you
feel more comfortable acting only with all your ducks lined neatly in a row? Or does
a certain amount of flexibility or chaos excite you and prove motivating?” “Do you
need more choices or fewer?”
Judging (J) Personality
Making Things as They Ought to Be
People with the Judging (J) personality trait feel most comfortable when the course
ahead is well-marked. They would rather come up with five backup plans than deal
with events as they come. Preferring to consider their options ahead of time,
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personality types with this trait prefer clarity and closure, sticking with the plan rather
than going with the flow. It’s as if Judging types always keep a mental checklist. When
they cross something off their list – or even start an item on their list – they consider
it complete and not open to reconsideration.
The downside is, if they take this too far, those with the Judging trait sometimes come
across as rigid. However, most are not unreasonably stubborn. It’s important to
remember their need for structure always is a preference and reality often calls on
them to respond in unforeseen ways. Too many surprises in a row can leave these
personality types frustrated and stressed. When this happens, they can still be relied
on to develop a plan (and a contingency plan), but however well they handle the
unexpected, they rarely enjoy it.
Judging individuals tend to have a strong work ethic, putting their duties and
responsibilities above everything else. To them, rules, laws, and standards are the
key to success. They can be too dependent on these measures, whether applied to
themselves or others. But the intent is almost always one of fairness and results.
Prospecting (P) Personality
Figuring Things Out as They Go
Prospecting (P) individuals are much more flexible when it comes to dealing with
unexpected challenges. This flexibility helps them seize unexpected opportunities as
well. These personality types tend to react to their environments rather than try to
control them, helping them to make their own luck in whatever the world delivers.
People with this trait hold that life is full of possibilities.
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Addendum: The Puzzle of Personality
All this opportunism can lead to impulsive decision-making, though. At the same time,
they can be overwhelmed by the sheer number of options on their radar. People with
the Prospecting personality trait can be slow to commit to something because of
uncertainty or the potential of everything else. If they don’t moderate this trait,
indecision or a lack of conviction can be a problem. They can seem unfocused. What
was important to them one week may be forgotten the next.
Despite those concerns, this personality trait can offer a great deal of creativity and
productivity. Theirs is almost a stream of consciousness quality. In many ways, it’s
like these types are constantly brainstorming as their minds create a web of options.
This can be a powerful tool for finding solutions. And if they aren’t satisfied with
something in their lives, it’s easier for them to let go of it and choose something else.
This can lead to serial passions that keep Prospecting individuals stimulated as they
explore the buffet of choices always before them.
Assertive vs. Turbulent
Confidence, Achievement, and You
The Identity scale, made up of the Assertive and Turbulent personality traits, affects
all other scales and indicates how confident we are in our abilities and decisions.
Identity triggers the way we react to the things life constantly throws at us. How do
we respond to success and failure? Criticism or feedback from other people?
Unexpected events that suddenly change many things or everything? Even the
unknown future?
“The Campaigner” (ENFP, -A/-T)
Addendum: The Puzzle of Personality
Assertive (-A) Personality
Calm in the Storm
Assertive individuals are self-assured, even-tempered, and resistant to stress. They
don’t worry too much, but this is different from apathy. They aim for goals and want
successful results, but they typically won’t let nervousness color the path to their
accomplishments. They’re unlikely to spend a lot of time thinking about their past
actions or choices. According to Assertive personality types, what’s done is done.
However, problems may arise for them if their confidence turns into overconfidence.
Assertive individuals may gloss over problems or details that can interfere with their
goals and desired results. They may lean toward assuming all will be positive.
Assertive people also sometimes presume they are free to do much more than
others would allow or tolerate. If overconfident, these personality types may come
to believe their confidence overshadows what others want.
But their confidence remains. It can help them move forward where others might
hesitate. People with this personality trait report more satisfaction with their lives.
They feel more assured of their abilities to handle the difficult and the unexpected.
Through this lens, they often create the kinds of success that matter to them.
Turbulent (-T) Personality
Power of Stress, Activate!
Turbulent individuals are success-driven, perfectionistic, and eager to improve. They
are always trying to counterbalance their self-doubts by achieving more. Just as they
push themselves to become better, they’re as likely to push their projects or efforts
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in the same direction. Turbulent personality types tend to notice little problems and
often do something about them before they become larger ones.
There are potential downsides to all this attention and achievement. Always feeling
the need to do more, to have more, and to be more, Turbulent individuals can also
get caught up in endless thoughts of criticisms, slights, or regrets. This can either bog
them down or motivate them to do better. Their sensitivity to potential problems can
be useful – unless that’s all they think about and the problems clutter their attention.
Turbulent personality types may compulsively scan for what might go wrong instead
of keeping their eyes on more positive targets – on what could go right.
Careful and attentive people are always important to society and keep it safe. At the
same time, a fear of stagnation can bring about great change. Turbulent individuals
beautifully cover both. When these personalities balance their worries and concerns
with positive action, they’re likely to prove themselves to be of great value.
Type Groups
Now you know what each type consists of. But how do they fit together?
Our system has two layers: the first (inner) one defines our Roles, the second (outer)
one – our Strategies.
Personality theory is a study of similarities among people with shared traits and how
these traits might be expressed through behaviors and attitudes. Traits are the most
fundamental part of our framework and include characteristics like Introversion or
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Thinking. The next level contains personality types, in which four of the traits are
combined and sorted to create 16 personality types. Roles, simply put, are the next
level. At the Role level, the 16 types are divided into four groups.
Which personality types belong to each Role depends on two shared traits that they
have in common. While all traits influence behaviors and attitudes, the two traits that
determine a Role are shared by only four personality types and instill in them some
unique, matching characteristics.
Those with the Intuitive trait (Analysts and Diplomats) are paired with the
Thinking/Feeling traits because the Intuitive trait focuses on internal processes like
thinking and feeling. While they may ultimately play out in the external world, they
are primarily inward-looking.
In like manner, those with the Observant trait (Sentinels and Explorers) are paired
with the Judging/Prospecting traits. Judging and Prospecting, while they have their
internal aspects, are more likely to be played out in the external, concrete world of
action and doing. Sentinels with their Judging trait are likely to bring order to their
worlds, while Explorers with their Prospecting trait are likely to instill spontaneity into
all the actions they perform.
The four Roles are primarily used when they are more likely to explain concepts in a
clearer, less complicated way than involving all 16 personality types might. Using
Roles this way is particularly warranted if the topic consists of a trait or traits that are
a prominent part of the core traits of the various Roles – such as when Intuitive or
Observant have a greater influence. But use is not limited to just that. They’re like
shorthand when Role commonalities suffice in talking about a subject.
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Addendum: The Puzzle of Personality
In summary, Roles are just another level of the same theory, with each of the four
containing four personality types. Those within a Role share a combination of two
prominent traits and, therefore, share some similar characteristics.
The Role layer determines our goals, interests, and preferred activities. There are
four roles:
Analysts – Intuitive (N) and Thinking (T)
Thinkers, Not Robots
The personality types in the Analyst Role – Architects (INTJ), Logicians (INTP),
Commanders (ENTJ), and Debaters (ENTP) – are known for their love of rationality.
Because they share the Thinking trait, these types often aim to make decisions with
their heads rather than their hearts. But Analysts are far from being robots. Their
Intuitive personality trait energizes their imaginations, helping them to come up with
creative strategies and motivating them to explore things deeply – whether that’s an
intellectual pursuit, a new interest, or even a crazy scheme or thought experiment.
These personalities are driven to understand and create. They have no problem
switching between speculative musing and tactical problem-solving. Of course, these
broad abilities need to be honed – and, when appropriate, they need to lead to action.
Otherwise, Analysts’ active minds can give them a false sense of accomplishment.
These types often love ideas and speculation more than the realities of followthrough. As a result, they risk being outpaced by those who simply sit down and do
the work. This can earn these types a reputation for being “armchair analysts” – and,
at times, Analyst personalities may forget that they actually need to test their ideas
in the real world.
“The Campaigner” (ENFP, -A/-T)
Addendum: The Puzzle of Personality
Driven by Curiosity
Analysts are innately curious. This helps them to ensure that their ideas are workable,
rather than just clever. These personality types have a strong drive to learn, and they
want to find out things for themselves rather than accept received wisdom. These
types may be found stockpiling books, questioning teachers, spurring debates, or
driving conversations in forums across the Internet.
Analysts are also relentless self-improvers. Once they’ve recognized a flaw, they
apply all of their rationality, imagination, and desire for results to make it right.
Especially when it’s balanced with self-understanding, this drive can enable Analyst
personalities to push the boundaries of what’s possible – no matter what anyone else
may think.
Socially Selective
Analysts can have a reputation for being lone wolves. These personality types don’t
necessarily care about befriending everyone they meet, and they definitely don’t
surround themselves with random people just for the sake of having some company.
Given a choice between spending time with someone incompatible or spending time
alone, many Analysts would choose the latter. And they may not be so subtle about
it. 71% of people with Analyst personality types say they’re good at shutting down
unwanted conversations – far more than any other Role. This brusqueness can make
Analysts seem rude, unapproachable, or antisocial, particularly to types that value
social harmony.
That said, it’s important to note that only 17% of Analysts actually describe their ideal
social life as “mostly by myself.” Much greater numbers – 30% and 41% respectively
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– say they’d prefer to have a few good friends or a partner and a few good friends.
As a result, it’s inaccurate to view these personality types as antisocial.
Instead, it makes sense to view Analysts as socially selective. Like other types, they
crave social connection. But these personalities won’t feel socially fulfilled by
spending time with just anyone. They want to surround themselves with people who
really get them – even if it takes effort to find those people. That might be why 46%
of Analysts say they actively seek new friendships – which is more than any other
Role except Diplomats.
Independent Minds
Analysts have little patience for following in others’ footsteps. 58% of these
personality types describe themselves as “very independent” – far more than any
other Role. Independence isn’t just a characteristic of these types – it’s an important
part of their self-image.
This mindset shows up vividly in how Analysts approach academic and professional
settings. These personality types are questioners, reluctant to take anything on faith.
And “anything” includes what their teachers or bosses say.
From the outside, this might look like a lack of respect. In our Teachers Survey, Analysts
were far less likely than other Roles to say they admired their past teachers. And this
mindset persists in the professional sphere as well. 43% of Analysts in the workforce
say they would be better than their boss at their boss’s job – again, far more than any
other Role. Analyst personalities are also far less likely than other Roles to express
admiration for their bosses.
“The Campaigner” (ENFP, -A/-T)
Addendum: The Puzzle of Personality
But does this represent a lack of respect? Maybe – but this choosiness might well
have other roots. Analysts tend to hold themselves to high standards, and they often
hold the people around them (bosses and teachers included) to these high standards
as well. In addition, Analyst personality types tend to care a great deal about learning
and professional success. 85% of Analysts say they have a strong desire to be an
important and successful person.
It makes sense, then, that these personality types hold their teachers and bosses to
rigorous standards. After all, an Analyst with a poor teacher or boss may be less likely
to become successful. Of course, Analysts – just like anyone – will almost certainly
find themselves faced with a less-than-stellar teacher or boss. As a result, figuring
out how to navigate these situations is an important part of their development.
Problems? What Problems?
You know who talks a lot about their problems? Not Analysts. In fact, 83% of Analysts
say that most people complain too much about their problems.
But that doesn’t mean that people with these personality types don’t think about their
problems, and they certainly don’t shy away from challenges. 61% of Analysts say
they’re excited by the idea of being responsible for solving problems, and 85% say
they enjoy tackling difficult challenges.
A core strength of Analysts is their faith in their problem-solving abilities. Analyst
personalities tend to express the highest intellectual self-confidence of any Role, and
this gives them the willingness to try their hand at things that may be hard. Taken
too far, this can turn into cockiness – which is rarely an asset, whether in relationships
or in other spheres. But as long as Analysts balance their intellectual self-assurance
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with their innate curiosity, these personality types can find success and even
enjoyment in the face of challenges both large and small.
Diplomats – Intuitive (N) and Feeling (F)
Longing for Connection
Diplomat personality types – Advocates (INFJ), Mediators (INFP), Protagonists (ENFJ),
and Campaigners (ENFP) – care about helping and connecting with others. They
prioritize being kind and generous, and in general, they’d rather cooperate than
compete. Empathy seems to come naturally to these personalities. It can almost
seem as if their hearts and minds resonate with other people’s emotions.
These types aim to understand themselves and others. They often have deep insights
into human nature, and they can use these insights to influence the people around
them. Fortunately, Diplomat personality types tend to do this with care. They are
sensitive to other people’s feelings, and they want to nudge the people around them
in positive directions.
Striving for Change
Diplomats have a deep belief in the ideals of humanism – altruism, compassion, and
understanding. These personality types believe it is possible to create a kinder world,
and they strive to do so every day.
The Intuitive trait fuels this optimism. Paradoxically, though, it also makes these types
hyper-sensitive to wrongdoing. This sensitivity provides Diplomat personalities with
the motivation they need to tackle injustice, which is important. If left unchecked,
however, this personality trait can trigger self-righteousness or single-mindedness.
“The Campaigner” (ENFP, -A/-T)
Addendum: The Puzzle of Personality
In general, Diplomats are motivated by principles rather than practicality. This helps
them to stay true to their big dreams and ideas. That said, these types may have
trouble enacting plans that are pragmatic rather than passion-driven. Diplomats can
be tempted to ignore day-to-day tasks in favor of their big dreams and ideas. As these
personalities mature, however, they often learn to balance these necessary tasks
with the big-picture thinking they enjoy.
A Higher Purpose
Among friends and family, Diplomat personalities can range from quietly caring to
brightly gregarious. Unfortunately, their open hearts can make them vulnerable
when others are inconsiderate. That said, these types wouldn’t have it any other way.
Someone must trust first, and Diplomats will almost always volunteer.
These personality types see magical beauty where others see the humdrum of daily
life. This trait attracts many Diplomats to creative expression. These types can be
passionately inspired by music, writing, cuisine, theater – or many other creative
Diplomats want to bring progress and beauty to the world around them. These types
are led by a sense of higher purpose, and they care about serving the greater good.
As a result, activism, spirituality, healing, and volunteering are common interests for
these personality types.
The Need to Belong
For Diplomats, authenticity and connection aren’t just buzzwords. These concepts –
which might seem vague or wishy-washy to other types – form the bedrock of
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Diplomats’ lives. This explains why relationships matter so much to these personality
types – and not just any type of relationship, but rather real, meaningful bonds.
When asked about their ideal social life, only 8% of Diplomats would like to spend
most of their time alone. Instead, the majority of Diplomats express a desire for a
partner and a few good friends. These personalities may also worry more about
loneliness than other types, with nearly two thirds of Diplomats saying they worry
about being lonely in their old age.
For many Diplomats, a central challenge of their lives is to balance their need for
authenticity with their need to belong. More than any other personality Role,
Diplomats say that the need to belong often motivates them to do things they
otherwise wouldn’t. This sort of behavior might not bother other types, but it poses
a real dilemma for Diplomats. Being fake can feel literally painful to these types, who
long to be loved and accepted for who they are, not for their ability to fit in.
For Diplomats, an important part of self-development is learning to be real – even if
they fear that doing so won’t make them popular. The irony is that many Diplomat
personalities only feel a deep sense of belonging and connection once they learn to
approach relationships as their whole, true selves.
What is Success, Anyway?
If your life goals are to earn pots of money, land an impressive job, buy a fancy car,
and be better than everyone else – well, you’re probably not a Diplomat.
But that isn’t to say that Diplomats don’t have their own type of ambition. 85% of
Diplomats say it’s important to them to make a lasting impact on other people,
outside of their family and closest friends. In other words, these personality types
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want to make a lasting difference in the world – which is no small feat. This might
explain why Diplomats are second only to Analysts in saying that they sometimes set
impossibly high standards for themselves.
Perhaps because they have such a lofty view of success, Diplomats are the Role least
likely to consider themselves successful. It’s important to note that the great majority
of people with these personality types still say they’d be upset if they never became
successful. As a result, many people with these types may feel as if they’re constantly
striving toward ideals and expectations that they’ll never meet.
To address this sense of inadequacy, many Diplomats find they must let go of
comparisons to other people. 79% of Diplomats say they consciously compare
themselves to others either often or very often. By releasing these comparisons,
Diplomats can free themselves to do things their own way, in their own time – rather
than fretting over whether they’re successful yet.
Time to Leap
You know that expression, “Leap and the net will appear”? Diplomat personality types
can fall into the trap of thinking they’ve leapt – metaphorically speaking – when
they’re actually still perched at the ledge. Because these personalities have such
active mental lives and imaginations, they can forget that thinking about starting a
business isn’t the same as actually starting a business, or that watching videos of
dancers isn’t the same as throwing themselves into a pirouette.
For many Diplomats, the secret to tackling their greatest challenge is simply to take
action. Of course, that’s easier said than done. The majority of Diplomats say they
overthink simple tasks – so you can only imagine how much they might overthink
major life decisions or their most precious dreams.
“The Campaigner” (ENFP, -A/-T)
Addendum: The Puzzle of Personality
Fortunately, Diplomats tend to have a deep intuitive sense of what is right for them.
Many of these personality types find that by tuning into this wisdom – and honoring
it – they can find satisfaction and meaning in their everyday lives, no matter what
challenges arise along the way.
Sentinels – Observant (S) and Judging (J)
Character and Competence
Sentinels – Logisticians (ISTJ), Defenders (ISFJ), Executives (ESTJ), and Consuls (ESFJ) –
are cooperative, practical, and grounded. They feel comfortable with who they are,
and they take pride in their good character and their competence. These personality
types seek order, security, and stability, and they tend to work hard to maintain their
way of things. This leads to a deserved reputation as the cornerstone of any group
or organization, from family to church to the office and the factory floor.
Careful and consistent, Sentinel personalities tend to be self-motivated. This means
that they rarely need external inspiration to be productive and focused. They work
hard and aim never to let anyone down, and they expect other people to embrace
this same ethic as well. Given a choice, these personality types prefer to collaborate
within a clear set of rules. Following proven methods makes more sense to them
than swanning around in search of innovation. Their motto is, “If it works, don’t break
Steady Progress
That said, Sentinels are hardly unimaginative. They simply take inspiration from the
past rather than the future. These personality types remain loyal to established best
practices and traditions, whether that’s the best way to make a pizza crust or the
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Addendum: The Puzzle of Personality
most efficient way to write an algorithm. This enables them to make steady,
consistent progress – which is exactly what they enjoy. Sentinels would much rather
guide a single project to completion than start (and abandon) a flurry of interesting
Sentinel personalities thrive in environments that have clear hierarchies and rules.
Whether or not they’re in a formal leadership role, they care about setting a good
example, and they gain great satisfaction from guiding a well-functioning group. This
can make them excellent teachers, managers, and community officials, as well as
caring parents and hosts.
Guidance and Wisdom
In their personal lives, Sentinels want to offer stability and wisdom to others. They
see it as their duty to give their families safe, happy lives that prepare them for the
real world. An appreciation of strong relationships allows these personality types to
share generously with those they respect and love. Sentinels feel bolstered by having
reliable people in their lives, and they make sure they hold up their end of the bargain.
Birthdays, dinner parties, and camping trips are delightful events under their
enthusiastic direction.
These personality types are happiest without drama – though they can occasionally
be stubborn. In particular, inconsistent people can test Sentinels’ patience. It can be
difficult for Sentinel personalities to accept people who lack their conscientiousness.
Fortunately, they often serve as engaged and caring mentors to those who wish to
grow in that direction.
“The Campaigner” (ENFP, -A/-T)
Addendum: The Puzzle of Personality
Love and Care
Sentinels are the personality Role least likely to say they fall in love easily – but don’t
let that fool you. Sentinels may not spout love poems, but they do express affection
and admiration – they just do it a little differently than other personality types.
Sentinels often show their love in practical ways, such as checking the tires on their
partner’s car or making them a nutritious dinner. To other types, these actions might
not look romantic, but Sentinels do these things with love and care.
In all of their relationships, Sentinels want to make contributions. This attitude
informs how they treat not only their nearest and dearest but also their
acquaintances, neighbors, and coworkers. These aren’t the personality types who
neglect their responsibilities or leave the office kitchen a mess – in fact, they’re often
the types who quietly clean up other people’s messes, both literal and metaphorical.
Of course, Sentinels wouldn’t mind being recognized for the ways they help others,
but these personalities rarely demand attention. Instead, they work behind the
scenes to make everyone’s lives run as smoothly as possible, even if that means
taking on unglamorous tasks like remembering to buy toilet paper or handling their
family’s income taxes. They may not be obvious with their feelings, but Sentinels do
care and care deeply – you just have to know how to spot it.
Due Diligence
Sentinels have a core set of principles that they bring to their academic and
professional pursuits. These principles include diligence, honesty, and respect. The
result is that Sentinel personality types tend to work hard, striving to meet deadlines,
and generally get things done. This can be seen even from a relatively young age –
“The Campaigner” (ENFP, -A/-T)
Addendum: The Puzzle of Personality
Sentinels are far more likely than other Roles to say that they developed productive
work habits in school.
These personality types have a clear vision of what it means to do things “right,” and
they take great pride in living up to these standards. Sentinels are rarely willing to cut
corners and do shoddy work – even if doing so would help them get ahead. They are
less likely than any other Role to say that they could compromise some of their
principles to advance their career.
Above all, Sentinels stand out for their ability to stick with their work until it’s done –
even if the work is tedious or rote. These personality types are far less likely than
others to say that they often abandon work in favor of doing something more
interesting and fun, and they’re also less likely to say that they get distracted from
what they’re working on. For Sentinels, productivity is a bit of a superpower – and
they get great satisfaction from exercising their ability to get things done.
Planning Ahead
Sentinels know the value of a well-made plan. Compared to other Roles, Sentinel
personalities are far more likely to say they’d rather prepare for problems rather than
tackle them as they arise. And Sentinels aren’t afraid to think up every contingency
that might arise – as long as they can do something to avert disaster, that is.
Of course, we can’t prepare for everything – although if anyone could, it would be a
Sentinel. Like everyone else, these types must occasionally face unforeseen
problems. Learning to roll with the punches, so to speak, is an important part of their
personal development. Over time, Sentinels can learn to distinguish between when
they should stick with their plans and when they’d do well to change course. And
“The Campaigner” (ENFP, -A/-T)
Addendum: The Puzzle of Personality
when they do so, these personality types can press through even the most
challenging of circumstances, bringing together determination and adaptability.
Explorers – Observant (S) and Prospecting (P)
On the Fly
Explorers – Virtuosos (ISTP), Adventurers (ISFP), Entrepreneurs (ESTP), and
Entertainers (ESFP) – tend to be self-reliant and quick-thinking. These personality
types don’t mind handling uncertain situations on the fly – in fact, they live for those
types of situations. Explorers’ flexibility helps them to adapt to the moment, even if
they don’t feel particularly prepared.
These types tend not to be obsessed with precise detail – unless they’re really in the
zone, in which case they can muster a level of precision and focus that would make
a seasoned engineer blush with envy. Usually, they prefer workability and usefulness
to perfection. Explorer personalities enjoy learning different tools and techniques,
from rotary saws to sheet music to emergency response strategies.
Living for Change
Explorers can change their minds with minimal regret or second-guessing. People in
this Role dislike monotony, and they may stray from their obligations in order to try
new things. If these personality types sometimes leave business unfinished, let
clutter build up, or misplace important things – it’s because they’ve moved on to
something fresh.
These types enjoy being free of obligations, where they can indulge themselves or
their interests on their own time. They love delving into something interesting, but
their interest tends to wane as soon as something becomes “mandatory.” An
“The Campaigner” (ENFP, -A/-T)
Addendum: The Puzzle of Personality
Explorer personality might design and build their own dream house, but end up
procrastinating on simple repairs after a few years.
Social Ingenuity
This free-form attitude can make Explorer personalities socially dynamic as well.
Their spontaneity draws them to appealing strangers and interesting experiences.
When things get in the way of a good time, they apply their ingenuity to get around
it. Explorers want to see what happens next!
Explorers enjoy being on the leading edge of things – whether that means having the
latest technology, trying out fashion trends, or checking out the newest restaurant in
town. Many Explorer personalities enjoy sharing these findings with others, and they
take pride in introducing their friends and loved ones to the latest and greatest things.
The result is that time spent with Explorers is almost never boring or repetitive – and
Explorers wouldn’t have it any other way.
Explorers in Love
Explorer personality types have a reputation for constantly being on the move – and
some people might wonder whether this restlessness applies to their romantic
relationships as well. According to our research, however, relatively few Explorers
(32%) say they’re easily bored by romantic relationships that are stable and
predictable. In fact, Analysts and Diplomats are significantly more likely to agree with
this statement.
So, what are Explorers like in romantic relationships? First, Explorers are slightly less
likely than other Roles to say that falling in love scares them. These personality types
thrive in unpredictable situations, and what is falling in love if not unpredictable? The
“The Campaigner” (ENFP, -A/-T)
Addendum: The Puzzle of Personality
early phases of a relationship are energizing for these types – full of new experiences
and fresh discoveries.
It’s true that Explorer personalities are somewhat more likely than other Roles to
avoid commitment. Still, the majority of Explorers – 63% – say they usually seek
commitment in their relationships. And overall, Explorers are slightly more likely than
average to say that intimate relationships have increased their maturity more than
anything else. So, while Explorers might have a reputation for being commitmentphobes, it’s clear that these personality types see the deeper value of long-term
relationships – and, more often than not, this is exactly what they’re looking for.
Doing the Work
Explorers are highly spontaneous, connecting with their environment in a way that’s
almost childlike in its wonder and sheer fun. But when they need to work on
something that’s frustrating or unexciting – well, that can prove something of a
This may show up in how Explorer personality types approach their academic and
professional lives. Explorers are slightly less likely than other Roles to say that they
developed productive work habits in school. They’re also less likely to say that it was
easy for them to do well in school. Many school environments are relatively
prescriptive, filled with required courses and standardized curricula. As a result,
Explorer personalities often find themselves forced to sit through classes that just
don’t excite them – which, for these types, can be unmotivating. Unfortunately, this
can persist in their professional lives as well – after all, most jobs require at least
some degree of routine, unglamorous work.
“The Campaigner” (ENFP, -A/-T)
Addendum: The Puzzle of Personality
This isn’t to say that Explorers are slouches – far from it. When they’re working on
something they’re passionate about, these personality types can move heaven and
earth. And, over time, they often find ways to deal with the necessary evils – in other
words, the unexciting tasks – that make work and life run more smoothly.
Perhaps it’s most accurate to say that Explorers look for ways to balance work with
leisure. They’re the Role least likely to say they make themselves finish all of their
tasks before they allow themselves to relax. While some personality types might
brand this behavior as laziness, this isn’t necessarily the case. Explorers’ ability to
balance work with fun can help them avoid burnout. Ultimately, this can help them
to enjoy more fulfillment – and yes, a surprising degree of productivity – in their lives.
The Power of Risk
51% of Explorers say they take risks simply for the fun of it – far more than any other
personality Role. This might sound reckless, and indeed it can be. But, done
responsibly, risk-taking can be one of the best ways to learn new things, solve tricky
problems, and grow as people. As Explorers know, we can only make so much
progress in life if we stay in our comfort zones.
As long as they temper this trait with a degree of self-control, comfort with risk can
be one of Explorers’ greatest strengths. It can motivate them to open up in their
relationships and empower them to seek out new academic and professional
These personality types don’t resign themselves to the “lives of quiet desperation”
that Henry David Thoreau famously wrote of in Walden. Instead, Explorers can use
their own brand of bravery to free themselves from conventionality and create lives
that work for them.
“The Campaigner” (ENFP, -A/-T)
Addendum: The Puzzle of Personality
The word “strategy” suggests a course of action. In our use, Strategy describes how
personality types act in response to the world around them and how they might
choose to accomplish things.
Strategies express themselves primarily in two ways: social style and resistance to
stress. Social style entails how other people factor into an individual’s Strategy and
to what degree. One example might involve whether a person prefers working in a
team or alone.
Resistance to stress includes the degree of impact that a stressful situation might
have on an individual and their efforts, as well as how resilient they might be when
trying to restore themselves after a challenging event. An example of this might
involve whether a person quits after a jarring setback or presses forward.
The Energy aspect (Introverted/Extraverted) brings to each combination a social
piece. When individuals pursue their goals or satisfy their needs and wants, to what
degree will they involve other people? Do they want to achieve things independently,
or are they collaborators and team players? Extraverted personality types often wish
to have more people around, and Introverts tend to prefer doing things more
But the Energy aspect also speaks to risk and taking leaps of faith. Extraverts tend to
be more adventurous, and they are brimming with enthusiasm for the activities in
their lives – especially if they involve other people. Introverts feel a pull toward lone
activities and are usually calmer and quieter, preferring quiet and solitude or smaller,
more intimate groups when possible. Introverted personality types are not as
interested in adventures as their Extraverted counterparts.
“The Campaigner” (ENFP, -A/-T)
Addendum: The Puzzle of Personality
The Identity aspect (Assertive/Turbulent) describes levels of confidence and
resistance to stress. It helps us understand what might motivate someone. Are they
being pulled along by their self-confidence, or are they pushed to excel because they
are perfectionists focused on preventing mistakes and failures?
Assertive personalities are much less likely to worry about things – even results. Their
motivation may involve boldly realizing the potential that they assume they have.
They are less concerned with the opinions of others and may stand up to their critics
– not to impress them but to “correct” them. Turbulent personalities are selfconscious, cautious, and perfectionistic. They may go one of two ways. They may
push themselves to high levels of success to avoid disappointment in themselves, or
they may opt out of doing something because of the potential for stress and the
chance of failure.
In summary, Strategies combine the Energy aspect and the Identity aspect. Together,
they describe how individuals respond to life and reflect their preferred ways of
doing things. When merged, the Energy and Identity personality traits influence many
areas of life, including social preferences, confidence, stress, and risk-taking, to name
a few.
The Strategy layer shows our preferred ways of doing things and achieving goals.
There are four strategies:
“The Campaigner” (ENFP, -A/-T)
Addendum: The Puzzle of Personality
Confident Individualism – Introverted (I) and Assertive (-A)
Substance Over Superficiality
Confident Individualists tend to trust in themselves. They enjoy their own company
and don’t mind spending time alone to pursue their interests. Over time, this can give
these personalities an impressive range of skills and interesting ideas.
But these types take pride in their skills for their own sake, not to impress others.
They tend not to see the point in social displays and bragging. While they’re proud of
who they are, these personality types don’t always feel the need to prove themselves
to anyone else. They prefer substance to superficiality and personal honesty to
playing along.
Confident Individualists are motivated by their inner world rather than outside
expectations. They’re opinionated, but they aren’t excessively worried about what
others think. These personality types express their thoughts unapologetically.
They’re rarely pressured into agreeing with others – even if agreeing would be more
Self-Assurance and Self-Reliance
If left unchecked, this relaxed self-assurance can lead to complacency. These
personality types’ live-and-let-live attitude goes both ways: They don’t push others to
change, and in return, they don’t particularly want anyone to push them to change.
At times, Confident Individualists may miss information and opportunities that
challenge their views because they simply don’t place much importance on others’
“The Campaigner” (ENFP, -A/-T)
Addendum: The Puzzle of Personality
In their personal relationships, these types tend to be strong and honest. Their
loyalty and affection are genuine rather than forced. These personalities only express
respect and care if they really feel them. Fortunately, if they do feel them, they see
no reason to hide how they feel.
No matter how strong their relationships, these types also value self-reliance. They
can handle difficult situations well because they tend to be emotionally secure and
resistant to stress. Although these personalities rarely seek the spotlight, their quiet
examples of determination and honesty can be nothing short of inspiring.
Confident Individualists in Love
Confident Individualists tend to be a bit choosy about their closest confidants. This is
especially true when it comes to finding a romantic partner. Perhaps because
Confident Individualists know how to find contentment and fulfillment even when
they’re single, they’re in no rush to settle for a partner who’s less than a good match.
These personality types may also be less likely to stay with a partner who lets them
down. Confident Individualists are less likely than any other personality Strategy to
say they often give second chances to those who fail to fulfill commitments to them.
Again, perhaps because of their strong intrinsic sense of worth, these types don’t
necessarily feel compelled to stay in a relationship that isn’t working out.
Confident Individualists are the Strategy least likely to say they believe in soulmates.
They’re also the least likely to say they know a lot of couples whose marriages they
envy, or would aspire to have. And it might not come as a surprise, then, that they’re
the most likely to say they don’t want to get married.
“The Campaigner” (ENFP, -A/-T)
Addendum: The Puzzle of Personality
It would be inaccurate, however, to assume that Confident Individualists are lone
wolves with no interest in committed intimate relationships. The majority of these
personality types – 79% – do express an interest in getting married. A similar
percentage say they’re unafraid of being committed to a single partner for the rest
of their lives. It’s true that Confident Individualists are independent, and they
probably won’t get into a relationship just for the sake of being in a relationship. That
said, these types often do have an interest in romantic connection – they just want
to find the right person before they become attached.
Unlikely Leaders
Confident Individualists bring their love of independence into their academic and
professional pursuits. They’re more likely than any other Strategy to say that learning
as part of a group is distracting rather than helpful. As you can imagine, group
projects can be frustrating for these personality types – whether at school or in the
This isn’t to say that Confident Individualists can’t work well with others – far from it.
But if given a choice, these types would prefer to operate independently and figure
things out on their own. At school, these personalities may be drawn to independent
study opportunities. At work, they may try to develop a specific area of expertise that
allows them to make their own decisions and do most of their tasks on their own.
From this description, Confident Individualists might not sound like natural leaders,
but that isn’t necessarily the case. Just over half of these personality types say they’re
inclined to seek out leadership and management roles. This is well less than their
Extraverted peers, but it’s still a majority. In addition, nearly 70% of these types say
“The Campaigner” (ENFP, -A/-T)
Addendum: The Puzzle of Personality
they have excellent leadership skills. A quick look at famous Confident Individualists
includes real-life leaders (Bill Gates) as well as fictional ones (Gandalf).
Confident Individualists tend to hone their ideas and skills on their own, and they
often prefer to work alone. That said, these personalities may be willing to take up
the reins of leadership if that’s what is necessary to turn those ideas and skills into
real-world progress.
The Right Mindset
Confident Individualists are more likely than any other personality Strategy to say
that control over their mindset is the most important factor in determining their
happiness. On average, they rank their mindset as a more significant factor in their
happiness than their financial situation, their friends and family, their job, or their
This statistic reveals a great deal about Confident Individualists. These personality
types believe in their personal effectiveness and their individual worth, and they
know how important it is to maintain this mindset. As long as they balance this selfconviction with a willingness to learn from others, Confident Individualists’ positive
mindset can become a self-fulfilling prophecy, helping these personalities to not only
achieve great things but also find lasting happiness.
People Mastery – Extraverted (E) and Assertive (-A)
Bold and Confident
Personality types with the People Mastery Strategy are known for their ability to
handle stress. This helps them to act boldly and maintain confidence, even in the face
of challenges or criticism.
“The Campaigner” (ENFP, -A/-T)
Addendum: The Puzzle of Personality
Thanks to this confidence, people with this Strategy feel energized and at ease in
social situations. They seek social contact as well as stimulating and challenging
experiences. These personalities like traveling to see things, people, and places, and
trying something new – even things they don’t end up liking can be exciting for them.
Nothing to Prove?
If they don’t keep themselves in check, though, People Masters can become too
confident. These personality types tend to be insulated against self-doubt and the
need to prove themselves. As a result, they don’t always test, or even consider, their
own limits or ambitions.
Taken to the extreme, this can create a pattern of comfort-seeking. They may even
roll their eyes at people who chase more intimidating goals. At the other end of the
spectrum, these personality types can ignore sensible caution, landing themselves in
extraordinary and dangerous situations.
At times, People Masters may not be considerate to those who aren’t able to maintain
such a comfortable boldness. But this doesn’t have to be the case, by any means. By
taking others into account, these personalities can actually help to draw other people
out of their shells in a way that’s energizing and empowering.
Finding Balance
Fortunately, most People Masters fall somewhere in the middle. Ideally, they
embrace healthy ambition while finding social fulfillment and connection. Social
interaction plays a big part in People Masters’ happiness. Although these personality
types are self-confident, they still appreciate praise and recognition. They don’t need
“The Campaigner” (ENFP, -A/-T)
Addendum: The Puzzle of Personality
people’s approval, but they still crave friends and loved ones with whom to share
their lives.
These types may be opinionated, but they don’t always worry about having others
agree with them. This can help these personalities to be moderate even in
disagreements because their ego and confidence aren’t at stake the way they often
are for Turbulent Strategies. People Masters are not fond of grudges, and at heart,
they want to bring people together to make things happen.
These types often stand out for their charisma and self-assurance. As long as they
don’t use their talents to steamroll or put down others, these personality traits can
be quite appealing. These types have little fear of rejection, and they love including
others. This can make these personalities wonderful friends, loved ones, and
colleagues, who always aim to energize those around them.
People Masters in Love
According to our research, People Masters seem to fall in love a bit more frequently
than the other Strategies. They’re also less likely to say that falling in love scares them.
It’s easy to imagine why this is the case – People Masters’ Extraversion leads them
into situations where they’re likely to meet new people, and their Assertive
personality trait helps them to feel confident about the prospect of new relationships.
Some might wonder whether this would make People Masters less reliable than
other personality types when it comes to being a good partner. Is it possible that
these types’ self-assurance would make them complacent or uncommitted once
they’re actually in a relationship? Not necessarily: About half of People Masters say
it’s necessary to go out of their way to please someone they love, and this response
“The Campaigner” (ENFP, -A/-T)
Addendum: The Puzzle of Personality
puts them on par with other types. In addition, People Masters are the Strategy least
likely to say that long-term commitments make them anxious.
In other words, although People Masters’ confidence and social ease might make
them sound like players, these types can be as committed and eager to please their
partners as anyone else. And being in a relationship with a People Master can be a
wonderful thing – even for people who are completely different. After all, People
Masters’ social energy and their can-do take on life can be infectious in the best
possible way.
Speaking Up
People Masters don’t tend to filter their opinions. These personality types say what
they think, and they think what they say. As with nearly any trait, this can be a
strength or a weakness.
People Masters are often seen as straight-shooters who can be trusted to speak
honestly. In academic and professional settings, many teachers, classmates,
colleagues, and managers appreciate this quality. After all, if used appropriately,
candor is a powerful way to connect with other people. The “what you see is what
you get” nature of a People Master personality can be refreshing, whether in the
classroom or the workplace.
But there’s a difference between being candid and being rude – and at times, People
Masters may toe that line. In academic settings, this can put them at odds with their
teachers and classmates. And in professional settings, these personality types may
gain a reputation for being inconsiderate, arrogant, or even ruthless.
“The Campaigner” (ENFP, -A/-T)
Addendum: The Puzzle of Personality
Learning to speak honestly without speaking over other people is a step on many
People Masters’ path to personal development. Fortunately, once they master this
balance, People Masters can unleash the many gifts they bring to their schooling and
their work. In particular, People Masters can excel at dealing with awkward or tense
interpersonal situations – whether that’s getting a group project back on track or
delivering bad news to a customer in a straightforward but considerate way.
Going for It
79% of People Masters say they see problems as opportunities. These personality
types trust themselves to tackle hard problems – and to gain insight and experience
from the process. Ideally, this conviction becomes a self-fulfilling prophecy, with
People Masters taking on ever harder challenges and learning important lessons
along the way.
What sets People Masters apart isn’t just their confidence, however. It’s also their
willingness to team up with others. These personalities know that we tend to be more
effective when we collaborate and ask for help. People Masters can be especially
good at creating opportunities for the people around them to use their strengths.
And that may just be one of the secrets to People Masters’ success.
Constant Improvement – Introverted (I) and Turbulent (-T)
Sensitive Souls
Constant Improvers tend to be sensitive and introspective. They are often deep
individuals who enjoy having their own space and freedom. In general, these
personality types feel more comfortable on their own than mixed up in the judgment
of the real world.
“The Campaigner” (ENFP, -A/-T)
Addendum: The Puzzle of Personality
This may be because they share the two personality traits most representative of
sensitivity to their environment – Introversion and Turbulence. As a result, they may
find it stressful to deal with tense environments or new situations. In these moments,
Constant Improvers can be deeply uncomfortable – although they may not want to
let on how they really feel. In reaction, these personalities might retreat inward, react
defensively, or try to escape the situation altogether. Alternatively, they might give
up their own wants or needs in an effort to keep the peace.
Driven by Doubt
Constant Improvers tend to experience self-doubt. They have a strong drive, but it
comes paired with a strong fear of failure. These personality types invest a great deal
of their identity in their successes. As a result, even a minor misstep or
embarrassment can be crushing.
On the upside, this vigilance offers these personality types a knack for sensing
trouble. This can be quite useful in situations that need to balance risk and reward –
whether a financial investment or a romantic opportunity. When faced with a
potential risk, these types look for ways to prevent problems. Although it slows them
down in the short term, this approach can prevent longer-term issues.
Constant Improvers direct much of their attention toward their personal interests.
They strive to master hobbies, careers, or new means of self-expression. This level of
dedication can create impressive, beautiful results.
People with Constant Improvement personality types can be perfectionistic,
dedicating tremendous time and energy to their pursuits. Unfortunately, if they put
too much pressure on themselves, this approach can backfire. For example, Constant
“The Campaigner” (ENFP, -A/-T)
Addendum: The Puzzle of Personality
Improvers may feel forced to abandon an endeavor because a single detail doesn’t
line up right.
Reality and Romance
At times, Constant Improvers may experience a nagging feeling that something is
missing from their lives. It’s worth noting that often this really is just a feeling, not a
reflection of reality. These personality types have it in their nature always to be
seeking something more – even if their lives actually are going just fine.
But as Constant Improvers assess their lives, wondering what might be missing, they
may find themselves focusing on their romantic relationships – or lack thereof. These
types are significantly less likely than their Assertive counterparts (also known as
Confident Individualists) to say that they enjoy being single. And these personalities
are more likely than Confident Individualists to say they often construct an ideal
partner in their heads when they’re single.
Although Constant Improvers may find themselves longing for romance, they don’t
necessarily find it easy to start up a relationship. They’re less likely than other
personality Strategies to say that they usually take the initiative in asking someone
out. This makes sense, given that Constant Improvers can feel hesitant about putting
themselves out there – and asking someone out is an incredibly vulnerable position
to be in.
This might sound like bad news, but it doesn’t have to be. As they grow and mature,
Constant Improvers often learn how to transform their feeling that something is
missing into positive energy – and by doing so, they not only discover gratitude for
the good things in their lives, but also become proactive about making helpful
“The Campaigner” (ENFP, -A/-T)
Addendum: The Puzzle of Personality
changes. This mindset shift can empower these personality types to find fulfillment
in their relationships – as well as in every other aspect of their lives.
The “Right” Career?
Constant Improvers’ longing for “something more” extends to their professional lives.
Just over a quarter of these types say that their career is a great fit for them – a rate
of agreement that is less than the other Strategies.
This doesn’t necessarily mean that Constant Improvers are in the wrong careers for
them – although they might wonder if they are. More than half of these personality
types say they often think about switching careers, and they’re more likely than the
other Strategies to say that they feel stuck in their current job.
This restlessness doesn’t have to be a bad thing. In fact, restlessness can be an
incredible motivator to do great things. The trouble comes when Constant Improvers
feel trapped: wanting to make a change, but suspecting they’re unable or helpless to
do so. This feeling can have a number of roots, such as self-doubt or a general worry
that other people don’t “get” them.
As in other areas of their lives, Constant Improvers who pursue personal growth
often discover that their feeling of helplessness is exactly that – a feeling. This can be
a powerful discovery. In its wake, these personality types are better able to harness
their personal and professional strengths and deal with their feeling of “stuckness.”
This may take the form of finding a new career, or it might involve advocating for
themselves in their current workplaces so that they get more of their needs met.
Either way, Constant Improvers often find that they have more agency in their
professional lives than they’d realized.
“The Campaigner” (ENFP, -A/-T)
Addendum: The Puzzle of Personality
The Strength of Sensitivity
In general, Constant Improvers care a great deal about what others think of them.
This can trigger insecurity, to be sure, but when kept in balance, it can create some
truly wonderful traits. These personalities are often curious about and sensitive to
others’ feelings. This can make them excellent listeners, friends, confidants, and
Some types might think that sensitivity is synonymous with weakness, but Constant
Improvers know that isn’t the case. These personality types often exemplify how
sensitivity and vulnerability can be hidden strengths. Their attunement to their own
struggles and insecurities can help them to bond deeply with others. It can also
motivate them to act with kindness and compassion.
Although they may not always realize it, Constant Improvers offer the world a wealth
of gifts. Once they learn to trust themselves as much as they trust others’ opinions,
these personalities can shine.
Social Engagement – Extraverted (E) and Turbulent (-T)
Boldly Sensitive
Those with the Social Engagement Strategy are an interesting group. In some ways,
Extraverted and Turbulent personality traits conflict with each other. Extraversion
leads to risk-tolerance and boldness, and Turbulence leads to self-doubt and
This can mean that Social Engagers tend to do what comes naturally first and think
about it later. In this way, they are almost an exaggeration of their underlying
personality traits. This may sound like a bad thing, but it doesn’t have to be.
“The Campaigner” (ENFP, -A/-T)
Addendum: The Puzzle of Personality
Social Engagers venture into the world with enthusiasm. They enjoy being the center
of attention and enjoy social status. At times, this may mean that they hide their true
selves to impress other people, pretending to be someone else in order to be liked.
Fortunately, Social Engagers’ genuine interest in others often shines through, helping
these personality types to create authentic connections with the people around them.
Social Engagers in Love
Romantic relationships aren’t always the easiest – hence Shakespeare’s observation
that “the course of true love never did run smooth.” You might think that Social
Engagers’ self-doubt would cause them to play it safe when it comes to the rough
waters of love, but that isn’t the case. These personality types tend to dive headlong
into relationships – they’re more likely than any other Strategy to say they fall in love
easily. And they’re also less likely to say they enjoy being single.
Social Engagers are far from passive about their romantic lives. These personalities
care deeply about pleasing their partners – in fact, they’re the Strategy most likely to
believe they need to go out of their way to please the people they love. Social
Engagers are deeply devoted, willing to pour all of their affection and care into their
But not everyone is willing – or able – to do this in return. Social Engagers may feel it
acutely if their partner doesn’t seem equally affectionate or devoted. This can be
especially challenging because these personality types care so deeply about receiving
praise and admiration. As a result, they might feel hurt by a partner who is reserved
in expressing their affection.
As they go through life, many Social Engagers discover that not everyone is as
expressive as they are – and that’s okay. These types may need to use their social
“The Campaigner” (ENFP, -A/-T)
Addendum: The Puzzle of Personality
acumen to connect with the ways their partners do share love. For example, they may
realize that their partner expresses affection through physical touch, spending time
together, or even helping out around the house. Once they attune themselves to the
ways other personalities demonstrate their love, Social Engagers can find incredible
fulfillment and joy in their romantic relationships.
Working It
Social Engagers may find themselves drawn to lines of work that involve plenty of
human interaction. The service industry can be a natural fit for these personality
types, as can nearly any job that involves helping customers solve problems. Social
Engagers are energized by the opportunity to talk with others, and they’re especially
invigorated when they can tell that they’ve actually made someone’s day a little better.
This isn’t to say that Social Engagers are anything less than ambitious. In their own
way, these personalities do care about being successful. Everyone has a unique
definition of “success,” of course, but many Social Engagers feel especially successful
when they receive recognition, such as awards, promotions, or positive feedback on
their work. These types tend to be motivated by a desire to impress and please
others – not only because they enjoy praise, but also because they genuinely value
the good opinion of their bosses, coworkers, and customers. And of course a salary
increase is always nice, too.
Social Engagers’ ambition and desire to please can make them wonderful employees
and colleagues. At times, however, these personality types often discover a need to
pause and make sure they’re being true to themselves as well. Their personal
development path may lead them to consider their own values and needs – and
make sure that their professional lives line up with these values and needs.
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Addendum: The Puzzle of Personality
That said, these types know that their career is just one aspect of their lives. 74% of
Social Engagers say they’re always looking for new hobbies to get into – more than
any other personality Strategy. Whether those hobbies include volleyball, viticulture,
or volunteering, these types care about being well-rounded. Paradoxically, this wellroundedness can help them to find more enjoyment in their careers as well as in
other aspects of their lives.
The Highs and the Lows
Social Engagers can experience highs and lows – sometimes within a matter of
minutes. Their Extraversion can push their Turbulent need for success into overdrive.
Meanwhile, their Turbulent personality trait can trigger almost instant self-doubt.
Although these types are capable of taking quick action in a way that seems decisive,
they may find themselves plagued by uncertainty afterward.
As they grow, many Social Engagers learn how to use this unusual combination of
traits to their advantage. Their Extraversion can help them move past the self-doubt
that comes with the Turbulent trait, enabling them to expand their comfort zones
even when it isn’t easy. Meanwhile, their Turbulent trait can help them to be more
considerate in their boldness. The result is that these personality types can hold
many contradictory traits in harmony, being both fun and responsible, active and
This push and pull can be stressful, but it’s part of this Strategy’s charm. These
personality types chase their goals relentlessly, but they also indulge their desires
and seek out fun. Thanks to this balance, they can lead happy and fruitful lives –
sharing adventures and accomplishments with others whenever possible. Whatever
direction these personalities pull, they are sure to pull the crowd with them.
“The Campaigner” (ENFP, -A/-T)
Addendum: The Puzzle of Personality
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“The Campaigner” (ENFP, -A/-T)