SMARRTT OBJECTIVES MARKETING COMMUNICATIONS OBJECTIVE TEMPLATE Increase [add word such as awareness/action] with [add metric such as 10%] about [add product/service being advertised] with [add detailed target market] within [add date start and end of campaign]. MARKETING COMMUNICATIONS OBJECTIVE EXAMPLES: Increase awareness about new coffee machine by 12% in city commuters within 2 months Increase subscriptions to wellness newsletter by 5% in university students by the end of winter Increase sales of new summer collection by 20% in young families by 01/06/2021
