THE SCIENCE OF MULTITASKING, AND WHY YOU SHOULD DOODLE IN CLASS Noor Almawali AGENDA Introduction Primary goals Areas of growth Timeline Summary Multitasking INTRODUCTION When somebody can juggle lots of things at the same time, we often say that they are good “multitaskers.” All of us multitask once in a while. But psychologists have been warning us about it for decades. Some say it’s harmful to productivity and others say you can’t do it at all. 4 OBJECTIVE: THE PERFORMANCE COSTS ASSOCIATED WITH CELL PHONE USE WHILE DRIVING WERE ASSESSED META-ANALYTICALLY USING STANDARDIZED MEASURES OF EFFECT SIZE ALONG FIVE DIMENSIONS. Conclusion: We suggest that (a) there are significant costs to driver reactions to external hazards or events associated with cell phone use, (b) hands-free cell phones do not eliminate or substantially reduce these costs, and (c) different research methodologies or performance measures may underestimate these costs. Presentation title 6 QUARTERLY PERFORMANCE 2,0 Q1 2,4 4,3 2,0 Q2 4,4 2,5 3,0 Q3 1,8 3,5 5,0 Q4 2,8 4,5 - 1,0 2,0 3,0 Series 1 Series 2 4,0 Series 3 5,0 6,0 Presentation title 7 AREAS OF GROWTH Q1 4.5 2.3 1.7 5.0 Q2 3.2 5.1 4.4 3.0 Q3 2.1 1.7 2.5 2.8 Q4 4.5 2.2 1.7 7.0 8 “ BUSINESS OPPORTUNITIES ARE LIKE BUSES. THERE'S ALWAYS ANOTHER ONE COMING. Richard Branson ” Presentation title 9 MEET OUR TEAM TAKUMA HAYASHI MIRJAM NILSSON FLORA BERGGREN RAJESH SANTOSHI President Chief Executive Officer Chief Operations Officer VP Marketing MEET OUR EXTENDED TEAM TAKUMA HAYASHI MIRJAM NILSSON FLORA BERGGREN RAJESH SANTOSHI President Chief Executive Officer Chief Operations Officer VP Marketing GRAHAM BARNES ROWAN MURPHY ELIZABETH MOORE ROBIN KLINE VP Product SEO Strategist Product Designer Content Developer 10 Presentation title 11 PLAN FOR PRODUCT LAUNCH PLANNING MARKETING DESIGN STRATEGY LAUNCH Synergize scalable e-commerce Disseminate standardized metrics Coordinate ebusiness applications Foster holistically superior methodologies Deploy strategic networks with compelling ebusiness needs 12 TIMELINE SEP 20XX NOV 20XX JAN 20XX MAR 20XX MAY 20XX Synergize scalable e-commerce Disseminate standardized metrics Coordinate ebusiness applications Foster holistically superior methodologies Deploy strategic networks with compelling ebusiness needs 13 AREAS OF FOCUS B2B MARKET SCENARIOS • • • Develop winning strategies to keep ahead of the competition Capitalize on low-hanging fruit to identify a ballpark value Visualize customer directed convergence CLOUD-BASED OPPORTUNITIES • • Iterative approaches to corporate strategy Establish a management framework from the inside Presentation title 14 HOW WE GET THERE ROI • • • Envision multimedia-based expertise and cross-media growth strategies Visualize quality intellectual capital Engage worldwide methodologies with web-enabled technologies NICHE MARKETS • • Pursue scalable customer service through sustainable strategies Engage top-line web services with cutting-edge deliverables SUPPLY CHAINS • • Cultivate one-to-one customer service with robust ideas Maximize timely deliverables for real-time schemas Presentation title SUMMARY At Contoso, we believe in giving 110%. By using our next-generation data architecture, we help organizations virtually manage agile workflows. We thrive because of our market knowledge and great team behind our product. As our CEO says, "Efficiencies will come from proactively transforming how we do business." 15 THANK YOU Mirjam Nilsson mirjam@contoso.com www.contoso.com