DEMOGRAPHIC DATA
Name
Age
Gender
1. Drinking Habits:
How often do you consume beverages?
i.
Daily
ii.
Few times a week
iii.
Once a week
iv.
Occasionally
What types of drinks do you usually prefer?
i.
Soft drinks
ii.
Energy drinks
iii.
Juices
iv.
Sports drinks
v.
Do you have any specific dietary restrictions or preferences?
___________________________________________________________________________
a)
b)
c)
d)
2. Tasting Experience:
Have you participated in any beverage tasting sessions before? YES/NO
How confident are you in your ability to evaluate different drinks? ______________
Do you have any formal training or experience in tasting beverages? YES/NO
d. Take a sip and describe the taste:
_________________________________________________
Preference Ranking:
3. Purchase Intent:
a. Based on your tasting experience, would you consider purchasing any of these drinks in
the future? YES/NO
b. If yes, which drink(s) would you be interested in buying? _____________
c. If no, please share the reasons why you would not purchase any of these drinks:
____________________________________________________________
Others
(please
specify
4. Consumption Habits:
a) How frequently do you consume drinks?
i.
Daily
ii.
Few times a week
iii.
Once a week
iv.
Occasionally
b) Are you familiar with the following brands of drinks? (Please mark the options
accordingly)
i. Brand A
ii. Brand B
iii. Brand C
4. Brand Perception:
Brand Loyalty:
a) How likely are you to recommend Brand to others?
i.
i.
Very likely
ii.
Likely
iii.
Neutral
iv.
Unlikely
v.
Very unlikely
5. Brand Switching:
a) Have you ever switched from one brand to another? If yes, please specify the
reason(s) for switching:
Better quality
ii.
Better taste
iii. Lower price
iv.
Availability
a) you participate in any loyalty programs offered by the brands? YES/NO
b) If yes, please specify the brand(s) and the benefits you
_____________________________________________________________
Additional Comments:
Is there anything else you would like to share about your tasting experience or any
suggestions for improvement?
___________________________________________________________________
Thank you for participating in this questionnaire! Your feedback is greatly appreciated.
v.
Other
(please
specify)