NAGPAYONG HIGH SCHOOL
Senior High School Department
S.Y. 2019 - 2020
BUSINESS PLAN
Jaja’sk ChocoNilupak
Presented by:
Grade 11 – ICT2 (CSS)
Alexis Tavarez
Angela Mae Tacolog
Name3
Name4
Nmae5
Name6
Name7
Presented to:
Ms. Aiza T. Tuplano
Entrepreneurship Teacher
Date:
NAGPAYONG HIGH SCHOOL
Senior High School Department
S.Y. 2019 - 2020
Jaja’sk Company
ChocoNilupak
NAGPAYONG HIGH SCHOOL
Senior High School Department
S.Y. 2019 - 2020
TABLE OF CONTENTS
CHAPTER
PAGE
I.
Executive Summary
…………………..
1
II.
Market Analysis
…………………..
2
III.
Company Description
…………………..
3
IV.
Organization and Management Structure
…………………..
4
V.
Marketing and Sales Strategy
…………………..
5
VI.
Product Description
…………………..
6
VII.
Production and Operation
…………………..
7
………………….
8
VIII. Financial Analysis
NAGPAYONG HIGH SCHOOL
Senior High School Department
S.Y. 2019 - 2020
I.
EXECUTIVE SUMMARY
The name of our business is Jaja’sk Company. The main objective of our
business is to change the traditional nilupak into a new one. This product have a goal to give
the students a nutritious and affordable snacks on their breaktime. We wanted to give them a
snack that has benefits for their body and is good for their health. This business aims to bring
out the popularity of nilupak. Nilupak isn’t usually famous to some millennials nowadays so
we want them to know that there is nilupak that is good for them.
Our target market are the grade 11 students of NHS. They are the majority to
purchase our products. Our business is a sole proprietorship. The total amount of financing
requied is P270 and it will come from our savings. The one who will manage the business is
the owner
NAGPAYONG HIGH SCHOOL
Senior High School Department
S.Y. 2019 - 2020
II.
MARKET ANALYSIS
Our target market are the Grade 11 and 12 students of Nagpayong High
School. That ages 15 and above,both female and male. In the strands of Academic Tracks
and TVL. Where they have the income/allowance of P20 and above. All of these students
are single.
Our potential customers are the Senior High School students of NHS,both
female and male. The product {Nilupak} that we have is new to them so we see that it
will be saleable to them. New products are good to sell mostly if they have no idea about
it. These customers will be curious on how our product tastes.We will sell our products
here at the Centennial II,Nagpayong,Pinagbuhatan,Pasig City. Where our school is
located. Nagpayong High School is our main market. Grade 11 students is 54% of the
senior high school population. 50% are males and 50% are females. Grade 12 students is
46% of the senior high school population, 48% are males and 52% are females.
The competitors we have are our classmates that could possibly have a product
that will be saleable than ours. The price of our product is affordable and cheap that only
costs P5-P8. We see that our product may be good for the students that has low budget for
their snacks in school. The only weakness that we have is that, our product is limited,that
we can only make 60 pieces a day.
NAGPAYONG HIGH SCHOOL
Senior High School Department
S.Y. 2019 - 2020
III.
COMPANY DESCRIPTION
Our business,which is selling Nilupak with chocolates,will be sold to the SHS
students of NHS. This is a kind of a provincial snack or dessert of Filipinos. Usually it is
made of cassava. But our Nilupak is made of saba banana with a twist which is chocolate. We
mixed it with chocolate to make it on trend for the millenials. Nilupak is affordable for
everyone and we assure that this will be a friendly budget for every students in Nagpayong
The type of our business in manufacturing. Nilupak is a home-made product.
We do not use machines,instead we used man power to create nilupak.The challenges that
occur in our sector are those we see as competitors,like our classmates and the canteen. Other
than that is the process of making our customers buy the product we have. It is a big
challenge to encourage them to buy some. The big population of our school is also a
challenge for us that when the customers liked our product, demands will start to increase.
We can only produce 60 pieces a day and higher demands of our product will be a challenge
for us to make our man power double just to reach the wants of our customers. The type of
business that we are going to operate is manufacturing. Basically,foods are the needs of our
customers and in this situation or product will be saleable for our target customers which are
the Grade 11 students of NHS. We can fill the needs of these students by selling our
nutritious and a low price snack to them. Maybe the products of our competitors are more
sweeter than our product,but surely Nilupak is more nutritious than those they sell.
We chose this business opportunity because it is easy to make nilupak. The product
nilupak is also nutritious and this is good for the customers health. In starting up this business
we don’t need to spend a big amount of money. We selected NHS because we have more
access in this area. And we are only students so it is our only choice.
NAGPAYONG HIGH SCHOOL
Senior High School Department
S.Y. 2019 - 2020
Item
Stove (superkalan)
Casserole
Mixing bowl
Ladle
Plastic gloves
Banana leaves
Value
P160
P200
P100
P50
P24
P10
P544
Total
Our business operation will start before the class hours of the students and up to their
break time. It’ll run for almost 5 hours every day. The permit that we need for selling our
products to the students is the permit of the teachers and the supervisor of the school.
Strength
Price: P5 – P8
: It is affordable and cheap.
Opportunities
Weakness
-
Limited product
Our product is only limited for a day.
We can only produce 50-60 pieces a
day.
Threats
Daily allowance of students
Canteen and classmates that sell
- Their allowance ranges to P20- snacks – students may like more the snacks
P50and it is good for students who at the canteen or the products that our
have low budget on their snacks.
classmates sell.
NAGPAYONG HIGH SCHOOL
Senior High School Department
S.Y. 2019 - 2020
IV.
ORGANIZATION AND MANAGEMENT STRUCTURE
Our business will manufacture a product which is Choconilupak that is a mixture
of chocolate and nilupak. We made a product that twisted the traditional Nilupak into a new
one. Nilupak is usually made of cassava but our nilupak is made of saba banana mixed with
some chocolate bits.The uniqueness of our product is that it changed the traditional recipe. It
is more simple than the usual one. The advantage of this product it that,it has chocolates
and,chocolates are one of the trends in Filipino’s snack or desserts.
Procedure
1. Boil the saba banana until it tenders.
2. Peel off the skin and place the bananas in a mixing bowl.
3. Start crushing the banana and mix with sugar and chopped chocolats.
4. Mold the nilupak mixture into flat circles and set aside on a clean plate
5. Brush the top with some margarine and wrap the nilupak in banana leaf.
6. Lastly,carefully arrange the wrapped Choconilupak in a big tupperware.
The product itself will meet our customers needs. We know that food is one of the
primary needs of humans. Nilupak will surely be good for our customers because aside from
it has a cheap price it is also good for the health. It has lots of vitamins like Vitamin A,B6,and
C,protein,fiber,manganese and potassium.
Our pre-start strategy is to invite some potential customers near our place and
give free tastes for the first 10 customers that we will have. Giving them free taste can make
our product be known in our school. Also we will give them 1 free colored paper each in the
first week of selling our product. For the technology requirements, we will use social media
to advertise our product. Uploading pictures of our own made nilupak in facebook may give
us great opportunities. Not just in our school but also in other places.
NAGPAYONG HIGH SCHOOL
Senior High School Department
S.Y. 2019 - 2020
V.
MARKETING AND SALES STRATEGY
In informing our customers about our product, we will use some flyers and
the social media to let them know what kind of product we are selling. On the first day of
selling our product we have a promo “Free for the first five customers”. Encouraging other
students to buy our product in the way of informing them the benefits that they will get in
buying and eating nilupak. This will be effective because , surely students will buy once they
knew what is nilupak.
NAGPAYONG HIGH SCHOOL
Senior High School Department
S.Y. 2019 - 2020
VI.
PRODUCT DESCRIPTION
NAGPAYONG HIGH SCHOOL
Senior High School Department
S.Y. 2019 - 2020
VII.
PRODUCTION AND OPERATION
NAGPAYONG HIGH SCHOOL
Senior High School Department
S.Y. 2019 - 2020
VIII. FINANCIAL ANALYSIS