1. What does it mean to "Be a Product of the Product"? Explain in an essay format the
meaning of the above quote by John B. Peterson III.
There are several aspects that contribute to the success of a direct sales and network
marketing organization. One of the most important criteria is that you have first-hand familiarity
with the items. This is sometimes referred to as being a product of the product. When you are
marketing your items, many individuals will inquire about the efficacy and validity of your product.
People that ask various sorts of queries want to know why they should buy the goods in the first
place. If you react with anything like "I haven't had the opportunity to try the items yet" or "I've only
used them a couple of times so far," you will most likely lose their interest and they will doubt the
product. After all, if you don't enjoy the items enough to buy more than one or use them on a
regular basis, why should they bother? People want to know more than just what the items are
supposed to accomplish; they want to know if they truly work! This is why personal
recommendations are so powerful in any firm.
You may create an excellent personal testimonial for any product or service you provide.
Instead than attempting to seem like a corporate salesperson, speak normally. Use as little jargon
as possible. I prefer to speak as if I were a consumer rather than a distributor. Customers must
understand that you ARE a product customer, not simply someone who sells it. Allow them to
realize how similar you are to them. They want to know that you, too, had a problem or a need
that needed to be satisfied, just like them. Begin your testimonial by informing them of this
information. After that, discuss why you thought it may be what you needed. Highlight the
product's merits so that they can understand why it is a good fit for what you were searching for.
After discussing the advantages, it is time to discuss how the product or service aided your need.
In conclusion, being a product of the products means that to attract customers you should be
the first person to prove that your product is effective and useful. Being the result or evidence that
the product works, it is very helpful to increase sales and attract more consumers. This is about
convincing the consumers that the product that you endorse or sell is great by just sharing the
actual results, which is you.