Entrepreneurial
Mindset Delivery
Method
Presenter
Fasil
Woldegebriel
Objectives
Gain an understanding of Key charasteristics
of sucessful entreprneurs
Gain an understanding of what
entrepreneurship is
Understand what it means to be an
entrepreneur
From just an idea to business
2
3
3
1
1
PROJECT
Analyse entrepreneurs
In a Group of 6
•
Select 3 entrepreneur stories from
different continent
Take notes individually and discuss in
your group
•
Present your findings in answering
different questions
•
•
Resources
Proposed Stories
Steve Jobs Motivational Speech | Inspirational Video | Entrepreneur Motivation |- USA
Facebook CEO | Mark Zuckerberg Biography | Success Story -USA
Jack Ma Motivational Video | Believe In Your Dreams | Inspirational Speech -China
Cars24 - India
Betelhem Dessie- Young Social Entrepreneur-Ethiopia
Inspiring Young Student Entrepreneur: Addismiraph Abebe, Co-founder of AAU Push Addis Ababa
Meet Ciiru An Inspiring Entrepreneur from Nairobi Kenya
Social start-up Africa: A tap station at school-Rwanda
Resources
Materials needed
Flip Charts
• Markers of different colors
Laptop/Tablet at least one per group
• Scotch tapes
• Stickers
• Pen/Pencils
• Timer
•
•
QUESTIONS
1.
WHAT
What makes them an entrepreneur?
What kind of a mindset do they have that is
different from others?
What kind of common characteristics do they
have ?
QUESTIONS
2.
SIMILARITIES
What are the similarities between the mindsets of
the different entrepreneurs?
What are the similarities in the type of business
they do?
What similarities do you observe in their life
style
•
Daily routine
•
Work ethics
•
Way of thinking, e.t.c…
QUESTIONS
3.
DIFFERENCES
What are the differences between the mindsets
of the entrepreneurs?
What are the differences in the type of business
they do?
What the differences in their
•
Daily routine
•
Work ethics
•
Way of thinking, e.t.c…
Deliverables
Come up with your own definition of
Entrepreneurship.
Compare entrepreneurship with traditional
business
What does it mean to be an entrepreneur
Reflections :“What kind of entrepreneurial mindsets do I have?”
“What kind of mindset typical entrepreneurs
have which I don’t have and need to work on?”
From just an Idea to a
Business idea
PROJECT
Generate ideas and turn them to business ideas
•
In a group of three
•
Walk around for 20 minutes
•
Come up with a list of at least two potential ideas
•
Form a group of 6
•
Rate the list of ideas and select one idea
•
Present your findings in answering different
questions
Resources
Materials needed
Flip Charts
• Markers of different colors
Laptop/Tablet at least one per group
• Scotch tapes
• Stickers
• Pen/Pencils
• Timer
•
•
QUESTIONS
What problem are you planning to solve
What desire are you planning to fulfil
QUESTIONS
What can be done Different within the 4Ps?
( Product, Place, Promotion, Price)
Product
How can the product or service characteristics
be more valuable for your customers?
•
•
•
•
•
Features,
Performance/Quality,
Design,
Usability,
Network possibilities)
QUESTIONS
What can be done Different within the 4Ps?
( Product, Place, Promotion, Price)
Place
How and where can you distribute ?
• Customer needs
• Infrastructure and resource
accessibility
• Range and customer utility of
distribution channels
QUESTIONS
What can be done Different within the 4Ps?
( Product, Place, Promotion, Price)
Promotion
How can you market your product better than
others?
• Marketing channels
• Customer awareness creation tools,
etc.)
QUESTIONS
What can be done Different within the 4Ps?
( Product, Place, Promotion, Price)
Price
How can you offer your product/service competitive?
• Operation
• Delivery
• Organization
• Marketing,
• Supply Chain,
• Business Model as a whole
Reflections :If you have to implement the business idea what do
you think about the next logical steps to be taken?
What would you change based on what you have
learnt this far?
As you take the next logical steps what kind of
opportunities and challenges you anticipate?
THANKS!