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ELC3222 Week-04 Slides 2022-23-Sem1 (Voice-over)

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ELC3222
Workplace English for Business Students II
Week 04
Dr David Wong (ELC)
Preparation for Week 04
1. Continue writing up your GPP
2. Read the following:
a. Tips for Writing Better Business Proposals: Language, Tone, and Style
b. How to Write a Winning Business Proposal
3. Sign up if you wish by the end of Week-03 Sun (18 Sep 2022) for Week-04 Consultation (last one
before Assessment 1 submission)
4. Finalise the project idea for your individual Assessment 1 proposal, which should be:
• socially responsible
• creative
• within the budget of HK$100,000
5.
Start writing up your individual Assessment 1 proposal
Week-04 Objectives
1.
Understand the Assessment 1 rubric
2.
Review some language issues
3.
Revise and proofread your GPP
4.
Continue to draft your individual Assessment 1 proposal
Structure of a Business Project Proposal
Title Page
Table of Contents
Executive Summary
Introduction
Client Requirements / Rationale for the Project
Proposed Solution
Personnel / Management of Project
Schedule for Implementation
Budget / Costs
Wed Class
Group Project Proposal (GPP) Writing Practice
Gp 1 is Disney HK
Gp 2 writes a proposal and sells it to this company
Gp 2 is New Oriental
Gp 3 writes a proposal and sells it to this company
Gp 3 is Ocean Park
Gp 4 writes a proposal and sells it to this company
Gp 4 is Evergrande
Gp 1 writes a proposal and sells it to this company
Fri Class
Group Project Proposal (GPP) Writing Practice
Gp 1 is Ocean Park
Gp 2 writes a proposal and sells it to this company
Gp 2 is Star Ferry
Gp 3 writes a proposal and sells it to this company
Gp 3 is ViuTV
Gp 4 writes a proposal and sells it to this company
Gp 4 is Tesla
Gp 1 writes a proposal and sells it to this company
Consultations in Week 04 via Zoom
Sign up for a time slot for this last consultation before Assessment 1 submission
Be prepared to answer these questions:
1. Which E&C department/subsidiary do you assume you are working in?
2. Is your project about a product, service or an event?
3. Compared with other possible projects, why is yours the most socially
responsible?
4. Compared with other possible projects, why is yours the most creative?
5. Compared with other possible projects, why is yours the most cost-effective
(within a budget of HK$100,000)?
Language Review
What is a COMPLETE SENTENCE?
Subject
+
Verb
+
Object (?)
+
Complete Sense
Clauses: Defining vs Non-defining
(1) The movie that I like most is STAR WARS.
(2) STAR WARS, which was first shown in cinemas in 1977, is my favourite movie.
Comparison of Verb Tenses
Simple Past
Simple Present
ST
ST
Past Continuous
Present Continuous


Past Perfect
Present Perfect

l
Past Perfect Continuous

l
Present Perfect Continuous





Past
Simple Future
ST
Future Continuous

Future Perfect

l
Future Perfect Continuous










NOW
Present
Future
Past Tenses
Simple Past
eg: I wrote the letter at 4pm yesterday.
Past Continuous
eg: I was writing the letter at 5pm yesterday.
Past Perfect
eg: After I had written the letter, I went to the cinema.
Past Perfect Continuous
eg: I eventually finished my letter at 8pm yesterday, and therefore I had been
writing it for four hours.
Present Tenses
Simple Present
eg: I write the letter today.
Present Continuous
eg: I am writing the letter now.
Present Perfect
eg: I have written the letter.
Present Perfect Continuous
eg: I have been writing the letter for two hours.
Future Tenses
Simple Future
eg: I will write the letter at 4pm tomorrow.
Future Continuous
eg: I will be writing the letter at 5pm tomorrow.
Future Perfect
eg: I will have written the letter at 8pm tomorrow.
Future Perfect Continuous
eg: If I cannot finish the letter at 8pm tomorrow, I will have been writing it for
four hours.
Common Language Problems
P Punctuation mark missing
M Modal inappropriate
S/P Noun: singular vs plural
W Word missing
N/A Not applicable
SP Spelling incorrect
. . . Incomplete
onIto Separating the two letters
SS Sentence structure inappropriate
? Meaning unclear
P Punctuation mark inappropriate T Tense inappropriate
~~~ Run-on sentence
POS Parts of speech incorrect
TN Tone inappropriate
AG Agreement incorrect
ABC Unnecessary
VB Verb form inappropriate
CAP Capital letter or vice versa
R Redundancy
VOC Voices: active vs passive
INC Inconsistent
S Style inappropriate
W Choice of words inappropriate
Useful Tools
(1) Longman Dictionary of Contemporary English Online
(2) Thesaurus.com
(3) Online Oxford Collocation Dictionary
(4) British National Corpus
(5) Corpus of Contemporary American English
(6) Grammarly
Schedule (Weeks 01 to 06)
Week 01:
Subject introduction 
Inputs on business project proposals 
Group Project Proposal (GPP) 
Week 02:
Authentic proposals 
Starting to develop GPP 
Individual consultations 
Week 03:
Writing up GPP 
Individual consultations 
Week 04:
Revision on language issues
Assessment rubric
Finalising GPP
Individual consultations
Week 05:
Review on GPP
Week 06:
Assessment 1 due before class
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