4 SIMPLE STEPS Getting Started with Home & Personal Care Building your Home & Personal Care business can begin with just 4 simple steps. Use this guide to explore the amazing resources and strategies available to support your journey and maximize your earning potential. 1. LOVE IT – FIND YOUR PERFECT PRODUCTS Discover the products that are right for you by visiting the Amway™ website. Brand pages provide product details, brand stories and selling tips. Purchase products to experience them for yourself. Consider buying a product bundle — it’s a great way to get familiar with a variety of amazing products at once to prepare yourself for selling. Amway Home™ Intro Bundle: 119888 G&H Complete Bundle: 275298 2019–2020 ESSENTIAL HOME Learn more about your favorite products with these key resources: ESSENTIAL HOME CATALOG G&H INSIDER’S GUIDE SATINIQUE™ CONSULTATION GUIDE EXCLUSIVELY FROM G&H Insider’s Guide Essential Home Catalog Prepare to sell by learning the Product Selling Framework and building a personal testimonial. 82% of Americans say they seek recommendations from friends and family when considering a purchase.* Visit Amway.com/Education and search “Confident Conversations” or “Personal Testimonial” to get started. *Source: National Harris Poll, 2016 For existing IBO use ONLY. Not for use with prospects. 2. SELL IT – START WITH CUSTOMER FAVORITES Purchase Customer Favorites and always have them with you. Use them with your friends and in public. Customer Favorites are on-trend, unbeatable Amway™ products that are easy to sample, demo and switch. Share samples that create a fun, memorable experience to let customers try before they buy. 77% of consumers say that receiving a product sample would movitate them to try another from that brand.* 401908 *Source: YA Source Engage Survey, 2016 Pat Tab It! Use product pages from the Mini Catalog to make personalized recommendations your customers will love. Visit Amway.com/Campaign and watch the Simple Selling with the Mini Catalog video to begin. Gain product confidence and credibility with smart mobile tools that help you learn, teach, sell! You’ll find the latest Conversation Cards, Unscripted Videos and more in the Amway Resource Center app. Conversation Cards Unscripted Videos For existing IBO use ONLY. Not for use with prospects. 3. GROW IT – CREATE CUSTOMER EXPERIENCES Follow up with customers to meet more of their home and personal care needs. On average, it takes five times longer to sell to a new customer than it does to follow up with an existing one.* Search “Follow Up” on Amway.com/Education to learn how. *Source: Amway™ Education Learning Lab, 2017 Demo top home and personal care products using product demo guides and videos. Search “Demo” on Amway.com or Amway.ca to find compelling demonstrations you can do for eSpring™ water purification, Amway Home™ cleaning products and more. Help customers create DITTO™ scheduled orders so they never run out of their favorite products. It’s convenient for them — and adds steady PV for you. IBOs using DITTO™ earn 10% more PV monthly on average, compared to those who did not use DITTO™.* *Source: BIW FY2018. Get social! Follow and share @AmwayUS. 91% of consumers would consider purchasing a product based on a friend’s social media media.* Find Amway on your favorite social media channels for product inspiration and ideas you can share with your friends and followers. *Source: SocialChorus Research For existing IBO use ONLY. Not for use with prospects. 4. TEACH IT – BECOME A SELLING COACH FOR DOWNLINE Expand your home care product offering by introducing customers to durables, such as the eSpring™ water purifier and Atmosphere Sky™ air treatment system. Selling products in new categories can help increase your sales – and PV! Coach downline on the Product Selling Framework. It’s a proven sequence of steps that guide you through customer sales — from identifying the need to closing the sale! Search “Confident Conversations” on Amway.com/ Education to learn more. MONEY AND REWARDS SEPTEMBER 1, 2018 | IBO FISCAL YEAR 2019 EFFECTIVE INDUSTRY LEADING BON INCENTIV US AND E PROGRA M Help IBOs set goals. Show how PV earned on product sales can add bonuses and qualification for Growth Incentives in addition to retail income. Search “Compensation” on Amway.com for more resources. MORE YOUR GUIDE TO EARN AND INCENTIVES AMWAY COMPENSATION Cross-sell to other exclusive Amway™ brands and set your sights on Ruby volume to keep growing a profitable, sustainable business! Search “Ruby Volume” on Amway.com/Education to learn how. © 2019 Alticor Inc. A10888888751ENA For existing IBO use ONLY. Not for use with prospects.
