1. Data helps to improve products and services, increase customer satisfaction, maximize profitability, and operate more effectively. It also enables the development of artificial intelligence and machine leanings that extract value from data. These are ways to get value from data. Data analysis is very important multiple reasons one reason being that data is everywhere and how you manipulate that data or how would you present data is important to us because we all rely on to get the result. from the company’s perspective, they rely on data to get the result and need the data to monitor real present and get the future value to check if its worst or not. 2. Netguard: Network maintenance, server maintenance and storage maintenance. Fujitsu: Hardware maintenance and application/software maintenance Both companies work in technology focused fields. Fujitsu’s maintenance focuses more on hardware and physical maintenance when compared to Netguard that handles more digital maintenance and maintenance that is not done on a physical object like a keyboard. Value elements that Netguard emphasizes are reliability. The company focus on this kind of maintenance and has been operating for a long time this also creates reputation of the service provider as a value also. Availability, flexibility, and price are also high on list of values. Because Netguard is fully maintenance-oriented company customer satisfaction is important for their business. The company advertises these values on their web page and promises these values for customers. Fujitsu is an information and communications equipment and services corporation, and it focuses more of its business on selling hardware to consumers but also has a large focus on services as well. Fujitsu advertises good prices and flexibility as its core values on its web page. The maintenance is usually included when the customer first purchases the product and has a flexible timeframe when it comes to the maintenance. The time period can usually last several years for when the customer can use the maintenance services for free or for a lower price. 3. Netguard directly handles maintenance that can is needed for data-based asset management like maintaining servers and storage that is needed to hold the information. It also uses the data is has gathered to increase the efficiency of its maintenance. Fujitsu utilizes same kind of data predict how much maintenance its products need and how often the products need to be maintained.