Assignment Number 2
4P’s and Specific Regulatory Measures
Product
Shangri-La is well known hotel and resorts but aside
from that they as well offer investment in properties, sale
on properties, and clubs which technically contribute on
their financial figures which really moves the financial
statements.
Price
As the target customer of Shangri-La who belong to
high class and middle class that is why price varies at
5,000-10,000 thus forbids those who cannot afford the
prices. However, to attract the market to ensure and give
discounts and family pax.
Promotion
To promote and expose the business in the public,
Shangri-La ensures that their names can be seen in the
whole nation. To market their brands, services and
products they see to it that what they offer is updated in
the market.
Place
Shangri-La wisely choose their place, specifically they
targeted those where most of the worker, business owners
and
large
business
belongs.
Definitely,
they
apply
strategically their sport in order to ensure revenue and
business stability.
Specific Regulatory Measure
Item
Effect on the Business
When business owner knows
how to monitor their business
Monitor
standing then it will be easier
for them to identify what went
wrong
and
what
area
that
needs to improve or change.
Giving employees a training
can hone their skills, attitude
towards work and internalize
Training
the vision, mission and core
values of the business. This
lessen the risk of mistakes and
negative
customer’s
experience.
Well discipline employees and
Discipline
managers
can
make
the
business achieve its triumph
since
there
is
harmonious
relationship that exist between
and
among
the
business
builders.
Setting Standards doesn’t mean
that business are ambitious but
Standard Settings
instead
this
will
be
the
platform that will guide all
workers and management to
achieve business ultimate goal
which is to earn profit.
Every
team
contributes
harmony,
in
building
business
relationship
and
from the nae itself building a
Team Building
team not just a group. Some
problem of the business is the
collaboration of its employees
which
affects
business
standing since no relationship
builds.
conduct
Thus,
tea
employees
management
building
and
both
management
had time to understand each
other
especially
in
entities
which compose of different
departments.