#gamestorming
@iamctodd
ARE YOUR MEETINGS LIKE THIS?
Smart people in a room
WTF?
BORING
HYPER
DRIVE
CHAOS OF CREATIVITY!
It STARTS with ENERGY
FOREST fire
Camp fire
FUEL
SPARK
STRUCTURE
DIFFERENT STRUCTURE
DIFFERENT RESULT
BEGIN WITH THE END IN MIND
GAMES
GAMES
GAMES
GAMES
GAMES
GAMES
Meetings
Meetings
Meetings
Meetings
Meetings
Meetings
Have
a goal
Have
a goal
DESIGN THE
MEETING
Have
a goal
DESIGN THE
MEETING
POWER of
GROUPS
SERVICE DESIGN?
h"p://www.uxma"ers.com/mt/archives/2011/09/the-­‐value-­‐of-­‐customer-­‐journey-­‐maps-­‐a-­‐ux-­‐designers-­‐personal-­‐journey.php
h"p://servicedesigntools.org/sites/default/files/imagecache/images/res_images/CJM.png
Texto
h"p://delightability.files.wordpress.com/2010/01/thejourneysGckynotes.jpg
CX ≠ UX
B
E
F
O
R
E
D
U
R
I
N
G
A
F
T
E
R
Components
Stages
Journey
Qualitative Info
Quantitative info
Insights
h"p://www.adapGvepath.com/ideas/the-­‐anatomy-­‐of-­‐an-­‐experience-­‐map
h"p://www.uxma"ers.com/mt/archives/2011/09/the-­‐value-­‐of-­‐customer-­‐journey-­‐maps-­‐a-­‐ux-­‐designers-­‐personal-­‐journey.php
h"p://www.bnj.com/buyercentric-­‐markeGng-­‐roadmap-­‐2012/
h"p://experiencema"ers.wordpress.com/2009/03/03/legos-­‐building-­‐block-­‐for-­‐good-­‐experiences/
TOUCH CHANNEL
≠
POINT
READY?
TRaveling
to NEPHP
TRaveling
to NEPHP
TRACK TIME
& INVOICE
TRaveling
to NEPHP
TRACK TIME
& INVOICE
PAINT A
BEDROOM
TRaveling
to NEPHP
TRACK TIME
& INVOICE
PAINT A
BEDROOM
EMAIL TO
A NEW LIST
EMPATHY
MAP
Fishbowl
Fishbowl
PLUS // DELTA
How DID I do?
THANKS!
@iamctodd
And thanks to @DaveGray for the use of some Gamestorming slides hi@ctodd.com