Introduction of Coca Cola
Introduction of Coca Cola
• The Coca-Cola Company was founded in 1892 and established its
Headquarters in Atlanta.
• The post-World War II years saw diversification in the packaging of
Coca-Cola and the development or acquisition of new products.
• New markets opened up for Coca-Cola in the early 1990s; the
company began selling products in East Germany in 1990 and in India
in 1993.
Coca Cola uses different blends to target different age groups, ethnic
groups, sexes, lifestyles.
Coca Cola even uses special packs at special occasions to encourage
people to buy more of their products.
COCA COLA company is the world’s driving producer, advertiser, and
merchant of delicate drinks.