Ubayeda Shaqer 1 PROBLEM In specific geographical location there are various categories of individuals who are involved in sports on a daily basis. However it is difficult for them to connect. Traditionally in order to be involved in sports either casually or as team – individuals need to member of some kind of club, school, and university – basically the avenue is limited to one’s social circle. Therefore the ‘traditional’ system is not only limited but time consuming – to organize, showcase and connect people interested in playing sports. Moreover for team sports like soccer - it is at times impossible for individuals to collect a group of players who all have similar skill and time constraints to form team. Sporting events are either organised haphazardly through facebook – otherwise we have entire departments in schools or universities dedicated to organise sporting events. (‘big budget’) In sporting event there are often many different stakeholders – 2 WORKING MODEL An online platform which is been designed to serve all stakeholders in sporting event: a. b. c. d. e. f. Organisers: Any individual or schools or entity who wants to organise a sporting event. Sponsors: who want to create a new tournament or sponsor an existing one. Teams: who want to play other teams in their vicinity. Individual Players: Anyone interested in sport no longer needs to hunt down a prospective player. Referees: anyone with experience may be hired for games without the difficulty; instead of asking someone’s uncle. Coaches: anyone one with experience willing to train a team. Therefore ZOOUE has been designed to serve all these prospective user. ZOOUE has classified sporting events/matches into two main categories: 1. Social- played for fun. 2. Competitive – semi or fully professional events. In order to use the website the prospective users must be registered – and when registering they will be able to choose under which category they belong. (Or multiple category) Users are able to find and view a sporting event unregistered but to take part in the activity the users need to be registered under a team or individual depending on the category of the sport. The term “challenge” used here represents the action when a user sends an invitation to another user to request a game. Ubayeda Shaqer So when a person goes to ZOOUE.com they first are directed to search engine that allows them to find what kind of sports they want to be involved in. For example 1: User view as a sponsor or organiser. 1. First they select geographical location, then the sports – then search – will illustrate all the sporting events in the area. 2. Or they could register an expression of interest of organising an event and other users may be able to view the details and register for that event. Teams and individuals in any kind of sports will be able to challenge each other for any kind of sport they are involved in. Example 2: User view as a Team: Individual teams will have a profile which lists all their players, their wins and losses and tournaments they are involved in- rankings in those tournaments. 1. The team admin will be able to search for all existing tournaments in the area and register for a particular tournament or request for registering for a particular tournament. 2. Team admins will be able to view prospective players in that area and request or hire players according to their statistics or experience. Example 3: User view as a Players: Individual players will have their own profile – approval ratings, testimonials, recommendations experiences, wins and losses – price to be hired. This website doesn’t limit the player to one sport they can have multiple sports 1. Individuals may use the website to join an existing social/causal sporting event, find a team to join in or find other individuals in their area to play with ( kinda like tinder) Example 4: Coaches and Referees: These two categories too will be have profiles and they can hired according to their rates. Business model: The website will generate income by basically charging a registration fee and every transaction made through will be charged. Third avenue of income generation will e online advertising – sporting merchandise companies will be able to advertising any sports related sales – sporting courts will be able to advertise all their features and availability. Users are able to find and view a sporting event unregistered but to take part in the activity the users need to be registered under a team or individual depending on the category of the sport. Therefore to register the prospective user will be charged a nominal fee. Sporting tournaments: Any teams or player in order to play a tournament will have pay a registrations fee – according to the organiser. Since the registration takes place through the website the users will be Ubayeda Shaqer charged 2% of the registration fee. Moreover tournaments may have the option of prize money to be won therefore – any transaction made will be charged after the tournament is over. Player , coaches , refree hiring and field bookings: Whenever any individual is hired – a small amount of fee will be charged on the transaction. For example if 20 dollars is charged per game for a referee or player then 2% of that fee charged. Security for payment: 1. In order to ensure everyone is paid fairly : Players, referees or coaches don not need to be paid from before. When a person need to hire someone they will have to deposit the money on to the website – when this deposit is made it will notify the hired player that the funds are available – so then they have to show up for the game. When they show both the hire and hired will check in ‘for the game’ this will release half the fund for the game and when they check out at the end of the game the other half will be deposited in to the hired entity. 2. All sports events will have two nominated scorers and of course with the referee input they will be able to update the score after every game. Ubayeda Shaqer 3 INTRODUCTION: Zooue is an online advertising platform for sporting events/matches based on geographical location. Additionally it also acts as a social platform to connect all its users. The website has been designed to meet the needs of the following groups: g. h. i. j. k. Organisers Teams Individual Players Referees Coaches Zooue has classified sporting events/matches into two main categories: 3. Social- played for fun. 4. Competitive – semi or fully professional events. Zooue serves 3 main functions: Prospective users who can showcase, promote and organise a sporting events and tournaments. • What it means to showcase and promote? Zooue woks similar to a classified/yellow-page site. When a sporting organiser publishes a sporting event, users can find their desired activity by sorting it according to their preference (location, competitive/social, category of sports/activity etc.) • What it means to organise? When a user expresses interest to take part in an activity, organisers can manage bookings and payments through this portal. Organisers can further set up fixture; add results and update news and information of an ongoing event. Collection of teams and individual players sporting organiser, coaches and referee. Users will be able to register to the website and can search for other registered users. • Why find other users? This function lets a user locate other members with interest in a specific sport/activity based on their geographical location. After they have been located, the website lets you connect, whereby the user may choose to follow the activity of team/individual or choose to organise a social/competitive game. A team/athlete can be “challenged” by another team/athlete and an invitation will be sent to the user and the location/time and other details can be agreed upon. There are two categories of challenge games, the first being social, and the other being rated. Rated games can be played for agreed prize money; it is highly recommended that for a rated game that involve prize money addition of a referee. All the other users following the teams/athletes are made aware when they are “challenged” and also the result of the game on completion. • How are the results of the games decided? Ubayeda Shaqer If the event is selected as a social it won’t be a rated game and there won’t be any results to the game. In the likely scenario it is a competitive game the website allows the addition of referee who will be allowed to add results to the game. This is the safest way to decide the results of the game. In an unlikely scenario if a referee is not added for a rated games both the teams are allowed to complete the results at the end of the game and only if the results match a winner will be declared otherwise it will be declared as a disputed game. The website further allows organising training session for teams, booking courts and transfer of players between teams. Coaches and referee are who are registered can be contacted via registered user. They can be rated via the games they were involved in. Since referees are very important on deciding the results of a rated game, Zooue will verify all referee account. Notification on the last minute requirement of a player. This function acts as a last minutes lifesaver to teams requiring a player. This can be explained with an example, say team A (registered in Melbourne) has a basketball match tomorrow and one of their player pulls out last minute. Team A can put out a notice which basically states that they need a player tomorrow (time, date, venue) and any athlete in Melbourne registered with interest in basketball will be notified of this and can choose to contact the team and take part in the game. **Note: Users are able to find and view a sporting event unregistered but to take part in the activity the users need to be registered under a team or individual depending on the category of the sport. The term “challenge” used here represents the action when a user sends an invitation to another user to request a game. We are generating revenue primarily by three methods: 1. Sports Organizer: when are tournament is advertised via the website, it offers that as a free service similar to a classified. But because the registration for these tournaments take place online as well, we charge a small amount (between 2% to 3%) on these transactions. Organizing a soccer tournament with 10 teams and the registration fee being 100$ per team there is 1000$ worth of transactions taking place, where we earn 25$ (avg). Moreover if an organizer wants to promote their tournament which would come up at the top of all the search results they may do so but they will have to be on a premium advertisement package which would cost extra. 2. Head to head (the challenge function): the head to head is the unique and innovative function of zooue.com. This features lets you challenge a team or an athlete on a head to head battle. This function is inspired from the online gaming community where you challenge an opponent for a prize money, but implementing this on to a real sports arena is simply redefining sports itself. Here users are able to challenge opponents for a prize money and on accepting the challenge a head to head game takes place. The entire system is cashless and is done over zooue.com and we charge 3% on all the transaction taking place. We particular tested this model with indoor games (such as pool and table tennis) where some players are already playing other individual for cash but what is missing is a system to take this to the next level. Sport teams too would be keen on playing such games as this can generate money and since zooue.com comes with a social network implemented in its core (similar to LinkedIn but just for athletes) of other teams and player and other users instantly become aware of your winning thus adding "glory", the most important part of sports. Furthermore users are able to see previous results with other opponents future games etc. add adding to a team/athletes complete sports network package. E.g. of a profile: Users following ali11 or ali33 are made aware of Ubayeda Shaqer their game results and updates 3. Add Revenue: this is the third and the most common way of generating revenue for the site. Some statistic: 1. Estimated size of the sports industry: http://www.plunkettresearch.com/statistics/sportsindustry/ 2. Australian bureau of statistic http://www.abs.gov.au/ausstats/abs@.nsf/mf/4177.0 11.1 million people involved in sports. If we can get just 1% of that population we are looking at 0.11 million users. If we get each of this users to spend 5 $ a month to challenge other users, involve in competition etc they are looking at 5*12= 60$ a year So we make 3% of that 60$ with 111,000 users a yearso we are looking at 200,000 $ of profit from the site. user amount per month /$ per year /$ profit / $ 110000 5 60 198,000 110000 10 120 396,000 110000 20 240 792,000 220000 5 60 396,000 220000 10 120 792,000 220000 20 240 1,584,000 440000 5 60 792,000 440000 10 120 1,584,000 This is direct income without adds just from Australia using the challenge function only. Head to head matches are usually played 20$ or upwards, thus this is a very conservative estimate with just (1%-4%) of the population, we want to expand this to all parts of the world.
