Reasons why a Bad Ui/UX can Kill a Great Mobile App The success of an application depends a lot on the good user experience (UX). This factor cannot be ignored. It is necessary for the user experience to be easy-to-understand and intuitive. Here are the reasons why a bad UI/UX can kill a great mobile app. 1. It is not possible to save the user’s time with the help of an app – Basically speeding up the performance is the purpose of an app. If the working of an app is not clearly understood by the user, then this can waste his precious time. In this case he may consider it as inoperative and may delete it also. 2. An unscalable system – A very huge audience can be the target of a number of companies. The interest of a 15 years old will be different from that of 10 years old. So, the complexity, language and graphical requirements need to be taken into consideration. You have to embrace the target audience’s all segments by optimizing these aspects. 3. A very complicated app – If the desired function is not performed by the system, then the user may take less interest in the application. You need to learn from this situation. If for solving the issue the system helps you then it will be very good for you. A positive UX can be created by following this approach. 4. For spending time on an app it does not provide any reward to the user – Nowadays a very important factor is speed. It is very important in today’s life which moves at a fast rate. Automating a number of processes needs to be the main task of the application developed. These processes can include the communication between application developer and the user. The bounce rate can get increased if the downloading time of your application is more. If you want to design a site with the use of latest technologies then contact a website design company.