How to perform a technology and business strategic analysis of a company
1. Look at the internal resources and capabilities
What assets does the company have this can be:
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Skills
Machines and equipment
Software or knowledge
State- of the art processes
What is it that differentiates your company from the competition?
2. Look at the external environment.
One can make use of various tools such as the:
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5 forces framework
The value net
Driving forces
Strategic groups
Competitor analysis and key success factors
Reference : Thompson, et. al. 2018. Crafting and Executing Strategy – The quest for competitive
advantage, 21st Edition, New York: McGraw-Hill. Chapters 3 and 4 pp 46-80 and 82-119.