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This is bandwagon advertising strategies

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1. This is bandwagon advertising strategies. As you can see, the name put on the coke bottles or
cans seem like convincing the customer to join the group of people who drink coke. This
strategies way attract people to buy coke.
2. This is unfinished ads, they just play with word by put these feelings words on the soap but not
really affirm anything. The advertise don’t say what these feeling word soap can do so that can
intriguing the customer to by the products
3. This is Endorsement advertising strategies. As you can see, because the advertise use celebrities
to advertise the perfume. This advertises show that a famous people who already try this
perfume which make other people credit that this perfume is good.
4. This is Promotional advertising strategies. As you can see, the shoes stores offer 80% percent off
on Black Friday Sale. This advertise strategies attract a large number of people to buy the
products
5. This is Endorsement advertising strategies. As you can see, the advertise use celebrities to
advertise the Kit Kat Candy which make the customer think that Kit Kat is good.
Part2
1. Pathos. This express a motion to the customer, it seems like compliment the customer
2. Primary is Ethos because that advertise affirm that these cars will meet the need of those who
want to drive
Secondary is Pathos because the advertise also express the emotion that there care will bring
the pleasure to the customer
3. Primary is pathos because that advertise show the customer that the seller will always care
about the customer and only give to the customer what is the best
Logos: It also persuade the customer with reasoning because it is the fact that if you care other
people enough you will give then what is the very best
4. The primary is Logic because if we there are more transaction happen then the commercial will
be developed
5. Primary is Ethos because it make people feel that the battery is good and lasting
Secondary is logo because they also state the fact that their battery is the best
Part3
Slogan: Whenever you thirsty, think of Coca-Cola.
I use the logo techniques to state the fat that whenever they thirsty they should drink Coca-Cola. I also
put the word Coca-Cola in the slogan to let other people know about the brand of this coke. I use this
technique because I want to inform the customer my product brand. Furthermore, I also make them
think that when they thirsty they should buy our product .
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