Achievements and changing brought in by Michael Mizrachi Someone once said “an entrepreneur never misses out on an opportunity”. It came knocking on the doors of two such legends in their own fields when marijuana usage became legalized in Los Angeles,CA. Weedmayhem Michael Mizrachi and Earving Johnson came together and put in their expertise to set up a platform for a smooth digital legal way to buy marijuana. They set up their company, Weedmayhem Inc in 2019. This is known to be the first legalized online marketplace for cannabis that has been launched by the initiative of Michael Mizrachi. The platform has been built keeping in mind evolving regulatory norms in selling cannabis online. Michael Mizrachi is the executive officer and chairman of this online marketplace that wishes to serve clients across national and state lines. By incorporating geo-coded technology and through this, the products and service can reach out to customers based on segments like location and age. The inception of entrepreneurial ideas came to him at a tender age of 15 which he also sold at 19. This was the time from when he established many companies. By this, he became well-known as a venture capitalist and investor with correct knowledge about the real estate market. With this experience and skill sets, he was able to have better knowledge in leadership, talent acquisition, negotiation and the like cases. Through the brand name Weedmayhem, he wishes to make a prominent position in the cannabis industry by producing and offering quality items. With this, Michael is offering a suitable cannabis platform catering to different needs of customers. The brand is trying to make a position with suitable compliance including smart technology to reach out to the audience. Soon after its launch, it became well known as a one-stop solution that offers the best option for e-commerce, selling cannabis derivatives and other products. At the launch party of the brand, the chairman stated that the industry will stay and for this, the initiative has been taken up by him. Through his brand presence, he wants to build a smooth supply chain ensuring the different clients’ requirements are met. He further promised to maintain suitable regulations and laws in running othe online marketplace and adhering to strict rules. By this, he wants to offer legal alternatives to cannabis operators across the country and safely reach out to the target audience at large. He further said that he is trying his best to make significant advancement in the cannabis industry and get access to people globally by offering suitable service. Owing to this the cannabis sellers took this as a positive sign to enhance the sales of the cannabis industry. Michael also helped the industry to expand by different law enforcement and sanctioning different laws for smooth functioning of the cannabis operators in the industry. Due to the use of geo-coded technology, it helps the target the potentia; customers of the business by means of location. This shall help to expand the business and its presence quickly among the potential market in different countries. Michael along with his business partner has tried many marketing plans, to deploy positive influence and bring in some positivity and credibility in the industry. This shall help to scale up the business to new heights. He also wants to ensure that each of the operators in this industry should abide by the rules and regulatory action set by the government and help in the smooth functioning of the business. The partnership between Weedmayhem Michael Mizrachi and Johnson proved effective in many ways and helped them greatly to expand the business and take it to new heights. With years of professional experience, Michael could make prominent presence with his brand in the business.