Introductry Lecture 1 [Autosaved] (1)

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Management Information Systems
Lecture 1
Instructor:
Iman Ahmed El Sayed
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What is MIS?

Management information systems (MIS) is a
general name covering the use and study of
procedures and technologies by people in
order to lead to solving business problems.

Began in the mid 1960s and consolidated in
the early 1980s
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A very Important Question
Is MIS the same as computer
science?!!!!!!!
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An MIS professional at work
A computer scientist in his world
Figure 1. Illustrating the difference between MIS professionals and
computer scientists
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In Conclusion
MIS focuses on both business
processes and information
technology
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MIS Advantages
 Companies
are able to identify their
strengths and weaknesses due to the
presence of revenue reports, employees'
performance record etc. which later can help
in competing more successfully in the
marketplace by improving business processes
and operations.
 Acting
as a communication and planning tool
through evaluating and efficiently managing
departments within an organization.
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Key Terms

Information technology (IT) – can be
described as the application of technological
knowledge to any aspect of generating,
manipulating, and communicating information.
(Narrow definition of IT refers to the technical
aspect of information systems).
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Key Terms

An information system (IS) refers to a set of
interrelated components that collect
(retrieve), process, store, and distribute
information to support decision making and
control in an organization.
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Examples of MIS used
in organizations
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Customer Relation Ship Management (CRM).
Enterprise Resource Planning (ERP)
Business Intelligent (BI) Systems
DATA WAREHOUSE (Chapter 4)
Supply chain management (SCM)
Decision Support System (DSS)
An Executive Support System (ESS or EIS)
Business process management (BPM)
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Customer Relation Ship
Management (CRM)

An approach to managing a company's
interaction with current and potential
future customers.

Tries to analyze data about customers'
history with a company, to improve
business relationships with customers,
specifically to drive sales growth.
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Benefits of (CRM)

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Enhance ability to target profitable
customers.
Improved pricing.
Integrated assistance across channels
Enhance sales efficiency.
Customize products and services
according to needs.
Individualized marketing messages also
called as “campaigns”.
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Examples for (CRM)

Good Example:

Conclusion:
A dentist has invested in a
service to send SMS reminders to patients about their
upcoming meeting.
1. a new value added service helping the
customer.
2. a way to limit the number of late or no-
shows.
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Cont’d: Examples for (CRM)

Bad Example:

Conclusion:
a “personal invitation” from
Lancôme to its annual party for special customers
through an email which didn’t even include the
customer’s name.
mass companies need to get better at
interfacing with — and attracting — their
customers
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Enterprise Resource Planning (ERP)
Is an integrated view of core business processes
and a suite of integrated applications maintained
by a database management system that can be
used to collect, store, manage and interpret data
from many business activities, such as:

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product planning, purchase.
manufacturing or service delivery
marketing and sales.
inventory management.
shipping and payment.
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Benefits of (ERP)

Tracks business resources (ex.: cash, raw
materials, production capacity) and the status
of business commitments: (ex.:
orders, purchase orders, and payroll)

Share data across various departments (i.e.:
manufacturing, purchasing, sales, accounting,
etc.).

Facilitates information flow between all
business functions, and manages connections
to outside stakeholders.
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Business Intelligent
(BI) Systems

A set of techniques and tools for the
acquisition and transformation of raw data
into meaningful and useful information
for business analysis purposes.
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Benefits of (BI- systems)

Handling large amounts of structured and
sometimes unstructured data to help identify,
develop and otherwise create new strategic
business opportunities.

Allow easy interpretation of large volumes of
data.

Identifying new opportunities and implementing
an effective strategy based on insights can
provide businesses with a competitive market
advantage and long-term stability.
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Examples for (BI)

A fast food restaurant using cloud
strategy for food takeaway business.

CIC using dashboards in their advising
systems to know how many students have
done their advising and how many are still
in progress, etc.
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Supply chain management (SCM)

Management of the flow of goods and
services.

Involves the movement and storage
of raw materials, of work-inprocess inventory, and of finished goods
from point of origin to point of
consumption.
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Benefits of (SCM)

Firms with more extensive supply chains become
more innovative and productive.

Organizations relying on effective supply chains,
or networks, compete very well in the global
market and networked economy.

Improve trust and collaboration among supply
chain partners, thus improving inventory
visibility and the velocity of inventory movement.
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Key Concepts

Data – streams of raw facts representing events in the organization or
in the external environment

Information – data that have been shaped into meaningful forms

Input – the capture or collection of raw data from the organization or
the external environment

Processing – the conversion, manipulation, and analysis of raw input
into a form that is more meaningful to humans

Output – the distribution of processed information to people who will
use it or the activities for which it will be used
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Benefits of IS to the Organization
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Offers new services (e.g. ATMs allow banks to offer roundthe-clock service)
Improved efficiency - Products and services can be
produced cheaply (e.g. CAM)
Improved decision making - (e.g. the use of enterprise
systems, ERP in organizations)
IS means expanded e-commerce / e-business (e.g. Barnes
and Noble)
An investment in IS can support a core competency (e.g.
SABRE)
IS supports distribution channel management (e.g. UPS)
Synergistic information systems (e.g. EDI)
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Why Study MIS?

MIS is a business function, similar to Accounting, Finance,
Marketing, Operations Management, and Human Resources

You must be IS literate to succeed in an organization today

MIS skills enable you to think critically and solve business
problems using IT

You signal to potential employer that you have an
understanding of how IS can be used to meet
organizational objectives and goals

MIS opens new doors for business graduates (positions as
IS/business analysts, IS coordinators, E-commerce
consultants, IT specialists, etc).
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