Farah Trading and Contracting Company
F.T.C GROUP
Exclusive Licensee for Circuit Protection Devices and
Electrical Distribution Technology:
1974 Westinghouse Electric
1994 Cutler-Hammer
2004 EATON
Partners in Middle Eastern Market Development
Headquarters - Amman, Jordan
Location
Assets
Jordan
6 Sales Offices
2 Factories
6 Showrooms
5 Warehouses
450 Trained Employees
4 Modification Centers
Amman
Sahab Free Zone
Kingdom of
Saudi Arabia
Riyadh factory
show room
Dubai
Jebel Ali
Free Zone
Lebanon
Beirut
Marketing Area
Jordan
Saudi Arabia
UAE Dubai
Lebanon
Bahrain
Kuwait
Oman
Qatar
Syria
FTC Investments
Over the years substantial investment made
ONLY for Eaton $32M
Factory in Riyadh - 1984
New Headquarters in Amman with Showroom - 1996
Warehouse and CAC in Amman (Sahab) - 1999
Warehouse and now Factory in Jebel Ali - 2000/2004
Extension in Jebel Ali Factory 2005/2006
Farah Trading & Contracting Company
Founded in 1962 by the Farraj Family, the company is headquartered in Amman Jordan.
It remains today a family owned and operated business.
In its early years the Farah Trading and Contracting Company developed into one of Jordan s
largest contracting companies, responsible for the construction of many large buildings in and
around Amman. Building on the business and management expertise gained in the original
contracting business a decision was taken to redirect the company s resources and energies
toward the manufacture and sale of circuit protection devices and electrical distribution
technology. The developing electrical distribution systems throughout the Middle
East provided a need for sophisticated products that would meet both local and
international standards.
Since 1974, the Farah Trading & Contracting Company has been the exclusive licencsee
of Westinghouse Electric and now its successor company Cutler/Hammer for electrical
distribution products in the Middle East, continually adding to their warehousing,
manufacturing, modification and test facilities.
Products
A complete line of thermal magnetic Miniature Circuit Breakers for household and industrial applications.
MCB s are provided in one, two and three pole configurations and are series rated in conjunction with the
larger current limiting circuit breakers.
A complete line of Molded Case Circuit Breakers designed to provide circuit protection for low voltage
distribution systems. MCCB s are designed for use in switchboards, control centers,
panelboards and combination starters.
Low voltage Air Circuit Breakers Designed to protect power circuits so the flow of short circuit current can be safely
and quickly interrupted to isolate a fault.
Power Net microprocessor based monitoring, protective and control products designed to provide metering
and protection functions and also provide the communication link from electrical distribution equipment.
Standard and custom manufactured Panelboards and Switchboards consisting of enclosed assemblies for
lighting and distribution that accept incoming power and consist of a series of circuit breakers. These devices
protect each circuit by providing overload and short circuit protection.
Distribution Strategy
The distribution strategy for Cutler/Hammer products is based on five significant points
- To stock in the Middle East, a complete range of products, in sufficient quantity to serve normal customer demand.
- To manufacture under license, in the Middle East as economically feasible.
- To be able to move products throughout the Middle East from strategically placed warehouses.
- To provide Modification Centers to assemble and test breakers with trip units, attachments and terminals to customer
specifications.
-To provide technical service to the customers in our marketing area, as to application or problems with the products.
Policy
FTC is committed to investing in the latest technology to support the needs of our customers.
Machinery and Equipment
Personnel
New Products
Catalogs
Application Literature
With this product line and the ability to design and manufacture to customer specifications,
Farah Trading has become one of the leading electrical equipment suppliers in the Middle East.
Development of Farah Trading and Contracting
1962
1962 - 1972
1972
1975
1975
1978 - 1979
1980
1981
1983
1983 - 1984
1985
1986
1987
1987
1987
1988
1988
1989
FARAH TRADING AND CONTRACTING COMPANY BEGINS OPERATIONS
FTC OPERATIONS IN LEBANON
SIGNS AGREEMENT WITH GENERAL ELECTRIC
ESTABLISHES WAREHOUSE IN AQABA FREE ZONE
ESTABLISHES UNITED PLASTIC COMPANY, PROVIDING CONDUIT:
TO LOCAL MARKETS IN SAUDI ARABIA
BEGINS NEGOTIATIONS WITH WESTINGHOUSE
SIGNS AGREEMENT WITH WESTINHOUSE
ESTABLISHES WAREHOUSE IN ZARQA FREE ZONE
OBTAINS LICENSE FROM SAUDI MINISTRY OF INDUSTRY TO PRODUCE
CIRCUIT BREAKERS IN SAUDI ARABIA
ESTABLISHES MIDDLE EAST CIRCUIT BREAKER COMPANY WITH SAUDI
PARTNERS
OFFICIAL OPENING OF MIDDLE EAST CIRCUIT BREAKER CO.
BEGINS MANUFACTURE OF QUICKLAG CIRCUIT BREAKERS
EGYPTIAN ARABIAN BREAKER MANUFACTURING COMPANY FORMED
EABCO COMMENCES OPERATION PRODUCING QUICKLAG BREAKERS
MIDDLE EAST CIRCUIT BREAKER COMPANY INAGURATES MOLDED CASE
BREAKER MANUFACTURING LINE UP TO 400 AMPERE.
SHOWROOM AND WAREHOUSE ESTABLISHED IN TABUK , SAUDI
ARABIA
THE FIRST EXTENSION TO ZARQA FREE ZONE
EABCO STARTED MANUFACTURING MOULDED CASE UP TO 630 AMP
MECBCO STARTED PRODUCTION OF MOLDED CASE BREAKERS UP TO
4000 AMP
Development of Farah Trading and Contracting
1989
1990
1992
1993
1993
1993
1993
1994
1995
1998
1999
2000
2000
2001
2002
2003
ADDS TRAINING FACILITY FOR IMPACC SYSTEM PRODUCTS TO AMMAN
OFFICE.
SIGNS AGREEMENT WITH WESTINGHOUSE FOR LOAD CENTER
LICENCES.
OFFICIAL OPENING OF LOAD CENTER FACTORY.
THE SECOND EXENTION TO ZARQA FREE ZONE
ESTABLISHES QUALITY CONTROL LABRATORY FOR THE BREAKERS
AT FTC - AMMAN
SIGNS AGREEMENT WITH WESTINGHOUSE FOR WIRING DEVICES
ESTABLISHES EGYPTIAN JORDANIAN SWITCH MANUFACTURING
COMPANY
BEGAN PLANNING FOR A NEW HEADQUARTERS BUILDING IN AMMAN
MOVED MANAGEMENT OPERATIONS TO NEW BUILDING FARRAJ
COMERCIAL CENTER SAHAB STREET , AMMAN
CONSTRUCTED WAREHOUSE IN SAHAB FREE ZONE
ESTABLISHED SALES OFFICE, WAREHOUSE AND MODIFICATION .
CENTER IN JEBEL ALI FREE ZONE DUBAI
PLANNING FOR ISP COMPANY
STARTUP OF NETWORK EXCHANGE TECHNOLOGY (NEXT)
EXPANSION OF NEXT
CONSTRUCTION BEGUN ON A NEW FACTORY IN DUBAI
The record of Farah Trading and Contracting is one of growth and introduction of the
latest hardware and software technology, for electrical distribution to the Middle
East market.
Principals
MOHAMMAD FARRAJ
CHAIRMAN AND MANAGING DIRECTOR-FTC
PRESIDENT - MIDDLE EAST CIRCUIT BREAKER CO.
SAMI FARRAJ
PRESIDENT AND CEO - FTC
VICE PRESIDENT AND MANAGING DIRECTOR
MIDDLE EAST CIRCUIT BREAKER COMPANY
PRESIDENT - FTC SAUDI ARABIA
OPERATION MANAGER - SAHAB FREE ZONE
GENERAL MANAGER - FTC/ DUBAI
MOMEN FARRAJ
MAHMOUD FARRAJ
The gradual expansion of Farah Trading and Contracting has resulted in a trained and flexible
management team. This team has experience in introducing new technology and has developed
a network for importing materials needed for the various businesses and exporting finished products.
In addition FTC has a fully integrated computer
management system, including a number of advanced (self developed) software programs.
Major customers
In addition to local contractors and original equipment manufacturers, FTC is a direct supplier to:
Power companies:
Jordan - JEPCO
Saudi-Arabia Various SCECOS
Egypt Most of Utility Companies
Switchgear builders:
Jordan TECO ,Al Ahli, MEC.
Saudi-Arabia WESCOSA, Al Remal, Al Omran
Egypt EGEMAC, ARAB
UEA- ETA,Danway,TEMCO
Oman -Al Hassan Switchgear
Kuwait -Dhakheel Al Jassar
Big Customers:
Jordan Arab Potash, Phospate Mines Refinery Co.
Saudi-Arabia ARAMCO
Egypt
Suis Cement,Enppi
UEA- Oil Companies
Oman -Oil Companies
Kuwait-KNPC
Some of the major construction projects (1973-1983)
Jordan
Sheraton Amman (Now Regency Palace).
Amra Hotel.
Holiday Inn (Now Radisson SAS).
Intercontinental Hotel.
Jordan University main gate and various buildings
JEPCO Building.
Insurance Co. building.
The Chamber of Commerce building.
Carpet factory.
Pipe factory.
Sahab Free Zone
Amman, Jordan
Warehouse
MCCB CAC
Middle East Circuit Breaker
Riyadh, Saudi Arabia
Sales
Warehouse
Manufacturing
Testing, Calibration
Administration
Engineering Support
Showroom (Riyadh)
Showroom in Riyadh
New Factory, Dubai
(Opening DEC, 7. 2004)
Farraj Trading and Manufacturing Company was established in 1999
in UAE to sell Eaton Cutler Hammer branded
Circuit Breakers as it is one of the many branches of Farah Trading
Company, the sole company to import Circuit Breakers
and sell them in local and neighboring markets being the exclusive
licensee of Eaton - Cutler Hammer in
the Middle East since 1974
MANUFACTURING and MODIFICATION
Magnum CAC
MCCB s CAC
MCCB s - Assemble and test GHC
MCB s - Assemble and test QC s and BR s
To comply with the market s requirements , Farraj Trading Company
decided to open Farraj Trading and Manufacturing
factory to manufacture circuit breakers by following the Eaton Cutler
Hammer U.S.A. Circuit
Breakers manufacturing technology, production techniques and quality
control procedures all under Eaton Cutler Hammer direct supervision
to produce high quality Electric Circuit Breakers
identical to the Eaton Cutler Hammer (U.S.A) breakers in order to
become one of the major plants in this field and one
of the most important suppliers of Circuit Breakers in UAE , the gulf
region and the Middle East
Training Resources
Training rooms now operational:
1 . in Jordan .
2 . in Dubai .
Strategic Plan
This has been jointly done with
C-H and is an ongoing process
as the market and our
operations evolve.
Mutual Marketing Plans
In force continually with
annual updates.
Networks Exchange Technology Co. LTD.
About NEXT
NEXT is one of the leading Internet Solutions Providers in the Jordanian market.
We have highly skilled experts in all aspects of System Management and Enterprise
Network who work within a very rich and dynamic organization.
Head Office
Networks Exchange Technology Co. LTD.
Farraj Commercial Center - Al-Hassan St
Fax.: (962-6-4736848) (962-6-4731800)
Tele.: (962-6-4736800)
Email : jobsclub@next.jo
Mailing Address : P.O. Box 510449
Amman 11151
Jordan
Sales Office Swaifya
Tele.: (962-6-5827391)
Fax.: (962-6-5815640)
Email : jobsclub@next.jo
Mailing Address : P.O. Box 510449
Amman 11151
Jordan
Company vision and philosophy
Our goal at NEXT Co. is to Make the internet accessible to every home
Our Vision is to:
Provide Internet solutions and access to all Jordanians in all Sectors,
especially in education. (E-learning)
Provide the Jordanian market with State of the Art Internet Technologies & Services.
Increase the Number of Jordanian Internet users by decreasing the Internet access costs, thus
widening the Horizontal Internet Market helping users to obtain the utmost benefit from the Internet.
To achieve our targets and provide our customers with the best Internet services, we designed our
network to be reliable and secure so we supported the network with the best technical equipments
available in the market. For example we selected our networking devices from Cisco, 3Com, Foundry
and Cache Flow.
NEXT Co. Administration
NEXT Co. established a Strong Managerial team in Business and
Technology and qualified with Cisco and Microsoft certifications, so they can have a long-term
vision to drive the company business and marketing policy.
MOHAMMAD FARRAJ
NEXT Co. President
SAMI FARRAJ
General Manager.
MAHER FARRAJ
Technical Manager
-There are 12 technicians in the technical department.
Ahmad Abu-Qaoud
Projects manager
-NEXT Co. has 5 programmers also it cooperates with leading programming
- companies such as E-sense.
Feras Shehada:
Sales manager
The company has 8 sales representatives
The total number of employees is 32 persons including the secretarial
and the accounting departments.
These people believe in investing in human resources as the way to run
business efficiently and effectively for the benefit of customers.
NEXT Co. and Education
Statistics show that Jordan is a young country as 75% of the population is less than 30 years old, thus making the educational
sector one of the most important sectors in Jordan.
The Educational Sector will decide the Future of Jordan, by ensuring the quality of the educational and learning process.
If successful, we can expect that we will have a bright future.
To do its part, NEXT Co. is providing strong processing power capabilities to the universities and other educational training
centers in order to assist in educating its students and exposing them to the latest technologies in the world of the Internet.
Furthermore, NEXT Co. has developed a unique web community for Jordanian children www.kids.jo where every
child can, play, listen to music, paint, draw, and design his or her own web page.
NEXT Co. has also developed with MENHAJ.COM a prepaid Internet card, with FREE lessons for the elementary
school students. This card covers the teaching curriculums in Arabic
language, science and mathematics in Jordan and Saudi Arabia.
Moreover, NEXT Co. has developed a website for the Islamic Scientific School and has issued a special card with
suitable cost for its students incomes encouraging them to use the Internet.
NEXT Co. has cooperated with the Ministry of Education to publish the results of Tawjihi (high School)
Examinations, Universities Admittance and the Comprehensive Examinations for community colleges on all our websites.
This step was a great success and it caught the attention of Businessmen Magazine in its 15th edition, Oct. 1,2003 as
more than 4 millions and 600 thousands users from Jordan and abroad logged in to the websites and more than
14000 results were sent in SMS form with no problems.
Training and Development
As NEXT Co. realizes the importance of human resources Training programs;
it applies constantly technical, professional and administrative training plans in accordance with
universities in Jordan to help students improve their skills and
qualify them to handle technical and administrative positions.
Yearly, NEXT Co. receives hundreds of students for training purposes.
NEXT Access services & Internet Solutions
Leased line
Leased Line service provides companies and factories with the maximum amount of dedicated bandwidth
around the clock for the most demanding Internet applications and access requirements.
This line is permanently available and the users only pay a fixed cost to the telephone company.
NEXT Co. offers multiple bandwidth options for leased line service that allow customers to
select the correct amount of bandwidth that satisfies their needs. Bandwidth options include:
64K, 128K, 256K, 512K, 1024K, 2048K and so on.
ISDN Access
ISDN (Integrated Services Digital Network), an international communications standard for
sending voice, video, and data over digital telephone lines or normal telephone wires. It is a faster way to
download information via the Internet. ISDN supports data transfer rates of 64 Kbps or 128 Kbps.
NEXT Co. provides two types of ISDN subscription:
-ISDN prepaid cards
30hrs
-ISDN corporate plans
ISDN 64K
-64 Kbps DIGITAL Internet Hours (4am - 10pm)
- Domain Name Registration
- 5 Email accounts
- 5 MB web space
- Users can build their own websites in seconds
by picking the design that meets their requirements.
ISDN 128K
ADSL Features and main Advantages
Fast File downloading
Fixed cost (No Telephone bills)
Video on demand.
On-line games.
Distance learning.
It offers a high-speed Internet access, always on-line with no busy signal (no dialup and session duration).
It is a near permanent connection.
It works on users existing phone lines.
Customers could be simultaneously talking on the phone or sending a fax while surfing the net.
It provides data security that exceeds other technologies.
NEXT Co. provides ADSL service as corporate plans
A- ADSL 64K
64 Kbps DIGITAL Internet Hours (4am - 9pm)
Domain Name Registration
5 Email accounts
5 MB web space
Users can build their own websites in seconds by picking the design that
meets their requirements
B -ADSL 128K
-128 Kbps DIGITAL Internet Hours (4am - 10pm)
-Domain Name Registration
-10 Email accounts
-10 MB web space
Dialup Access
A dial up service provides Internet connectivity through a phone line and a modem with a speed of 56kbps maximum.
NEXT Co. offers Dialup Access corporate plan
-
56 Kbps Internet Hours (4am - 10pm)
Domain Name Registration
5 Email accounts
5 MB web space
Users can build their own websites in seconds by picking the design
that meets their requirements.
V.92 Service
V.92 is the new dial-up modem specification from the ITU (International Telecommunications Union)
that introduces three new features for the modem:
-Quick Connect.
- Modem-on-Hold.
- PCM Upstream.
NEXT Quality of Service and Customer Care
The NEXT team is focused on their customers
dedicated to quality of service and ensuring
clients get what they pay for. They are highly
committed to satisfy and serve these clients.
NEXT supports its customers 24 hours a day,
7 days a week through Phone, Email and an
Online- Chat service through 5 different websites
www.next.jo
www.farahjo.com
www.mmsfarah.com
www.farahcard.com
www.smsfarah.com
www.farahcom.com
As a result, NEXT has earned recognition for the ability to deliver Internet solutions
that meet most business requirements. NEXT is the provider to approximately 5000
corporate clients and over 40,000 home users with these solutions.
FARAH Card
Farah Card is number one prepaid Internet card in Jordan that is developed specially to fit every customer need.
Farah cards are available in various categories. Users of Farah cards can extend the validity period by
refilling the card through the website www.farahcard.com or through using Farah Dialer.
Farah cards
are available for sale in all parts
of the kingdom through more
than 2700 agents and distributors.
Names and addresses of Farah card
distributors can be found
on the following websites:
www.farahcard.com
www.farahjo.com
Farah Dialer
is a very intelligent dialer and client application,
by which users can do the following:
-
-
Connect to the Internet with one touch
Change Username and Password
Refill Cards
Get 10% free of the card value each time they refill their cards
Detect modem configuration errors
Detect the least busy number
Update connection numbers
Obtain a detailed account of consumed and remaining credit
Check e-mail and get notification of new emails (every cards offers a free 10MB email space,
username@next.jo)
Contact technical support via online chat
Obtain a detailed call history (username, connection date, session duration, user phone number
and sent SMS).
Farah Dialer is designed to save money and time as it alerts user to the expiry date of the cards
so it guarantees no loss of credit.
To comply with the requirements of the competitive Internet market, NEXT Co. released Leil Nah
r card, which is a new card with two tariffs as follows:
-Day Tariff: 6 piastres per hour from
(6am till 6pm)
-Night Tariff: 12 piastres per hour from
(6pm till 6am)
Farah cards services
Sa3at program
Sa3at program is the latest rewards offer
of Farah Cards.
It s a permanent program that gives Farah card
users the chance to get extra free credit and
expand the validity period of their cards by
getting points whenever they refill the cards.
Users may keep their points to get extra credit
and increase the validity period and
replace the at their own convenience as
explained below:
Farah cards services
Farah SMS Service
Farah SMS is a new service that
enables users of Farah cards to
send SMS(s), pictures, logos and
ring tones through the Internet to
mobile phones.
www.smsfarah.com
Farah cards services
MMS service
Next has also added an MMS service similar
to the SMS service where customers
can send MMS stuff like
Colored Pictures, Polyphonic Ring tones,
video clips etc. to their mobiles
through our website http://www.mmsfarah.com
Farah cards services
Farah Turbo
To provide its customers with latest technologies
and to guarantee them a fast and smooth access to
the Internet, NEXT Co. has implemented Farah Turbo
which is a powerful web and email acceleration solution
that enables users to increase the speed of Internet
access up to six times the normal speed.
NEXT Co. and Community service
NEXT Co. has developed
www.jobsclub-jo.com to serve both job
seekers and employers through offering
them a free comprehensive directory of C.V s
and Vacancies.
Job seekers can use this website to build their C.V s
through options enable them to either show or hide
their personal information to maintain their privacy while
employers can register with their companies names
and search for potential candidates.
http://islam.next.jo
- NEXT Co. has designed http://islam.next.jo,
an Islamic website that contains an
electronic version of the Holy Quran in addition to
various Islamic lectures and prayers. This website
is one of the additional services provided by NEXT Co.
to the Islamic community in general.
Agreements
NEXT Co. Agreement with the Jordanian Distribution Agency (ARAMEX) to deliver
Farah cards to everywhere in the western part of Amman.
NEXT Co. Agreement with Jordan Telecommunications Company (JT)
to distribute Farah cards in all JTC centers spread all over the country.
NEXT Agreement with the Housing Bank for Trade and Finance:
In the light of developing services strategy, NEXT signed an agreement with the Housing
Bank for Trade and Finance allowing the bank clients to buy Farah LeilNhar cards,
using Visa Electron Cards through ATM and Web, the bank has 150 ATMs
spread in many different parts of the kingdom.
NEXT Co. Cooperation Agreement with the Applied Science University:
NEXT Co. Has supplied the university with Leased Lines with a fixed speed (1 MB) and has
helped in establishing the university as a SUP ISP through releasing new cards (LINKER Cards)
exclusive to the university while the university handles the responsibility of designing
and printing the card at their own expenses in addition to Building up information and
researches center through the Internet.
NEXT Co. provides the following service to run the University cards (LINKER)
1- Operating the accounting program.
2- Activating the cards website and adjusting it to suit Linker cards.
3- Activating Dialer program and adjusting it to suit Linker cards.
NEXT Co. also provides linker cards with following services
- Sending SMS, Ring tones and logos (the cost of this service is discarded
of the credit of the cards).
- Card Refilling.
- Providing detailed account of consumed and remaining credit, calls
history and other related data.
NEXT Co. is obliged to provide Linker cards with same high level and quality
services of Farah Leil Nhar cards and to provide all the necessary facilities to
activate the cards and the billing System.
Linker cards are available in different categories
A credit of 10%free is added to the cards upon operating the Dialer for the first time or
refilling through the website www.linker.com.jo or the Dialer
NEXT Co signed an agreement with I axcess L.L.F Z C, a representative
of Gric international company in Dubai, United Arab Emirates.
As I axcess works in the filed of Internet services both on locally and globally levels
and it is also interested in Internet roaming service, it was agreed that I axccess
market Farah Roaming prepaid cards in the gulf area.
NEXT Co. has recently signed an agreement with the Notational bank of Jordan
and in cooperation with E-Dimension Company to enable MasterCard holders to buy
all types of Farah Leil Nhar cards and Farah Roaming -Isdn through our websites.
Future plans
In its never- ending quest to search for latest technologies and services, NEXT Co. is currently
developing a prominent project, the first of its kind, to enable Farah cards users to shop via Internet
using Farah cards.
Furthermore, NEXT Co. is working with specialized authorities to enable Farah card users pay their
electricity, water and telephone bills through Farah cards.
With these projects and many others, NEXT Co. is moving forward in its relentless efforts to
serve and provide our valued customers with latest technologies in
Internet Solutions and all related fields.