Lighting Design + Application May 2001 RETAIL LIGHTING Flashy Furniture Disney’s Downtown Decór Show-Stopping Store LIGHTFAIR INTERNATIONAL Seminar Previews LIGHTFAIR INTERNATIONAL • MAY 29-JUNE 1 • LAS VEGAS CONTENTS MAY 2001 VOL. 31/NO. 4 48 RETAIL LIGHTING “Must-See” Illumination 34 The NBC Experience project took initial inspiration from other themed-environment stores, but modified the concepts substantially. Ron Harwood of Illuminating Concepts, discusses the project that garnered an Edwin F. Guth Award of Excellence for Interior Lighting Design. DEPARTMENTS Fusion of Fashion and Furniture 42 Ciel Home’s newest store needed an innovative lighting system to completely illuminate the products being displayed, while keeping the luminaires as hidden as possible. Arie Louie explains the design team’s philosophy in addressing this challenge. Progressive Hub to Disney’s Magic 48 Downtown Disney links all the elements of the expanded Disneyland resort. Toni Page Birdsong provides the details on the lighting design that accompanied this newly created attraction. Today’s Shopping Malls 56 Alfred R. Borden IV and Helen K. Diemer of The Lighting Practice trace the evolution of the shopping mall and the importance of lighting to developers and shoppers. LIGHT INTERNATIONAL Seminar Preview 60 David Apfel, Addison Kelly, Brian Cronin, Anthony Long, Vesa Honkonen, Julle Oksanen, Harold Jepsen, Leslie North, Sandra Vasconez, Helmut O. Paidasch and Randall Whitehead provide some insight into the seminars they’ll be presenting at this year’s LIGHTFAIR INTERNATIONAL. 4 Energy Concerns 8 Specification Sales Strategies 10 On Committees, Quills and Other Things 11 2001 Progress Report Submittal Form 14 Regional Voices 16 Essay by Invitation 18 Working with the Web 21 IES News 30 Photons 82 Light Products 84 Scheduled Events 87 Classified Advertisements 87 Ad Offices 88 Ad Index ON THE COVER: Ciel Home opened its newest store in Newport Beach, Calif., with an innovative lighting system, based primarily in keeping the fixtures hidden. In fact, there are five distinct themes to the lighting design, each specially configured for the area in need of illumination. Each theme, or condition, was evaluated to ensure the lighting was not only functional, but visually pleasing, as well. Photo: Arie Louie 2 LD+A/May 2001 www.iesna.org e have a passion in this countr y for “numbers” and “metrics.” In school, there are grades, cumulative averages and SATs; pediatricians evaluate babies in percentiles; television shows get “ratings;” and movies, W ENERGY CONCERNS Willard L. Warren, PE, LC, FIESNA 4 LD+A/May 2001 hotels and restaurants get “stars.” In lighting there are metrics for illuminance, luminance, brightness, efficiency and efficacy. “But beauty,” said the poet, “lies in the eyes of the beholder.” Numbers don’t necessarily tell the whole story. Sensory perceptions like sight, hearing, smell and taste, once thought to follow logorithmic relationships, are not that predictable. Visual perception depends upon the variable factors of illuminance, task contrast, task size and time, and that the relationship between these variables and visual perception is like a visual cliff. As those variable factors are slowly improved, perception climbs quickly, and then levels off onto a plateau. If illuminance is increased too far, glare will develop and perception will start to decrease, which is analogous to the sensation of hearing, where pleasurable sounding music can get discomforting when played too load. The Energydesign Resources website (www.energydesignresources. com) devoted a recent issue to a new metric, “LER,” the Luminaire Efficacy Rating, described as an “objective comparison of energy miserliness among fluorescent luminaries.” The word, “efficacy” indicates lumens per watt. Incandescent lamps produce approximately 10-20 l/w. Fluorescent and HID produce from 50-100 l/w. Efficiency, on the other hand, is the ratio of output divided by input, and because of the law of conservation of energy, is always less than 100 percent. LER combines those two factors — efficacy and efficiency — to provide this new metric of “energy miserliness.” Simply stated, a fluorescent lamp has a rated light output that’s measured in lumens. A ballast drives the fluorescent lamp at some percentage of that rated lumen output, which is called the “ballast factor” (BF). Dimming ballasts vary lamp lumens from 0 to 100 percent of their rated value. High/Low ballasts will give two (50 and 100 percent) or three (30, 50 and 100 percent) levels of light, while “standard” electronic ballasts deliver either 75, 88, 92, 100, 115 or 125 percent of rated lumens. A ballast with too high a “BF” will overdrive the lamp and shorten its life. Luminaire “efficiency” is expressed as the measured output in lumens, divided by the input in lumens, and is expressed as a percentage. LER is defined as Rated Lamp output in lumens x Ballast Factor (percent) x Luminaire Efficiency 2000-2001 Board of Directors IES of North America President Martyn K. Timmings, LC Vice-President, Market Development Canlyte - The Genlyte Thomas Group Past President Ian Lewin, Ph.D., FIES, LC President Lighting Sciences, Inc. Senior Vice-President Pamela K. Horner, LC Manager, Technical Training OSRAM SYLVANIA Executive Vice-President William Hanley, CAE Vice-President—Educational Activities Mary Beth Gotti, LC Manager, Lighting Institute and Application Development GE Lighting Vice-President—-Member Activities Ronnie Farrar, LC Lighting Specialist Duke Power Vice-President—-Design & Application Douglas Paulin, LC Product Manager Ruud Lighting Sensory perceptions like sight, hearing, smell and taste, once thought to follow logorithmic relationships, are not that predictable. Vice-President—-Technical & Research Richard G. Collins Supervisor of the Photometry Laboratory OSRAM SYLVANIA Treasurer Patricia Hunt, LC Hammel Green & Abrahamson Directors Balu Ananthanarayanan Wisconsin DOT Claudia Gabay, LC Detroit Edison Donald Newquist, LC Professional Design Consultants, Inc. John R. Selander, LC Kirlin Company Fred Oberkircher, LC Texas Christian University James L. Sultan, LC Studio Lux Regional Vice-Presidents/Directors Jeff Martin, LC Tampa Electric Company Ralph Smith, LC Ralph Smith Engineering (percent) divided by total luminaire input in watts. The units of LER are in l/w, which is why it is called Luminaire “Efficacy” Rating, and not “efficiency” rating. LER is used to compare the l/w www.iesna.org of a luminaire to the l/w of a similar luminaire. There are 11 categories of commonly used fluorescent luminaires, and only units in the same category should be compared for their relative ability to squeeze out lumens. LER does not include any factor for the appropriateness of the photometric distribution curve, or the coefficient of utilization of the luminaire, nor does it take into account the dirt and dust depreciation of the luminaire, which is a matter of its construction. Use LER for what it was meant to be — a measure of the combined luminaire, ballast and lamp efficacy. The coefficient of utilization table indicates what proportion of the calculated illumination is coming directly from the luminaires and how much is coming indirectly, and how important the room finishes are in the production of inter-reflected light. The next time you do a lumen method illumination calculation look at the far right column of the CU char t, where the reflectances are 0 percent ceiling, 0 percent walls, and 0 percent floor. Using that cu value will provide the direct component of light in the space. When the illumination is computed using the proper cu for the room’s finishes, the total direct and reflected light in the room can be derived. The inter-reflected component can be half the total illumination in the room. If room finishes are dark, it obviates all the benefits of choosing a luminaire with the highest LER in its category. Project update Last June, I wrote about the Bilevel relighting of the 746 public corridors at Starrett at Spring Creek in Brooklyn. There are two 13 W CFLs in each luminaire; one lamp is always on, providing minimum code level lighting, and the second lamp is triggered on by an ultrasonic sensor located on the ceiling in the center of the corridor. When anyone enters the hallway from either their apartment or from the elevator or stairway, the sensor detects them and turns the second lamp on. The sensor holds the second lamp on for 16 minutes after there is no more motion detected in 6 LD+A/May 2001 the hallway. Well, we finally installed a recording w/hour meter last month on the circuit of a typical floor with eight apartments. The recorder’s tapes indicated that the second lamp is only on for eight out of every 24 hours a day. That’s a saving of more than 30 percent in energy because of the sensors. When this project started, the 27-year-old co-gen plant at Starrett was generating electricity, near capacity, for $.07 per kw-hr. The higher cost of natural gas has increased that to $.10/kw-hr. The 13 W CFL lamp that is held off by the occupancy sensor, saves 16 W for 6,000 hrs per year (16 hours a day) at 10 cents/kw-hr or $9.60 a year. There are 11 fixtures per floor, so the annual savings in electricity are $ 105 which pays for the two sensors on each floor in 2.5 years, or fewer, if the cost of natural gas keeps climbing. We’re now working on a project which will use an electronic high/low (50/10 percent output) ballast in the stairways, with one lamp per fixture, which will give us the two proper lighting levels and extended lamp life. An ultrasonic sensor, circuit board and power pack and an emergency battery pack are all incorporated inside the luminaire. Some fluorescent fixture manufacturers plan to show “smart fixtures” at LIGHTFAIR INTERNATIONAL. Smart fixtures have self-contained occupancy and/or daylight harvesting sensors in each unit to adjust the light output of that fixture, or if they are at the start of a continuous row of fixtures, or at the beginning of a wiring “home run,” they can control all the luminaires downstream. There is an interesting aspect to energy conservation. The bad news is that energy costs keep rising; the good news is that the energy conservation measures we take will always pay for themselves in less time than originally projected. Publisher William Hanley, CAE Editor Chris Palermo Assistant Editor Roslyn Lowe Associate Editor John-Michael Kobes Art Director Anthony S. Picco Associate Art Director Samuel Fontanez Columnists Emlyn G. Altman • Brian Cronin Rita Harrold • Li Huang Louis Erhardt • Willard Warren Book Review Editor Paulette Hebert, Ph.D. Marketing Manager Sue Foley Advertising Coordinator Michelle Rivera Published by IESNA 120 Wall Street, 17th Floor New York, N.Y. 10005-4001 Phone: 212-248-5000 Fax: 212-248-5017/18 Website: http://www.iesna.org Email: iesna@iesna.org LD+A is a magazine for professionals involved in the art, science, study, manufacture, teaching, and implementation of lighting. LD+A is designed to enhance and improve the practice of lighting. Every issue of LD+A includes feature articles on design projects, technical articles on the science of illumination, new product developments, industry trends, news of the Illuminating Engineering Society of North America, and vital information about the illuminating profession. Statements and opinions expressed in articles and editorials in LD+A are the expressions of contributors and do not necessarily represent the policies or opinions of the Illuminating Engineering Society of North America. Advertisements appearing in this publication are the sole responsibility of the advertiser. LD+A (ISSN 0360-6325) is published monthly in the United States of America by the Illuminating Engineering Society of North America, 120 Wall Street, 17th Floor, New York, N.Y. 10005, 212-248-5000. Copyright 2001 by the Illuminating Engineering Society of North America. Periodicals postage paid at New York, N.Y. 10005 and additional mailing offices. Nonmember subscriptions $39.00 per year. Additional $15.00 postage for subscriptions outside the United States. Member subscriptions $30.00 (not deductable from annual dues). Additional subscriptions $39.00. Single copies $4.00, except Lighting Equipment & Accessories Directory and Progress Report issues $10.00. Authorization to reproduce articles for internal or personal use by specific clients is granted by IESNA to libraries and other users registered with the Copyright Clearance Center (CCC) Transactional Reporting Service, provided a fee of $2.00 per copy is paid directly to CCC, 21 Congress Street, Salem, Mass. 01970. IES fee code: 0360-6325/86 $2.00. This consent does not extend to other kinds of copying for purposes such as general distribution, advertising or promotion, creating new collective works, or resale. POSTMASTER: Send address changes to LD+A, 120 Wall Street, 17th Floor, New York, N.Y. 10005. Subscribers: For continuous service please notify LD+A of address changes at least 6 weeks in advance. This publication is indexed regularly by Engineering Index, Inc. and Applied Science & Technology Index. LD+A is available on microfilm from University Microfilm, Ann Arbor, Mich. www.iesna.org n the last issue, we discussed the range of professionals that make up the lighting specifier community. This diversity of backgrounds also exists within the lighting design community. Despite this, one does find that lighting designers and specifiers have common needs and wants. In this column, we will con- I SPECIFICATION SALES STRATEGIES Li Huang Principal, FTC centrate on the lighting design community and its specific needs. I recently conducted a small survey. The survey participants were lighting designers whose livelihood is lighting design only. The survey respondents (eight designers from seven well-known firms) come from diverse educational backgrounds. Their backgrounds are in architecture, theater lighting, industrial design, electrical engineering and architectural engineering. The seven design firms are located in Philadelphia, New York, and Boston. This group of participants is small, but I felt the quality of the results was high, due to the caliber of the participants involved. All participants said they are currently called on by numerous manufacturer sales representatives. All but one is also called on directly by manufacturers. This survey asked the participants to specify the services they would like to see from sales representatives during the specification period, the construction period and the post-construction period. During specification During the specification period, the most important services that respondents would like to see from sales are 1) accurate project pricing (with some asking for distributor net pricing) for project budgeting purposes; 2) access to samples for mock-ups in a timely manner; 3) close direct working relationships with the manufacturers when developing custom products; 4) up-todate product literature and information (through sales visits or lunchand-learn sessions); 5) help with 8 LD+A/May 2001 solutions that will resolve challenging project situations; and 6) honest and timely responses to information requests. During construction The services the survey participants felt were most important during the construction period include 1) respecting the specification (no “packaging” and product substitution); 2) involving the sales representatives in the field to resolve issues; 3) keeping specifiers informed of the progress of the order; 4) making available product installation details and shop drawings when needed; 5) keeping specifiers informed of delivery dates; 6) coordinating closely with the distributor and contractor, even for “out of territory” projects; 7) assisting in expediting delivery on fast-track projects; and 8) responding to information requests honestly and timely. During post-construction The services the survey participants felt were most important during the post construction period include 1) timely and pro-active response to any field issues; 2) commissioning help when applicable; 3) follow-up on issues (i.e., do not drop the ball); and, again, 4) honest and timely responses to information requests. The survey also asked the participants to list services that they would expect from the manufacturers they specify often. These services include 1) timely and accurate responses; 2) no overbearing used-car sales mentality and behavior; 3) making appointments ahead of time for a meeting (no “dropins”); 4) honest answers (don’t tell the designer one answer and the contractor another); 5) greater comparisons with their competitors’ products, so the designer knows how to defend the specification when facing challenges from contactor or owner; 6) respect the “no substitutions allowed” specification’ 7) help with the lead time of products specified; 8) project budget pricing, timely responses to information requests; and 9) facing up to issues when they arise (stand behind your product). When asked to rate the specification sales people who are cur- rently calling on them from 1-10, with 10 as most satisfying, the results favored the fixture manufacturers’ sales representatives with better ratings than the manufacturers’ direct sales force. However, this could be based on the fact that more fixture sales representatives call on specifiers than manufacturers’ direct sales people. Designers who are called on by manufacturers do not usually see their sales representatives as often either. A few additional issues surfaced in the general comments section from the specifiers: 1) Better in-house coordination between the specification sales force and distributor sales force in the larger fixture sales agencies to help the specification survive the process is needed. 2) The practice of pricing a project as a package has become popular. This practice of packaging is making lighting design more difficult, especially on “high-end” projects. Designers feel that they are often forced to evaluate equals when no true equals exist. Often times, the design quality gets sacrificed. 3) Manufacturers direct sales representatives are becoming less visible to the design community. That situation is sometimes remedied using a quality toll-free customer service line. Although I was not surprised by any of the responses in the returned surveys, I was grateful for the participants’ time and effort, for they made this article more complete by identifying the many issues facing lighting specifiers today. Many of these issues have been around for years. However, this discussion is not complete without also understanding the other side of the equation — the feelings and issues of the manufacturers. That will be a topic for a later issue. For now, our conclusion is this: Designers and manufacturers need each other to succeed. It is the challenge of the lighting industry to address the issues and concerns of every group together, in order to devise creative solutions that bring both parties to a middle ground. www.iesna.org he day is approaching when we may contemplate throwing away the quills, felt tip pens, pencils, and whatever other old-fashioned writing implements we may have employed. This may not be appealing news to everyone, but many committee chairs have been asking for improved ways of communicating internally and with each T ON COMMITTEES, QUILLS & OTHER THINGS Rita M. Harrold, FIES, LC Director, Educational and Technical Development other, reducing the number of faceto-face meetings (thereby saving travel dollars) and working more efficiently to create new publications, all through electronic means. You may have noticed the many significant improvements to the committee area of the IESNA website (www.iesna.org), but if you haven’t visited the site for a while, read on to find out what is new and different. The improvements are in the following areas and we ask for your help in ensuring that committees take full advantage of the new capabilities of specific parts of the site: • Feature: The list of committees and subcommittees has been updated and posted on the website. In the public area, the list appears with the individual committee scopes and members’ names, email addresses, and phone numbers. Functions: Anyone, both IESNA members and non-members, wishing to join a committee may select a specific committee and fill out an application form. An automatic email response is sent to the applicant, acknowledging receipt of the application. Adalisa Machado, committee administrator, will then follow up with the committee chairs in processing the application. When the chair and the Board of Directors accepts the application, the applicant will be moved from pending to active committee status. (Note: new committee membership applications only take effect following a Board meeting, since the Board of Directors approves all committee personnel.) 10 LD+A/May 2001 Benefits: Having the list in the public area of the website gives visitors the opportunity to see the breadth of technical, application and program areas in which committees engage. The list also shows each committee’s scope of work, and chair contact information. • Feature: In the Members Only area of the website, members now have visibility in their individual profile area to a list of committees on which they serve. Function: The list appears automatically. Benefit: This provides an instant check about each member’s committee membership status. (Members who wish to withdraw from a particular committee may also make the request online.) • Feature: When members update their profile information (address, phone, fax, or email changes) online, the system now requires that the member initial the changes (by filling in a field at the end of the form) before the change can be accepted. Similarly if the change is made in the IESNA office by the technical department, the initials of the person who made the change will appear. The date on which the change was made is also indicated. Function: If the initial field is left blank, the system will not accept the change and gives a prompt to complete the process. Benefit: The indication of who made the change, and when, can help to remind the member that updating needs to occur (because, for example, the email address has changed since the last update) and/or it also lets members know that the IESNA office has taken action on a requested change. Member action item — we ask that each committee member take a moment to visit the site and verify that the profile information and the list of the committees on which he/she serves is correct. • Feature: Committees now have the ability to post draft documents on the website for review, comment and vote. Function: One person on each committee, with the role of administrator, can upload a document from his/her computer so members of that specific committee or subcommittee (but not others) can view work in progress. There is an area for members to make comments and see, in a string, the comments made by others. The administrator receives the comments, makes changes to the draft and reposts a revised version. Benefit: Review of publications can take place outside a face-toface meeting, saving agenda time at the next meeting, or maybe even negate the reason to hold that extra meeting. • Feature: Committee members may vote online. Function: In the Members Only area, a committee member will see a note in red if there is a document available for ballot from one or more of his/her committees. When the vote is cast, the notation disappears. If the member tries to vote again, the system will indicate that that the vote has been received, with a “thank you” note in red. Benefit: The administrator can see who has voted, and can remind the delinquents. We may be able to capture votes from all voting members of a committee in the future! • Feature: Committee administrators may now post announcements of meetings or other activities in their committee areas. Function: Easy posting of information in a template provided in that particular committee area. Benefit: Uncertain about the date or time of the next meeting? Check your committee area of the website. • Feature: This same area of the site can also be used for posting minutes of committee and subcommittee meetings with the same voting opportunity. Function: Minutes should be uploaded in the document area of the individual committee’s site. Benefit: Committees can save significant dollars in mailings. Large committees with multiple subcommittees generate voluminous minutes, which are becoming increasingly expensive to distribute. However, while savings are realized, the burden of printing is passed on to the www.iesna.org individual member. It is suggested that the minutes be posted by subject area or by subcommittee so that members with only specific areas of interest may find the relevant material quickly and easily. Minutes should also be voted on in the same way as document voting occurs. Committee action item — each committee and subcommittee should assign one member with administration rights to post documents, minutes, announcements, and receive comments. Please notify Adalisa Machado (amachado@ iesna.org) or me (rharrold@iesna. org) who that person is. We will then enable the system to assign the responsibility to that individual for that particular committee. While large committees with multiple documents/activities may wish to have more than one administrator, the number of administrators appointed should be as small as possible for control purposes and to avoid confusion of responsibilities. Note that only members of a particular committee may view draft documents, minutes of meetings and other committee information posted on that committee’s site. A committee member has access to the committee area through the Members Only part of the IESNA website by entering the membership number and password. (Non-members of the Society who serve on committees are given a special committee membership number. Contact Adalisa for that information.) A word to the worried To those of you who are wary about the impending electronic world, rest assured; we will not cease communicating with you. No committee member will be denied the opportunity to continue to receive paper copies of draft documents, minutes of meetings, announcements, and any other committee correspondence. Members who wish to receive paper copies of all materials should notify the chair of the committee, and chairs must ensure that those members are placed on a conventional mailing list. There are functions that are not available for committee use. Online changes to a committee member’s www.iesna.org status, such as, advisory member to member, member to chair and deletion from a committee, can only be made by the IESNA office. The reason is two-fold: 1) changes can only be made after Board approval, and 2) we want to protect the member from unauthorized changes. There are also functions that we have decided not to offer at the present time. The site will not enable committees to do broadcast emails - yet. We opted instead for the posting of information in the individual committee areas. IESNA Staff action item — we will be working over the next several months to try to ensure that the committee area of the site addresses each committee’s needs. There are always other functions and features that can be identified for addition at a later date (budget permitting). Your input, as always, is welcome. s the newly elected regional vice-president for the South Pacific Coast Region, I am simultaneously overwhelmed, apprehensive and encouraged. The region was recently expanded to include three new Sections and the term of office was also extended to three years. Having been the Region’s secretary for the past three years, while serving on our A REGIONAL VOICES Russ Owens, South Pacific Coast RVP 14 local Section’s Board of Managers, I am aware of some of the work that is required to keep an organization like the IESNA moving. It is not a continuum that moves on its own without the need of volunteers at every level. From the president of the Society to the most bashful member of a Section that volunteers to make name tags for a Section meeting, we are all a part of the same team. I began my own membership a number of years ago during a career change, at a time when I saw the value and immediate need for networking with those in the industry that might be of benefit to starting a consulting business from scratch. I began to attend the local Board meetings, was recruited to help with education and took on a succession of positions leading to president of the Section. My involvement was always voluntary and certainly changed from self-serving interests, to seeing the larger need to provide programs and other venues for the education of those who wanted and needed to learn more about lighting. I have seen many of my predecessors burn out and virtually not be heard from again. New people are the lifeblood of any volunteer organization and the few that do step forward to help, often get rewarded with more duties than they bargained for. Some can’t wait to get their term of office over with and get away. I would like to offer some suggestions to help retain the seasoned people as advisors (they have a wealth of knowledge of the history of the Sections and usually are more patient in their approach to meeting goals) and get the “next generation” of lighting professionals involved at the local level. • Let’s take advantage of the numerous awards that the Society has established and begin to reward those who have served the Sections and Regions with years of loyal service (you know, the ones that seem to serve on the Board forever, always helping in small ways, those that always are at the meetings helping to make a difference, etc). Present them with an award at a Section meeting. Recognize longevity and service at the variety of levels we have awards for. Section officers — look in those Section Guides for the various awards and give credit where credit is due. People that serve don’t usually do it for the reward, but it is a huge stroke when your colleagues notice it and act upon it. • Let’s promote Society membership to people we work with — either in our offices or our clients — as an LD+A/May 2001 organization that has provided them with something they might not even think about, but utilize every day. Our Society produces (through volunteer committees and alliances with other organizations) Design Guidelines, Technical Memorandums, Recommended Practices and other tools we use and quote every day in conducting business (i.e. How many roadways or sports facilities are designed to IES Standards?) During times when budgets decline, disposable income vanishes and memberships lose priority; however, they utilize the tools we have produced and they should be encouraged to consider supporting the organization that gives them those tools. • Let’s get the next generation, the “Young Guns” (gender inclusive) involved in education and serving in the local sections. Some have had lighting education in college, and some have not, but they can all benefit from the IESNA Education materials. Education classes are a great place to recruit the next leadership for the section. The energy and ideas that the younger indus- Agree or disagree, we are moving forward and need both fresh ideas as well as seasoned ones. try members possess should be harnessed to bring the local sections, as well as the Society at large, along into the future. Let us not cling to paradigms that worked 10 years ago; we are in an age where technology is changing faster than the seasons, and we need to be able to embrace the wealth of new ideas the young people can bring. • With the awareness that corporate budgets have been cut, as past sources for funding of local mailings and publishing, local sections are now turning to the wonders of the electronic age, email and faxing. I am a proponent of these tools and they appear to be a great way to get Section Newsletters or meeting notices in from of a lot of people quickly, repeatedly and with a minimal investment of time and money. We should begin and or continue the use of these tools to contact our respective database of members and interested parties about meetings, etc. One drawback to only using the electronic method of communication is the potential of a lack of connectivity with the membership. It can become easy to hit the send button and miss the fact that we still are an organization of people and that human contact is what keeps us sane (some of us less than others). I think it is a good idea to initiate phone contact from time to time with the membership, so that the IES identity/connection is not relegated totally to the infamous line “you’ve got mail.” Agree or disagree, we are moving forward and need both fresh ideas as well as seasoned ones. www.iesna.org sophisticated new lighting control system that uses digital, rather than analog, signals to control the light output of a A ESSAY BY INVITATION digital electronic ballast was recently introduced into this country The new digital electronic ballast and its control will replace the analog electronic ballast as the inter- which particular lamps and ballasts are in need of replacement. The DALI system can be programmed to turn units on or off, or dimmed from 1-100 percent light output, by means of a simple low voltage control wire that loops through the building to every fixture. Further, when DALI is used in conjunction with a building management system, every lamp and ballast can be addressed to determine if the lamp or ballast is in working order. This status report can be gathered, either on-site, or at the central office of a maintenance contractor, to determine how many replacement lamps and ballasts are required, what kind Willard L. Warren, PE, LC, FIESNA Figure 1 — User interface Figure 2 — DALI software national standard in a few years because of its incredible versatility. The acronym for the new control protocol is “DALI,” which stands for “Digital Addressable Lighting Interface.” The beauty of DALI is that it allows the user to address every individual digital ballast, and program its lamp’s light output. And, because DALI is a two-way system, it can feed back information on 16 LD+A/May 2001 they are, and where they are located. This saves time and money when servicing multiple sites in the same geographical area, like department stores, chain stores and supermarkets. The DALI system also allows digital ballasts to be controlled wherever they are in the ceiling, so if changes are made in the arrangement of departments on a floor, the lighting luminaires do not have to be re-wired, just re-addressed. Because the DALI system controls every individual ballast, it allows the user to assign every fixture to any one of 16 different groupings of luminaires in the space, and cre- It can feed back information on which particular lamps and ballasts are in need of replacement. ate multiple operating modes or scenes. Lighting levels can also be adjusted to respond to conditions like energy cutbacks, daylight harvesting, occupancy status, or the system can be used to turn any part of a large office into a conference area, with the ability to dim any fixtures needed to facilitate audio/visual presentations. The DALI system can be accessed either by a PC or a Palm OS device. Figure 1, the user-friendly PC screen, shows how easy it is to set the output of the ballast and assign it to one of 16 fixture groups. In the third step of the DALI program, the user selects the fade time and fade rate of each ballast. Figure 2 shows the control plan of three groups of luminaires, how they will be dimmed, and at what time. The user simply draws the fade and time curve with a PC mouse, and each group of ballasts creates the desired scene, as programmed. The PCs or Palm controllers can be located at several locations on the floor and changed at any time. Many American and European manufacturers have already signed on to provide hardware for this new www.iesna.org technology, which is expected to grow in popularity in this country, as it already has in Europe. The lamps that can be controlled include the popular new fluorescent sources like the T5 and T5 HO, T8, 18 to 42 W CFLs, and the 40 and 50 W long fluorescent PL (Biax) lamps, with more to come. The digital electronic ballast is wired for universal voltage (120 V or 277 V), it employs a soft start for long lamp life, it will start the lamp at any point in its dimming range, and will cut out the lamp at the end of its life. The DALI system is also ideally suited to deal with energy conservation and energy curtailment. Interestingly, the rolling blackouts last November in California occured from 6 to 8 p.m., when many offices were still open and homeowners were preparing dinner, watching television, and turning on Christmas lights. California now requires stores and malls shut their lights off California now requires stores and malls shut their lights off when they close to keep electric demand down in the evening. when they close to keep electric demand down in the evening. Energy curtailment will be with us for a while in many parts of the country because of spot shortages of capacity. But even when we catch up with demand, we will still have to deal with higher costs of electricity, pollution controls and codes that restrict our use of www.iesna.org power. That is why the versatile DALI digital ballast control system is so valuable. It can be programmed to automatically shed lighting load by dimming the lights in stages when an energy curtailment is required. The DALI digital ballast system comes with so many user benefits; fluorescent dimming, load shedding, luminaire grouping, scene control, lamp and ballast failure status, changing switch control without rewiring, integration of daylight harvesting, occupancy sensor control, and so many others, that the cost of the system will be less than the sum of all the parts needed to perform all these different functions. DALI, the “digital addressable lighting interface” is the lighting control of the future. It can be programmed to provide the proper lighting level when and where it is needed, and most economically. Basic research is what I am doing when I don’t know what I am doing. —Wernher von Braun stumbled upon an online article describing a research study called The Consumer Daily Question Study. (If you want more information on this study, conducted by Lewis, Mobilio & Associates, on behalf of Keen.com, check out: www.keen.com/documents/corpinfo/ pressstudy.asp). This study monitored about a hundred people over the course of a week and found Americans generate an average of four new questions every day. Participants spent nearly nine hours per week (online I WORKING WITH THE WEB Brian Cronin, Director of Business Development, Planetmouse, Inc. and off) looking for the answers. The primary resource was the Internet, followed by Friends & Family; Sales & Service Providers; Medical Professionals & Therapists; and Magazines. Surprisingly, several traditional sources — libraries, TV news, encyclopedias, dictionaries and maps — were tapped less often than in the past. Business Contacts came in dead last; so much for trusting your peers. Information access is a discovery process that will continue to evolve. Time is essential in finding answers, as is effort. But it is efficiency, the impact of both time and effort, that determines the course of action. We want our information faster and with less energy expended. Until time travel or human cloning become commonplace in the work environment, improving the informationgathering process must focus on the source. Increased efficiency hinges on improving access and the Internet is an obvious choice for fast, efficient data gathering. Conducting Research Online Web-based research is a fast, painless process. The three most commonly used online research tools are: search engines, directories and metacrawlers. Search Engines are one of the most popular research tools on the web. They direct users, based on specific topics, to the web pages that best suit them. The user punches in a request and the search engine automatically responds by or “crawling” the web to compile a relevant list of websites. • Lycos began as a search engine, depending on listings that came from spidering the web. Today, it uses a directory model similar to Yahoo. Lycos (www.lycos. com) also owns and runs HotBot (www.hotbot.com), another popular search engine. • Excite is one of the most popular online search services. It offers a large index and integrates non-web material such as company information and current events into its results. Excite also owns and runs Magellan and WebCrawler as separate search services (www.excite.com). • AltaVista is one of the largest search engines on the 18 LD+A/May 2001 web, in terms of pages indexed. It offers extensive coverage and a wide range of search commands, making it a favorite among researchers (www.altavista.com). • AOL Search offers two search services: one for its members and one with general web access for nonmembers. This ‘external’ site (http://search.aol.com) does not list the AOL content available to its members. • Google is a search engine that uses link popularity to rank websites. The more links to a site, the higher the ranking. Yahoo supplements its results with those from Google (www.google.com). Directories, a little different than search engines, are often included under this grouping. A directory depends on human input for its listings. Individual websites submit a short description to the directory for the entire site or the directory editors create one for sites they review. A directory search looks for matches only in these descriptions. A well-designed site with quality content is more likely to be reviewed than a poor site. • Yahoo is the web’s heavyweight search service champ. Its reputation for helping people find information quickly and easily is well-earned. Yahoo is the largest human-compiled guide online, employing hundreds of editors to help categorize the web. Launched in 1994, Yahoo is also the oldest major website directory (www.yahoo.com). • LookSmart is another qualitative or human-compiled directory of websites. It also provides directory results to MSN Search, Excite and many other search engines, in addition to being a stand-alone service (www.looksmart.com). Metacrawlers function a bit differently than search engines and directories do. Rather than searching the web and building their own listings for each request, metacrawlers conduct a search on multiple sites all at once and then provides the compiled results. So, the user gets the best of multiple search engines and directories, rather than just one source. Metacrawler examples include: Go2Net /MetaCrawler (www.go2net. com/index.html); Mamma (www.mamma.com); and Dogpile (www.dogpile.com). Garbage in – garbage out The quality of the answer often depends on the quality of the question. Web-based research is no different. The key is knowing how to request information quickly and efficiently. Here are some basic tips for searching online (for the sake of time and efficiency, the term “search engine” also covers directories and metacrawlers Using + and -: You can instruct search engines to find web pages that must contain or exclude specific words and phrases. For example, if you want to list the top web pages containing both the words ‘dog’ and ‘retriever,’ enter +dog +retriever into the search field. If you want only web pages that contain ‘dog,’ but exclude ‘poodle,’ enter +dog –poodle. “Double Quotes”: Most search engines also allow you to search for exact phrases by using double quotes. For example, if you type in ‘classic cars,’ you will receive a list of pages that contain classic and/or cars. However, if you search for “classic cars,” your search will www.iesna.org yield only those pages containing the specific phrase. Wildcard Matching: Some search engines will let you use an asterisk (*) to customize your search even further. This is called Wildcard Matching. Attaching ‘*’ to the right-hand side of a word will return left side partial matches. For instance, if you type in ‘ball*’ versus ‘ball,’ your search will return pages containing both the word ball and words containing ball, i.e. baseball. Capital Letters: Most search engines treat lower case search phrases as universal, but will perform a case sensitive search if you capitalize any letter. If you search for ‘baby,’ you will receive pages containing baby or Baby. But if you search for ‘Baby,’ only pages containing Baby will be returned. Document Field Restrictions: Some search engines can conduct searches of specific web page sections (such as titles, URLs images) by attaching one of the field operators to your search terms. By placing a field name in front of a word, it restricts the search to a certain section of a web page. Examples include: t: or title: - this restricts searches to document titles only, as in: martha stewart vs. t:martha stewart; u: or url: - will restrict searches to document URLs only, as in: amazon vs. url:amazon. Other field restrictions include: image, link, text, alt, domain, host (varies by search engine). Boolean Phrases: Most major search engines support Boolean searching. You can limit search result by including AND, OR and NOT according to Boolean logic. Search for dog AND retriever to find pages containing both words. Search for dog OR retriever for pages with one word or the other. Search for dog NOT retriever to find pages that have dog but not retriever. You might think you could get the same results using + or – signs, but Boolean phrases allow you to use multiple parameters. To find any page, which talks about dog and about retriever, but which, does not mention poodle or pitbull, just type in the search phrase: dog AND retriever NOT (poodle OR poodles OR pitbull OR pitbulls.). The Internet is an excellent information resource, but people use a variety of resources to find the answers they need, depending on the circumstances. Human assistance is still the most popular choice. But when your “meat-based” resources are limited and you’ve used up all your Phone-A-Friend and Ask the Audience lifelines, the World Wide Web may be the best way to find the answers. To learn more about online research or search engines, send me an email at brian@planetmouse.com. I will explore this topic in more detail later, when we talk about search engine site registration. Brian Cronin works with Planetmouse, Inc. — an Interactive consulting and development firm based in New York. Planetmouse is a team of developers, designers and strategists who provide Interactive business solutions and web-based design for a wide range of clients. You can learn more about Planetmouse by visiting www.planetmouse.com ILLUMINATING ENGINEERING Members in the News OSRAM SYLVANIA, Danvers, Mass., announced that Greg Lowe was awarded the Commercial Engineer of the Year Award. Thomas Ciskoski received the Sales Representative of the Year Award and Sally Lee received the Sales Excellence of the Year Award. Vincent Lighting Systems, Inc. has promoted Jason Potts to the position of service manager in its Cleveland office. Potts joined Vincent Lighting Systems as an assistant project manager in May of 1999, after graduating from Kent State University in Kent, Ohio. Creighton Bostrom was appointed by W.A.C. Lighting, Garden City, N.Y. and Bostrom Lighting Sales, Raleigh, N.C. as its new representative. Bostrom Lighting Sales was established by Lars Bostrom, formerly of BostromHulett, Inc. Mac Warnell has announced his retirement from the position as Director of International Sales with SPI Lighting, Inc. Warnell has been involved with the lighting industry since 1962. He became associated with SPI when it was a division of McGraw Edison, and has continued his affiliation with the company since its independent ownership in 1988. Crawford Lipsey has been named vice-president, sales and marketing, for the business unit for Holophane, Newark, Ohio. Since joining Holophane in June of 2000, Lipsey has served as vice-president of sales. In this newly expanded role he will be responsible for the management of the U.S. sales force as well as for all product development, marketing and engineering for Holophane. Alex P. Cheng, LC, a lighting specialist at Gannett Fleming, Harrisburg, Pa., received the Technical Achievement Award from the Central Pennsylvania Engineers Week Council. In order to meet the evaluation criteria, Cheng had to demonstrate accomplishments in the areas of academic achievement, www.iesna.org SOCIETY NEWS VOLUME 31, NUMBER 5 MAY 2001 engineering and technical achievement, and citizenship. In addition, nominees were also required to not be a registered professional engineer, to be a good standing member of one of the Council’s member organizations, a resident of Pennsylvania, and a citizen of the US. Cheng was presented with the award during the Council’s National Engineers Week banquet celebration. This was the first year for the award. continued on following page IESNA Calendar of Events May 29-June 1 LIGHTFAIR INTERNATIONAL Las Vegas Contact: AMC, Inc. 404-220-2221/2215 www.lightfair.com June 7-10 IESNA Maritime Regional Conference Halifax, Canada Contact: Lee Hiltz • 902-484-3008 June 20-23 IESNA Northeastern Regional Conference (Beacon of Light) Boston Contact: Doreen Le May Madden dmadden@luxlightingdesign.com 781-237-1989 August 5-8 2001 IESNA Annual Conference Ottawa, Canada Contact: Valerie Landers 212-248-5000, ext. 117 vlanders@iesna.org www.iesna.org See you in Ottawa at the IESNA Annual Conference August 5-8, 2001 October 14-17 IESNA Street & Area Lighting Conference Orlando Contact: Valerie Landers 212-248-5000, ext. 117 vlanders@iesna.org www.iesna.org October 22-25 IESNA Aviation Lighting Seminar San Diego Contact: Baljit Boparai 609-821-7756 baljit.boparai@flysfo.com www.iesalc.org ASHRAE Updates Standard 90.1’s HVAC Section Addenda revising parts of the heating, ventilating and air-conditioning section of ANSI/ASHRAE/IESNA Standard 90.1-1999, Energy Standard for Buildings Except Low-Rise Residential Buildings, have been approved for publication. In total, 16 addenda, which consist of minor editorial changes, were approved for publication. Among the addenda impacting the HVAC section is an addendum that relates to the International Organization for Standardization (ISO) procedures. The approval for publication is subject to a 15-day appeal period. The addenda will be published by ASHRAE online in the spring. LD+A/May 2001 21 Member News continued from previous page High-Lites, Inc., Waterbur y, CT announced appointment of five new manufacturers’ independent sales representative agencies. Arizona Lighting Sales, Inc. now represents High-Lites products throughout the state of Arizona. Curtis H. Stout/Shreveport is now responsible for High-Lites products throughout the greater Shreveport, La. territory. Curtis H. Stout/ Gulf Coast, Inc. is concurrently responsible for High-Lites products throughout Mobile, Ala. and the Florida panhandle. Stiles & Associates, headed by George Mays will represent High-Lites products throughout the Las Vegas area. United Associates will represent High-Lites products in the greater Charlotte, N.C. area. The Electrical Consulting Engineering firm of Delan & Dustin, Inc. announced the appointment of James Knoerr as vice-president of the firm. Knoerr has been a project engineer with the firm since 1995. He is a registered professional engineer in the state of Wisconsin, Illinois, California, Mississippi and Louisiana, and has been certified by the National Council of Engineering Examiners. His new duties include production scheduling and director of employee educational programs as well as continuation of his present responsibilities as a project engineer. Knoerr was also a past president of the Milwaukee Section of the IESNA. Errata Lumenation Lighting Design was inadvertently left out of our March issue listing of Copper Sustaining Membership. The IESNA and LD+A regrets the error. e-mail a letter to the editor: cpalermo@iesna.org 22 LD+A/May 2001 SUSTAINING MEMBERS The following companies have elected to support the Society as Sustaining Members which allows the IESNA to fund programs that benefit all segments of the membership and pursue new endeavors, including education projects, lighting research and recommended practices. The level of support is classified by the amount of annual dues, based on a company’s annual lighting revenues: Copper: $500 annual dues Lighting revenues to $4 million (Copper Sustaining Members are listed in the March issue of LD+A, as well as in the IESNA Annual Report. There are currently 233 Copper Sustaining Members). Silver: $1,000 annual dues Lighting revenues to $10 million Gold: $2,500 annual dues Lighting revenues to $50 million Platinum: $5,000 annual dues Lighting revenues to $200 million Emerald: $10,000 annual dues Lighting revenues to $500 million Diamond: $15,000 annual dues Lighting revenues over $500 million DIAMOND General Electric Co. Lithonia Lighting OSRAM SYLVANIA Products, Inc. Philips Lighting Co. EMERALD Holophane Corporation PLATINUM Day-Brite Capri Omega Lightolier Lutron Electronics Co, Inc. Ruud Lighting, Inc. GOLD ALP Lighting Components Co. Altman Lighting, Inc. Barth Electric Co., Inc. Detroit Edison Edison Price Lighting, Inc. Finelite, Inc. Indy Lighting, Inc. Kurt Versen Co. Lexalite Int’l Corp Lighting Services, Inc. Lightron of Cornwall, Inc. LSI Industries, Inc. Martin Professional, Inc. Matsushita Electric Works, Ltd. Musco Sports Lighting, Inc. Niagara Mohawk Power Corp Poulsen Lighting, Inc. Prudential Lighting Corp San Diego Gas & Electric SIMKAR Corp SPI Lighting, Inc. Steelcase, Inc. The Bodine Company The Kirlin Company United Illuminating Co. Visa Lighting IESSUSTAINING MEMBERS SILVER Ardron-Mackie Limited Aromat Corp. Axis Lighting, Inc. Bartco Lighting, Inc. BJB Electric Corporation Canlyte, Inc. Carinci Burt Rogers Eng, Inc. Cinergy PSI Energy City of San Francisco Bureau of Light & Power Con Edison Co of New York Con-Tech Lighting Custom Lighting Services LLC Custom Lights, Inc. Day Lite Maintenance Co. EEMA Industries Elf Atochem North America Inc. Energy Savings, Inc. ENMAX Enterprise Lighting Sales ERCO Lighting USA Inc. Exelon Infrastructure Services Eye Lighting Industries Eye Lighting International of North America Factory Sales Agency Fiberstars, Inc. Focal Point Gammalux Systems H E Williams, Inc. HAWA Incorporated High End Systems, Inc. Hubbell Lighting, Inc. Kansas City Power & Light Co. Kenall Mfg Co. King Luminaire Co. Kirby Risk Supply Co, Inc. Ledalite Architectural Prdcts Lee Filters Legion Lighting Co. Leviton Mfg Co, Inc. Linear Lighting Litecontrol Corp Litelab Corp Litetronics Int’l, Inc. Lucifer Lighting Co. Multi Electric Mfg, Inc. Optical Research Associates Optima Engineering PA P & K Pole Products Paramount Industries, Inc. Portland General Electric Power Lighting Products, Inc. Prescolite, Inc. PSE & G R A Manning Co, Inc. Radiance, Inc. Reflex Lighting Group, Inc. Sentry Electric Corp Shakespeare Composites & Electronics Division Shaper Lighting Shobha Light Designers Southern California Edison Stage Front Presentation Sys. Stebnicki Robertson & Associates Sternberg Vintage Lighting Sterner Lighting Systems, Inc. Strand Lighting, Inc. TXU Electric & Gas Vestar Limited W J Whatley, Inc. WAC Lighting Co. Wiko, Ltd. Winnipeg Hydro Wisconsin Public Service Corp As of April 2001 www.iesna.org announced at the IESNA Annual Conference (and spotlighted in the The following design projects were August issue of LD+A). submitted to the IIDA program through This list contains all entries received respective sections of the IESNA, and by March 27, 2001. Listed in parenreported to the IESNA office in New thesis are the regional IIDA chairs and York. These projects will proceed the section chairs, respectively. through the IIDA judging process durThe 2001 IIDA Committee consists ing the coming months, with final merit of Zoe Taylor Paul, chair; Jim Zastovand international-level awards to be 2001 IIDA Entries CANADIAN REGION (Jana Nor) EAST CENTRAL REGION (Dave Safford) Montreal Section (Roger Gervais) Lighting Chateau Frontenac: A. Guiholt, T. Guilhot, S. Laquerre Lighting the Foothbridge Straddling Aux Sables River: L. Fortin, J. Bouchard, R. Fay Sports Center – College Regina Assumpta: R. Savard Blue Ridge (Leland Gammon) Roanoke College Campus Center Atrium Lighting: B. Alcorn Roanoke College Campus Center Wortmann Ballroom: B. Alcorn National Capital Section (Gerry St. Michael) Canadian National War Memorial & Tomb of the Unknown Soldier: M. Conboy Human Resources Development Canada Management Centre: L. Lalande, D. MacLellan, J. Brown La Cité Collegiale – Technological Amphitheatre Fit Up: F. Dussault National Defense Control Centre: L. Lalande, A. Midgley, G. Moore, D. Brooks, A. Rankin, M. Tite Parliament Hill: P. Gabriel Personal Environmental Controls: I. Pasini Plaza Bridge: M. Conboy Software Development Lab: W. Needham, J. Salem Toronto Section (Jerry Mobillo) Bensimon Byrne Advertising: T. McDonnell Canary Wharf Wayfinding & Signage: K. Muller Casino Point Edward: F. Carinci, R. Hopkins, D. Morettin Christopher Ondaatje South Asian Gallery: S. Powadiuk CIBC Executive Boardroom: S. Powadiuk City Hall Redesign: D. Parks Geraldton Heritage Interpretive Centre: S. Powadiuk Private Residence: R. Forbes-Gray, G. Boccini Sterner Automation: R. Forbes-Gray Techspace: S. Powadiuk The Golden Rule: St. Michael’s College School: J. Gulino, C. Thacker, L. Kavanagh The Prince Arthur Mansions – Archway Lighting: W. Schelnman, D. Scappaticci Thunder Bay Charity Casino – Exterior Lighting: D. Nash, D. Scappaticci, K. Kapush Thunder Bay Charity Casino – Interior Lighting: R. Wong, D. Scappaticci, K. Kapush Maryland Section (Brian Walsh) Applied Physics Lab – Building 26: F. Lucas, L. Thomas-Kaonohi, E. Miller Saint Ignatius Church: B. Dunlop, J. Suttner, M. Murphy Philadelphia Section (David Safford) Bloomberg Financial: G. Golaszewski, K. Brooks Burdines – Florida Mall: A. Borden, M. Barber, W. Kader Caanan House University Museum: G. Kay City Hall Records Office: M. Alcaraz, J. Brown, B. Groch Francis Jerome Cosmetics: P. Pitzer Gymnasium Lighting Renovation: J. Camarota Inspector Sees What the Customer Sees: C. Watson, D. Rodstein J&B Software: K. Keilt, A. Hladio Loews Philadelphia Hotel: M. Komitzky, P. Helms, S. Cole Lucy the Elephant (EPRI): G. Kay Lucy the Elephant (Interior): G. Kay Modern and Contemporary Gallery: M. Alcaraz, B. Hahnlen, P. Whiden, M. Sheridan, J. Schlecter, A. Slavinskas Museum Shop: M. Alcaraz, B. Hahnlen, G. White PA Turnpike Commission Tuscarora Tunnel: C. Oerkvitz, G. Forstater, G. Schorn Philadelphia City Hall Façade Lighting Mock-Up: A. Borden, J. Panassow, J. Bryan Re-lighting of the Benjamin Franklin Bridge: D. Edenbaum, S. Stashik, R. Grenald Renovation & Expansion of WHYY: A. Borden, E. Friar Richmond Town Square Renovation: H. Diemer, J. Panassow, B. Cotter, D. Pasttison Schuylkill River Bridges: R. Grenald, C. Sarge Singapore Turf Club: M. Alcaraz, R. Cunningham, G. Golaszewski, R. Garman, R. Ghisu, J. Chase Sports Challenge Exhibit: M. Alcaraz, B. Hahnlen, R. Ghisu, W. Crimm St. Mary’s Steeple: G. Kay nik, secretary; Lorinda Walters Flores, Kevin Flynn, Renee Green, Jim Harpest, Howard Kosowky, Bob McCully, Jim Mewes, Jerry Mobilio, Donald Newquist, Phil Santia and Mary Tatum; and advisory members: Larry Ayers, Robert Carlson, William Hirons, Frank LaGiusa and Jerry White. The First Presbyterian Church (EPRI): K. Keilt, A. Hladio The First Presbyterian Church (Interior): K. Keilt, A. Hladio Susquehanna Section (Sheila Martin) Delta Development Group: J. Balan Hagerstown Hampton Inn North: D. Blontz Norfolk Southern Intermodal Facility: A. Cheng Pinnacle Health System Fredrickson Outpatient (Exterior): S. Good Pinnacle Health System Fredrickson Outpatient (Interior): S. Good The Spartan Center – Elliptical Stair: K. Yancey, L. Cronin, S. Good The Spartan Center: K. Yancey, L. Cronin, S. Good Town Center Site Lighting: K. Yancey, L. Cronin, S. Good US Route 30: D. Strong, A. Cheng GREAT LAKES REGION (Jim Fowler) Cleveland Section (Rita Koltai) Big Fish Restaurant – Exterior: B. David Pioneer Standard/Keylink Systems: R. Koltai Progressive Insurance Building 3 – Open Offices: B. David St. Joseph Church – Exterior: D. Bacik, E. Radziszewski St. Joseph Church – Interior: D. Bacik, E. Radziszewski Indiana Section (Myron Martin, Sam Hurt) Hill-Rom Museum: M. Sommers, G. White, D. Goforth, M. Martin Indiana Repertory Theatre: S. McComas, S. Rowland Indiana War Memorial 151st Field Artillery Post of Command Exhibit: S. McComas LightSource: L. Donato, M. Martin Reis Nichols: S. McComas Resurrection Life Youth Center: E. Paget, D. Herscher, N. Ybarra, V. Phillips Michigan Section (Mark Gadzinski) Asarian Cancer Center – Healing Center: P. Wroblewski BMW Office Renovation: D. RodiBarczys Dickson Cyberexpress: K. Klemmer, R. Harwood, A. Wood, M. Huggins General Motors Tech Center: B. White, P. Ramin, D. Franklin Grosse Pte. United Methodist Church: R. Trudelle, C. Pappas Independence Elementary School: G. Ziegler Jackson National Life Headquarters: R. Manriquez, J. Gezwing Siemens Automotive: B. White, P. Ramin Stoney Creek High School: G. Ziegler Rochester Section (Philip Nelson) The Great Hall – Rush Rhees Library: T. Bucher, J. Durfee, C. Jensen, M. Pandolf Western Michigan Section (Greg Stein) Brandon Middle School (Exterior): H. Vines, T. Gasser Brandon Middle School (Interior): H. Vines, T. Gasser Designware Warehouse Lighting: W. Mayne, S. Thompson Porter Hills Presbyterian Village Wellness Center: H. Vines Western New York Section (Don Wrobel) Canisius College Montante Cultural Center: T. Fowler St. Stephen’s Roman Catholic Church: R. Soto SOUTH PACIFIC COAST REGION (Mark Seegel) Arizona Section (Greg Gapen) Anthem Country Club: W. Spitz, B. Shelly, B. Hawthorne Bethune Residence: A. Louie Biltmore Mountain Estates Residence: R. Schneider Coffin and Trout Jewelers: A. Louie Congregation B’nai Israel Sanctuary Remodel: S. Dent, R. Nordhaus Greenberg Residence Landscape: K. Wilde Prince of Peace Catholic: W. Spitz, M. Mueller Saint Joan of Arc Catholic Church: R. Hawthorne, W. Spitz The Shops at Gainey Village: R. Hawthorne, W. Spitz Uh-oh Clothing Boutique: A. Louie Virginia Piper Trust Foundation: A. Louie Golden Gate Section (Angela Lawrence) Amway Corporate Headquarters, Tokyo: D. Witte Berkeley Wireless Research Center: A. Lindsley, M. Shefren continued on following page www.iesna.org LD+A/May 2001 23 IIDA Entries continued from previous page Cannon Constructors S.F. Office: M. Souter, K. Coke Church of the Nativity: C. Ng Coca Cola Fan Lot at Pacific Bell Park: T. Becker, N. Schwab Experience Music Project – Lobby, Café, and Retail Areas: T. Becker, K. Roberson, N. Schwab, J. Holladay KTA Offices (EPRI): TJ. Towey, K. Komorous KTA Offices (Interior): TJ. Towey, K. Komorous Mary Stuart Rogers Music Hall: P. Glasow, S. Porter Men in Black Alien Attack – Interiors: N. Schwab, K. Roberson, T. Becker, D. Bowling, B. Malkus, J. Holladay, J. Fisher, P. Eisenhauer Palo Alto Westin Hotel: M. Souter, E. Huang The Plant Recording Studio – The Garden Mixing Room: T. Becker, C. Marcheschi Trader Vics: D. Hawthrone W Hotel – San Francisco: M. Souter, E. Huang W Hotel – Seattle: M. Souter, E. Huang Los Angeles Section (Mark Seegel) Boeing Building 043 Product Display and Training Facility: L. Reed Breeze Restaurant: K. Fuller, B. Shankar Callaway Gardens Discovery Center: K. Fuller, B. Shankar Carsdirect.com: K. Jones, A. Powell, C. Israel Chapman University BIT Building: J. Dunn, T. Brogden DisneyQuest, Chicago: P. Dinkel, C. Breakfield, S. Westbrook, L. Yates Dodgers Stadium Renovation: A. Powell Gaudi Bar: J. Cooper, M. Rosenberg Hollywood/Highland Metro Rail Station: T. Brogden, J. Nolan, S. Klein Hyatt Regency Lake Las Vegas: T. Nord, B. Shankar LAX Gateway Enhancement: D. Hollingsworth, J. Windle, E. Powell, P. Tzanetopoulos Legal Research Network: C. Israel, F. Feist Lutèce: P. Quigley, D. Fox Mandalay Bay – Bayside Buffet and Noodle Bar: J. Cooper, S. Whitaker Mandalay Bay – Hotel & Casino: J. Cooper, S. Whitaker Marriott Hotel at JR Tower: T. Nord, B. Shankar Norton Simon Museum Screening Room: L. Reed Oglivy & Mather: C. Israel, F. Feist Otaru Hilton: B. Shankar, K. Tanimura Skechers USA Concept Store: A. Jain Sky Harbor Terminal 3 Rockwork: E. Thomas, D. Hollingsworth Studio Walk at the MGM Grand Hotel & Casino: J. Cooper, I. Silbert, M. Rosenberg 24 LD+A/May 2001 Sunset Station – Hotel & Casino: J. Cooper, M. Rosenberg Taj Mahal Hotel: K. Ganti, B. Shankar TRW Systems Federal Credit Union: L. Reed, F. Feist Tsunami Asian Grille: P. Quigley, D. Fox Wieden & Kennedy Agency Headquarters: T. Brogden, T. Aghassian Orange Section (Adrienne Kelly) Bear Street Bridge, South Coast Plaza: F. Krahe, J. Fox, J. Poulson, N. Ogle Calvary Chapel – Silverado Canyon: S. Arnold Disney Store – Exterior: T. Ruzika, B. Castaneda Disney Store – Interior: T. Ruzika, B. Castaneda Downtown Disney at Disneyland Resort: F. Krahe, J. Fox, P. Butler, P. Henshall, D. Manfredi, A. Mayer, M. Willie, W. Chao Old Bank Building Renovation: T. Ruzika, M. Finney PF Changs China Bistro at The Aladdin: K. Kosiba, J. Blonstein, J. Gamble, G. Crespo, J. Proctor, B. Stabstad Quiksilver Headquarters: F. Krahe, T. Givler, J. Bauer, A. Wiley, R. Hassel Schneider Residence: E. Reo The Block at Orange: F. Krahe, Y. Mendoza, K. Pavek, R. Allaire, B. D’Agostino, C. Izzo The Shops at Mission Viejo: F. Krahe, Y. Mendez, T. Givler, J. Fox, R. Altoon, G. Dempster Utah Section (Phillip Whisenhunt) Children with Special Health Care Needs Office: J. Good Ford Motor Building Adaptive Reuse: K. Garner, T. Higgins KTUX Broadcast Facility: J. Good Market Street Restaurant and Oyster Bar at the Cottonwood Corporate Center: K. Garner, T. Higgins Riley Elementary School: J. Martinez Salt Palace Expansion - Exterior: C. Feldman Salt Palace Expansion – Interior: C. Feldman Southtown Convention Center: J. Good Sutherland Moot Courtroom: J. Good Utah Department of Transportation, Operations Center: J. Good, C. Forrest MIDWEST REGION (Kathi Vandel) Black Hawk (David Shelley) Swiner Designer: J. Eman, M. Culver Chicago Section (Rick Kellen) Accenture: M. Sills, S. Riebe, P. Hagle, J. Seegers, K. Mikuta, C. Severson, S. Vignali, S. Andersen Amazon Rising: Seasons of the River: R. Shook, E. Klingensmith, A. Ackerman First United Methodist Church: M. Sills, S. Johnson General Growth Properties, Learning Mall: M. Sills, S. Riebe, C. Griffiths, M. Reinhart, G. Tadin, L. Leskaj, R. Houts, S. Andersen, M. Morga Happy Boys and Girls: W. Charter, D. Jennerjahn, C. McGrath Loop Lighting Improvement – Randolf Street: M. Maltezos, J. Stanley, S. Kinzie Loop Lighting Improvement – West Randolf Street: M. Maltezos, J. Stanley, S. Kinzie Northwestern Memorial Hospital Campus Streetscape Lighting: M. Pelikan Old St. Patricks Church: R. Shook, J. Baney, M. Urban Ourhouse.com: M. Sills, C. Lewis, M. Everts, H. Wasilowski Real Goods: W. Charter, S. Riebe, K. Lawson Second Street Bridge: R. Shook, J. Baney, E. Klingensmith Ten East Doty Lobby: M. Sills, D. Jennerjahn, E. Saltzman Union Station Multiplex: J. Knox, L. Boeke USG Solutions: M. Sills, C. Lewis, M. Everts, J. Valerio, R. Mattheis, H. Wasilowski Heart of America Section (Anne Lindberg) Baron BMW: J. Pierce, K. Vandel, C. Leech Birch Telecom Lobby and Conference Center at D.A. Morr: D. Porter, K. All Birch Telecom Open Office at D.A. Morr: D. Porter, K. All Delmonico’s Steakhouse: D. Kohnen, M. Frank Douglas County Jail: P. Robertson Golf Course Superintendents Association of America: K. Green Pony Express Bank: R. deFlon, M. Anthony River City Studio: D. Porter, A. Matlock Milwaukee Section (David Drumel) Brown County Courthouse Exterior Lighting Remodel: C. DeWaal DCI Marketing – Conference Room: M. Cooper Fluno Center for Executive Education: M. Cooper Kenosha Public Museum: J. Cody Legacy Lighting at the State Capitol: K. Kozminski, L. Davis, R. Nelson Offices of Eppstein Uhen Architects: L. Howard, S. Klein, TJ Morley Offices of Grunau Project Development: S. Klein, D. Drumel Playing with Food (EPRI): M. Peck Playing with Food (Interior): M. Peck Prairie Heaven: M. Colegrove Private Motor Yacht: L. Howard, S. Klein Seeing Green!: M. Colegrove Weber Residence: M. Cooper St. Louis Section (Sandy Frederich) Bass Pro Shops Prototype: R. Kurtz, R. Burkett, N. Clanton, D. Nelson Boeing Leadership Center: T. Kaczkowski Chicago Creative Partnership: M. Herman Civil Courts Floodlighting: T. Kaczkowski, D. Raver Commerce Bank: R. Kurtz, R. Burkett, E. MacKey, E. Crader, M. Englemohr Forest Park Twins: T. Kaczkowski, D. Raver Mansion House Lighting & Signage: S. Frederich, R. Wagstaff Nidus Center for Scientific Enterprise: D. Raver, T. Kaczkowski R.G. Brinkman Construction Co.: W. Gray, G. Wehmeier Research North Lobby at Ralston Purina: D. Raver SJI: M. Herman, B. Kaemmerlen Statue of St. Louis Floodlighting: T. Kaczkowski, D. Raver Ursas Café: A. Feddersen-Heinze, H. Testa Xtra Lease, Inc.: J. Meyer, S. Drake Twin Cities Section (Chad Watters) Accenture: J. Crosby, P. Koski, T. Messerli, G. Lecker, D. Mutcher, J. Thibault c’More Medical Solutions: A. Friend Corporate Cafeteria: T. Ham, I. Keer, M. Ostrom, A. Hillebregt D. Zimmerman, G. Behm, T. LaDouceur McNamara Alumni Center – Memorial Hall: L. Tredinnick, M. DiBlasi Minnesota Chapter of the ASID: A. Friend Notre Dame’s Main Administration Building: J. Dehnert, L. O’Connell, T. Ham, D. Zimmerman, G. Behan Pentair Executive Offices: G. Heumann, D. Thomas SOUTHEASTERN REGION (E. Frank Clements) Alabama Section (Stephanie Johnson) Jefferson County Courthouse: J. Gill Levy’s Fine Jewelry & Gifts: B. Herrington, F. McComb, S. Boomhover TSUM Clock Tower and Plaza: S. Adams Central Florida Section (Mike Cahill) IXL Client Center: D. Bowling Georgia Section (Morgan Gabler) A’Wow Presentation Space: R. Noya Colony Square: T. Bell Korean World Trade Center: P. Helms, J. Shimmin Soft Transparency: R. Noya Greater Triad Section (Katherine Doyle) GMAC Interactive Building Sign: D. Yanusz Mid-South Section (Robert Burris) Starabilias: L. Roper The Forth Bridge: R. De Alessi, T. Connor continued on following page www.iesna.org IIDA Entries continued from previous page The Seattle Space Needle: R. De Alessi, C. Woods, B. Medsker Mississippi Section (Thomas Rhaly) Mississippi Memorial Stadium Renovation: M. Woolard, J. Browning Mississippi Trade Mart Renovation: J. Browning Northeast Florida Section (Michael Vranesh) Acosta Bridge/Skyway Express Neon: D. Laffitte, R. Richardson ADT Customer Service Center: D. Laffitte Southeast Florida (Keith Rosen) Ferrel Schultz Carter Zumpano & Fertel: R. Carlson, E. Holland, I. Garcia Holly Hunt Showroom – Miami: S. Bistrong Sky TV: M. Wolk Virgin Atlantic Airways – SF Lounge: S. Bistrong Tennessee Valley Section (Bob Harden) To Conserve a Legacy: M. Haggitt NORTHEASTERN REGION (Megan Carroll) Mohawk Hudson Section (Kenn Latal) A Modest 1930’s Troy Residence: N. Miller Lighting Research Center, Rensselaer Polytechnic Institute: H. Brandston, D. Zuczek, J. Brons St. Mary’s / St. Paul’s Church: N. Miller Suny Postsdam Re-Lighting of Hosmer Concert Hall: M. Anderson New England Section (Rick Paradis) Adaptive Reuse of the MERCADO D’ABASTO: A. Kibbe, C. Ripman Autostadt: K. Abernaty, S. Rosen, M. Warner Boston University Student Village (BU Dorms) Public Areas: M. Loeffler Chandelier Restoration, University & Baker Halls: H. Moss, R. Zeitsiff Fort Trumball State Park: C. Ripman, C. Walsh Irving S. Gilmore Music Library: A. Kibbe, C. Ripman Lighting the Spires of Harvard: Memorial Church: C. Ripman, C. Walsh Lighting the Spires of Harvard: Memorial Hall: C. Ripman, C. Walsh MIT Building One Classrooms: I. Khan, S. Mahler, J. Berg, J. Sladen Nyanja! Africa’s Inland Sea: S. Rosen, M. Graves Terminal Expansion, Manchester Regional Airport – Exterior Lighting: C. Ripman, B. Morley 26 LD+A/May 2001 Terminal Expansion, Manchester Regional Airport – Interior Lighting: C. Ripman, B. Morley The C. Bernard Shea Rowing Center: C. Ripman The Great Platte River Road Archway Monument: S. Rosen, K. Abernathy The New Music Building, The Lawrenceville School: C. Ripman, C. Walsh The Relighting of St. John’s Chapel: C. Ripman University of Pennsylvania Chiller Plant: R. Osten, J. Hamilton, J. Brown USPS Processing and Distribution Center: H. Gerber New York Section (Shoshanna Segal) Addison Circle Rond Point: S. Bernstein, D. Rogers American Museum of Natural History: C. Stone, H. Forrest, M. Toomajian Asian Spice at Resorts: P. Gregory, J. Nathan, D. Rockwell Audrey Jones Beck Bldg, Museum of Fine Arts: P. Marantz, R. Renfro, H. Forrest Bates USA: B. Horton Bergdorf Goodman – Plaza Level: R. Cooley, E. Monato Beyond Day Spa: M. Hay, B. Kuchler Brasserie 8 1/2: P. Marantz, R. Schoenbohm, R. Gomez Bratton Theater, Chautauqua Institute: R. Davis Brian Clarke Cone, UBS AG Headquarters: S. Margulies Calvary Episcopal Church: C. Cosler Carnegie Science Center – E-motion Light Sculpture: M. Tanteri, S. Caan, N. Goldsmith Celebration Health: M. Harris, B. Horton Condé Nast Cafeteria: S. Margulies, F. Soler, S. Szynal Condé Nast Headquarters: S. Margulies, F. Soler Congregation B’nai Yisrael: A. Kale Conran Shop and Guastavino’s Restaurant at Bridgemarket: P. Marantz, S. Hershman District: P. Gregory, C. Cameron, J. Bosse, D. Rockwell Emerils: P. Gregory, A. Sebeshalmi, D. Rockwell Explorer Dining Room: P. Marantz, R. Schoenbohm, R. Manning George Washington Bridge Tower: D. Gonzalez, G. Gouls, A. Wadhwa, S. Buracksilapin Great Bazaar: J. Fisher, I. Eisenhauer, D. Rockwell Greenwich Hospital: S. Brady, A. Uysal H&M Flagship Store: P. Gregory, A. Sebeshalmi Hensel Hall - Ann & Richard Barsinger Center for Music: C. Cosler Hoboken Train Station Waiting Room: T. Thompson, R. Burns, J. Plumpton, S. Lyn Hotel Giraffe: B. Horton House for a Bachelor: G. Gordon International Business Technology Management Office: R. Prouse, B. Walter, R. Kliment, F. Halsband, A. Diez, S. Broughton, G. George, T. Solsaa International Center of Photography: C. Stone, E. Carrera, B. Mosbacher Iwataya Passage: M. Tanteri, J. Valgora, N. Goldsmith JFK Terminal One: D. Gonzalez, G. Gouls, M. Merza JP Morgan Arrakis Center: S. Margulies, J. Bailey Kirkpatrick & Lockhart: C. Stone, E. Carrera, B. Mosbacher Knoll Inc. Showroom: P. Gregory, D. Ades, L. Flores Light Threshold: J. Carpenter, R. Kress, M. Tanteri Loews 42nd Street Theatres: P. Gregory, B. Anderson, D. Rockwell LVMH Tower: P. Marantz, S. Hershman Meyers Midway Garage: J. Underwood Museum and Visitors Center Samuel FB Morse: F. Bettridge, M. Salzberg, A. Hibbs Mystic Aquarium and Institute for Exploration: F. Bettridge, D. Rogers NASDAQ Marketplace: A. Kale, C. Knowlton, S. Brill New York Institute: C. Cosler Newark Penn Station: D. Gonzalez, D. Tulchin, M. Merza Niagara Mohawk Headquarters Exterior Ltg.: H. Brandston, J. Halser, B. Rutledge, K. Simonson, B. Carter Nobu Vegas: P. Gregory, K. Donahue, D. Rockwell NOMI: D. Singer, M. Koyama, L. Ivanovska Nortel Networks Executive Briefing Center: S. Bernstein, D. Rogers Osmanthus Garden: T. Lin, C. Lien, W. Wong, W. Wen, S. Wu, P. Lin, M. Pon, K. Tseng, S. Lin Oxygen Media: S. Brady POD Restaurant: C. Johnson, J. Ning, D. Rockwell Pratt Institute – School of Architecture: D. Singer, M. Koyama Predictive: D. Singer, J. Gim Raleigh Durham Airport Parking Garage: F. Bettridge, D. Rogers Resorts: P. Gregory, J. Nathan, D. Rockwell Rosa Mexicano: P. Gregory, D. Rockwell Royal Promenade Oculus: C. Stone, R. Schoenbohm, L. Kirkland Sea Grill Restaurant: A. Kale, C. Knowlton Shanghai Lilly: D. Singer, R. Fernandez, M. Koyama, L. Ivanovska Shapiro Residence: D. Singer, M. Koyama Sony Theatres – Metreon: P. Gregory, B. Andersen, D. Rockwell Strip House: P. Gregory, L. Flores, D. Rockwell The Apartment: A. Kale, M. Hunter The Butterfly Conservatory: D. Clinaro The Lord Group: S. Brady, K. Loren The New 42nd Street Studio Building Façade: A. Militello The Tonic Restaurant: M. Kruger Trading Floor Expansion, New York Stock Exchange: M. Mehl Tribeca Grand Hotel: P. Gregory, B. Anderson, S. Spelninhauer U.S. Federal Courthouse: P. Marantz, S. Hershman United States Courthouse, Lafayette, Louisiana: F. Bettridge Warren Hall, Columbia Graduate School of Law & Business: K. Douglas, D. Mintz Winners Club: K. Goldstick Western New England Section (William Llewellyn) Exploration Place: W. Warfel, S. Schrager Yale University School of Art: G. Gordon NORTHWEST REGION (Ross Probert) British Columbia Section (Darren Luce) Burnaby Mountain Secondary School: J. Jay, D. Kaardal Coastal Forest Thematics Area: D. Welch, P. Hodson H2O + Store, Vancouver: G. Zbrizher, P. Gowland, B. North Moose Creek Village, at YVR: M. Graham, C. Curren NISGA’A USM Government Building: M. Graham, R. Pacheko Pender Place: E. Wormsbecker, K. Bunn, G. Zbrizher Richmond City Hall: M. Graham Thompson Community Centre: R. Hughes, C. Suvagau Vancouver City Council Chambers: P. Hodson, D. Welch Chinook Section (Jeff Bannard) Airport Corporate Center: L. Barone, B. Boucoek Bow Parkade: P. Fritz Calgary Exhibition and Stampede Roundup Centre - Exterior: R. Robertson, S. Mahler, B. Currie Calgary Exhibition and Stampede Roundup Centre – Interior: R. Robertson, S. Wappel, B. Currie Corus Entertainment: P. Mercier, M. Rajain, K. Creen Grabbajabba: G. Korenicki Hyatt Regency Hotel: H. Doornberg, D. Reitz, S. Martens Transalta T1 Floor Renovations: L. Barone Utilicorp Networks Canada Office – (EPRI): B. Maitson Utilicorp Networks Canada Office – (Interior): B. Maitson Wiebe Forest Engineering Offices: L. Barone, J. Bannard Northern Gateway Section (Ross Probert) Biological Sciences Research Growth Rooms: R. Rogers School of Business Lighting Upgrade: R. Rogers, W. Brenner www.iesna.org Oregon Section (Stephanie Cissna) ArchCape Residence: A. Humphrey, E. Gerding Bertil Vallien at Bullseye Glass: V. Batho-Demelius Botsford Residence: M. Godfrey, V. Batho-Demelius, E. Levin Christiane Millinger Oriental Rugs at the Wieden and Kennedy Building: V. Batho-Demelius Classical Chinese Garden: R. Dupuy CNF ADTECH Center (EPRI): A. Humphrey, K. Davis, K. Andersen CNF ADTECH Center (Interior): A. Humphrey, K. Davis, K. Andersen EastBank Riverfront – Phase I & II: A. Viado, S. Smith, C. Mayer-Reed Hickox Salon & Spa: J. Davis Lane County Juvenile Justice Center: G. Hansen Molecular Probes: T. Adams Nike Parking Building “P”: M. Ramsby OSU Valley Library: M. Ramsby Pacific Continental Bank, West 11th Branch: G. Hansen Portland International Airport Canopy: M. Ramsby, C. Oty PSU IC Lab: C. Oty, S. Emmons Sandstrom Residence: E. Levin St. Anthony Catholic Church: J. Davis, J. Rogers University of Oregon Recreation & Fitness Center: G. Hansen Uvona/Rapidign: V. Batho-Demelius Washington State University Student Recreation Center (EPRI): A. Humphrey, K. Davis, B. Curry Washington State University Student Recreation Center (Interior): A. Humphrey, K. Davis, B. Curry West Hills Residence: V. BathoDemelius West Linn High School: C. Oty Woodstock Library: C. Oty Puget Sound Section (Gloria Koch) Pacific Place: S. Darragh, J. Miller Reebok World Head: S. Darragh, J. Miller Café 9: D. Simpson F5 Networks: S. Rhodes Café 9 (exterior): D. Simpson LaGuardia Airport: G. Lunde SOUTHWESTERN REGION (Sean Gaydos) North Texas Section (Dave Comer, Sean Gaydos) “Chihuly, Inside and Out,” at the Joslyn Art Museum: E. Levin, V. Batho-Demelius, D Palin Abuelo’s Mexican Food Embassy: J. Whelan, M.Tresp American Light Facility Solutions Group Dallas Showroom: B. Graham, B. Lieber, R. Lee Business Jet Center (Exterior): R. Mapes, E. Levin, C. Roeder, G. McAnear Business Jet Center (Interior): R. Mapes, E. Levin, C. Roeder, G. McAnear Carlson Capital Office Space: P. Wilson Crockett Residence (Exterior): M. Maloney, V. Batho-Demelius, M. Godrey, E. Levin www.iesna.org Crockett Residence (Interior): M. Maloney, V. Batho-Demelius, M. Godrey, E. Levin Driskill Hotel: M. Keilson Marriott South Beach Hotel: M. Keilson Miller of Dallas: J. Klores PANJA: T. Weiss, K. Weiss Parkland NICU: J. Klores Renovation of the French-Brown Showroom: T. James, S. Lawson Sacred Space Exhibit: P. Wilson Stonebriar Office Lobby: H. Hobbs Temerlin McClain (EPRI): A. Lang Temerlin McClain (Interior): A. Lang The Rocket – Republic Center: S. Oldner Rocky Mountain Section (Leo Mendoza) Republic Plaza Entry Lighting: M. Rudiger Telluride Conference Center: D. Barber, M. Stauth San Jacinto Section (Tim Carnes) American General Canopy: J. Bos, L. Gandy Brownsville Courthouse Exterior: J. Bos, B. Bowen Brownsville Courthouse Interior: J. Bos, B. Bowen Corbin Residence Exterior Architectural Illumination: M. Smith Dave Chindly Exterior Glass Sculpture: M. Smith IAH Terminal A South Concourse Art: J. Bos, L. Gandy Interior Parker Residence: R. Schiller One Briarlake Plaza – Exterior Illumination: M. Smith, R. Inaba One Briarlake Plaza – Interior Illumination: M. Smith, R. Inaba Private Residence: J. Bos, J. Youngston St. Vincent DePaul Catholic Church Gathering Space and Baptistry: M Smith St. Vincent DePaul Main Worship Space: M. Smith Steelwood Townhouse Exterior & Landscape Illuminate: M. Smith Steelwood Townhouse Interior Illumination: M. Smith INTERNATIONAL ENTRIES Costanera Sur “ A”: E. Diz (Argentina) Costanera Sur “B”: E. Diz (Argentina) David Jones Rundle Mall Store: B. Bauer, T. Herndon, W. Way (Australia) Decorative Art Illumination of the Buildings of Railway Station: G.E. Avetisov, T.G. Magia Di Luce: D. Passariello (France) Necropoli Vaticana: C. Ferrara, P. Palladino (Italy) Piazza Scala: C. Ferrara, P. Palladino (Italy) Awaji Yumebutai: T. Ando, M. Tanaka (Japan) Bankoku Shinryokan: M. Ishii (Japan) Daito Seiiki Hekiga at Yakushiji: T. Imazato, K. Nakaya, R. Hotta (Japan) Dominique Doucet: Y.Kato (Japan) Furano Theater Factory: M. Haraikawa, T. Katase, H. Kitamura (Japan) Gifu Prefectural Health Science Center: K. Arai, M. Obayashi, H. Asaoka, T. Kimata, M Kawaguchi, H, Kitamura (Japan) Japan Flora 2000: M. Ishii (Japan) K.K. Bestseller Headquarters: R. Chikada, D. Hagiwara (Japan) Latent Sound Sea: K. Tanaka, T. Shono, T. Osamura, S. Endo (Japan) Marine Pia Kobe Porto Bazar: T. Ito, T. Kanou, T. Tanaka (Japan) Masuko Memorial Hospital-Artificial Dialysis Room: T. Kume, T. Suzuki (Japan) Mediage: A. Kaneda, m. Noto, Y. Kobayashi (Japan) Mutsu Municipal Library: R. Chikada (Japan) Paruru Plaza Chiba (Elevator Hall on the 9th Floor) S. Sumiyama (Japan) P-Park 2: Y. Kato (Japan) Saitama Shintoshin East Entrance Area – Pedestrian Deck: M. Kakudate (Japan) Shorakuji: S. Sumiyama (Japan) The Kasumigseki Building: S. Shiina (Japan) The Resonance: Asahi-machi Eco Museum: R. Chikada, D. Hagiwara (Japan) The Secret Cave: Le Petit Bedon: R. Chikada (Japan) Togetsukyo, a Historical Bridge in Kyoto: H. Ide, S. Shiina, T. Morinaga (Japan) Toppan Koishikawa Building: M. Ishii (Japan) Toyota Car Terrace, Omori: M. Funakoshi, K. Ito, K. Takagi, H. Fujita, K. Kawamura (Japan) Toyota’s Sangokan Civic Center: Y. Horibe, S. Takahashi, H. Takimoto, H. Kitamura (Japan) Yachiyo Public Library: K. Nakamura (Japan) ZENT Kisogawa: Y. Kato (Japan) Chapultepec Castle: V. Palacio, C. Ortega (Mexico) La Giganta Museo Jose Luis Cuevas: G. Aviles (Mexico) Liberty In Bronze: G. Aviles (Mexico) Mexican Pavilion World Fair Hannover 2000: G. Aviles, K. Diederichsen (Mexico) Televisa Master Channel Center: G. Aviles, M. Torres (Mexico) Mind Zone at the Millennium Dome: R. van der Heide, J. Nielsen, B. van der Klaauw: (Netherlands) National Museum for Natural History: R. van der Heide, J. Nielsen, M. Duijzer (Netherlands) Temples of Abu Simbel: H. Hollands (Netherlands) Zanns Museum: R. van der Heide, J. Nielsen, M. Duijzer (Netherlands) Holzfachschule: C. Vogt, Z. Vogel (Switzerland) Visdome: C.Vogt (Switzerland) Avetisova, O.N. Babenko, S.V. Seresh (Ukraine) Alexander Graham Bell House, British Telecom Regional Headquarters (Interior): J. Speirs, G. Fraser (United Kingdom) Alexander Graham Bell House, British Telecom Regional Headquarters (Exterior): J. Speirs, G. Fraser (United Kingdom) Buchanan Street Public Realm Project: J.Speirs, G. Fraser, A. Mitchell, M. Innes, L. Nisbet, D. Hamilton, J. Fagg (United Kingdom) Grenville Shop and Library, British Museum: J. Speirs, C. Ball (United Kingdom) IBM E-Business Innovation Centre: J.Speirs, C.Ball (United Kingdom) Mills Mount Restaurant, Edinburgh Castle: A. Mitchell, G. Pyatt (United Kingdom) Paddington Station: M. Major, J. Speirs, L. Jones (United Kingdom) “The Glass Virgins,” Standard Life Headquarters: J. Speirs, G. Fraser, I. Ruxton, G. Laing (United Kingdom) UCI Cinema, Norwich: A. Mitchell, H. Milne, G. Pyatt (United Kingdom) Welcome Wing at the Science Museum: R. van der Heide, J. Nielsen, M. Duijzer (United Kingdom) New Website Offers Information on Recycling Lamps The National Electrical Manufacturers Association (NEMA) Rosslyn, Va., unveiled a new website, www. lamprecycle.org, which features information on lamp recycling for the thousands of U.S. companies who use fluorescent or high intensity discharge (HID) lamps. The website includes information about federal and state regulatory spent lamp management requirements, state regulatory contacts, lists companies that handle and recycle lamps, and describes the environmental benefits of mercury containing lamps and what the lamp industry has done to reduce its use of mercury contained in these lamps. LD+A/May 2001 27 Public Review of the Draft American National Standard BSR E1.11 Entertainment Technology — USITT DMX512-A, Asynchronous Serial Digital Data Transmission Standard for Controlling Lighting Equipment and Accessories, is available for public review and comment. This document is an updating and revision of the widely used DMX512/1990, which was originally developed by the United States Institute for Theatre Technology. The draft document can be obtained from the ESTA website (www.esta.org/tsp/) or from the New Members Membership Committee Chair Jim Sultan announced the IESNA gained one Sustaining Member and 120 Members (M), associate members and student members in March. SUSTAINING MEMBER Axis Lighting Inc. Montreal Canadian Region William Agnew (M), Hubbell Canada Inc., Pickering, Ontario Chris Linzel, Lightscapes, St. Catherines, Ontario Glenn Mooney (M), Duke Solutions Canada Inc., Nepean, Ontario Dale Parks, Lighting By Nature, Stouffville, Ontario Gerald Schreinert, The Specialty Lighting Company, Mississauga, Ontario Brian Thompson, TEK Consultants Ltd., Fredericton, New Brunswick Steven Wilcox, New Brunswick Power, Fredericton, New Brunswick Dirk Zylstra (M), Axis Lighting Inc., Montreal Carleton University Chiara Camposilvan, Philip Goodfellow, Cu Ha East Central Region Cary Baird, Lutron Electronics, Whitehall, Pa. Pamela Brookes, Virginia Department of Transportation, Richmond, Va. Adam Carangi, Lighting Design Consultation, Philadelphia John Dukes (M), Pepco Energy Services, Washington, D.C. Karen Gleba, Lutron Electronics, Elkridge, Md. Peyton Glenn Jr., Ebony, Va. Melvin Hill, Holophane, Philadelphia Ian Rowbottom (M), Lutron Electronics Co., Inc., Coopersburg, Pa. Joan Stein, Silver Spring, Md. Andrew Wakefield, Lutron Electronics, Allentown, Pa. 28 LD+A/May 2001 Great Lakes Region Diana L. Bobo, Holophane Co., PMWW, Newark, Ohio Jack Frost, NYSEG, Lockport, N.Y. James A. Hall, Central Supply Co., Indianapolis, Ind. Kim Hourigan, Lightolier, Schiller Park, Ill. Tonya Hughes, Holophane Corporation, Summit Station, Ohio James Koryta, Indiana University, Bloomington, Ind. Gedra Mereckis (M), ALKCO, Franklin Park, Ill. Sandy Newhouse, Scott Electric, Youngwood, Pa. Kevin Newquist, ACS/Midwest, Naperville, Ill. Abigail Sorensen, Lightology, Chicago South Pacific Coast Region Al Black, Sylvania, Sandy, Utah Ed Ebrahimian, City of Los Angeles, Bureau of Street Lighting, Los Angeles Tom Grunwald, Holophane, Phoenix Keith Gunn (M), Designs for Business, Orinda, Calif. Erich Hendrickson, California Architectural Lighting, San Francisco Dennis Lamenti, HOK, Inc., San Francisco Catherine McGroarty, Lighting Design Alliance, Los Angeles John Myklebust (M), Lightshow, Altadena, Calif. Robert B. Ofsevit, Alamo Lighting, Concord, Calif. William Reed (M), Idaho Falls, Ind. Michael Shearer, Southern California Illumination, Agoura Hills, Calif. Loretta Sheridan, Horton Lees Brogden Lighting Design, San Francisco Meir Shetrit, Elite Electric, San Francisco Nina Visconti, Holophane Company, Fullerton, Calif. Frederick Wenzlaff, Terra Firma Architectural and Lands, Eagle Rock, Calif. University of Colorado Boulder Melissa Friedland, Craig Spring University of Southern California Khaled Al-Jammaz Midwest Region William Donald Breunig, Germantown, Wis. USITT website (www.usitt.org). Comments are due by April 24, 2001. Live! Awards Announced Flying Pig Systems’ Wholehog II lighting console was voted 2001 Lighting Console of the year and Martin Professional’s new high-powered moving head, the MAC 2000, was voted Best New Lighting Product by Live! magazine. An industry awards ceremony was held on February 8, 2001 to honor those voted tops in their field in lighting, sound, staging, and other aspects of the production business. Live! Magazine is a UK trade publication for the entertainment industry. James Deeds IV, Pulley & Associates, West Des Moines, Iowa Edward S. Jakobsze, McGuire Engineers, Chicago Benjamin Jordan, University of Wisconsin, Madison, Wis. Judson College Andy Beach, Marc Book, Joe Buehler, Jason Burger, Joah Bury, Andrew Centanni, David Cryder, Stephanie Eggebeen, Brad Gehrig, Andrew Ivari, Bo Johnson, Jon Krager, Jon Lindstrom, Thaddeus Mack, Andrea Mandle, Stephen Mangeri, Rebecca Ritsema, Jacob Sertich, Stacy Snapp, Leanne Taylor, Isaac Turner Southeastern Region Whit Adams (M), Adco Electric Inc., Jackson, Miss. Lisa Ballard, Parsons Engineering, Nashville John Kitson, Applied Energy Management, Greensboro, N.C. Steve Lafferty, Royale Resorts, Brandon, Fla. Peter H. Matecki (M), Shades of Color, Raleigh, N.C. Empe Medeli, Miami, Fla. Dean Nelson, Nelson Electrical Services, North Miami, Fla. Jacqueline Owens, JOLA Inc., Gainesville, Fla. Eric Reid (M), Talbot & Associates, Charlotte, N.C. Barbara Trombetta, Audio Visual Innovations, Jacksonville, Fla. Guido Walther, Tridonic Inc., Norcross, Ga. John Woodburn, Research Triangle Park, N.C. Northeastern Region Susan J. Arnold (M), Wolfers Lighting, Waltham, Mass. Daniel Beaudoin, Harvard School of Public Health, Boston, Mass. Joseph Cifaldi, Cooper Lighting, Cranbury, N.J. Stacy Holmen, Stacy Holmen Lighting Design, Wilton, Conn. Steven Laudati, Langan Engineering, Elmwood Park, N.J. Robert Lingard (M), OSRAM SYLVANIA, Danvers, Mass. Bohdan S. Mishko (M), NYCTA, New York David Vassallo, Aztech Engineering, Hartford, Conn. Parsons School of Design Chad Groshart Northwestern Region Sheila Back, Lightolier, Seattle Sheri Clarke, Puget Sound Energy Into Light, Bellevue, Wash. Deborah Conway, DLR Group, Seattle Aleksandra Gorovaya, (M), HNTB, Bellevue, Wash. William Guy, Intel Corporation, Hillsboro, Ore. Linda K. Holte, Cierra Associates, LLC, Seattle Stephen A. Medley Sr., Western Oregon University, Monmouth, Ore. Ken Mehlenbacher, Puget Sound Energy, Bellevue, Wash. Randal Slade (M), Falcon Engineering Ltd., Victoria, British Columbia Portland Community College Sean Houghtaling Southwestern Region Don J. Ackerman, Ackerman Engineering Inc., Golden, Colo. Dave Comer (M), Hosley Lighting Associates, Dallas Leslie Dinn, Summit Consultants Inc., Fort Worth, Texas Erin E. Friar (M), University of Oklahoma, Norman, Okla. Juan J. Hernandez (M), Quality Lighting Inc., Dallas Stanton Humphries (M), Architectural Engineering, Avon, Colo. Danny Hyatt, Lighting Services, Carrollton, Texas Lisa Jackson, Enron Energy Services, Houston Josef Levy, SLI Lighting Solutions Inc., Carrolton, Texas Monte Riggs, Bos Lighting Design, Houston Mark Strauss, CED Dba Valmac Electric, McCallen, Texas Laura Weilert, Weilert Engineering, Denver Jim Whelan (M), American Light Inc., Fort Worth, Texas Foreign Rafael Basso, Brazil Praveen Kumar Sood, Linear Technologies India PVT., India www.iesna.org Essentially, presentation and quality are the most important elements when it comes to fashion. However, in an ever-changing world, more designers look to light to enhance both the presentation and the perceived quality of the merchandise. The CFDA (Council of Fashion Designers of America), the organization that coordinated the The 7th on Sixth Fashion Shows in Bryant Park, New York, commissioned Levy Lighting to contribute to its new lobby appearance. For this year’s event — The 7th on Sixth/Mercedes Benz Fashion Week — Levy Lighting, Inc., designed custom architectural style fixtures to illuminate 8 ft diameter stretched Spandex™ disks which were provided by Reid Dalland and designed by A-Form Architecture. The design team used 1,500 W incandescent light sources in a custom box enclosure to illuminate each of the disks in the lobby. Knowing there were a number of challenges associated with lighting the disks, the crew of Levy Lighting, Inc. thought hard as to how to illuminate disks, while keeping the disks in a comfortable, warm and inviting setting. “Our approach was to keep the disks as close to the light source as possible without having too much of a hot spot,” said Ira Levy of Levy Lighting, Inc. “The roof tent had a pretty steep angle, so the disks that were not close too the peak began to make the area seem smaller if they were hung too far from the light source. We also needed to make sure the light level in the lobby was bright enough for someone to read a newspaper or a magazine.” Lighting levels were also changed from day to night, so dimming was essential. The system was programmed with specific levels for cocktail parties and other preshow gatherings, which took place during the course of the fashion week. All lighting luminaires, including Altman Shakespeare and Altman Star-PARs, were hung off existing tent architecture hanging hardware. The color temperature of the 1,500 W luminaires was 2700K and the color temperature on the Altman equipment was 3200K. The Lekos and PARs were used to highlight sponsor signage and installation. As a primary sponsor, Mercedes Benz also had its own view of how the areas should be lighted. The Mercedes Benz area was similar to both a trade show booth and a museum installation, all in one package, and included an array of Mercedes Benz automobiles on display “The first point of concentration was to make sure the cars were lighted properly in a flattering, yet functional matter,” Levy said. “While the color change and the movement were important, we could not sacrifice the primary objective of the installation, which was to display product.” By utilizing an array of Altman Television Studio Fresnels, the cars were illuminated in white light. Since the crew did not want to ruin clean installation throughout the rest of the lobby by hanging truss, the team had to work with the existing architecture to find hang points for the equipment. At the same time, there were heating tubes to contend with, which could melt if the equipment was hung too close. Within the parameters, the fresnels worked perfectly. In order to compensate for the different distances of the luminaires, the crew utilized the flood/spot control on the back of the fixtures. The units that were further away were set to spot, while the ones hung closer were set to flood. The control allowed the team to get even light levels wherever it was desired. At the same time, the crew was able to make some areas brighter than others, so the cars would shine in certain areas. Altman PARs were added to the equation to create a multiple channel chase in different colors. Some of the colored light was focused directly onto the cars and some of it was built into the set-piece. The colored light reacted well to the silver color of the vehicles, while the lighting in the set helped to emphasize movement during the crossfades. —John-Michael Kobes P H O T N O T E S 30 LD+A/May 2001 O O N N S L I G H T I N G D E S I G N www.iesna.org PHOTOS: MICHAEL ANTON Fashion in the Limelight P N O T E S O N H O L I G H T I N G T O N S D E S I G N Appealing Lighting A symbolic environment, which reflects the scales of truth and justice, can seem intimidating to some, but can also be a sanctuary of comfort to others. Whether working or simply visiting, one cannot ignore the stunning uniqueness of the Federal Courthouse located in Brownsville, Texas. In taking on a project of such magnitude, Bos Lighting Design was forced to consider the monumental look necessary for a building of this kind, while still attempting to deliver the concept of a warm, gracious public space environment. “The architects expressed a desire for the building to be revealed at night as a testament to its importance as a Federal Courthouse, but at the same time, we wanted to keep the look from becoming too institutional, cold, impersonal and uncomfortable,” said Designers John Bos and Becky Bowen of Bos Lighting Design. The difficulty of this project was increased by the stringent energy, maintenance, and budget requirements that come with any federal project. In terms of maintenance, attention was paid to lamp life, and there was an attempt to standardize lamp types as much as possible, including beam spread and color temperature. “While the budget was a factor for the exterior lighting, what was more of a guiding factor was that the luminaires be of high quality,” said Bos and Bowen, “particularly when dealing with in-ground and other luminaires that are exposed to the extreme Texas weather and the high pedestrian traffic.” What was most cost-effective for the project was the installation quality of the luminaires, which would hold up for years to come. Hydrel luminaires were chosen for its value and its track record for holding up over time, and — as a bonus — it was not the most expensive line on the market. Uplighting was used throughout the exterior to emphasize vertical elements and to lift the eye upward. These color-corrected metal halide adjustable upliftings create a sense of grandeur. In contrast, low-glare bollards were selected to illuminate pedestrian pathways and guide foot traffic. A variety of light was also chosen to highlight built forms and different shades of foliage. Lavender filters were used to enhance the cool greens of the shrubbery, while straw/pale gold filters were used to uplight the palm trees, bringing out the warmth in the trunks and the green tones of the palm leaves. Given the nature of the building, there were concerns about on-site security. Bos Lighting Design illuminated the landscape and exterior architectural elements. Such areas included the benches, which have a step light underneath; the front columns that support the metal canopy in front, which act as a natural place for uplighting, and the colonnade walkways to the parking areas. Cut-off luminaires were also used in the parking areas, specifically, to not create light trespass, since Brownsville is still small and dark enough for evening stargazing. “With all the uplighting, it was important to control glare, which can be blinding, thus making it as much of a security issue as a lack of light,” Bos and Bowen said. To avoid this problem, well-shielded fixtures were chosen (with the lamp deeply recessed) and additional louvers/glare guards were added wherever necessary. Full shielded bollards were used to directly light the main pedestrian pathways into the building to highlight the area safely and without any glare. As both a civic landmark and a federally funded project, the Brownsville Courthouse required thoughtful design integrated with energy- and maintenance-sensitive lighting. By using color corrected metal halide and fluorescent sources to highlight the built forms and landscape elements, all of these objectives were thoroughly met throughout the project. —John-Michael Kobes PHOTOS: JUD HAGGARD PHOTOGRAPHY 32 LD+A/May 2001 www.iesna.org 2000 “MUST-SEE” ILLUMINATION PHOTOS: ELLIOTT KAUFMAN The NBC Experience project took initial inspiration from other themed-environment stores, but modified the concepts substantially. Ron Harwood, of Illuminating Concepts, discusses the project that garnered an Edwin F. Guth Award of Excellence for Interior Lighting Design. 34 LD+A/May 2001 www.iesna.org INTERNATIONAL ILLUMINATION DESIGN AWARDS (opposite) Backlighted merchandise display cubes are used to visually expand the rather limited space. (below) Flourescent backlighted light boxes and illuminated display cabinetry, coupled with an intense color palette mimicking the colors in the NBC peacock is shown. T he Retail Wars of the 1990s remind me of the many times I watched NASA space shuttle launches. First, there was the excitement surrounding the impending launch and the news coverage and television interviews that culminated in the final countdown. Then came the spectacle of watching the ignition and take-off, the fiery launch, the gantry breaking away and the ballet of watching a huge rocket slowly inching upward. Although cameras could never record these details, we were told of the increasing velocity and G forces as the main rockets were jettisoned and the secondary boosters kicked in. The NBC Experience is the newest example of how retailers have learned to “immerse” their customers in an environment infused with subliminal and tangible brand messages. It is the final stage, and perhaps, the Mars Lander of retail stores. To assume that the NBC launch team worked in a vacuum would be a misstatement, however. The lighting and FX designers at Illuminating Concepts drew on the extraordinary design work of three premier retailers. A brief overview is required to provide a perspective on the thought process used in the final design for NBC. The main retail rocket of the early ’90s was Disney. Designers showed retailers another side of marketing that had not previously been envisioned. They took a cartoon character and turned Mickey and friends into inspirational icons for the purpose of marketing products. By simply affixing character images to products and apparel, a multi-million dollar market broke loose from its theme park moorings. Lighting design for the “park stores” changed rapidly in the early ’90s. Form and function became inseparable as merchandise lighting took on museum quality aspects. Soon after, Warner Bros. created its Studio Store concept. There was wisdom in the ranks of the Hollywood studio company. They knew their characters appealed to a larger audience than even Disney. Not only did the kids still watch Bugs Bunny and friends, but they also knew that adults www.iesna.org LD+A/May 2001 35 held on to their attachment to some of these characters. Thus, a store ambience was created that was far more sophisticated, in order to cater to adult tastes. An overview of the Disney and Warner Bros. prototypes would clearly reveal that their “brand equity” was character driven. Lighting design for the Warner Bros. Studio Stores took on a real studio look, so that the adult patrons could take home a piece of the Hollywood mystique. Illuminating Concepts was fortunate to be part of the creative efforts of these visionary retail adventures. Much was learned from having our team immersed in theme park and character-driven retailing. A few simple phrases still reverberate in our creative studio’s ethos: “If you have to see the fixture, it had better fit the theme,” and “Light is part of the illusion of entertainment.” In the mid ’90s Nike came “swooshing” onto the retail scene with Niketown. The challenge of creating a location-based outlet for the brand was greater than that of the two studio giants; essentially they had no characters, only a logo. From IC’s exercise with Nike emerged a new set of values upon which to establish a shopping environment. First, Nike’s image is technical as well as inspirational. Designing media delivery systems into their spaces, along with “morphing” and moving light added to the shopper’s sense that Nike is technically competent and visionary. Second, Nike’s interior design scheme wanted to ooze quality; a means of imparting tangible evidence that Nike’s products are also of the highest quality. For visible lighting component selections, industrial high tech, high quality fittings were the only choices. Concealing 70 percent of the product and ambient lighting became the trick. This proved to be a complete reversal of the methods used by IC for Disney and Warner Bros. NBC was a completely different beast. There are no cartoon characters, no tangible products and the consumer base recognizes the network for its shows rather than for one cohesive brand. Working with Guy Pepper from NBC and Eric Ulfers of Production Design Group, the team at IC was briefed on the (top and bottom) Backlighted, peacock-shaped, ceiling recesses conceal the ambient light sources. Adjustable low voltage monopoints used to accent merchandise and intelligent lights that spring the space into motion, provide kinetic accent illumination. 36 LD+A/May 2001 www.iesna.org thematic elements of the space. The design goal was to create a vivid and dynamic lighting system that was essentially transparent from the exterior. Virtually no exposed fittings were to be seen from the street. The multi-colored LED globe was to dominate the facade, even though it sat well back in the space. The “brand equity” of NBC revolves, in part, on its history of dynamic news broadcasts. Past history has shown that viewers selectively choose their network news and morning shows, which drives “pull-through” for broadcasts that come later. Certainly, NBC wanted to show its history of great news broadcasters and coverage of news events, as well as the wealth of great specials and classic sit-coms. In general, the NBC Experience was to be designed around the luminous nature of studio broadcasting and, of course, the television. One of our biggest challenges was the highly reflective gage The interior of the space is dotted with massive column surrounds. The frequency of the surrounds is dictated by the fact that the space occupies the lower two floors of the historic G.E. Building in Rockefeller Center, directly across from the NBC Studio where the Today Show has been a familiar and inviting attraction for years. The columns needed to be worked in to the merchandising scheme. The design team decided to keep the reflective nature of the space flowing by backlighting the translucent panels with neon. Substantial testing regarding the location of the neon and the choice of translucent materials needed to be performed in order to reduce the columns to their minimum diameter, while not allowing streaks of neon to be visible. The IC team worked with the notable store merchandise designers at JGA in Southfield, Mich., to develop a lighting system that would complement the layout. The retail merchandise lighting plans were quite complicated, in that the ceiling heights and undulations varied dramatically. Moreover, the assortment of video monitors located throughout the space could only be properly Backlighted merchandise walls silhouette the merchandise without obscuring detail due to the proper balance of light levels on face-out soft goods. ceiling by Barrisol. It is a hybrid polymer material that has a reflective surface similar to a mirror. Special mounting conditions had to be considered. Our team chose to minimize the perforations to achieve the highest level of continuous, unobstructed reflections. Similarly, by illuminating the reflective portrait style floors, we were able to achieve a space that felt transparent and expansive. Creating proper levels of illumination, while continuing the illusion of transparency was very important. No direct sources were focused on the basketball-shaped LED globe in order to heighten the anticipation of color and animation on the exterior of this central feature. Contained within the globe is a theatre with dynamic sound and short films about the history of NBC. It was produced to invite all guests to partake in the full experience of the NBC brand and its evolution. 38 LD+A/May 2001 viewed when there were no reflections from light sources. Dennis Vogel at IC worked diligently to develop precise details for all of the necessary mounting conditions required. The store’s merchandising scheme, as one would expect, was based on a cable and glass shelving system that required external illumination. Around most of the column merchandise the team used recessed Reggiani adjustable luminaires with narrow focus MR 16s. For wall-mounted store fixtures and merchandise illumination, the team chose a Bruck VIA solid rod suspension system that used 50 W narrow flood MR 16 lamps. The VIA system mitigates sagging, a difficult problem prevalent with most cable systems where proper turnbuckles and strain bucks are not appropriate. There are many locations around the NBC Globe that are merchandised. The floors around the globe are cut away to allow for most of the globe to be seen from many places in the store. This meant that good “shots” directed at the merchandise could only be achieved from the ceiling of the floor above the globe. In some cases, reaching the merchandise with high quantities of focused light required using narrow beam AR 111 lamps. In order to keep a flush ceiling plane, the designers chose an Indy recessed adjustable fixture for the AR 111 lamps. www.iesna.org Keeping with the luminous nature of the store, the NBC design team desired glass floors for the bridge that allows access to the NBC Globe Theater. The bridge condition dictated a low floor to ceiling height. By up-lighting the glass panels from below, the area gained additional perceived height, and the merchandise gained an additional “space age” look. Michael Shulman, project designer for IC, along with Kenneth Klemmer, design director, studied the up-lighting requirements for the glass bridge and determined that an additional function was required in the equipment selection process. Specifically, a substantial amount of merchandise that needed illumination was located below the bridge on the first floor. The solution was self-evident. Shulman and Klemmer chose a Bruck High Line cable system with fixtures that were visually minimal. They were able to focus both upward toward the bridge underside and downward toward the merchandise. Construction details for this installation were extensive, as New York City electrical codes required that the low voltage feed conductors were to be protected. In general, construction management of this project was comprehensive. Shulman provided almost continuous management during the final weeks of fit-out, commissioning and programming. For the main floor, the major ceiling feature consisted of NBC peacocks incised above the general perceived ceiling plane. The peacocks are fabricated from a metal framework with colored translucent Plexiglas panels creating the feathers. These peacocks are massive in scale and perspective, leaving little space for fixtures that were needed to illuminate the floor merchandise. The IC team had two challenges: First, the need to perfectly modulate the backlighted peacock panels and second, to find a means to directly focus light on products. Calculations for the transmissive quality of the Plexiglas were extensive. With no back-of-house room for a second (Strand) dimmer rack, it needed to be correct on the first pass. To make things even more complicated, there was very little room separating the Plexiglas and the non-dimmable fluorescent tubes that the budget required. For focused light, the team chose to conceal monopoint fixtures matching those already specified in the Bruck VIA system. These were tucked neatly and consistently at the intersections of the feather outer edges. Besides the incredible moving LED surface of the NBC Globe, the second architectural feature of the space is certainly the magnificent spiral staircase to the second floor. Upon approaching the staircase, one can barely miss the backlighted “test pattern” forming the oculus above. This test pattern is essentially what one might consider a stained glass window, which forms the entire ceiling over the staircase. It was to be the only source of light. In order to reduce the amount of apparent light fixtures in the stairwell, the IC design team chose to rely on video display devices, which form an entablature, rising in a helix along the walls, as an ambient light source. Albeit a bit blue, but warmed by the selection of high color rendering fluorescent and quartzhalogen lamps, the video sources provide at least 20 percent of the ambient light in many areas. Past the midsection of the main floor, the designers desired 40 LD+A/May 2001 to create a museum-quality atmosphere for the merchandise displays. Shaped like picture-tube apertures, the displays were backlighted with small fluorescent sources. To avoid flattening out the artifacts for sale, we specified MR 16 narrow focus lamps that were aimed to spread light across the mostly textured products, thereby enhancing the threedimensional qualities. Finally, in keeping with the “showbiz” nature of NBC’s brand image, a moving light system was specified to create a layer of animation and excitement. More than 30 Clay Paky Mini-Scan HPE moving lights were used throughout the space. A detail was created to conceal most of the moving fixture’s mass. High quality lithographs with various NBC logos were utilized, along with a selection of break-ups and appropriate patterns, to create a collage of moving images that were programmed to play across the floors and merchandise. The programs were stored in non-volatile memory cards, having been downloaded from a moving light desk. As if that were not enough, the designers wanted to leave a lasting impression on visitors who walked through Rockefeller Center in the evening. To that end, five High End Systems ES1 moving lights were specified. The luminaires are mounted inside the building, quite close to the front window, projecting out onto the pavement in front of the store. These fixtures are loaded with NBC artwork, and are programmed to rotate and scroll through a number of slow-moving routines. Witnessing the success of the project has been reward for the immense effort put forth by the IC team. Receiving the Edwin F. Guth Award of Excellence for Interior Lighting Design made the project that much more special. Tourists and residents alike have marveled at the space. While awards are given to designers for creativity, this project, in particular, could not have been a success without the project management skills of Sheila Fitchett, whose work behind the scenes in coordinating the installation and information flow was invaluable. The designers: (top, left) Ron Harwood founded Illuminating Concepts, Ltd. (IC) in 1981. IC is an international multi-disciplinary firm that blends architectural and theatrical lighting with acoustic design, projections systems and special FX of all forms. Harwood has been active in producing theatrical and musical performances in folk music and blues since 1963 and was nominated for a Grammy in 1982. He has been an IESNA member for five years. Michael Shulman (top, right) is a lighting designer for Illuminating Concepts, Ltd. He has a BFA in Theatrical Design and Minors in Art History & Business from Marymount College — Manhattan. From road shows to television to live Broadway theatre, Shulman has experience in all areas of theatrical lighting and effects. Dennis Vogel (bottom) is a project manager at IC. His expertise is focused in the areas of specialization, such as retail, themed environments, office and hospitality design. He is a graduate of the Boston Architectural Center, Interior Design Program, where he holds an NCIDQ certification and is a registered interior designer. www.iesna.org Ciel Home’s newest store needed an innovative lighting system to completely illuminate the products being displayed, while keeping the luminaires as hidden as possible. Arie Louie explains the design team’s philosophy in addressing this challenge. C iel Home is an upscale furniture and home accessories store with branches located in Charlotte, N.C., Phoenix and Newport Beach, Calif. Ciel Home at Fashion Island in Newport Beach is the newest store in the chain. Ciel imports unique furniture from around the world. Larry Serge, owner of Ciel Home, understands the importance of lighting as an instrument of image and function. Architect Ilan Baldinger approached the design of the 5,000 sq ft store as an informal space, reflecting Southern California aesthetic sensibilities and its laid-back life style. The store is organized as a series of asymmetrically layered spaces defined by minimalist architectural elements. A curved wall containing display niches runs along the length of the store and is a unifying and organizing feature. Baldinger has collaborated with lighting designer Arie Louie, and his firm, Louie Lighting, on various other retail and corporate projects. “This prior work experience allows for a design synergy and shared understanding of design philosophies as they relate to the idiosyncrasies of diverse project requirements,” says Baldinger. Such design synergy is what allows for a full integration of the lighting with the architecture. In the case of Ciel Home, it allowed for unique solutions and creative ideas that allowed for great results at minimum expense. “Lighting design for a retail space is a very sensitive and crucial subject” says Louie. “Proper lighting solution is designed specifically for the store at hand. It draws the customer’s attention to a product display, enhances the product color and appearance and provides ultimately improved ambient lighting within PHOTOS: ARIE LOUIE FUSION OF FASHION AND FURNITURE 42 LD+A/May 2001 www.iesna.org (opposite, top) For the display niches, 3000K T8 fluorescent fixtures with electronic ballasts were placed in a concealed space specially designed for each display niche. (opposite, bottom) Black track lights carrying low voltage 50W MR 16 lamps were recessed above the ceiling within rectilinear cutouts. (above) Low voltage cable lighting systems with small 50 W MR 16 lamps stretch inconspicuously between wood beams highlighting individual groupings of furniture or “rooms.” www.iesna.org LD+A/May 2001 43 the store. This will prevent flat, dull and uninviting spaces. The goal of retail lighting should always be improved merchandizing and higher sales.” The design of the Ceil Newport Beach store presented a unique lighting challenge to the design team. The store-layered space design and the mix of furniture displays and small accessories displays dictated a diverse approach to lighting. It was decided early on in the design process to downplay the source of light, in keeping with the minimalist design as a background to the products on display. The store features five distinct lighting themes. Theme one is designed to provide ambient and accent lighting within the hard gypsum board ceiling. Black track lights carrying low voltage 50 W MR 16 lamps were recessed above the ceiling within rectilinear cutouts. The space above the cutouts was painted black to conceal the lighting luminaires. This solution allows for clean uninterrupted ceiling plan and at the floor level flexibility, brightness and fluidity. The lighting provides additional rhythm and sense of order. Under the exposed structure, displaying and lighting furniture required a different solution. Low voltage cable lighting systems with small 50 W MR 16 lamps stretch inconspicuously between wood beams, highlighting individual groupings of furniture or “rooms” in intensity, clarity and specificity unique to this lighting source. This solution allows for flexibility that is needed for the ever-changing display in the furniture store. It provides sparkle, creates intimacy in the space, adds interest and attracts patrons to explore the various displays. The third lighting condition responds to the need to provide flooded light localized within each recessed display niche. The designers looked for a cost effective solution that would be easy to maintain and would be low in heat generation. After reviewing different options, it was decided to use 3000K T8 fluorescent fixtures with electronic ballasts, which were placed in a concealed space specially designed for each display niche. The end result is a soft light that floods the products without any glare. For the cash wrap area, the designers decided to introduce a different and contrasting light source. By spacing pendant lights over the uniquely shaped service island, a distinction is made between this area and the rest of the store. The fifth and last lighting condition is specific to the circulation corridor connecting between the various furniture display “rooms.” This 4 ft wide corridor is defined by steel columns (above) The product wall is illuminated by concealed 3000K T8 fluorescent fixtures with electronic ballasts. (right) Inside a false wall, MR 16 ceiling detail provides product lighting. (opposite) For the cash wrap area the designers decided to introduce a different and contrasting light source. By spacing pendant lights over the uniquely shaped service 46 LD+A/May 2001 www.iesna.org store while taking in consideration human feelings and physiological responses.” Ciel Home stands out among the stores at Fashion Island as an example of a welldesigned store that responds to the need for proper lighting. The lighting design for the store received an International Illumination Design Award of Merit. and wood beams with a 4 in. void in between. luorescent strips with T8 lams and electronic ballasts were integrated into the void; the lamps are coated with color gel and the effect is a pattern of light, rhythm and color. Ciel Home at Fashion Island is attractive to patrons when viewed from the outside, and when they enter the store, the first impression is positive and the visual clarity is high. Patrons feel safe and comfortable due to balanced ambient lighting. The merchandise is well illuminated with enhanced colors. Lighting is layered and creates elements of interest that attract people to linger longer. According to Louie, “Good lighting design will enhance the look of the The designers: Arie Louie, LC is a lighting designer with numerous International Illumination Design awards. With more than 16 years of architectural lighting design experience and a background in theatrical and motion pictures lighting, his designs range from corporate and office spaces, to retail, hospitality and restaurants, historical sites, residential and landscape lighting. He has been a member of IESNA for seven years. Ilan Baldinger is a registered architect in the states of Arizona and California. In 20 years of architectural practice Baldinger has compiled a substantial body of architectural work, varying in scope from uniquely crafted residential projects to mix-use high rise urban complexes. (right) The Wine Bar District is named for the vine-covered wine and tapas bar at its center. The area features Café Catal, by Patina, with a combination of Art Deco and Westood Village styles. (below) Yarriba! Yarriba! is Downtown Disney’s new Latin dining and entertainment concept. It is housed in a classical structure that draws on styles from Havana to Buenos Aires. PROGRESSIVE HUB TO DISNEY’S MAGIC Downtown Disney links all the elements of the expanded Disneyland resort. Toni Page Birdsong provides the details on the lighting design that accompanied this newly created attraction. A very wise lighting luminary once said, “If you build it they will come. And, if you turn the lights on, they will be able to see it when they get there.” Okay, we made that up. But it’s a great start when setting out to examine the design moves behind Downtown Disney, Anaheim’s new retail, dining and entertainment esplanade at the heart of the Disneyland Resort. When the sun goes down, the curtain rises to showcase this entertainment district’s precise fusion of architecture, landscaping and lighting. “Downtown Disney possesses its own sense of place, evoking the feeling of stepping into a garden paradise,” says Walt Disney Imagineering Senior Vice-President and General Manager Timur Galen. “In plan, Downtown Disney links all of the elements of the expanded Disneyland Resort… Disneyland, Disney’s California Adventure, the Disneyland Hotel, Disney’s Paradise Pier Hotel and Disney’s Grand Californian Hotel through a lushly landscaped pedestrian Different areas, different needs In determining the lighting needs, designers first had to understand the character of each of the separate districts within Downtown Disney, as well as the story of California’s diverse history and culture that Disney was telling. Just as landscape and architecture choices were made to reflect California culture, so too, unique tenants were selected for their individual contributions to that same culture. Downtown Disney’s architectural The Rainforest Café has touches of Inca palace architecture, but is also inspired by an extraordinary concrete block house, La Minatura, built in California by Frank Lloyd Wright in the 1920s. With an interior overlay of Yucatan rainforest, the café offers a uniquely entertaining atmosphere. 48 LD+A/May 2001 environment. In character, it embodies our vision for the guest experience that the entire complex offers.” Embedded in that “vision” however, was one of the development’s biggest design challenges: How to transition Downtown Disney’s 300,000 sq ft of space from a daytime to a nighttime experience. Because Downtown Disney is bookended by the Disneyland Hotel on the west and two theme parks — Disneyland and the new Disney’s California Adventure — on the east, and also serves as a hub for local residents, designers were tasked with making the space appealing to a very diverse patron mix. The Downtown Disney team of Imagineers decided early on that, to be successful, the area would have to transition from a relaxing resort experience during the day, to a more sophisticated entertainment destination at night. “We wanted to provide a different experience, so people would come back from visiting the theme parks during the day and discover a whole different sense of place at night. And, the key to implementing that strategy, for us, was with lighting,” says Walt Disney Imagineering Project Manager Dev Hawley. www.iesna.org www.iesna.org LD+A/May 2001 49 decor progresses east to west, from Craftsman to Art Deco to California Eclectic styles, and ultimately connects with the urban-modern design of the Disneyland Hotel on the far west end. So, the lighting had to psychologically support the visual changes taking place, said Francis Krahe, president and owner of Laguna Beach-based Francis Krahe and Associates, the lighting firm tasked with fitting Disney’s lighting needs. “We essentially created two districts,” said Krahe. “The east side Garden District has a Tivoli Garden feel and has the history of the Arts and Crafts movement reflected in the architecture. We used a lot of warm-tone, white light and tried to create a great deal of sparkle to reinforce the idea of a romantic, peaceful setting.” In this area, Xenon lights, or twinkle lights, are subtly positioned in the trees, and uplighting accentuates the canopy of 50-year-old, transplanted ficus trees that line the walkway. Perhaps one of the most unique lighting elements that is carried throughout the development also starts here with the first of many leaf-shaped planters that double as seat walls. “Throughout the entire esplanade, we placed fiber optic lights within a groove beneath the seat walls. The lights change color depending on which district — or environment — you happen to be in,” said Krahe. “I think this was extremely effective in establishing one, integrated expression for Downtown Disney. The idea was to create atmosphere, not effect, with the lighting.” The seat walls begin in the Garden District and emanate a warm, white glow that changes hue with each step west toward the Wine Bar District and the more energized, tropical spaces of the Paradise Plaza and the West End District. Progressively, the seat walls project hues that complement the spirit of each area. In the Paradise Plaza area, ambers, yellows, oranges, blues and purples can be found within view of more vibrant venues such as Ralph Brennan’s Jazz Kitchen, The House of Blues and the Latin Jazz club, Yarriba! Yarriba! This area also begins to employ more neon lighting within signage and on facades, which along with the music spilling onto the walkway, also adds to the visual fiesta. Colorful west end A few steps away, the West End district of Downtown Disney is stage to a colorful hub of venues such as Lego Imagination Center, Rainforest Café and the ESPN Zone. Here, a last minute design decision to apply dramatic theater lighting to a 60 ft Sorcerer’s hat (representing Sorcerer Mickey of Fantasia fame) adds to the dimension and frivolity of the district. “We needed some soft accent lighting on the hat and we needed to apply it from sources that wouldn’t overpower our guests,” said Francis Krahe and Associates senior project manager, Paul Butler. “We applied two 1,000 W, narrow-beam, metal halide accent lights from the top of the adjacent ESPN building. The hat also was uplighted.” With landscaping as the dominant design element of (right) ESPN Zone is the country’s premier sports entertainment concept. It includes hi-tech satellite transmitters and receivers, video cameras, more than 165 video monitors and fully functional radio and live television broadcast facilities. (above) The World of Disney has one of the world’s largest collections of exclusive Disney merchandise. Its highly themed interior is colorful and lively, in keeping with playful Disney characters. 50 LD+A/May 2001 www.iesna.org Downtown Disney, it’s clear the landscape and lighting design teams had to work closely to achieve the ultimate visual symphony. “The lighting of Downtown Disney definitely plays up the structure of the landscaping and provides the mood and accent that defines the space,” according to Manager of Landscape Architecture for Walt Disney Imagineering Jeff Morosky. “The lighting was so important in telling our story that, before we would plant trees, we considered how we would punctuate a warm, romantic glow to spill forth. Moving west, color-corrected, high-pressure, sodium lights were focused on lamp posts to ensure a consistent glow. Quartz halogen landscape and building uplights were used as accent lights. “We applied neon and fiber optics to the buildings and hundreds of yards of fiber optics beneath the seat walls,” said Krahe. “There’s also a series of custom-designed, thematic lanterns throughout the project that were designed to embellish each individual building façade, and add ornamental, incandescent flood lighting, which draws people through the space by presenting a new focal point structure in the distance. It’s a pretty substantial, yet not overpowering, element of the entire environment.” Creating scale and a “sense of place” was a challenge that strategic lighting moves helped to solve. In addition to uplighting the taller trees to confine the environment, incandescent lights were used to trim the tops of the retail facades on the east end of the esplanade which easily could have been overpowered by the towering Disney’s Grand Californian Hotel. And, because most of the east portion of Downtown Disney is built over a parking structure for Disney’s Grand Californian Hotel, landscaping and lighting were used to give dimension to the flatness of the area. “Guests never should perceive they are on a deck,” noted Hawley. “We want them to feel like they’re walking through a garden. That means we had to do things like build concrete tree pits that are 20 x 20 ft and 6 ft deep. It was an enormous undertaking.” Lighting retail stores To further maintain a seamless environment, Walt Disney Imagineering lighting standards were applied to 30 separate retail tenants. According to Hawley, tenants were given guidelines to follow and were assisted in achieving the warm hues established by the team. “Our tenants underwent full design reviews of their interior and exterior lighting,” said Hawley. “Once the lighting story was established, it became crucial not to break that story. Two views of the Downtown Disney fountain. The bottom image is from the West Side We tried to create a dialogue between the exteto the Central Plaza. Island Charters and Illuminations are on the right. rior and the interior of buildings, and we did that by carrying the established lighting stanthose spaces with light at night. We developed many of our dard into the stores. Not only does this maintain story, it ultilandscape concepts in conjunction with the lighting concepts mately helps guests better engage with the retail space.” One of the most dramatic lighting statements at Downtown in order to make the most impactful statements.” Despite the grand scale of the project, the lighting fixture Disney was achieved by the World of Disney store. According specification was kept fairly simple, said Krahe. “Disney gave to design director Stefan Graf of Illuminart, lighting within the us the mandate that the impression had to be a warm, gar- enormous retail space served as a silent design partner. “Light was to be used as an attraction,” said Graf. “We’ve den setting, and that’s what directed the palate of light we worked with Disney for many years and we’ve developed a would use throughout.” Pedestrian poles that pepper the area were custom-designed technique for maximizing the visual impact with lighting to to house metal halide lights topped with copper hoods to allow create excitement and attract attention to the displays.” 52 LD+A/May 2001 www.iesna.org According to Graf, it wasn’t hard to conform to the lighting standards set forth by the Downtown Disney lighting design team. Metal halide downlights were used in the ceilings for general lighting with warm color and high ECI. In the low ceilings, Graf used compact florescent lamps and a combination of incandescent HIR lights with spots of halogen infrared. In addition, CDM metal halide spots were used in the window displays to create theatrical lighting. Color filters were used on the spotlights to create “visual amplifiers” to showcase products and graphics. Another store that conformed to the lighting specs in a creative way was Illuminations, a popular candle store. According to Gary Miller, vice-president of Visual Merchandising for Illuminations, the lighting challenge was unique since the product being displayed was candles, many of which were lighted. “We worked closely with the Disney lighting designers to meet both of our objectives,” said Miller. “We used PAR 36 lighting throughout the store to create warm, soft light. It made our product look great without making the store look bright. These lights are very easy to direct and don’t wash onto the floor space. Our goal was to create lighting that inspired our customers since our product gives off what we call living light [candlelight].” To achieve the desired interior lighting, luminaires included recessed compact fluorescent downlights and wall washes, compact fluorescent downlights, recessed parabolic fluores- cence, surface-mounted strip fluorescents and track luminaires in many areas. Exterior lights commonly used included metal halide, building-mounted color floodlights, column mounted up and downlights and recessed incandescents, among others. Frivolity was an intentional design element employed throughout Downtown Disney and is found in details such as underwater lighting along the walkway’s many fountains and the Micktorian (Disney for Victorian) lamp posts custom crafted with those famous mouse ears. Designers even customized programming for the twinkle lights in the trees to create an effect closer to the illusion of fire flies, which includes a slight fade-in and a slowed twinkle to accomplish precise lighting and mood. “We were striving for something magical and I think we achieved that with the combination of landscape, architecture and particularly lighting,” said Hawley. “Not a bad debut for an area that just three years ago used to be part of an asphalt parking lot.” The author: Toni Page Birdsong is a Los Angeles-based writer who has reported on business, politics, travel and themed entertainment for the past 12 years. She has been a researcher for the Hollywood Entertainment Museum, and has been a contributor to LD+A, most recently in the May 2000 edition with her piece on ABC’s Good Morning America studio. PHOTOS: RTKL ASSOCIATES, INC. Arundel Mills is a new retail entertainment center near Baltimore. The project is quite large, and employs fanciful spins on local attractions as a basis for the graphic treatment in all public spaces. (left, top) An exterior view of one of the entrances. The shot shows the Row House Folly. The design team used exposed neon and concealed metal halide PAR lamps to bring out the textures in the structures. (left, bottom) An interior view of the Pinball Court. The team used programmable and theatrical luminaries to create both general lighting and a show sequence cued to a sound track. LIGHTING TODAY’S SHOPPING MALL Alfred R. Borden IV and Helen K. Diemer of The Lighting Practice trace the evolution of the shopping mall and the importance of lighting to developers and shoppers. L ighting design for retail applications is part theater, part therapy, and all about commerce. It must attract customers, make them feel good, encourage them to buy, and facilitate the sales transaction. And it must do this in an environment that changes with the seasons, has limited maintenance, and always wants to reduce operating expense. The retail industry thrives on change. Its constant churn keeps the buying experience fresh and attractive. New products are introduced; new styles are promoted; new concepts are launched. The pace is whirlwind fast and profit margins are tight, so the visual excitement must also be very cost-effective. From their earliest beginnings as open-air bazaars and marketplaces, shopping centers have become big business and a powerful social force. In a little more than 70 years — the first suburban center in the U.S. came on the scene in the late 1920s outside of Philadelphia 56 LD+A/May 2001 at Suburban Square, Ardmore — shopping centers have assumed a dominant role in consumer retailing. Today, shopping centers come in many sizes and shapes, and fill different market niches: covered malls, open malls, vertical malls, regional malls, urban malls, strip centers, discount malls, factory outlet malls, offprice malls, megamalls, festival malls and convenience centers. Shopping malls construction intensified in the late 1960s and early 1970s. This new format seemed more customerfriendly than the old big-box shopping center or strip stores, because the public space between stores was covered and conditioned. The public mall was meant to function as a protected walkway that connected the shops. It served to move shoppers from store to store, attracted by the brightly lighted and decorated display windows. Interior courts, with their skylights, planters and benches, were planned as relaxation areas where shoppers could replenish their energy supply between forays. Since the public mall’s main function was to serve as a transition area between stores, it was only lighted to about 10 fc. With such a dim ambient light level, the brightly lighted signage band above each storefront was intended to dominate the shopper’s view. General lighting in the public mall was typically provided by a variety of incandescent sources, selected for their rich, warm color and point-source accents. During the late 1970s and 1980s, advances in lamp technology introduced the possibility of color-corrected mercury or metal halide sources for mall lighting. Unfortunately, the poor color rendition and color-shifting of these early-generation HIDs, and their large, bright ceiling apertures, made them unattractive to many mall operators. High-end malls continued to use only incandescent and halogen sources well into the 1990s. By current standards, mall designs from several decades ago suffer from dim, dreary interiors with few amenities or visual destinations, dark exterior entrances, and high energy consumption. Now, the role of the shopping mall has changed significantly, and consumers have different expectations for such facilities. www.iesna.org During the 1980s and 1990s, the shopping mall became the central civic space for many communities. It is where people meet and socialize; where they eat, exercise and entertain themselves. Shopping malls provide an environment where the visitor is offered a broad variety of amenities and diversions, as well as retail shopping venues. A person might go to the mall for some reason other than to visit the stores, but the trip usually produces a few purchases. For the lighting designer, the new concept meant that the public mall was no longer just a corridor. It was a feature area, an exhibition space for specialty vendors, fairs and seasonal displays; a staging area for product demonstrations, concerts and shows; a meeting place for groups of all sizes; and, of course, a relaxing place for tired shoppers. The lighting design presents the space as attractive and open and full of opportunities. Retail’s tough competitive environment keeps merchants constantly searching for a new concept that will keep shoppers coming back to their location. In the 1990s the strategy of the public mall as a themed environment became a popular format for new malls and renovations of existing properties. The rationale behind it embraced the idea that the shopping trip expands into and becomes an entertaining adventure, and the “Retail Entertainment Center” came onto the mall scene. People came to the same stores to shop, but they found themselves in the midst of a theatrical scene — a garden, a jungle, a futuristic landscape. Often, one of the anchor tenants was a multiplex cinema or a themed restaurant, adding to the intensity of the entertainment experience. The lighting for the public space in this shopping venue becomes part of the show. What makes lighting look theatrical? High contrast, visual textures, and saturated color What makes lighting feel theatrical? The Unexpected: The lighting effect or color wash that the average shopper never saw in a store before. Visual Animation: moving lights Appropriate Tools 1. The same stuff you are using now: Adjustable accent luminaires Flood luminaires Exposed/concealed cathode 2. Theater instruments: Ellipsoidal reflector Gobo projection Zip strips LEDs 3. Color media: Theatrical gel Dyed glass Dichroic glass 4. Programmable luminaires: Automated gobo and color changer and beam shaper Moving lights: Automated pan and tilt Another concept that started growing in the 1990s is actually a return to the earliest retail forms — the open-air market. The new venues, called Main Streets or Town Centers, are very much like the old big-box strip centers. The difference is that all elements contributing to the shopper’s experience is controlled. In the past, shoppers would walk down the main street of their town and visit the toy store, the haberdasher, the shoe store, etc. Streets and parking places would be standard municipal issue and each storefront would look as different as the ownership of each store. New Town Centers provide the streets, the parking, the street furniture and storefronts to create an environment that is reminiscent of its ancestor, but all based on some unifying design concepts. In this way, shoppers have the variety of experiences they used to get, but with more comfort and without the confusion created by the old hodge-podge environment. The Town Center or Main Street can be outside or inside a mall; it can be an exterior component attached to an interior mall. The lighting design for these venues must address roadways and pedestrian sidewalks, signage structures and building facades, water features, and still create an entertainment feel- PHOTOS: PETER RENERTS STUDIO Richmond Town Square is a renovated mall near Cleveland. It was built in the 1970s. The black-and-white image (top) is the original mall concourse; the middle image shows the renovated main concourse, and the bottom image shows the food court. This is a traditional mall design. The lighting treatments include cold cathode coves, ceramic metal halide downlights and a custom fluorescent pendant. true low-brightness reflectors. High lumen compact fluorescents, such as quad- and triple-tubes lamps can also be used in small aperture luminaires and have similar benefits of excellent color rendition, long life and low energy. These sources are rapidly replacing incandescent and halogen lamps in mall lighting designs. Mall exterior lighting has evolved similarly to interior lighting. The points previously mentioned about the new theatrical techniques also apply to exterior lighting. Usually, exterior lighting for a mall is limited to the entries and a few architectural features. Exterior lighting on Main Street projects is more extensive, but the same principles apply — create visual destinations with some element of entertainment. The authors: Alfred R. Borden IV, IALD, is president of The Lighting Practice, Philadelphia, and Helen K. Diemer, FIALD is vice-president. The Lighting Practice was founded 12 years ago and has grown into a diversified international practice in the application of lighting for architecture. Borden has more than 20 years of experience in lighting design. He is a past president of the Philadelphia Section of IESNA, and is on the Executive Committee of the International Association of Lighting Designers. He has been an IESNA member since 1978. Diemer had 15 years experience as a lighting designer with firms in New York, Minneapolis, and St. Paul before joining The Lighting Practice. She is a past president of the IALD and was named a Fellow last year. She is also an active member of the Philadelphia Section of IESNA, and has been an NCQLP QUIZ 1. What types of light sources were primarily used by high-end malls into the early 1990s? 2. According to the authors, what makes lighting look theatrical? 3. What theater instruments do the authors recommend using to create a theatrical feel? 4. Due to their size, what types of fixtures can metal halide PAR lamps be used in? ing. The Main Street is a themed entertainment village, complete with architectural and lighting features that tie the buildings to a time period or locale, but with a theatrical spin. One of the best things to happen to retail in the 1990s was the introduction of low-wattage, high-color-rendering metal halide lamps, and high-lumen compact fluorescent lamps. The new generations of metal halide PAR lamps and ceramic arc tube metal halide lamps have an attractive warm color, very little color shifting, long life and low energy consumption. They are small and can be used in fixtures with small apertures and 58 LD+A/May 2001 5. What are the benefits of high lumen compact fluorescents? Name___________________________________________________________________ Address_________________________________________________________________ City/State/Zip__________________________________________________________ Phone__________________________________________________________________ Fax_____________________________________________________________________ Please return to NCQLP Quiz c/o LD+A, 120 Wall Street, 17th Floor, New York, N.Y. 10005 by July 15, 2001. You may also fax to 212-248-5018. www.iesna.org L I G H T FA I R I N T E R N AT I O N A L S E M I N A R P R E V I E W LIGHTFAIR L INTERNATIONAL SEMINAR PREVIEW as Vegas will be the mecca for the lighting industry this coming May, when thousands of professionals descend upon the city, in search of the newest lighting-related equipment and accessories, as well as educational opportunities, provided through the 38 workshops and seminars offered at this year’s conference. David Apfel, Addison Kelly, Brian Cronin, With a little prodding, LD+A was able to convince the presenAnthony Long, Vesa Honkonen, Julle Oksanen, ters of six seminars to discuss Harold Jepsen, Leslie North, Sandra Vasconez, what they’ll be speaking about in Vegas. Helmut O. Paidasch and Randall Whitehead LasDavid Apfel and Addison provide some insight into the seminars Kelly will address the 11th hour they’ll be presenting at this year’s fixes — the situations that arise, late in the construction process LIGHTFAIR INTERNATIONAL. where redesign is simply not an option. This seminar will help participants to identify potential pitfalls, so they can save both time and money. Tying in to LD+A’s focus on retail store lighting, Helmut O. Paidasch’s seminar will discuss creating a more customer-friendly retail environment. He identifies the three key components of delivering such a lighting design: visual comfort, visual display and visual ambience. Three presenters —– Harold Jepsen, Leslie North and Sandra Vasconez — will pool their knowledge base to speak on the virtues of lighting control systems. In many cases, lighting controls can be more important than the actual luminaries specified, especially when needed to comply with energy code provisions. A series of projects, chosen for artistic value, will be discussed by Vesa Honkonen and Julle Oksanen. This seminar will discuss the poetry of lighting design — the power it can have over those viewing lighting projects — and even the poetry of lighting calculations. Brian Cronin, an LD+A columnist, and Anthony Long, present a seminar on the various benefits the Internet can provide to businesses. Whether it be through website design, or online research, or using the Internet as a marketing and branding tool, this seminar promises to enlighten even the most computer-savvy attendees. Randall Whitehead will be presenting a three-hour workshop at the conference, where attendees will learn to identify and incorporate the four functions of illumination — decorative, accent, task and ambient — into their own residential lighting designs. A special thanks is due to these authors, who willingly authored these seminar previews, both to whet the appetite of those attending the conference, and to allow those not fortunate enough to make the trip to still gain some knowledge from the presentation. Chris Palermo Editor 60 LD+A/May 2001 www.iesna.org L I G H T FA I R I N T E R N AT I O N A L S E M I N A R P R E V I E W The Functions of Illumination Randall Whitehead previews his extensive workshop on lighting residences. Attendees will learn to easily identify and incorporate the four functions of illumination into a flexible design for the home environment. T U E S D AY, M AY 2 9 , 2 0 0 1 , 9 : 0 0 A M - 1 2 : 0 0 P M T he new technologies and developments in lighting over the last decade have created opportunities for approaches to lighting only dreamed of in the past. The body of knowledge about lighting has greatly evolved from the times of candles and gaslights, yet many clients have not updated their thinking much beyond that. We can now achieve lighting effects that match our virtual reality, technomagic world. Plus, we can do it within a reasonable budget, without dramatically changing the way we live. At the same time, we can increase the comfort level in our living spaces, and increase convenience as well. Lighting can be a tremendous force in design; it’s the one element that makes all the rest work together. Yet it has been the second-class citizen of the design world for so long, and the results have left many homes drab, uncomfortable and dark. Too often, the blame goes elsewhere, when improper lighting is the culprit causing the discomfort. Let’s take a leap from nineteenth-century lighting to the next plateau by welcoming new lighting possibilities and techniques and sending design into a new era of dramatic comfort. Light has four specific duties: To provide decorative, accent, task and ambient illumination. No one light source can perform all the functions of lighting required for a specific space. Understanding these differences will help you create cohesive designs that integrate illumination into your overall design. Getting your clients, contractors and other members of the design team to become comfortable with these terms will help a project gel more cohesively. Light performs these basic functions: L I G H T FA I R I N T E R N AT I O N A L S E M I N A R P R E V I E W (left, before and middle & right, after) This dining room makes a fantastic transformation from dated 1970s box to Japanese Moderne. A lush paper lantern by Ingo Mauer hovers over the dining room table. Recessed adjustable fixtures by Lucifer Lighting punch up the painting, red metal sculpture, and the amber vase in the center of the table decorative, accent, task and ambient illumination — the well-integrated layering of the four within each space will create a unified design. Decorative light Luminaires such as chandeliers, candlestick-type wall sconces, and table lamps work best when they are used to create the sparkle for a room. They alone cannot adequately provide usable illumination for other functions without overpowering the rest of the design aspects of the space. For example, a dining room illuminated only by the chandelier over the table creates a glare-bomb situation. As you crank up the dimmer to provide enough illumination to see by, intensity of the light causes every other object to fall into secondary importance. This one supernova of uncomfortably bright light eclipses the wall color, the art, the carpeting, and especially the people. By nature, any bright light source in a room or space immediately draws people’s attention. They won’t see all the other elements, no matter how beautiful or expertly designed. Similarly, linen shades on table lamps draw too much attention to themselves. Consider using a shade with an opaque liner and perforated lid to direct the illumination downwards over the base, the tabletop and across your lap if you’re reading. tional illumination beyond accent light to help reduce eye fatigue, by cutting contrast in the overall environment. Accent light Accent light is directed illumination that highlights objects within an environment. Luminaires such as track and recessed adjustable luminaires are used to bring attention to art, sculpture, tabletops and plantings. Just like any of the four functions, accent light cannot be the only source of illumination in a room. If you use only accent light, you end up with the museum effect, where the art visually takes over the room, while guests fall into darkness. Subconsciously, the people will feel that the art is more important than they are. Of course, some of your clients may feel that the art is more important than the guests are. Their desires must be taken into account, even if they seem to be incorrect. The truth is, they’re the ones that ultimately will live in the house, and their needs must be addressed. Sometimes, you will be able to compromise on a design that at least provides some ambient light. As a guest, you will just have to try to be witty or profound enough to compete with the art. The Museum Effect: When art becomes visually more important than people within the space. Even museums now add addi- Accent lighting thrives on subtlety. A focused beam of light directed at an orchid or highlighting an abstract painting above a primitive chest can create a wondrous effect. People will not notice the light itself; they see only the object being lighted, almost subliminally. The lighting effect achieves its magic through its very invisibility. In the movies, if we can tell how a special effect has been achieved, we feel cheated. We don’t want to know, because we want to think it’s magic. In lighting, it should be no less the case. We want to see the effects of light, but the method needs to remain unseen, hidden, or an optical illusion. That subtlety is what will give the design a cohesive wholeness, allowing the design, the architecture, the furnishings or the landscape to become the focus in a particular space, not the light luminaires or the lighted bulbs glaring out from within them. Task light This is illumination for performing work-related activities, such as reading, cutting vegetables and sorting laundry. The optimal task light is located between your head and your work sur- (left, before and right, after) This living room uses light layering to create a comfortable, inviting environment. The ambient light, which comes from the indirect lighting by Starfire, adds the much-needed fill light which softens shadows on peoples faces. Recessed adjustable low voltage fixtures by Lucifer Lighting highlight the art glass, paintings, greenery and table tops. 62 LD+A/May 2001 www.iesna.org L I G H T FA I R I N T E R N AT I O N A L S E M I N A R P R E V I E W face. That’s why lighting from above isn’t a good source of task light, because your head casts a shadow onto your book, computer keyboard or ransom note. Overhead lighting or incorrectly placed task lighting often contributes to the problem of veiling reflection. This occurs when light comes from the ceiling directly in front of you, hitting the paper at such an angle that the glare is Simplyputting ambient light on one dimmer and accent lighting on another provides a whole range of illumination level settings. reflected directly into your eyes. This causes unnecessary eye fatigue. Veiling reflection is the mirror-like reflection of a light source on a shiny surface. The surface may be a magazine page, thermal fax paper, or any visual task that has shiny ink, pencil lead, or any amount of glossiness. The veiling reflection is a bright image that washes out the contrast of the print or picture. Another related term is photo-pigment bleaching. When you try to read a book or a magazine outside, sometimes www.iesna.org L I G H T FA I R I N T E R N AT I O N A L S E M I N A R P R E V I E W This plain home in Palm Springs, Calif. comes alive at night with the addition of color corrected lighting for the new plantings and facade. The dramatic lighting draws visitors to the front door without glaring in their eyes. the brightness of the page makes it difficult to read. You end up moving to a shaded spot or tilting the magazine until the sun isn’t hitting it directly. mination at a desk with a shelf above the work surface or in the kitchen mounted under the overhead cabinets. Ambient light Veiling Reflection: This refers to the glare and eye fatigue resulting from overhead light hitting directly on white paper with black ink, as if you were trying to read through a veil. A reflective surface is always a reflective surface, which means you can’t eliminate glare if you are focusing light onto a mirror-like finish. What you can do is redirect that glare away from the normal viewing angle. That’s why a light coming in from one side or both sides of your direction of view is more effective. It redirects the glare. Portable tabletop luminaires with solid shades often do the best job for casual reading, because they better direct the light and do not visually overpower the room when turned up to the correct intensity for the job at hand. You may be thinking, “Well, that’s fine and dandy for some Euro-chic interior, but what about my Louis the Sixteenth library?” Well, a boullotte lamp does a great job of task lighting, as does a banker’s lamp. Fluorescent or incandescent linear shelf lights, too, are a good source of task illu- Ambient light is the soft, general illumination that fills the volume of a room with a glow of light, and softens the shadows on people’s faces. It is the most important of the four functions of light, but it is often the one element that is left out of the design of a room or space. The best ambient light comes from sources that bounce illumination off the ceiling and walls. Luminaires such as opaque wall sconces, torchieres, indirect pendants and cove lighting can provide a subtle general illumination without drawing attention to them. You could call it the open-hearth effect, where the room seems to be filled with the light of a glowing fire. Just filling a room with table lamps is not an adequate source of general illumination. The space becomes a lampshade showroom, where the table lamps are the first thing people see as they enter. Let these portable luminaires be a decorative source, creating little islands of light. Using opaque shades and perforated metal lids can turn these luminaires into more effective reading lights. Utilizing other sources to provide the necessary ambient light lets the decorative luminaires create the illusion of illuminating the room, without dominating the design. This inclusion of an ambient light source works only if the ceiling is light in color. A rich aubergine ceiling in a Victorian dining room or a dark wooden ceiling in a cabin retreat would make indirect light sources ineffective, because the dark surfaces absorb light instead of reflecting it. One solution to this situation is to lighten the color of the ceiling. Yes, sometimes the answer is to alter the environment rather than change the light source. Instead of the whole ceiling being eggplant-colored, how about a wide border in that color with the rest of the ceiling done in a cream color or similar hue? Using a traditional chandelier with a hidden halogen source could complement the design, while adding a modern sensibility. A wooden ceiling could be washed with an opaque stain that gives it a more weathered look without taking away from the wood feel itself, as simple painting would do. Say that your clients are dead-set against changing the color. A second possibility would be to use a luminaire that essentially provides its own ceiling. One luminaire that has been out on the (left) Looking in towards the kitchen from the dining room, a tall rice paper lantern from Ambiente offers a decorative glow, as do the two tall candlesticks. The series of blown glass pendants by Lite Source add decorative/ambient light for this compact galley kitchen. Xenon Puk Lights by Lucifer Lighting provide task light for the counter tops and additional Puk lights in the base of the upper glass-faced cabinets help punch out the architectural detailing. (right) This compact living room/dining room uses light to create a greater feeling of space. The Chip wall sconces by Koch & Lowy cast a dramatic shadow pattern on the wall, while recessed fixtures illuminate the arrangement on the dining table and the objects on the banquette. 64 LD+A/May 2001 www.iesna.org L I G H T FA I R I N T E R N AT I O N A L S E M I N A R P R E V I E W market for many years is the RLM pendant. It has a white interior fitted with a silver bowl reflector lamp (such as a 150A21SBIF). The illumination is bounced off the inside of the shade itself, instead of the ceiling, to provide an adequate level of ambient light. There are more modern versions of the RLM, such as Spectro by Boyd The best ambient light comes from sources that bounce illumination off the ceiling and walls. Lighting or the Spilla Vetro by Flos. The halogen source fitted within an integral reflector bounces light off the dishshaped reflector and down into the space below. Ambient light, too, just like the other three functions, should not be used by itself. What you end up with is the cloudy day effect, where everything is of the same value, without depth or dimension. Ambient light alone is a flat light. It is only one component of well-designed lighting. Light layering A lighting design is successful when these four functions of light are layered within a room to create a fully usable, adaptive space. Good lighting does not draw attention to itself, but to the other design aspects of the environment. Once you have a good understanding of the functions of light and have comwww.iesna.org municated it successfully to your clients, then you can decide which are needed for a specific area. An entryway, for example, desperately needs ambient and accent light, but may not need any task light, because no work is going to be done in the entry. However, there may be a coat closet, which would need some task-oriented illumination. What we often see is a house lighted for entertaining only: a very dramatic, glitzy look. Many of the design magazines also show this type of lighting design, nearly exclusively. Every vase, painting, sculpture and ashtray glistens in its own pool of illumination. Yet, the seating area remains in darkness. What are these people going to do for light when they want to go through the mail, do their taxes or put a puzzle together with their kids? Also, the design magazines don’t tell you that they often add lighting specifically for photographing the rooms. Those lights won’t be there when someone is living in the house, and the effect won’t be nearly as wonderful. What it does do is give clients a false sense of what type of illumination downlights alone can provide. Please remember that people entertain only part of the time. The rest of the time these rooms are used to do homework, clean and interact with other family members. This doesn’t mean that you should eliminate accent lighting; just don’t make it the only option. Simply putting ambient light on one dimmer and accent lighting on another provides a whole range of illumination level settings. As your clients become more sophisticated about what they want, you should have the knowledge to give them what they want and need. Once a project is finished and someone walks in and says, “Oh, you put in track lighting,” it means that the lighting system itself is the first thing seen. If they walk in and say, “You look great!” or, “Is that a new painting?” then you know the lighting has been successfully integrated into the overall room design. Subtle is good. Randall Whitehead is an affiliate president for Randall Whitehead International, in San Francisco. L I G H T FA I R I N T E R N AT I O N A L S E M I N A R P R E V I E W 11th Hour Fixes Preempting disaster, by learning to sidestep the pitfalls of construction during the design process can save time and money. David Apfel and Addison G. Kelly will help designers avoid 11th hour fixes. F R I D A Y, J U N E 1 , 2 0 0 1 , 2 : 0 0 - 3 : 3 0 P M • Poor documentation or construction site conditions result in relocated ductwork, tight ceiling plenum conditions, and light coves not correctly built. • Lighting equipment installed in the wrong location. • Wrong lamps are installed in the luminaires. • Wall washers are installed lighting out into the room. • At a pre-completion walk-through, before the finishing materials and furniture are in place, the space feels too bright or too dark. Focusing Phase lighting design project. We will identify the potential pitfalls and where they occur in the project schedule. We will review each problem area and indicate the steps that can be taken to avoid 11th hour fixes. Listed below are just some of the things that can go wrong during the construction and focusing phases of a project: Construction Phase I f late one night, after everyone has gone home, you find yourself sitting on top of a 10 ft ladder with a can of spray paint and a roll of duct tape, you are most likely involved in an 11th hour fix. In some cosmic sense, you are probably being punished for sins committed earlier in the lighting project. Most of us love the design concept phase, tolerate the design documentation phase and delegate the project management phase. It is not surprising that things go wrong during the phase where we spend the least amount of quality time. Except for back luck, most of the things that can go wrong with a lighting project are identifiable and avoidable. Good communication and documentation throughout the project from concept to focusing will go a long way towards avoiding the things that can go wrong. Join Addison Kelly and David Apfel for an illustrated tour through a typical 66 LD+A/May 2001 • Contractor refuses to order lighting equipment in a timely manner, hoping that a delivery crisis will allow him to substitute. • Lighting equipment manufacturer cannot meet schedule. • No one ever notified the lighting designer that the project was complete and the lights needed to be focused. • The contractor has left with his ladders, lifts and scaffolds. How do you reach the lighting equipment? • The luminaires are too hot to touch. • The rotation and pivot mechanisms are locked in place and will not move. • Lamps have burnt out in 30 percent of the luminaires. • The local electrical union will not allow the lighting designer to focus the lights. • Your hands get cut because of rough, unfinished, metal edges on the interior of a luminaire. • The luminaires are installed according to plan, but the furniture and art have moved. Also included are illustrated stories of the things that went wrong and how they were fixed by some of the most brilliant lighting designers of our day. Of course, names will be changed to protect the innocent and the guilty. The accompanying illustrations are examples of specular materials interacting with light sources in a manner never intended by the interior designer or the lighting designer. Join us and learn how to avoid the 11th hour fix. David Apfel is the owner of David Apfel Lighting Design in New York. Addison Kelly is a principal for US Lighting Design Consultants, also in New York. www.iesna.org L I G H T FA I R I N T E R N AT I O N A L S E M I N A R P R E V I E W The Need for Control Deciding what types of lighting controls to use in an application is of primary importance. Harold Jepsen, Leslie North and Sandra Vasconez will provide help in making the decision easier. T H U R S D A Y, M A Y 3 1 , 2 0 0 1 , 4 : 0 0 - 5 : 3 0 P M F or most facilities, lighting systems are second only to HVAC systems in terms of energy usage. Controlling these systems is an inextricable part of the entire lighting equation. There are some unavoidable reasons for controlling lighting, such as complying with energy code provisions that require automated lighting controls in non-residential facilities. However, beyond basic compliance, lighting control can provide a variety of benefits for building owners, managers and occupants. For building owners and managers, the potential energy savings involved with lighting control can be substantial — often 30 percent of total electrical usage or even greater. Facility management personnel value the increased convenience in maintaining optimal building operations with automated controls. For occupants, the advantages of optimal lighting and adjustable light levels can lead to greater comfort and satisfaction with personal work environments. While it’s clear to a growing number of companies that are implementing lighting controls that there is great potential for enhancing the operation of a facility, many also acknowledge that developing a lighting control project offers considerable potential for pitfalls. An inadequate or ineffective controls system can create more obstacles than an absence of controls, as dissatisfied or frustrated occu- pants may disable or destroy devices to resolve their concerns. “Control Me!” provides a roadmap through the design, selection, and implementation of lighting controls in a “real-world” context. Structured around real-life applications commonly found in commercial settings, this seminar provides attendees with a comprehensive overview about the entire lighting controls process, from a logistical perspective, as well as a results-oriented perspective. For instance, seminar leaders will explore common applications such as open office areas, private offices, conference/training rooms, restrooms, common areas and exterior lighting. In each setting, topics for consideration include what the needs of the user(s) are. This includes an assessment of who — if anyone — feels “ownership” of the space, as well as other factors, such as the presence of daylight. In addition to user needs, other topics include how to select a suitable control strategy, what application-specific challenges might appear, and results or insights gained from recent research or case studies involving similar applications. Before exploring each specific application, the seminar reviews some of the basics in beginning a lighting controls (left) In conference rooms, user needs include flexibility and ease-of-use for selected controls. Architectural dimming controls may be an appropriate solution. (right) In an open office setting, there is limited space “ownership” by occupants. There is a need for daytime lighting and the ability to override controls after hours. This is accommodated with scheduled control and the use of local “smart” switches. 68 LD+A/May 2001 www.iesna.org L I G H T FA I R I N T E R N AT I O N A L S E M I N A R P R E V I E W For restrooms, occupancy-based control is a natural selection. Lights turn on when the space is occupied, and turn off when the space is vacant. project. Control parameters need to be defined. This includes identifying the goals of lighting controls for that specific project and factors such as who will be maintaining the system and budgetary issues. Lighting control strategies (i.e., occupancy-based, time scheduled, light level control and load shedding) must be assessed. Another aspect the seminar leaders will explore is who will be involved in designing a lighting control system; who will actually do the design and how it will be communicated (i.e., through documents such as written specifications, schedules, and riser diagrams). At this point, the seminar begins to explore a “sample office building” to put into practice some of the topics already discussed. The leaders begin with a common application in commercial buildings: the open office application. In open office settings, there might be limited space “ownership” by occupants. In addition, there will be the need for daytime lighting and the ability to override controls after hours for individuals working late. This can be accommodated by scheduled control and the use of local “smart” switches. It can also be provided by daylighting controls, such as continuous dimming. These controls ensure that occupants always have the lighting levels needed for their tasks. At the Sacramento Municipal Utility District, a combina70 LD+A/May 2001 tion of these two control strategies was used to achieve the desired energy management objectives and to realize energy savings. In private offices, on the other hand, there is usually greater “ownership” by the occupant, coupled with the desire to control lighting in the space. For these reasons, suitable control strategies include occupancy-based control or personal dimming controls. Evidence that these strategies are well suited to this type of work environment was revealed by a seminal study conducted at the National Center for Atmospheric Research. This research indicated that employees preferred manual controls to automatic ones, and actively adjusted their own lighting for a variety of reasons. In fact, more than 70 percent of study participants used portable desktop dimmer switches to adjust lighting! And in many cases, workers indicated that they adjusted their lighting, not for energy saving reasons, but to make their environment more comfortable to perform computer work. Conference/training rooms may be smaller and occupant-intimate while accommodating multiple users and a wide range of activities. Here, user needs include flexibility and ease-of-use for selected controls. In this type of setting, architectural dimming controls or occupancy-based control may be appropriate solutions. For restrooms, which experience infrequent use and limited space ownership, occupancy-based control is a natural selection. With this strategy, lights will be on when the space is occupied and off when vacant. Other types of building spaces that have little or no ownership are the common areas such as lobbies and hallways. These spaces also demonstrate characteristics such as the need for egress and the frequent presence of daylight. For spaces like these, the control solution may be scheduled, daylighting, occupancybased or some combination. The primary factor in exterior lighting applications is usually protecting occupant safety and security. Design factors such as multi-phase loads, the presence of daylight, and the need to accommodate occupant schedules may also influence the ultimate control strategy that is selected. With factors like these, automated scheduled control that relies on either astronomic or photocell control is ideal for many exterior applications. Once the lighting control tour of the seminar’s office building is complete, attendees will have a deeper understanding of the issues involved in designing and implementing lighting controls. They will also have a number of control solutions to explore further in the context of their own facilities. The seminar will conclude with a brief exploration of emerging issues such as integrating lighting control and other building systems. This discussion will look at who the stakeholders are in systems integration as well as what the benefits and challenges are in the integration process. Seminar leaders will also touch on some of the communication standards and issues between systems. Harold Jepsen is a product line manager for The Watt Stopper, in Livermore, Calif. Leslie North is a senior lighting designer for OWP&P Engineers, Inc., in Chicago. Sandra Vasconez is a research assistant professor for the Lighting Research Center in Troy, N. Y. www.iesna.org PHOTO: JUSSI TIAINEN L I G H T FA I R I N T E R N AT I O N A L S E M I N A R P R E V I E W Fiskars waterfall has been part of the village center for 350 years. For years, it has given the sound to the night of Fiskars. Now the sound is combined with the new image of the lighted waterfall. Poetry in Lighting Design Vesa Honkonen and Julle Oksanen take attendees on a personal journey of projects, which demonstrate the artistic and poetic side of lighting design. T H U R S D A Y, M A Y 3 1 , 2 0 0 1 , 2 : 0 0 - 3 : 3 0 P M I t was a starry night in October, a few years ago. We were standing outside, in the small picturesque village of Fiskars, located in Southern Finland. Fiskars is a 350-year-old steel mill village. We had darkened the whole area; all the street lights were off. A small river with strong current runs through the village. The river has always been the heart of Fiskars. There are two small waterfalls in the very center of the village. We had built a lighting demonstration to one of the waterfalls as part of our commission to create a new lighting design for the village. We used just one small light caster to lift the waterfall from the darkness. Two men were with us: our client, the vice-president of Fiskars Company; and a quiet man who had lived in Fiskars for his whole life, and had helped us to build the demonstrations. The vice-president turned to ask his opinion. We were all surprised to notice that this local guy had tears in his eyes and he was staring at the waterfall. He said whispering, “All my life, I have just heard that water in the darkness. Now I can also see it after 50 years, and it is so beautiful.” This experience made us think about the power of light and our responsibility as designers. The power of light If we really think about it, it is impossible to work with the light itself. Light is meaningless before it meets something. Light earns its life when it starts to play with surfaces, materials, places, locations. On our way to be lighting designers we learn about light, lamps and fixtures, but we should pay even more attention to studying the environment, place, objects, which will be our true client. Lighting a city or a town, is an extremely demanding challenge. Part of the stories are written www.iesna.org PHOTO: JUSSI TIAINEN L I G H T FA I R I N T E R N AT I O N A L S E M I N A R P R E V I E W The Fiskars Park bollard fixture creates spots of light in the darkness. People walk through intervals of light and darkness. The bollard’s material is rusted steel. The form language has its origins in one of the early Fiskars steel mill products — railroad track spikes. PHOTO: TAPIO VANHATALO with stone and concrete, some of them live in stories and books. Then there are hidden stories that carry enormous power within, the memories of the people — places to fall in love, places for the first kiss, places for joy and happiness, for loss and sorrow. Does a painting exist if no one is looking at it? Does a poem exist if no one reads it? These are eternal philosophical questions. I have started to realize that the place where our design gets its life and meaning is not where it physically exists. We are doing our design for people to experience and feel. The space with light is created inside people’s mind and soul. There, it has its final interpretation, People’s experience in our work is seen through all those personal layers of memories, education, feelings and connotations. Our design is created with steel, electricity and glass. With those materials, we create light. Our light meets the stones, concrete and wood the way we have determined. How well we succeed depends on our capability and sensitivity to understand the location and the stories written into common heritage of the site. We highlight some things, others we leave to darkness. We continue the tradition of the storytellers of the place, adding our new layer to the history of the site. Due to these reasons, we believe that a good lighting designer should understand lighting, architecture, urban design, electrical engineering physics, psychology, semiology, history, etc. This is also the reason why we believe that lighting design is team work. In our team, we have the training of an experienced architect and an experienced electrical engineer with both having experience in lighting design; and even this is not enough. You have to be able to say: “I do not know, let me ask somebody.” With these resources, we might be able to create good lighting, which might rise to the level where we can talk about the Poetry of light. Spirit, the soul, creates the poem; cities and places are our paper and canvas; and light and darkness are our pen. The canvas of the lighting designer is dark black; that is where it all starts. Studies of light have made me think about the dualistic nature of things. Light and darkness, sound and silence, movement and stand still, the play of pairs. I call one the power part; the other part is the basic level. Darkness is the origin, the state of being without any life, without any concept of space. For some people, total darkness How to be a good lighting designer Philosophy of light: No matter how weird, sentimental or scientific it is, you have to have it. You have to have your own personal point of view. Then you have to be able to analyze and read the place, and know your task. When you have all this, you still have to be able to tell the stories of places with light. You have to be able to master the techniques at the same time. The Fiskars Street fixture shows its directly aimed light best in rain and fog. The steel pole is vertical for the first 4 m. Then, it starts to lean back slightly. This move allows the light to attach to its own body. A small stripe of light on that leaning steel tube reveals the structure in the night. 74 LD+A/May 2001 www.iesna.org L I G H T FA I R I N T E R N AT I O N A L S E M I N A R P R E V I E W PHOTO: VESA HONKONEN The Railway Station Plaza fixture in front of architect Eliel Saarinen’s station building. is scary and threatening. For me, it means peace and rest. Light is the outburst of energy, life. It is always produced somehow. It will last as long as the reaction causing it is alive. Light has the concept of time built in it.Two separate lights can give a meaning or dimension. Time to darkness can be measured by marking the boundaries for the indefinable darkness, including an end and a starting point. This approach is easy to repeat with sound and silence. Total silence has no dimensions for our senses. Sound is an outburst, created with energy. Sound itself has a length, which can be measured both by time and quantity. Music contains many extremely powerful examples of the power of silence. Two notes, which mark the beginning and the end of a silence, are usually the most powerful moments of many symphonies. But, there are also quiet moments between two notes. During the wait for the next sound, you can almost feel the time and anticipation. Silence gets a meaning and a length. In order to see light, study darkness; in order to hear sound, study silence. This indicates the poetry in lighting design Poems in figures and calculations The history of electrical lighting is short, only some 100 years. As always in culture, various factors direct the progress. We seldom realize that one of the biggest factors to our exterior lighting quality is the energy crisis in the 1970s. In order to achieve efficient lighting, lamp manufacturers started to concentrate on high pressure and low pressure sodium lamps. Sales were great but the quality was in question. As always, using those lamps was almost like a fashion. Yellow fog covered the quality aspects. Similar things have happened in many other fields also. The progress has been directed by technically orientated people, and it takes a while before design and visually orientated professionals get involved. Now it seems the time is right for high quality lighting. The lamp manufacturers have also noticed this progress. Light sources have become smaller, with greater www.iesna.org lm/W values, longer lifetime and excellent color properties. This has given new possibilities, as well as new challenges to lighting fixture design. The world is open for good design combined with high quality techniques. Let’s take a look at two examples, the Railway Station Plaza in Helsinki with Eliel Saarinen’s architecture and the Aura River in Turku, which is the oldest city of Finland. In both cases, the goal has been to combine design and high quality techniques in harmony. As always, when facing something new, people reject. We also met a reasonable amount of resistance and critics based on other arguments like; “we have never done it this way.” But in the end, the result speaks for it self. The Railway Station Plaza project was the result of a winning design competition entry, done in co-operation with Philip Gabriel. The place is culturally and architecturally important. After a long path of various design phases we came to the solution to light the plaza with just one type of luminaire, a 4.5 m tall indirect fixture. We used 150 W ceramic metal halide lamps. The pole was 140 mm thick. One lamp was located on the top part of the pole to take care of the indirect light and the other was inserted to height of 2.2 m to create direct facade lighting. The battle for the right light distribution, lamp chamber PHOTO: JUSSI TIAINEN L I G H T FA I R I N T E R N AT I O N A L S E M I N A R P R E V I E W 100 trees with tree luminaires in Turku. The best possible indirect lighting fixture is located above the River and the moon. and optics was long. We had to hit the indirect reflector part with light exactly the right way. The maximum luminance of the reflector part is the same as full moon (average value 1,100 cd/sq. with variation from 500-2,500 cd/sq). All the values were measured, E hor-, E vertical-, E hemispherical-, E semicylindrical- and symmetrical, in order to evaluate the quality of the minimized size lamp chamber and its light. One luminaire can cover a 30 x 16 m area with reasonable E hor values. Selected and summed up values for whole calculation area were the following: E hor average: 20 lx; E hor minimum average: 8 lx; and E semicylindrical minimum average: 1.2 lx. Elevations got 5 cd/sq. We put a lot of effort to minimize the glare. We evaluated the luminaire as post top and road lighting luminaire. All the measurements have shown that this luminaire achieves excellent values. When maximum L 0.25 values for post top luminaires which we have measured, have been 8,000 (extremely bright, 3,000-7,000 is nowadays regarded as acceptable), our fixture was 600. After this, we were excited to study our luminaires glare values using the road lighting fixture measurements. The glare for the road lighting luminaire is presented with glare value G, nuisance glare, with values 1, 3, 5, 7, 9. In this table, 1 is glary and 9 is unnoticeable. Our fixture achieved the theoretical value of 9.5. These evaluation tools, glare, uniformity, luminance, different illuminance values, are usually studied and evaluated separately and they do not affect one another. However, a fixture can produce a lot of light on the road even though it is fairly glary. That kind of fixture can be regarded as efficient and good one. At the same time, a luminaire, which creates less light and has no glare, is much more efficient, since the glare does not prevent our eyes to see clearly. We are saying that the glare values should be part of the formulas estimating the efficiency. 76 LD+A/May 2001 Glare and light distribution should not be two separate things. There are many things to be studied. Our statement to this discussion can be seen at the Railway Station Plaza. The Aura River project included all the elements of a public space lighting with a great river area with bridges. One example is the story of how we lighted the trees. Usually trees are lighted either with underground luminaires or with floodlights. Both options create several glary light distribution surfaces with glare causing veiling luminance to observer’s eyes. Floodlights also create big visual elements to sensitive historical environment. We started to study a luminaire, which would be simple, effective and would not have any glare. The solution was to locate the light source to a height of 3 m with a 60 mm pole. The lamp chamber has 2 x 150 W ceramic metalhalide lamps. Lumen output is 30,000 lm. Each tree has its own fixture, always located on the same side of the tree. This creates the difference to the quality of light, depending on which direction you approach from. In the beginning of the project we had a demonstration with the luminaires at the site. An older couple came to us, stopped just under the fixtures, looked around and said: “What a beautiful light, but where does it come from?” We knew we had succeeded. Vesa Honkonen is an architect and lighting designer for Vesa Honkonen Architects in Helsinki, Finland. Julle Oksanen is a lighting designer for Teakon, also in Helsinki. www.iesna.org L I G H T FA I R I N T E R N AT I O N A L S E M I N A R P R E V I E W Communicating at the Speed of e Brian Cronin and Anthony Long, of Planetmouse, Inc., hope to ease the wary minds of those skeptical of the power and benefits the Internet can bring to their business. F R I D AY, J U N E 1 , 2 0 0 1 , 1 0 : 3 0 A M - 1 2 : 0 0 P M W hy do I need to incorporate the Internet into my business? This is a good question, and representative of the synergetic, yet sometimes nebulous relationship between the burgeoning technology and the quintessential challenges associated with business. In our upcoming presentation on Interactivity at LIGHTFAIR INTERNATIONAL, Planetmouse will not only aim to shed light on the basic principles that govern interactivity, but will also reveal the potential of the Internet to transform both businesses and everyday reality. The Internet represents many things to many people. To some, it is a vast sea of information. To others, it is a conduit for communications. There are those who still envision tremendous e-commerce potential for the Internet, while many see it simply as a source of entertainment. In short, the Internet feeds heads of many different shapes, sizes, cultures and beliefs. With billions of us buzzing around this big, spinning rock with our heads reasonably intact, I’m guessing that interactivity will be here for a while. www.iesna.org So, what does “e” mean? Literally, “e” stands for electronic, which is a rather generic term these days, similar to the the Internet feeds heads of many different shapes, sizes, cultures and beliefs way folks toss around the word “digital.” If something isn’t digital, then it isn’t first-rate. Acquiring a fundamental understanding of interactive basics is a necessity today. This working knowledge will not only help to avoid confusion, but will allow for more effective strategic planning. While securing a grasp on the basics is a good place to start, it’s important to know how the Internet can support and enhance ongoing business plans. That’s why we are heading to Las Vegas in May. We can help you understand the advantages of harnessing interactivity. Getting Started: Interactivity is all about bringing business to the Internet and vice versa. This is what Planetmouse is all about. Since our inception in the mid-1990s, our primary purpose has been to help our clients understand, strategize and implement interactivity into their business plans. As a result, we plan to touch on the following at LIGHTFAIR INTERNATIONAL. • Plugging the Gaps: How the Internet can make your organization more effective. • Scope & Scale: Addressing both large and small web initiatives (the differences and similarities). • Experience vs. Inexperience: The goal is still the same — increased efficiency and productivity. • Resource Options: The Who, What, Where, When, Why and How of interactive resources. Staying Connected: The impact of online communications can be felt immediately upon implementation. If, for no other reason, companies must establish an interactive presence to fortify this essential business element. Topics will include: • Plugging In & Turning On: Accessing the Web for fun & profit. • Communication: Using email and other web-based tools to bolster communications efforts. LD+A/May 2001 77 L I G H T FA I R I N T E R N AT I O N A L S E M I N A R P R E V I E W • Basic Tools: Which options are right for your business? • For The Geeks: PDAs, Digital Wireless Telecom, Portable Web Access & Voice Over IP. • Internal vs. external perceptions • “Small” vs. “large” changes • Evolving expectations • Driving improvements to results • Costs/budget tracking Online Research: The Internet is a vast resource for information. Conducting research on an industry, specific markets, competitors, vendors and suppliers only takes a few clicks of the keyboard or mouse. Here, we will discuss things like: • Working with search engines • Information web resources • Competitive and market intelligence • Customer data • Web communities/peers 360 Degree Marketing and Online Branding: When marketing and promoting a business, choosing the right tools Website Planning: Why do you need a website? How will a site enhance your overall business objectives? What makes a site effective? How do I avoid common mistakes? These and other questions regarding website planning, development, design and implementation will be discussed in this section. • Establish an high-impact interactive presence • Extending “reach” beyond geographic and market barriers • Information vs. design • Relevance and freshness • Function and form issues • Success criteria it’s important to know how the Internet can support and enhance ongoing business plans. Website Construction: There are all sorts of tasks and issues to address before breaking ground on a website. Handling them properly can mean the difference between a smooth project and a rocky ride. These issues include: • User interface priorities • Domain name registration • Hiring an ISP/web host • “Beta” vs. “Final:” Content development • Breaking Ground: Professional design vs. Do-It-Yourself (DIY) for the job is key. Blending both online and offline efforts into a cohesive marketing plan will minimize cost and maximize the overall impact • Integration: Integrating interactive tools into your marketing mix. • Targeting: Strengthening the link between your customers, partners and vendors. • Branding: Analysis, strategy, building and tracking of your brand online. Website Repair: As with any physical construction project, there are ultimately some components that either stray from spec or require re-tasking. The Internet is still in its infancy and will continue to evolve in its state of flux in the near future. A website should also be a fluid, adaptive appliance What Management Needs to Know: There are some basic decision-making issues for both large and small organizations to keep in mind. We will discuss some of the elements that make up a sound interactive game plan: • Marketing vs. Strategy: Who should drive the interactive bus? 78 LD+A/May 2001 • Management Buy-In: Setting Goals… Evaluating Results • Project Management: Meeting timelines and managing the workflow • Content Management: Exceeding audience expectations • Cost and Budgeting Other Interactive Issues: Time permitting, we have some additional issues to consider when implementing an interactive strategy. Concepts like the Role of Multimedia and E-Business Best Practices cover a broad range of pertinent subject matter, including: • Audience/hardware sophistication • Connectivity issues • Shelf Life: Sizzle vs. substance • Transparency • Fast turnaround Our goal at LIGHTFAIR INTERNATIONAL is to foster an interactive dialogue with the audience during our presentation. If the group wants to chew on a specific topic for a while, we will gnaw away until everyone is satisfied. This is a quite a bit of ground to cover in a two-hour presentation. However, each component represents an important segment of the overall interactive puzzle. Missing or misplaced pieces can affect the performance of the entire endeavor and jeopardize its success. Function and Form must work in concert to provide the user with a stimulating and rewarding interactive experience. The business world is just as fierce, competitive and unforgiving as it was before the advent of the World Wide Web. Success will ultimately depend on preparation, creativity and cunning. If you can’t deliver the goods, someone else will. Anthony Long is president, and Brian Cronin is the director of business development for Planetmouse, Inc. in New York. www.iesna.org L I G H T FA I R I N T E R N AT I O N A L S E M I N A R P R E V I E W Merchandising Retail Environments with Light Helmut O. Paidasch offers insight into creating a more customer-friendly retail environment, by addressing three aspects: visual comfort, display and ambience. T H U R S D A Y, M A Y 3 1 , 2 0 0 1 , 8 : 3 0 - 1 0 : 0 0 A M I n today’s competitive market, it is essential for every retailer, large or small, to consider all items of his store as an attraction to draw the attention of prospective customers. Architects and interior designers must capture the aesthetically pleasing surroundings coupled with captivating and imaginary interior design. Shopping centers and large department stores are no longer focused on single shopping activities, but have become centers of meeting places and emulate the plaza environment. Light is a fundamental prerequisite in the retail environment. It determines form, color and texture, and also creates ambience, which can enhance or detract from merchandising on display. In the ’80s and ’90s, the retail indus- try witnessed an exceptional increase in the development and application of lamps and luminaires (fixtures). In these years, shopping centers expanded with ever-increasing fervor, placing innovative demands on the skills of the lighting designer. Architectural designs for shopping malls and retail centers influenced by the continuous change in fashion trends, have contributed to a heightened recognition of the importance of lighting. It is now well established that good lighting is fundamental for successful salesmanship; it sets the mood and reflects the enterprising attitude of the retail outlet. It will give the retailer a competitive edge and can also create a corporate image. Technological advancements are now presenting the lighting designer with solutions to meet new challenges. These developments are augmented by the awareness of architects and store designers that good lighting not only contributes to the overall image of the retail outlet, but also attracts prospective customers to stop and shop. The lighting designer must consider and be aware at all times that the visual effect on customers is of paramount importance. Generally there are three aspects to consider: visual comfort, visual display and visual ambience. Visual comfort: suggests no glare, good color rendering and adequate illumination for the items on display. Glare mostly comes in two forms — disability glare or discomfort glare — and it can be direct or reflected. The most common manifestation of glare is produced by luminance directly within one’s visual field, and is greater than the luminance to which the eyes have already adapted. Glare causes reduced visibility, discomfort and irritation, not only to customers but sales staff as well. Glare in the shopping environment is attributed mainly from luminaries, lamps or both. In most cases, it can be corrected by aiming adjustments. The introduction of controlled glare in a lighting installation can contribute sparkle. Visual display: requires satisfactory lighting levels so that color, fabric and merchandise is easy recognizable. Fabric and texture may look the same under (left) An optimum level of visual comfort means no glare, with good color rendering and adequate illumination for the items on display. (right) Visual ambience is the overall impression the customers perceive when entering the store. Low, soft illumination should invite the shopper into the store, where more colorful, elegant displays await. 80 LD+A/May 2001 www.iesna.org L I G H T FA I R I N T E R N AT I O N A L S E M I N A R P R E V I E W Visual display requires satisfactory lighting levels so that color, fabric and merchandise is easily recognizable. The choice between various types of lamps should be made in terms of color rendering and color appearance. one source but entirely different under another light source. Metamerism is the term used to describe light sources of different spectral composition, but of the Low and soft illumination should invite the shopper into a friendly and colorful atmosphere same color appearance. Color samples may look the same under one light source, but different under another light source. For best results the choice between various types of lamps should be made in terms of color rendering and www.iesna.org color appearance. Good color rendering is especially beneficial when merchandise is selected by virtue of its color. Visual ambience: is the overall impression the customers perceive on entering the store. Low and soft illumination should invite the shopper into a friendly and colorful atmosphere where a world of enticing and elegant displays awaits. Merchandising should be offered on well-designed and illuminated display counters generating a powerful ambience. Lighting for the retail environment can be separated into three parts: ambient, background and display or accent. The simplest and most effective formula to illuminate this areas is” double and double.” It is a well-applied and proven method. With an ambient of 400 lx, the background illumination should be 800 lx and accent illumination should be 1600 lx. This combination will help to ensure that the shopper’s attention is directed to the merchandise of his or her choice. The ceaseless changes in the field of electronics should remind lighting designers what is state-of-the-art today might be outmoded tomorrow by new developments in either lamps, luminaires or control equipment. The lighting designer must maintain a vigil on all developments in his field of endeavor. It is obvious that to be proficient at “Merchandising the Retail Environment with Light” requires that the lighting designer has artistic skills, as well as astute technical awareness. With budget restrictions, all expenditure for lighting has to be justified and each of the following points demand serious consideration: capital outlay, utility consumption cost and annual maintenance cost. Designers must be alert to incorporate all three points when submitting a presentation. Although the final lighting installation is highly subjective, there is an interrelationship between the design and the profitability of the store. In the final analysis, it is the cash register that is the measure of success. Helmut O. Paidasch is a principal for HOP Illuminations & Associates, PYT LTD, Beecroft, Australia. and top of the luminaires are made from an exclusive New Metal Crafts pattern. A four-leaf cup holds the lamps, and a crown of bronze leaves complete the design. The luminaire measures 44 in. in diameter (less lamps) x 38 in. Circle 100 on Reader Service Card. elliptipar now offers very low profile compact luminaires in one- and two-lamp styles for lighting vertical surfaces, and a three-lamp style to add uplighting. Features include LIGHT PRODUCTS adjustable aiming; radial vertical blade baffle for 25 degree lengthwise shielding; integral electronic ballast (dimming and emergency optional); all aluminum and stainless steel construction and continuous rows with through wiring and quick connectors. The precise optical control of the T5 or T5HO fluorescent lamp in elliptipar’s high performance asymmetric reflector projects maximum peak candlepower down a vertical plane with exceptional uniformity. d’ac now offers ADA compliant wall sconces and ceiling luminaires through its Portholes and Crossroads line. Both styles share a bold, circular design with architectural detailing. A 16 in. diameter trim ring and 13 in. diameter lens protrude from each mounting surface a mere 4 in., creating visually striking, geometric design continuity in a fresh, contemporary aesthetic. Circle 98 on Reader Service Card. The new HIR XL Ultra Life PAR lamp from General Electric Company lasts three times (6,000 hours) longer than standard halogen PAR, says the company. The product provides excellent color rendering and beam control in virtually alllighting applications. The HIR XL Ultra Life PAR is available in three wattages — 45, 55 and 90 — as well as 12 degree and 40 degree beam spreads. Circle 96 on Reader Service Card. Kichler’s new luminaire is a resin frog figure holding a lite copper umbrella. In addition, the company offers a complementary standalone copper umbrella. Standing 23 in. tall, the luminaire will develop its own natural patina over time and is supplied with a long-life Krypton 18.5 W lamp. Circle 95 on Reader Service Card. Circle 99 on Reader Service Card. Based on an early electric design, circa the 1900s, New Metal Crafts now offers a custom designed commercial metal luminaire chandelier. Finished in antique bronze, the chandelier features a center of hand-formed decorative acanthus leaves. Fronds of leaves reach out to a metal ring that holds 16 lamps, separated by decorative rosettes. Also, cast iron finials at the bottom 82 LD+A/May 2001 Circle 97 on Reader Service Card. To better provide softly diffused ambient interior lighting in a contemporary, geometric design aesthetic for a range of commercial and upscale residential corridors, Bartco Lighting introduced its new Slide by Side adjustable staggered low-profile luminaire. The design, an original of Bartco Lighting, is a two-lamp linear luminaire that can be adjusted to varied spaces and still provide a continuous glow. The T5 comes with a high output ballast option, while the T8 is available with a high output, emergency or dimming ballast. Both T5 and T8 linear fluorescent lamps are available in 120 or 277 V. www.iesna.org shallow reflector to accent any urban boulevard, town square, commercial shopping district, park or college campus. Circle 91 on Reader Service Card. Circle 94 on Reader Service Card. Ledalite’s new Steelform family of steel linear lighting systems includes the Soleo, Venza and InCove product series, each with a range of T8 and T5HO fluorescent lamp options. Color choices for Soleo and Venza series include white and a natural steel color finish that comes with translucent end caps in seven different colors. Holophane now offers Lyon Series luminaires in new detailed literature. The luminaires are offered with IES Type II/4 way, Type III (asymmetric), Type IV (asymmetric), and Type V (symmetric) photometric light distributions for outstanding performance in any application. Designers may choose from high-pressure sodium, metal halide and mercury vapor lamps. Wattages range from 35 to 175. The Lyon series luminaires feature a Lithonia Lighting has introduced the Sculpture Series surfaced mounted fluorescent luminaires. Providing both direct and indirect lighting, the new fixtures Circle 93 on Reader Service Card. are appropriate for residential use, as well as for lighting commercial environments. The Sculpture Series features a distinctive frame in a choice of three low-profile designs. All are equipped with three 40 W compact fluorescent lamps and quiet, energy-efficient electronic ballasts. Circle 92 on Reader Service Card. Focal Point, LLC has announced the U.S. introduction of Smile, an indirect/direct luminaire design imported from Regent Beleuchtungskörper AG. Smile’s angular wings with reeded acrylic satin diffusers dispense soft, even indirect/direct illumination across ceilings and walls and into the workplace, contributing to user comfort, while adding highlight and definition to people and objects below. Ceiling-suspended and wall-mounted luminaires may be combined for design integration throughout a facility. Wallmounted variations are available in 2 ft and 4 ft lengths and have a high-quality extruded aluminum channel with matte-anodized finish for color-neutral integration in interior architecture. www.iesna.org Circle 90 on Reader Service Card. Infinity Lighting, Inc. introduces its new XO15 luminaire. The XO15 provides a variety of lamp options in an all aluminium-extruded housing. It can be used for general application or as an architectural solution. The XO15 is offered in both octagonal and square shapes, and can house incandescent, HID, fluorescent and ICETRON lamps.