2014 – 2015 CAM NEWTON FOUNDATION
School Pride Program: “1 SCHOOL. 1 PRIDE.”
Participation Instructions and Guidelines
The Cam Newton Foundation, in partnership with CMS, is excited to announce a
NEW program for the 2014 – 2015 academic year. This program will continue with
the overarching theme of SCHOOL PRIDE, which the CNF has focused on for the past
two years. From the inception of the CNF School Pride programs, the goal is to build
a culture of belonging to something much greater than an individual. SCHOOL
PRIDE supports the overall school mission and renews the commitment to
education by enhancing and cultivating an environment for respectful and
responsible students and administrators in school communities. The CNF wants to
see SCHOOL PRIDE in each and every one of our middle schools!
PROGRAM OVERVIEW:
The theme of this year’s SCHOOL PRIDE program is “1 School. 1 Pride.” Each month,
all forty-three middle schools and K-8ths in CMS can submit a video that displays
their SCHOOL PRIDE AND SPIRIT. SCHOOL PRIDE encompasses anything that
makes students proud to be a member of your school and unites the student body
by building a positive culture. SCHOOL PRIDE is not just wearing your school’s
colors. It is extremely contagious and can serve as a means to bring a community
together. (Note: If you are a K-8th school, this initiative should be completed by 6 –
8th grades only).
The videos should be 90 seconds or less and submitted within the deadline each
month. Schools will upload their videos to YouTube and share with the judging
committee. A video submission form will also be included with each entry; this form
will provide space where schools can share details that support the video and the
connection to SCHOOL PRIDE. The videos should align with the CNF mission and
demonstrate positive impact on school climate. All this, and more, can be found
in the How to Participate section below.
Once the videos are submitted, a committee representing the CNF, CMS and the
overall Charlotte community will select the winner. One school per month will be
selected as the winner. The winner will be selected the week following the
submission deadlines.
THE REWARD:
Each month’s winner will receive a DINNER or LUNCH with Cam Newton. Cam will
spend time with the invited guests from your school – all expenses paid. The
location and timing will be mutually arranged between the school and the Cam
Newton Foundation. The winning schools will be able to invite the student team
who produced the video (15 or less students), the staff lead, Principal and several
other administrative staff. Location and timing for these “Cam Experiences” are
TBD but will be mutually agreed upon.
In addition to the “Cam Experience,” winning schools will receive a banner to hang
in their school lobby. The winning school videos will be posted and highlighted on
Cam’s social media (Facebook, Twitter and Instagram) and the CNF website.
HOW TO PARTICIPATE:
STEP 1
Identify your school’s staff lead and student video production team.
Important Note: 15 or less students make up the student team. The student
team can change from month to month, or remain the same for the duration
of the program.
**Schools will be responsible for identifying 15 or less students (the student
team) to produce their school’s video. The School will also be responsible for
identifying the lead staff member for the video projects. Schools should
identify and select a group of diverse change-makers who represent
your student body and can positively impact the school.
STEP 2
Create your school’s video! Make sure to be creative and follow the
guidelines.
THE VIDEOS – THINGS TO CONSIDER:
Below is helpful information to think about when creating your school
videos:
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Videos MUST be 90 seconds or less.
Schools can submit one video per month for the duration of the program.
The videos can include as many students, teachers, staff, etc. as you would
like but only a maximum of 15 can be recognized as the production team.
Don’t make this a “one-group” video. Be representative of your student
body. Focus on all aspects of student programs and activities. Don’t
single out ONLY athletics.
Use the program in coordination with your school leadership team. Don’t
work in isolation.
Don’t tell us what you think SCHOOL PRIDE is…Show us!
When developing your video ideas, consider themes such as leadership,
culture and community, authenticity, generosity, perseverance, etc.
Be creative and think outside of the box!
These videos are a great way to highlight YOUR SCHOOL. They will
be shared on Cam’s social media, his website, and shown to
community leaders. Make your school stand out! You never know
what could come from it.
STEP 3
Upload your school’s video to YouTube. Include the title of your school and
Cam Newton contest in the title of your video. Include a link to your video on
your submission form and e-mail it to john.concelman@cms.k12.nc.us. If you
have questions or concerns on how to share your video please contact John
Concelman at the above address (or call 980-343-2748). The video can be
resubmitted in a later deadline.
TIMELINE:
Oct. 15
Nov. 15
Dec. 15
Jan. 30
Feb. 28
March 27
First video submission deadline
Second video submission deadline
Third video submission deadline
Fourth video submission deadline
Fifth video submission deadline
Sixth (and final) video submission deadline
For additional information or questions please contact Kim Beal, Director of the CNF
or John Concelman CMS.
kim@cam1newton.com
704-714-5968
Or
John.concelman@cms.k12.nc.us
980-343-2748
On behalf of CMS and the CNF, we strongly encourage all schools to participate in
this program. This is a great way to highlight your school to the many, many
community members who will be watching the outcomes of this new program.
Cam Newton Foundation
School Pride Video Application
NOTE: This form should accompany your school’s video submission. Upload
your school’s video to YouTube (each month) and e-mail this form, along with
a link to your video, to john.concelman@cms.k12.nc.us. Failure to share your
video and form will result in a non-submitted entry.
School Name:
_________________________________________________________________________________________
School Address:
______________________________________________________________________________________
School Contact:
______________________________________________________________________________________
Contact
Email:_______________________________________Phone:___________________________________
Use the space below to further explain how your video message has
contributed to SCHOOL PRIDE. Include specific examples, events and details
that support the video and the connection to your SCHOOL PRIDE.