SITO MOBILE AD SPECS-assets-v1.1

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AD SPECIFICATIONS
OUR PLATFORM
YOUR AUDIENCE
Smartphone
STANDARD BANNER
DIMENSION
FILE SIZE
FILE FORMAT
320x50
300x250
320x480
15k
15k
30k
PNG, JPG, GIF
PNG, JPG, GIF
PNG, JPG, GIF
DETAILS:
REQUIREMENTS:
Animated GIF: 15 Seconds Max - 3 loops Max
DYNAMIC BANNERS (DISTANCE OVERLAY)
Dynamically populated text that indicates how far the user is from the nearest business location
DETAILS:
Custom Fonts: Arial, Helvetica, Georgia, Times New Roman
Weight: Regular, Bold, Italic, Bold Italic - Color: Provide hex color code
Size: 9 points minimum is recommended - Animated GIF: 15 Seconds Max - 3 loops
Allow space for 35 Characters
Provide Location List: address, city, state, zip, and phone number in XLS or CSV file
REQUIREMENTS:
RICH MEDIA
DIMENSION
INITIAL WEIGHT FILE FORMAT
EXPANDED
EXPANDED WEIGHT
320x50
300x250
320x480
25k
25k
40k
320x480
320x480
320x480
100k
100k
100K
PNG, JPG, GIF
PNG, JPG, GIF
PNG, JPG, GIF
Accepted formats: HTML5, MRAID 1.0/2.0
VIDEO
TYPE
DIMENSION
IN-UNIT
PRE-ROLL
TAGS:
320X480
FILE SIZE FILE FORMAT
PLAY LENGTH
ASPECT RATIO
10MB
MP4 30 FRAMES PER SECOND
50MB
MP4 30 FRAMES PER SECOND 15 OR 30 SECONDS 16:9 (recommended), 4:3
VAST Tags - SSL Compliant (HTTPS)
AD SPECIFICATIONS
Tablet
STANDARD BANNER
DIMENSION
FILE SIZE
FILE FORMAT
300x250
728x90
768x1024
40k
40k
40k
PNG, JPG, GIF
PNG, JPG, GIF
PNG, JPG, GIF
DETAILS:
REQUIREMENTS:
Animated GIF: 15 Seconds Max - 3 loops Max
DYNAMIC BANNERS (DISTANCE OVERLAY)
Dynamically populated text that indicates how far the user is from the nearest business location
DETAILS:
Custom Fonts: Arial, Helvetica, Georgia, Times New Roman
Weight: Regular, Bold, Italic, Bold Italic - Color: Provide hex color code
Size: 9 points minimum is recommended - Animated GIF: 15 Seconds Max - 3 loops
Allow space for 35 Characters
Provide Location List: address, city, state, zip, and phone number in XLS or CSV file
REQUIREMENTS:
RICH MEDIA
DIMENSION
INITIAL WEIGHT FILE FORMAT
300x250
728x90
768x1024
100k
100k
100k
PNG, JPG, GIF
PNG, JPG, GIF
PNG, JPG, GIF
EXPANDED
768x1024
768x1024
768x1024
EXPANDED WEIGHT
200k
200k
200K
Accepted formats: HTML5, MRAID 1.0/2.0
VIDEO
TYPE
DIMENSION
IN-UNIT
PRE-ROLL
TAGS:
768X900
FILE SIZE FILE FORMAT
PLAY LENGTH
ASPECT RATIO
10MB
MP4 30 FRAMES PER SECOND
50MB
MP4 30 FRAMES PER SECOND 15 OR 30 SECONDS 16:9 (recommended), 4:3
VAST Tags - SSL Compliant (HTTPS)
AD SPECIFICATIONS
Required Assets
FILES
SOURCE FILES:
FONTS:
LOGOS:
BRAND STYLE GUIDE:
Layered PSD (Photoshop), Layered PNG (Fireworks)
RTF, TTF, OTF
EPS, AI
if available
VIDEO
FORMAT:
CODEC:
PLAY LENGTH:
ASPECT RATIO:
FRAME RATE:
MP4 or MOV
H.264
15 or 30 Seconds
16:9 (recommended), 4:3
29.97
IAB RISING STARS
STANDARD AD FORMATS
Banner
Expandable
Interstitial
Pull
Slider
To ensure best ad quality and on time start date, please adhere to the below timeline of deliverables
Static Banner/Landing page: 2 days for Design + 2 days for campaign set up (4 Business Days)
Rich Media: 3 days for Design + 3-5 days for build + 3 days for campaign set up (8-10 Business Days)
Approval Process is not included in above timeline
OUR PLATFORM
YOUR AUDIENCE
sitomobile.com
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