The Private Brands Pavilion—Your Sales

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The Private Brands
Pavilion—Your
Sales-boosting Secret
More Focus
The Private Brands Pavilion at FMI Connect 2015 is an exhibit
area dedicated to showcasing suppliers who partner with
retailers to produce privately branded food and non-food
consumer products. It features more than 12,000 square
feet of inline exhibits and interactive product presentations.
This special area puts the spotlight on providers of privately
branded:
Perishables
■
Prepared Food Products
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Frozen Foods
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Packaged Grocery
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Non-Food General Merchandise
■
Health and Beauty Care Products
■
The Private Brands Pavilion is not intended for manufacturers
of HBC products featured on the main exhibit floor at FMI
Connect.
More Reach
FMI Connect attendees are decision makers from all types
of retail outlets, many of whom are interested in the growth
opportunities that private brands present. In the Private
Brands Pavilion you will meet:
More Impact
The Private Brands conference track at FMI Connect will
pique attendee interest in Private Brands Pavilion suppliers
by addressing the growth opportunities that private
brands represent. Rather than competing for your time, all
workshops take place in the morning before the exhibit hall
opens, so attendees will come to you full of ideas and excited
to collaborate.
More ROI
Introducing the
Exciting Benefits of
FMI Connect Business
Exchange (CBX)
Communications Executives
New in 2015 and free for exhibitors! Connect Business
Exchange (CBX) will enhance your FMI Connect exhibiting
experience through:
Store Operations Executives
■
Marketing and Merchandising Executives
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One-on-one, prescheduled meetings with pre-qualified
retailer prospects (more details on the back of this page)
The CBX System – a free scheduling tool where retailers can
find your company profile and you can review theirs before
requesting or accepting meetings
■
Meet the Retailer Sessions – where retailers give exhibitors
the inside scoop on their operations and the direction they’re
heading
■
Meet & Learn Area – for casual exchanges hosted
by exhibitors
■
Innovation Talks – where you’ll be in the spotlight
in the Meet & Learn area
■
Bristol Farms, Brookshire, Hy-Vee, Publix, New Albertson’s,
Meijer, SUPERVALU, Wal-Mart and others are already
planning to bring their buying teams to participate.
➜ Turn the page for more on CBX!
The Private Brands Pavilion—Your Sales-boosting Secret
More Interaction
Connect Business Exchange (CBX)
Really Delivers on Its Name
Retail Technology Pavilion exhibitors receive free access to
the CBX System, which allows you to search for prospects
that match your business objectives and easily build an
itinerary of meetings. The number of meetings you can host
is determined by the size of your booth and the number of
exhibitor staff who are full registrants. Four registrations
(Full Conference badges) are included with 100 nsf of exhibit
space. You may purchase additional registrations for team
members to facilitate additional meetings.
Meet with retailers and wholesalers:
In your booth or at your Interactive Presentation Station
■
In the CBX Open Table Area (tables with four chairs)
■
In one of eight private suites adjoining the Open Table Area,
available for purchase
■
More Options
New in 2015! Choose from two Private Brands Pavilion
Exhibit Packages:
Standard Pavilion Exhibit Space
Extraordinary branding opportunities.
Private Brands Interactive Presentation
Station (POD)
A new cost-effective alternative.
This plug-and-play exhibitor opportunity
is completely turn-key, making your
exhibiting experience easier and more
cost effective than ever before. Just
bring your laptop and company literature
and you’re in business. No additional
investment needed.
The Interactive Presentation Station
(POD) costs $5,000 and includes:
■
■
■
■
■
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Turn-key work station PODS
Company name on POD
Carpeted work station
4’x2’ counter
4 high boy stools
Storage cabinet
These senior retail executives are focused on expanding Private
Brands content at FMI Connect 2015 and bringing in the buyers
you most want to meet.
Richard Gunn
Exhibit Booth Space
Nick Carlino
Non-Member
601 – 1,200 Sq. Ft. $30.50/Sq. Ft. $32.00/Sq. Ft.
100 – 600 Sq. Ft.
$34.00/Sq. Ft. $35.50/Sq. Ft.
Each 100 sq. ft.+ booth includes:
Free access to the Connect Business Exchange (CBX)
one-on-one meetings system to schedule face-to-face
meetings in your booth or in open tables
• Each personnel within your meeting profile must have an
Exhibitor Full Conference Education registration
■
Four Exhibitor Full Conference Badges (additional full badges
available for $375 by May 1)
■
One online exhibitor listing and one CBX Company Profile
■
Company Directory listing in the FMI Connect mobile app
■
Company listing on the official show website via floor plan,
Exhibitor Search and the Private Brands Community page
■
Executive Vice President, Merchandising
and Marketing, K-VA-T Food Stores, Inc.
Jon Tisch
Manager of Own Brands, Affiliated Foods
Midwest Cooperative, Inc.
Juan DePaoli
Senior Vice President, Brand Management,
and Own Brands Ahold USA
Vice President, Alex Lee, Inc.
Over 1,200 Sq. Ft. $28.00/Sq. Ft. $29.50/Sq. Ft.
Two (2) FMI Full Conference
& Tradeshow badges
■ 120 amp electric hook up
■ Direct internet connection
■ 24” flat screen monitor
■ Listing on fmiconnect.net
website via floor plan &
exhibitor search
■
Meet the Private Brands FMI Advisory Committee
Unfurnished exhibit space can be
customized with your branded
company display and presentation
area featuring product samples,
handout materials, specialty
signage, etc.
Cost per square foot: Member
FPO
Randy Stewart
Vice President, Grocery Merchandising,
Meijer, Inc.
Bob Pontius
Private Label Merchandiser,
New Albertson’s, Inc.
Kim Coovert
Director of Program Management,
Sears Holdings Corporation
Todd Fryer
Ann Wallenius
Director of Private Label Marketing,
Smart & Final Stores LLC
Ray Harrison
Michael Servie
Vice President, Center Store, Brookshire
Grocery Company
Vice President Sales and Marketing,
Spartan Foods of America, Inc.
Peter Nai
John Paul
Vice President, Corporate Brands and
Military Sales, C&S Wholesale Grocers, Inc.
Vice President, Sales and Marketing,
SpartanNash Company
Marc Lessard
Steve Henig
Director, Corporate Brands, Big Y Foods, Inc. Raymond Swain
Vice President, Corporate Procurement,
Michael Bellis
Smart & Final Stores LLC
Director, Store Brands, Bozzuto’s Inc.
Director of Category
Dairy, Frozen, HBC, Paper, Cleaning,
Delhaize America
Vice President, Corporate Merchandising
and Marketing, Wakefern Food Corporation
Bill Bradshaw
Vice President, Sales Federated Group, Inc.
Director, Product Development, Private
Brands Walgreen Co.
Pamela Boynton
Mike DeCory
Vice President, Category Management,
Federated Group, Inc.
Kevin Broe
Laura Sturdevant
Chief Strategy Officer, Federated Group, Inc. Vice President, Grocery, Dairy, Frozen,
Wegmans Food Markets, Inc.
Jen Linke
Joey Bates
Category Manager, Harris Teeter LLC
Jeremy Gosch
Vice President, GM/HBC, Hy-Vee, Inc.
Tom Outlaw
Vice President of Sales and Marketing,
Ingles Markets, Inc.
Vice President, Center Store,
Weis Markets, Inc.
Maria Panko
Senior Manager Private Brands and
Specialty/Organic/Natural/Ethnic Foods,
Weis Markets, Inc.
Doug Baker
Vice President, Private Brands,
Food Marketing Institute
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