BRIDGWATER RETAIL INITIATIVE - Helping revive & restore the High Street
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BRIDGWATER RETAIL INITIATIVE
ADVICE WORKSHOPS
How to Leverage Profit Growth from your retail business
TUESDAY 29th March 2011
6.30pm – 8.30pm
VENUE:
Sedgemoor Room – Sedgemoor District Council Offices
Bridgwater House, King Square, BRIDGWATER, Somerset TA6 3AR
Do you ever wish you could get more profitability from your retail business?
If you are an independent retail business in Sedgemoor, and would like to know
more? We invite you to register for a FREE workshop place.
The key to sustained success is in knowing which levers to pull, and doing that
consistently right across the business. In this 2 hour workshop, you will learn:


Why really knowing your ideal customers will attract more of them to your business
How working on just 5 areas in your business can increase your profits by 61% in the next year
How to turn your customers into your best sales people ...
Not only that, but you will leave with clear ideas and strategies you can put in place
right away in your business.
Knowing your numbers - Planning to market and sell better - Knowing your customer
Increasing Customer Loyalty
ActionCOACH... Graeme Crosbie
Graeme Crosbie has a successful track record from both corporate life and as the owner
of ActionCOACH Somerset.
In over 16 years of experience with market-leading manufacturing businesses, both
within multinational PLCs and privately owned corporations, Graeme’s areas of
responsibility ranged from marketing and sales, through finance and IT to corporate
planning, business process re-engineering and general management. He has extensive
retail-facing businesses experience with in-depth knowledge of the supplier side and has
coached and trained independent retailers in all corners of Somerset over the past 4
years.
TO RESERVE YOUR PLACE AT THIS NEW WORKSHOP - PLEASE EMAIL OR PHONE:
Allison Griffin - Bridgwater Retail Initiative
Sedgemoor District Council, Bridgwater House, King Square, BRIDGWATER, Somerset TA6 3AR
Email: Allison.griffin@sedgemoor.gov.uk Telephone Customer Services: 0845 408 2540
Places on both workshops are limited and booked on a first come first served basis.
BRIDGWATER RETAIL INITIATIVE
ADVICE WORKSHOPS
RETAIL MERCHANDISING & CUSTOMER SERVICE EXPERIENCE
Magnox South Socio-Economic Funding enables us to repeat these FREE workshops.
Places are limited so please book early to avoid disappointment.
Tuesday 22nd March 2011
Wednesday 23rd March 2011
6.30pm – 8.30pm
12pm – 2pm
VENUE: Sedgemoor District Council Offices
VENUE: Pardoes Solicitors – Bridgwater
Bridgwater House, King Square,
BRIDGWATER, Somerset TA6 3AR
West Quay House, Northgate,
BRIDGWATER, Somerset TA6 3EU
In January 2011, over 37 businesses attended our FREE Retail Merchandising workshop, aimed at helping
new and established retailers improve their visual merchandising and customer service experience.
The workshops looked at various topics such as:-
Knowing your Customer
Visual Merchandising Do’s and Don’ts
Interior Lighting for shops
Jo Atkinson - Career has included working with
national retailers, including Debenhams, believes
that simple effective merchandising can really
help businesses. We hope you will be inspired and
leave with valuable tips that demonstrate even
small inexpensive changes can make a big
difference and increase profits.
Customer Service Experience
Feedback from attendees:"Will be creating a new shop window display and looking at new lighting" "Inspired to change things around, and change lighting"
“Food for thought, from many of the suggestions, it makes you think and refreshes your outlook"
"Recommend, it has given us food for thought, great to talk to other retailers and share ideas in friendly environment"
"Learnt a great deal and a fresh look at such an important subject"
"Encouraged us to take a fresh look at our 24yr old business"
Email: Allison.griffin@sedgemoor.gov.uk Telephone Customer Services: 0845 408 2540 – To reserve your place
FREE line entry in the 2011/12 Bridgwater Town Guide.
Produced in partnership with Bridgwater Town Council and Bridgwater & Burnham Times. 10,000 A5 guides
are distributed all over Bridgwater and surrounding areas. Deadline for entries 21st April 2011.
Email: lucy.andow@midsomnews.co.uk, or Telephone Lucy on 07715 770495. Options available for page advertising.
FREE line entry on Bridgwater’s Premier Website Directory
Free One Line Entry (Company name, address, telephone number) – www.bridgwatertown.com
Full Web Page: Only £50 + VAT per annum - - Logo & Full Page with up to 4 photo's to promote your retail
business. User editing rights, for your content and promotions. If you mention the BRI during March and
April you will receive a 20% discount on the first year’s entry.
Event information can also be advertised for free on the site, so please help spread the word!
Email: sue@thirddimension.co.uk or telephone Sue on 01963-251222. Other website options are available.
BRIDGWATER MARKET GOES WEEKLY!
STOP PRESS: From Friday 11th March 2011 the market in Bridgwater Fore Street is expanding, and moves
to a weekly slot. Operating between 9am – 2pm, adding vibrancy to increase footfall into the Town Centre.
For further information please contact: Kevin Pascoe from GPR Traders - telephone number 0783 408 8082.