KENNESAW STATE UNIVERSITY
E-Z FORM: SIMPLE COURSE CHANGE
Cover Sheet 10-15-02 (draft)
Course Number/Program Name DBA 9001
Department
Degree Title (if applicable)
Proposed Effective Date Spring 2012
Minor Changes:
1.
Minor changes are defined as a change to one of the following
a. _XX_ change to the title of a course
b. _____ simple editing changes to a course description
c. _____ course deletion
d. _____ course numbering change
e. _____ degree program name change
f. _____ credit hour change
2.
Multiple changes to any combination of title, numbering, or description DO NOT
constitute a Minor Change, and must go through the full course revision proposal
approval process.
3.
Changes that appear to be more than simple editing changes must go through the full
course proposal approval process (committee chair discretion).
4.
Proposals that meet the criteria as being minor changes, are exempt from the twoweek submission prior to the first reading rule
Submitted by:
Approved
Approved
Approved
Approved
Approved
Approved
Not Approved
DBA Exec Director
Date
College Curriculum Committee
Date
College Dean
Date
GPCC Chair
Date
Dean, Graduate College
Date
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Vice President for Academic Affairs Date
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President
1
Date
KENNESAW STATE UNIVERSITY
GRADUATE COURSE MINOR CHANGE FORM
I.
Current Information
Page Number in Current Catalog
Course Prefix and Number DBA 9001
Course Title Micro Issues in Business
Class Hours__3____Laboratory Hours______Credit Hours__3_____
Prerequisites Admission into Coles Doctor of Business Administration Program
Description:
This is the first course in a 6-hour course sequence (with DBA 9003) that examines the
topics and research in the major fields of business that focus on decision making at the
individual, group, and firm level. These topics consider strategic decisions made by firms
in setting prices, investing, and producing. Likewise, the topics are explored from the
individual’s point of view regarding their consumption choices, effort levels, and
responses to alternative forms of leadership. Research is introduced that considers
alternative models of individual and firm decision making with specific focus on the
interplay between individual and firm decisions. Each topic is introduced through
research papers and textbook treatments of seminal theories. These theories are then
reinforced with current research that apply and/or test these theories.
II.
Proposed Information (Fill in the changed item)
Course Prefix and Number ___DBA 9001_____________________________
Course Title __Seminar in Business Research I
Class Hours__3____Laboratory Hours______Credit Hours__3_____
Prerequisites Admission into Coles Doctor of Business Administration Program
Description
This is the first course in a 6-hour course sequence (with DBA 9003) that examines the
topics and research in the major fields of business that focus on decision making at the
individual, group, and firm level. These topics consider strategic decisions made by firms
in setting prices, investing, and producing. Likewise, the topics are explored from the
individual’s point of view regarding their consumption choices, effort levels, and
responses to alternative forms of leadership. Research is introduced that considers
alternative models of individual and firm decision making with specific focus on the
interplay between individual and firm decisions. Each topic is introduced through
research papers and textbook treatments of seminal theories. These theories are then
reinforced with current research that apply and/or test these theories.
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III.
Justification
Based upon three cohort experiences, new name reflects course content and instructional
approach.
This course introduces the doctoral students to the major research issues in business. Its crossdisciplinary focus provides students with the foundational content necessary to explore research
topics in a variety of areas of critical concern to business research.
3
VII. COURSE MASTER FORM
This form will be completed by the requesting department and will be sent to the Office of the
Registrar once the course changes have been approved by the Office of the President.
DISCIPLINE
Doctor of Business Administration
COURSE NUMBER
DBA 9001
COURSE TITLE FOR LABEL
Seminar in Business Research I
(Note: Limit 30 spaces)
CLASS-LAB-CREDIT HOURS
3-0-3
Approval, Effective Term
Spring 2012
Grades Allowed (Regular or S/U)
Regular
If course used to satisfy CPC, what areas?
Learning Support Programs courses which are
required as prerequisites
APPROVED:
__________________________________________________
Vice President for Academic Affairs or Designee __
4
COURSE SYLLABUS (Attach here)
DBA 9001
Seminar in Business Research 1
Course Description:
This course provides an overview of the topics and research in behavioral fields from different domains in
business such as consumer behavior in marketing, organizational behavior in management, and behavioral
research in accounting and information systems. The phenomena of interest typically deals with a behavior
or performance outcome measured at the individual or group level. It may also be an organizational level
outcome studied as a function of the individual or small group. Each topic is introduced through a review
of seminal theories which are then reinforced with current research that applies and/or tests these theories.
Course Objectives
Students Should:
 Understand the seminal theories that underlie micro level business research
 Be capable of reading, synthesizing, and critiquing these theories as well as current applied research
 Have an understanding of how the literature applies to their research interest
 Be capable of crafting a thorough, well-written research proposal including an appropriate literature
review and a set of testable applied hypotheses
 Improve their research skills
 Develop their relationship with their major professor
 Write a research proposal paper that includes an introduction, literature review with
propositions/hypotheses, a methods section and an expected findings section
Communications
All communications for this course should be done using GeorgiaView. This both segregates the
communication from the class from my currently overloaded administrative account and reinforces
constant checking of GeorgiaView for course updates.
Assignments
Research Proposal
For each assigned weekend session, students will individually prepare a five-page research proposal which
provides a possible research application of a core topic to the student’s research area of interest. The
proposal will contain:
 Problem Statement (1 page min)
o Introduces the research question the student proposes to investigate along with a brief
description of the theory being used.
o Explain why this is an important question.
 Theory and Hypotheses (3 pages min)
o A scholarly discussion of how the theory leads to the hypotheses
o Write a separate section for each hypothesis.
 Method (1 page min)
o Describes the dependent and independent variables and how they would be measured
The proposal will be presented (power point) the week it is due. See the three slide template in
GeorgiaView. The whole class will submit a paper and present for August. Then half the class will present
in September and the other half in October.
This will be turned in through GeorgiaView by 11:59pm, Wednesday prior to your assigned class
session. Late papers will not be accepted!
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Course Paper Research Proposal Assignment
In an area of personal research interest, each student will prepare a fully fleshed out research proposal (of about
15-20 pages) including:
 Literature review / synthesis
 Theoretically-grounded hypotheses
 A discussion of a proposed sample, research method(s), and hypotheses, including operational
definitions of variables.
The research proposal is expected to be of a quality and length consistent with the introduction, literature and
methods sections of conference papers in their relevant business discipline. Please refer to theoretical journal
articles to guide you in format, structure, and content.
Grading
Assignment
Points
Research Proposals (10 pts each)
20
Proposal presentations (5 pts each)
10
Course Paper Assignment
60
Participation
10
Total
100
Academic Honesty
Every KSU student is responsible for upholding the provisions of the Student Code of Conduct, as published in the
Undergraduate and Graduate Catalogs.
Section II of the Student Code of Conduct addresses the University’s policy on academic honesty,
including provisions regarding plagiarism and cheating, unauthorized access to University materials,
misrepresentation/falsification of University records or academic work, malicious removal, retention, or
destruction of library materials, malicious/intentional misuse of computer facilities and/or services, and
misuse of student identification cards. Incidents of alleged academic misconduct will be handled through
the established procedures of the University Judiciary Program, which includes either an “informal”
resolution by a faculty member, resulting in a grade adjustment, or a formal hearing procedure, which
may subject a student to the Code of Conduct’s minimum one semester suspension requirement.
Tentative Schedule
 Classes will start at 8am
 Readings list for each topic will be posted on GeorgiaView
Date
Day 1 AM
Day 1 PM
Day 2 AM
Day 2 PM
Day 3 AM
Day 3 PM
Day 3 PM
Day 4 AM
Day 4 PM
Day 5 AM
Dau 5 PM
Speaker
Topic
Theories of Motivation
Theory of Reasoned Action and
Theory of Planned Behavior
Leadership
Narcissism
Gender Roles
Agency Theory for Fin, Acct
Agency Theory for MKT, MAN &
IS
Prospect Theory
Ethics
Asymmetric information &
Signaling Theories
Theories of Persuasion
Day 1 Readings
Motivation
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Contact Email
swidmier@kennesaw.edu
jhadjima@utep.edu
scampb41@kennesaw.edu
scampb41@kennesaw.edu
k.eddleston@neu.edu
Dsharma2@kennesaw.edu
bkatzman@kennesaw.edu
lackert@kennesaw.edu
OCFERRELL@aol.com
agillet1@kennesaw.edu
swidmier@kennesaw.edu
Required Readings:
Overview
Richard M Steers, Richard T Mowday, Debra L Shaprio. (2004) “The Future of Work Motivation Theory,” The
Academy of Management Review. Jul 29(3) p. 379
Traditional Theories:
Expectancy Theory
Van Eerde, Wendelien, Thierry, Henk (1996). “Vroom’s Expectancy Models and Work-Related Criteria: A MetaAnalysis,” Journal of Applied Psychology. Oct. 81(5) p. 575
Two-Factor Theory
Nigel Bassett-Jones, Geoffrey C Lloyd (2005).”Does Herzberg’s Motivation Theory have Staying Power?” The
Journal of Management Development. 24(10); p. 929 (15 pages)
New Theories:
Self-Determination
Deci, Edward L., Connell, James P., Ryan, Richard M (1989). “Self-Determination in a Work
Organization”. Journal of Applied Psychology. Aug. 74(4); p. 580 (11 pages)
TMT Theory
Piers Steel, Cornelius J Konig (2006). “Integrating Theories of Motivation,” The Academy of Management
Review. Oct. 31(4); p. 889
Optional Readings:
Baker, Douglas D., Ravichandran, Ramarathnam, Randall, Donna M (1989). “Exploring Contrasting Formulations
Of Expectancy Theory,” Decision Sciences. Winter 20(1); p. 1 (13 pages)
Yining Chen, Ashok Gupta, Leon Hoshower (2006). “Factors That Motivate Business Faculty to Conduct Research:
An Expectancy Theory Analysis,” Journal of Education for Business. Mar/Apr. 81(4); p. 179 (11 pages)
Daniel A Sachau (2007). “Resurrecting the Motivation-Hygiene Theory: Herzberg and the Positive Psychology
Movement,” Human Resource Development Review. Dec. 6(4); p. 377 (17 pages)
Frederick Herzberg (2003). “One more time: How do you motivate employees,” Harvard Business Review. Jan.
81(1); p. 87
Evans, Martin G. (1986). “Organizational Behavior: The Central Role of Motivation,” Journal of Management.
Summer. 12, (2); p. 203 (20 pages)
Marylène Gagné, Edward L. Deci (2005). “Self-determination theory and work motivation,” Journal of
Organizational Behavior. Jun. 26(4); p. 331 (32 pages)
Theory of Reasoned Action and Theory of Planned Behavior
Required Readings:
Pavlou, P., & Fygenson, M. (2006). Understanding and predicting electronic commerce adoption: an extension of
the theory of planned behavior. MIS Quarterly, 30, 115-143.
Bagozzi, R. P., Baumgartner, H., & Yi, Y. (1992). State versus action orientation and the theory of reasoned action:
an application to coupon usage. Journal of Consumer Research, 18, 505-518.
Schreurs, B., Derous, E., Van Hooft, E. A. J., Proost, K., & De Witte, K. (2009). Predicting applicants’ job pursuit
behavior from their selection expectations: the mediating role of planned behavior. Journal of Organizational
Behavior, 30, 761-783.
De Canniere, M. H., De Pelsmacker, P., & Geuens, M. (2009). Relationship quality and the theory of planned
behavior models of behavioral intentions and purchase behavior. Journal of Business Research, 62, 82-92.
Recommended Readings:
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Ajzen, I. (1991). The theory of planned behavior. Organizational Behavior and Human Decision Processes, 50,
179-211.
Ajzen, I., & Fishbein, M. (1977). Attitude-behavior relations: A theoretical analysis and review of empirical
research. Psychological Bulletin, 84, 888-918.
Ajzen (2002). Perceived behavioral control, self-efficacy, locus of control, and the theory of planned behavior.
Journal of Applied Social Psychology, 32, 665-683.
Ajzen, I., & Fishbein, F. (2008). Scaling and testing multiplicative combinations in the expectancy-value model of
attitudes. Journal of Applied Social Psychology, 38, 2222-2247.
Ajzen, I., Czasch, C., & Flood, M. G. (2009). From intentions to behavior: Implementation intention, commitment,
and conscientiousness. Journal of Applied Social Psychology, 39, 1356–1372.
Armitage, C. J., Conner, M. (2001). Efficacy of the theory of planned behavior: a meta-analytic review. British
Journal of Social Psychology, 40, 471-499.
Innes, M, Barling, J., Rogers, K., & Turner N. (2008) De-marketing tobacco through price changes and consumer
attempts quit smoking. Journal of Business Ethics, 77, 405-416.
Sheppard, B. H., Hartwick, J., & Warshaw, P.R. (1988). The Theory of reasoned action: a meta-analysis of past
research with recommendations for modifications and future research. Journal of Consumer Research, 15, 325-343
Yousafzai, S. Y., Foxall, G. R., & Pallister, J.G. (2010). Explaining Internet Banking Behavior: Theory of Resoned
Action, Theory of Planned Behavior, or Technology Acceptance Model? Journal of Applied Social Psychology, 40
(5), 1172-1202.
Day 2 Readings
Leadership
Zaleznik, A. 1977. Managers and leaders: Are they different? Harvard
Business Review, Best of HBR.
Avolio, B.J., Bass, B.M., & Jung, D.I. 1999. Re-examining the
components of transformational and transactional leadership using the
Multifactor Leadership Questionnaire. Journal of Occupational and
Organizational Psychology, 72, 441-462.
Waldman, D.A., Ramirez,G.G., House,R.J., & Puranam, P. 2001. Does
Leadership Matter? CEO Leadership Attributes and Profitability under
conditions of perceived environmental uncertainty. Academy of Management
Journal, 44, 134-143.
Campbell, S.M., Ward, A.J., Sonnenfeld, J.A., & Agle, B.R. 2008.
Relational ties that bind: Leader-follower relationship dimensions and
charismatic attribution. The Leadership Quarterly, 19, 556-568.
Schwind, K., Sin, H & Conlon, D. 2010 What about the Leader in Leader_member Exchange? The Impact of
Resource Exchanges and Substitutability on the Leader. Academy of Management Review, 35, 358-372
Narcissism
Brunell, A. B., Gentry, W. A., Campbell, W. K., Hoffman, B. J., Kuhnert,
K. W., & Demarree, K. G. (2008). Leader emergence: The case of the
narcissistic leader. Personality and Social Psychology Bulletin, 34,
1663-1676.
Chatterjee, A. & Hambrick, D. C. (2007). It’s all about me: Narcissistic
chief executive officers and their effects on company strategy and
performance. Administrative Science Quarterly, 52, 351-386.
Judge, T. A., LePine, J. A., & Rich, B. L. (2006). Loving yourself
abundantly: Relationship of the narcissistic personality to self-and other
perceptions of workplace deviance, leadership, and task and contextual
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performance. Journal of Applied Psychology, 91, 762−776.
Campbell W.K. & Campbell, S.M. (2009). On the Self-regulatory Dynamics
Created by the Peculiar Benefits and Costs of Narcissism: A Contextual
Reinforcement Model and Examination of Leadership. Self and Identity, 8,
214 - 232
Campbell, W. K., Hoffman, B. J., Campbell, S. M., & Marchisio, G. (in press). Narcissism in organizational
contexts. Human Resource Management Review.
Day 3 Readings
Gender Roles – Kim Eddleston
Male and Female Gender Self-Schemas
Eddleston, K.A., Veiga, J.F. & Powell, G.N. (2006). Explaining sex differences in managerial career satisfier
preferences: The role of gender self-schema. Journal of Applied Psychology, 91 (2): 437-445.
Gender Identity & Gender Roles
Powell, G.N. & Greenhaus, J.H. (2010). Sex, gender, and the work-to-family interface: Exploring negative and
positive interdependencies. Academy of Management Journal, 53 (3): 513-534.
Social Construction of Gender
Ely, R.J. (1995). The power in demography: Women’s social construction of gender identity at work. Academy of
Management Journal, 38(3): 589-634.
Gender Clustering: Sex-typing and Androgyny
Bem, S.L. (1981). Gender schema theory: A cognitive account of sex typing. Psychological Review, 88: 354-364.
Traditional versus Egalitarian Gender Role Orientation
Judge, T.A. & Livingston, B.A. (2008). Is the gap more than gender? A longitudinal analysis of gender, gender role
orientation and earnings. Journal of Applied Psychology, 93 (5): 994-1012.
Optional Readings:
Eagly, A.H. & Karau, S.J. (1991). Gender and the emergence of leaders: A meta-analysis. Journal of Personality
and Social Psychology, 60 (5): 685-710.
Eagly, A.H. & Karau, S.J. (2002). Role congruity theory of prejudice toward female leaders. Psychological Review,
109 (3): 573-598.
Eddleston, K.A. & Powell, G.N. (2008). The role of gender identity in explaining sex differences in business
owners’ career satisfier preferences. Journal of Business Venturing, 23 (2):244-256.
Gutek, B.A., Searle, S. & Klepa, L. (1991). Rational versus gender role explanations of work-family conflict.
Journal of Applied Psychology, 76 (4): 560-568.
Kidder, D.L. (2002). The influence of gender on the performance of organizational citizenship behaviors. Journal of
Management, 28 (5): 629-648.
Agency Theory – FIN/ACCT –
For discussion:
Healy, P. 1985. The Effect of Bonus Schemes on Accounting Decisions. Journal of Accounting and Economics 7:
85-107.
Dey, A. 2008. Corporate Governance and Agency Conflicts. Journal of Accounting Research 46 (5): 1143-1181.
Sharma, D. S. 2006. Effects of Professional and Non-Professional Investors’ Perceptions of Board Effectiveness on
their Judgments: An Experimental Study. Journal of Accounting and Public Policy 25: 91-115.
DeFond, M. 1992. The Association between Changes in Client Firm Agency Costs and Auditor Switching.
Auditing: A Journal of Practice & Theory 11 (1): 16-31.
For reference:
Eisenhardt, K. 1989. Agency Theory: An Assessment and Review. Academy of Management Review 14 (1): 57-74.
Jensen, M. and Meckling, W. H. 1976. Theory of the Firm: Managerial Behavior, Agency Costs and Ownership
Structure. Journal of Financial Economics 3: 305-360.
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Agency Theory – MGT/MKTG/IS
Required Readings:
Eisenhardt, K. (1989). Agency theory: Assessment and review. Academy of Management Review, 14, pgs. 57-74.
Davis, J., Schoorman, D. & Donaldson, L. (1997). Toward a stewardship theory of management. Academy of
Management Review, 14, pgs. 57-74.
Schulze, W.S., Lubatkin, M.H., Dino, R..N. & Buchholtz, A.K. (2001). Agency relationships in family firms:
Theory and evidence. Organization Science; 12, pgs. 99-114.
Katzman, B, Verhoeven, P, & Baker, H. (2009). Decision analysis and the principal-agent problem. The Decision
Science Journal of Innovative Education; 7 (1), pgs. 51-57.
Day 4 Readings
Prospect Theory
Required:
Shefrin, Hersh, and Meir Statman, Editorial Commentary, 2003, “The Contributions of Daniel Kahneman and Amos
Tversky,” Journal of Behavioral Finance.
Odean, Terrance, 1998, “Are Investors Reluctant to Realize their Losses?” Journal of Finance.
Moreno, Kimberly, Thomas Kida, and James F. Smith, 2002, “The Impact of Affective Reactions on Risky Decision
Making in Accounting Contexts,” Journal of Accounting Research.
Hardie, Bruce G., Eric J. Johnson, and Peter S. Fader, 1993, “Modeling Loss Aversion and Reference Dependence
Effects on Brand Choice,” Marketing Science.
Fiegenbaum, Avi, and Howard Thomas, 1988, “Attitudes toward Risk and the Risk-Return Paradox: Prospect
Theory Explanations,” Academy of Management Journal.
Optional:
Kahneman, Daniel, and Amos Tversky, 1979, “Prospect Theory: An Analysis of Decision under Risk,”
Econometrica.
Koonce, Lisa, and Molly Mercer, 2005, “Using Psychology Theories in Archival Financial Accounting Research,”
Journal of Accounting Literature.
Shefrin. Hersh, and Meir Statman, 1985, “The Disposition to Sell Winners Too Early and Ride Losers Too Long:
Theory and Evidence,” Journal of Finance
Ethics
Required Readings:
Ferrell and Gresham (1985) Journal of Marketing
Hunt and Vitell (1986) Journal of Macromarketing
Ferrell and Ferrell (2008) Journal of Macromarketing
Maignan and Ferrell (2004) Journal of the Academy of Marketing Science
Jones 1991, Journal of the Academy Mgt
10
Optional Readings:
AMSReview ...OC will email
Conversations with Ken Lay-Ferrell and Ferrell, JBE 2011
Day 5 Readings
Asymmetric information & Signaling Theories - Ann Gillette
Required Reading:
Brandts, Jordi, and Charles Holt, 1992. “An Experimental test of equilibrium dominance in signaling games,”
American Economic Review, 82, 1350-65.
Connelly, BL, Certo, ST, Ireland, RD & Reutzel, 2011. "Signaling Theory: A Review and Assessment," Journal of
Management 37(1): 39-65.
Michael Spence, 2002. "Signaling in Retrospect and the Informational Structure of Markets," American Economic
Review, 92 (3) 434-459.
Sharpe, Steven, 1990. “Asymmetric information, and lending and implicit contracts: A stylized model of customer
relationships,” Journal of Finance, 45, 1069-1087.
Suggested Reading:
Akerlof, George A., 1970. "The Market for Lemons: Quality Uncertainty and the Market Mechanism," Quarterly
Journal of Economics, 84(3) 488-500.
Berger, Allen, Marco Espinosa-Vega, Scott Frame, and Nathan Miller, 2005. “Debt maturity, risk, and asymmetric
information,” Journal of Finance, 60 (6), 2895-2932.
Brown, Stephen, Stephen Hillegeist, and Kin Lo, 2004. “Conference calls and information asymmetry,” Journal of
Accounting and Economics, 37 (3), 343-366.
Kirmani, Amna and Akshay R. Rao, 2000. “No Pain, No Gain: A Critical Review of the Literature on Signaling
Unobservable Product Quality,” Journal of Marketing.
Theories of Persuasion
Meyers-Levy and Malaviya (1999), “Consumers’ Processing of Persuasive Advertisements: An Integrative
Framework of Persuasion Theories,” Journal of Marketing, 63, 45-60. (General Overview)
Groups of 3 or 4 Present Selected Paper
 Maaravi, Ganzach, and Pazy (2011), “Negotiation as a Form of Persuasion: Arguments in First Offers,”
Journal of Personality and Social Psychology, 101 (2) 245-255. (Sales Based)
 Larsen and Phillips (2002), “Effect of Recruiter on Attraction to the Firm: Implications of the Elaboration
Likelihood Model,” Journal of Business and Psychology, 16 (3), 347-364. (Management Based)
 Zhang (2010), “The Persuasiveness of Individualistic and Collectivistic Advertising Appeals Among
Chinese Generation-X Consumer,” Journal of Advertising, 39 (3), 69-80. (Advertising, Cultural)
 Wolfe, Mauldin, Diaz (2009), “Concede or Deny: Do Management Persuasion Tactics Affect Auditor
Evaluation of Internal Control Deviations?,” The Accounting Review, 84 (6), 2013-2037. (Accounting)
 Chung and Trivedi (2003), “The Effect of Friendly Persuasion and Gender on Tax Compliance Behavior,”
Journal of Business Ethics, 47, 133-145. (Accounting, Ethics, Gender)
1) Optional Reading
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Tam and Ho (2005), “Web Personalization as a Persuasion Strategy: An Elaboration Likelihood Model
Perspective,” Information Systems Research, 16 (3), 271-291. (Information Systems, Electronic Marketing)
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