Donna Celio Course Description:

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Donna Celio
donna.celio@lcps.org
571-252-2200
Course Description:
In advanced marketing co-op, students will be offered knowledge of the marketing
functions as they relate to supervisory and management responsibilities and develop skills
needed for advancement. Students will continue combining classroom instructions with a
minimum 396 continuous hours per calendar year for supervised training in a marketing
business. Technology and core standards of learning are incorporated throughout
the curriculum.

Co-op students will receive two credits for the course if they meet the class
and job requirement.

Advanced marketing non co-op students you are not required to complete the
supervised on the job training. Non-co-op students only receive one credit
for the class.
Materials needed for class:
Employment in the field of Marketing
(1) Three ring binder – include loose leaf paper
(1) Spiral or composition notebook
(1) Flash drive (USB)
(1) Pen or Pencil – be prepared to write during each class period
Grading:
Your grade will be a combination of the three parts of the marketing program:
classroom instruction, on-the-job training, and DECA participation. It will also
include the school store .Grades are determined by using a point system. At the
end of each quarter, grades will be figured by adding the total amount of points
earned divided by the total amount of points possible. Grades will be converted
into percentages, which will determine a letter grade.
Classroom Instruction 40%
The classroom portions of the grade will be evaluated on assignment completion
(projects, tests, quizzes, worksheets), class participation to include attendance
and punctuality.
On-the-job Training 40%
The employment grade consists of employer evaluations and completion of monthly
wage and hour sheets.
Employer evaluation
Wage and hour sheet
60%
40%

WARNING: a student may not do passing work in the classroom, but his/her
training station work may be satisfactory. In cases where the student is
passing one are and failing in another, A PASSING GRADE WILL NOT BE
GIVEN. Failure of any one of the areas of study in the Marketing Education
program will result in loss of all credit for the course. The grade shown on
the report card is a cumulative report of class and work progress.

NON-CO-OP ONLY: 100% of your grade will be based on classroom instruction.
School Store 20%
The school store will be open every day before school: 8:25-8:55am. One school
store manager (Advanced Marketing students) will be assigned to work the school
store five consecutive days or one night time/weekend store event along with two
employees every semester. Also each student will also be required to work two
days in the store as a sales associated per quarter. Your grade will be based on a
performance evaluation completed by the manager and the instructor.
Outside Points
DECA is a co-curricular organization of marketing students. Therefore, it is integrated
into the classroom as well as out-of-school activities. As a student in the marketing
program you are required to become a member and be highly involved. Credit will be given
for your ACTIVE participation in various DECA activities and events through the use of
“outside points”. ONLY paid DECA members will be allowed to participate in DECA
competitive events and chapter activities.
DECA:
All students are expected to participate in DECA, our co-curricular organization
for marketing students. DECA is a national organization that promotes leadership,
technical understanding of the marketing industry, and social and civic awareness.
The membership dues of $30.00 will cover membership expenses at the chapter,
district, state and international levels. These affiliation dues will be used to cover
activity expenses during the school year. Activities that include business
meetings, curriculum relevant projects, community service projects, district, state
and international competitive events, leadership conferences, recognition
programs, and social events. These fees will also cover a DECA T-shirt, an
international pin and a subscription to DECA Dimensions. Stone Bridge High School
has a long history of success at the district, state and international levels.
(Students do have the option to participate and not receive a t-shirt for a $20 fee
for dues).
Please bring your $30.00 ($20 without a t-shirt) DECA dues
next class period with the below section signed by you and
your parents as well DECA membership form.
Thank you in advance and I look forward to an excellent year with you!

Yes, I fully understand the content and expectations of this course.
______________________________________________
_______________________________________________
Student Signature
Student Name (Printed)
Date
______________________________________________
Parent/guardian Signature
Date
Each quarter you will be required to choose from a provided list of activities to complete
outside of the classroom. These activities will include but are not limited to donating
instructional materials (for example used magazines, coat hangers, etc), volunteering at
scheduled DECA events and working in the K9 Korner, Stone Bridge’s school store.
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