110715 － 期刊報告
報告人：MA0K0104
方躍諭
Title :
The impact of online game character’s outward
attractiveness and social status on interpersonal attraction
標題：
線上遊戲角色的外觀吸引力與社會地位
對人際吸引力之影響
基本資料
出處：Computers in Human Behavior
 出版日期與期數：Vol: 24, Issue: 5,September,
2008
 頁數：pp. 1947-1958
 作者：

 Lo, Shao-kang
 駱少康
 （國際貿易學系 ，中國文化大學，台灣，中華民國）
摘要






Online games resemble miniature societies, in which social interactions occur within
a virtual world.
Previous studies have realized that the main motivation in playing games is to fulfill
interpersonal needs.
Players expect to own great interpersonal attraction to help them develop ideal
interpersonal relationships.
In the real world, individual outward appearance and social status are two
important factors having influence on interpersonal attraction.
In online games, the outward appearance of characters can be manipulated by
changing the clothes and accessories used by those characters.
This study proposes that difference in outward appearance, as in real society, affects
player interpersonal attraction assessments.



網路遊戲就像微型社會，此社交行為發生在虛擬世界。
從以往的研究意識到”玩遊戲”的主要動機是為了滿足人際交往需求。
玩家們希望壯大其”人際吸引力”來幫助發展他們的人際關係。

在現實社會中，個人外觀與社會地位兩種因素會影響”人際吸引力”
本研究提出外觀上的差異，將影響玩家在社會之人際吸引力的評價。
而網路遊戲中，則是改變角色外觀：透過更換衣服與配件來實踐。
人際吸引力圖表