CFC/INFOFISH/FAO “ORGANIC”
AQUACULTURE PROJECT
INFOFISH/FAO/CFC
World fish supply
SUPPLYssuproduction
Million t 2008
2009
2010e
Capture
90
90
90
2010/
2009
(0.1%)
Farmed
53
54
56
3.1%
Total
142
144
145
1.1%
2
Per caput food supply
Kg/year 2008
2009
2010
2010/09
Food
fish
17.1
17.1
17.1
0.2%
Capture
9.3
9.2
9.1
-1.3%
Farmed
7.8
7.9
8.1
1.9%
3
Main fish exporters 2008 (value)
China
10%
Norway
6%
Thailand
6%
USA
5%
Viet Nam
4%
Chile
4%
EU (25)
26%
Canada
4%
Indonesia
2% Russia
2%
4
• WORLD TRADE IN AQUACULTURE
PRODUCTS
– DATA ?
– STATISTICS DO NOT DISTINGUISH BY
ORIGIN
• FAO PROJECT 2011
– ESTIMATES
– BY SPECIES AND BY COUNTRIES
ORGANIC PROJECT
• Aim: Pilot production and marketing of
organic seafood
• Species: tilapia, black tiger shrimp
• Malaysia, Myanmar, Thailand
• Total project USD 1.4 Million
• CFC grant USD 835,000
• INFOFISH: project executing agency
• FAO: supervisory body
• www.organicfishery.net
Market survey
• The project conducted market surveys in Asia, North America
and Europe
• Market potential for certified organic better in East Asia
compared to western markets during 2008-2009
• Consumer demand in Asia good for chemical-free fish
• With this feed-back , trial production and marketing of
chemical-free tilapia began in Malaysia
TRENDS IN GLOBAL ORGANIC FOOD MARKET
ESTIMATES ON GLOBAL ORGANIC FOOD PRODUCTION
• GLOBAL ORGANIC PRODUCTION AREA : 35 million hectares in 2008
(0.70% of world agriculture land)
• GLOBAL AQUACULTURE (food fish) PRODUCTION : 50 331 239
tons (2007)
• ORGANIC FISHERIES PRODUCTION : 53 000 - 55 000 tons
(0.10 % of world aquaculture production )
ESTIMATES …… GLOBAL ORGANIC FOOD MARKET.
Organic Food and Beverage: US$ 50 billion in 2008
USA :
EU :
Japan:
China :
US$ 20 billion
> US$ 20 billion
< US$ 1 billion
US$ 4 billion
Malaysia:
US$ 25 million
Singapore: US$ 25 million
ORGANIC SEAFOOD MARKET
•
•
US$ 300 - 400 million at distributor level
US$ 800 - 900 million at retail level
ASIA-PACIFIC ORGANIC FOOD MARKET :
• Organic food and beverage consumption in Asia/Pacific is
higher than the global average (AC Nielson, )
• The leading markets identified: China, Taiwan, South Korea,
Singapore, Thailand, Malaysia
• Salmon and cod only organic seafood one could find in SE
Asian markets ------- except in China
• Marketers and consumers say-----”organic fishery products
are unavailable to them”.
ORGANIC MARKET IN CHINA -2009
• Organic food market was worth US$ 3-5 billion
• Certified organic fishery production totalled
over 16 000 MT in 2007
• This was equivalent to only 0.1% of the total
aquaculture production in 2007
• Nearly all organic fishery products entered the
domestic market
Organic Seafood Survey in SE Asia
• Medium & High-end
supermarkets
• Five star Hotels
• Fine dinning & restaurants
Global Production of Organic Fishery Products
• Europe : 24 500 tons
• Asia :
19 000 tons
• Americas: 7 000 tons
• Africa:
2 000 tons
• Australia & NZ: < 1 000
tons

Salmon : 30% (16 000 tons )

Trout : 36%

Sea bream / Sea bass :7%

Carp :10%

Shrimp: 18% (8 800

Tilapia : 2%

Pangasius: 2%
tons )
Trial Production of Organic Tilapia
• Malaysia : Cage culture
in Tasik Kenyir, Terengganu
• Myanmar: Pond culture
Cage culture in Tasik Kenyir,
Malaysia
• Initial culture was focused
on chemical-free fish
Test Marketing
‘-Organically’ farmed tilapia
enters the ‘live fish ’ retail
trade (supermarket) in Kuala Lumpur for the first time
-Local organic shops start marketing whole dressed fish
and fillet through selected outlets
-Consumer feed back was good, but regular supply has
been a constraint ; demand increased after the trial
marketing
-, Tilapia price at farm gate and retail level increased for
such fish over the last two years
MYANMAR
• Initial farming was targeted for the organic
freshwater machrobrachium or freshwater prawn
• The poly-culture system later offered opportunities
for organic tilapia
MYANMAR
• A potential Asian buyer visited
the farming site
• Taste test was done
• And she liked the “organic prawn
and tilapia ‘
• And the ‘organically grown ‘
pangasius
MYANMAR
• Poly-culture (freshwater prawn
and tilapia
• Farm-made certified feed was
used to produce organic tilapia
and prawn
• The farm followed organic
aquaculture procedures
• The ‘Organic Tilapia ‘ received
OAPC certification from Thailand
Finally ORGANIC TILAPIA and F/W Prawn were
exported for Malaysia and Singapore markets
OPPORTUNITIES
• Organic poly-culture
• Organic barb
• Organically grown
pangasius
Malaysia : Price Premium for Chemical – free
at Farm Gate
•Pangasius catfish : 35%
•Tilapia : 36%
•B/tiger Shrimp : 30-40%
(INFOFISH , 2009)
Higher value of fresh/chilled fish will continue
to associated with the quality certification
labels
•
Economic recession has slowed down growth in western organic
markets . Naturland reported that only 36% of shrimp was marketed (in
Europe/USA) as organic---due to supply-demand imbalance and too
much market dependence on these markets
•
In comparison , organic finfish ( salmon , bream , pangasius, sea bass
and sea bream) market was less effected . Organic salmon and cod
imported into East Asian markets
•
In Asia , wild caught fish currently fill the place of organic fish due to
lack of supply / inadequate supplies from local sources .
•
Once available --- organic and chemical –free fishery products ,
particularly fin-fish species - will benefit significantly from the
‘ready’ domestic and regional markets .
•
Environmental issues and aquaculture : Organic aquaculture able to
weather issues such as ‘carbon labeling’ in the production cycle
CONCLUSIONS
•
•
•
•
•
•
•
•
Organic seafood: small but growing sector
Demand hurt by limited supply range
Organic feed a constraint
Over-dependence on Europe
Strong regional demand in Asia
Small-scale potential: clusters
Synergies with fair-trade/social labels
Potential:1% of food fish=1,100,000 tons ?